ENTREPRENEURSHIP MARKET VALIDATION

WEEK XIII

MARKET VALIDATION REPORT II

 Learning Objectives

LO 5 Validate the product and services in the market by

exhibition, Bisanara.com and market validation report
 Subtopics

• Binus Incubator
• Market Validation Reflection
• Lecturer's feedback
• Infographic
Student Activities
 Student Activities
• Lecturer Shows Video of Binus Incubator
 https://binusianorg.sharepoint.com/sites/DAMS01/VBL/Forms/AllItems.aspx?
viewid=530fe23a%2Ddc11%2D4fc0%2D9f3d%2D5978f0f44e51&id=
%2Fsites/AllItems.aspx?
• Some groups presented the Market Validation Reflection lecturer with the following
contents:
1. What problems and solutions do you want to address?
2. Explain the advantages of the product
3. Video link compilation duration of 2-3 minutes about the product offered to
customers.
4. Resources & production costs
5. Supply chain
6. Business Model Canvas
7. Proof of screenshot of product displays at Bisanara
8. Feedback or Testimony from 30 customers
9. Reflection notes on what will be done next to student businesses based on the
validation process that has been carried out.
• Lecturers provide feedback to students
• Lecturer Reminds students to watch the infographic video:
 https://www.youtube.com/watch?v=nLxQAa5Sras
• The lecturer reminded them to make infographics to be collected during the final test
Next Session Preparation
 Next Session Preparation
Final test

Market Validation Reflection :

1. What problems and solutions do you want to address?
2. Explain the advantages of the product
3. Video link compilation duration of 2-3 minutes about the product offered
to customers.
4. Resources & production costs
5. Supply chain
6. Business Model Canvas
7. Proof of screenshot of product displays at Bisanara
8. Feedback or Testimony from 30 customers
9. Reflection notes on what will be done next to student businesses based
on the validation process that has been carried out.
 References

David J. Bland Alex Osterwalder (2020) Testing Business

Idea. John Wiley & Sons px-xiv; p6- p13