WRITING

A BUSINESS PROPOSAL
CHAPTER 10 1
Week 9
ICE BREAKING
COMMON MISTAKES
Please correct the sentence
1. I have no doubt for your ability.
2. This books are mine.
3. I will breakfast at seven.
4. Translate this passage to English.
5. Do your work without to speak.
6. I very much love you.
7. My results are different than yours.
8. They are playing yesterday.
9. She is good in English.
10. I am accustomed with cold weather.

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BUSINESS PROPOSAL
Goal in creating a business proposal is to propose a business deal. Therefore, your business
proposal should assure your potential business partners that you are a credible and prospective
partner.

Table of contents (items can be added as necessary)

 History of the company
 Business summary
 Manufacturing, production, personnel, product and services, marketing and sales, financial, etc
 Competition
 Research and development
 Future goals related to your proposal (i.e. your offer)

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History of the Company
 Date and place of the establishment
 Founding shareholders and directors
 Important changes of ownership,
management, etc.
 Company’s major successes or
achievements
Business Summary
 Principal products or services
 Describe the unique features of the
business and products. Compare these
with the competition
 Product brand names, price ranges and
quality
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Manufacturing Production and Personnel
 Plant characteristics  Describe manufacturing operation
 Describe levels of current operations  Quality control processes and procedures
 List equipments  Number of personnel by functions
 Steps being taken to improve production  Compensations and benefits
methods
 Are competent people assigned to
production?
 Describe quality control procedures

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Marketing and Sales Competition
 Describe the market: history, size and  List major competition
trend
 Competitive advantages
 The primary market and the essential end
users
 Describe the principal customers
 Describe pricing policies

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Management
 Reputation and capabilities
 Innovation ability
Research and Development (R&D)
 Fund allocated for R&D costs, such as
percentage of sales
 List any outside consulting R&D
relationships, such as universities,
individuals, firms
 Number and qualification of R&D staff
Future goals related to your proposal
• Your offers if the proposal succeeds
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EXAMPLES

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EXAMPLE

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ACTIVITY 1 - SMALL EXERCISE
 Describe the picture in 3 sentences by focusing on its business activity.
 The others give correction on grammar and spelling

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ACTIVITY 2 - PRACTICE

Assume that you are a business owner producing hand made bags.
You want to expand the business and need additional fund to buy
sewing and cutting machines. Create a business proposal intended to
get loans from banks for this purpose. Use the format as outlined
above.

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