STRATEGIC STUDY ON: 5G TECHNOLOGY BY RELIANCE JIO

Section – A
GROUP – 11

STRATEGIC MANAGEMENT

Submitted By: Submitted To:

19152 - Nidhil Krishna Dr. S. N. Prasad
19154 - Nivedita
19155 - Parth Pandya
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19159 - Priyanka Dhamgaye
19161 - Rakshit Naik
INTRODUCTION
WHAT IS 5G?

• It is a next generation cellular technology that will provide faster and more reliable communication with ultra-low
latency. (latency is the amount of time data takes to travel between its source and destination).

• 5G is designed to allow simple virtual network configurations to align network costs with applications needs better. This
new approach will allow 5G Mobile Network operators to catch a larger piece of the IoT market pie by being able to
deliver cost-effective solutions for low broadband, low power applications.

Application of 5G network-

1. Sensor enabled network 

2. It will help to transport sector to be more efficient as the technology will help in vehicle to vehicle communication
providing a strong base for EV. 2
3. It has larger bandwidth ,cost effective
4. Healthcare industry will be impacted in a major way as it can integrate all its operation using this tool.
JIO BACKGROUND
 Reliance Jio info COMM Limited, doing business as
Jio, is an LTE Mobile network Operator in India.
 It is a wholly owned subsidiary of Reliance
Industries headquarter in Mumbai.
 Provides wireless 4G LTE service network (without
2G/3G based services)
 Now Jio 5G will premiere for consumers in 2021
and will be sourced to other nations as well.
 Jio 5G will set a precedent for "Aatmanirbhar
Bharat" and all of its services are entirely "Made in
India".

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SWOT Analysis

S Strength
1. Parent company and its
brand image
W Weakness
1. Delayed entry into
the market.
2. Capital availability and 2. Activation and
no debt company network issues
3. Market capitalization 3. Large initial
investment made

O
Opportunity
1.

2.
Futuristic apps and other
developing technologies.
Increasing trend of data
consumption and BPA.
T Threat
1. Existing players
coming together.
2. Negative image
3. Differentiating products regarding network
linked with the technology issues
present. 3. Loss of customer
base.
 1. Strategy – the strategy used by Jio is price penetration
and price leadership strategy and they are moving
towards product differentiation
2. Structure – the company a good mix of both hierarchical
structure as well as it has a blend of open value culture as
it’s a technology-based company it has allowed discussion
and forums generating ideas for future prospects.
7S framework 3. System – a regular code of conduct that the organization

 
follows is the system.
4. Style- a mix of both autocratic and democratic leadership
5. Staff – highly motivated staff which has resulted in a
positive development of the organization.
6. Skills the actual skills and competencies of the
organization's employees.
7. Shared values – These are the values that the employees of
the organization believe in
Porters five forces model.
1. Bargaining power of supplier - in case of Jio the suppliers
bargaining power is quite high.
2. Threat of new entrants – high capital requirement so less threat.
3. Threat of substitute – this threat is high but adaptability of the
organization will drive past this obstacle.
4. Bargaining power of buyer – high but not absolute since market has
changed from monopolistic to oligopoly.
5. Competitors analysis – high competition between the existing
improving the quality and price wars benefiting the customers
PESTLE Analysis

1.Political -Changes in the telecom regulation regarding data acquisition

2.Economic-A trend of down fall in the economy a well as global recession
3.Sociological – the demographic population of the country and its changing cultures have
been a key factor for the growth of the company.
4.Technological – growing automation in the industry and nations focus towards
digitalization.
5.Legal - An organization should consider the influence of the national and international laws
where the organization would originate the business operations.
6.  Environmental - Macro and micro environmental factors

• organization should consider the influence of the national and international laws where the organization would originate the business operations.
• n organization should consider the influence of the national and international laws where the organization would originate the business operations.
 JIO MAKE IN INDIA STRATEGY/ UNIQUE TO THE ORGANISATION/SOLUTION:

“Jio has created a complete 5G solution from scratch, that will enable us to launch a world-class 5G service in India,
once the networks are in place, will enable Jio to export 5G solutions to other telecom players globally.

The Make in India Plan by Jio:

• Reduce dependence on foreign Vendors
- Uniqueness: in-house technology
• Self-sufficient in 5G
- Own hardware and Internet of Things (IoT)
• Tied up with American Chipmaker Qualcomm
• Partnership with Google
• JIO targets West Asia, Eastern Europe for Indigenous 5G solution 9
FINDINGS:

▪ Plans to export it’s 5G solutions globally once it deploys it successfully in the country

▪ Big debt issues of its competitors puts Jio in pole position

▪ Suspicions over the link between Chinese vendors like Huawei and ZTE and their government

▪ Jio’s all IP-network and the largest fiber network will make its transition to 5G smoother compared
to others

▪ Good financial position and technical support from technology giants like Google and Facebook

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RECOMMENDATION:

▪ Focus on improving the current technology.

▪ Monopoly in providing 5G network, might limit the choice and increase the price. So,
government should create the environment of perfect competition.
▪ Environment sustainability is an important factor, so for that proper guidelines
should be issued and launched only after extensive testing and trials.
▪ Potential users should be analyzed thoroughly before launching it.
▪ Strategic alliance in order to make devices compatible with the technology.

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 THANK
YOU

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