IGNITE

MILESTONES
 INTRODUCTION AND TEAM COMPOSITION :

BUSINESS NAME : OASIS TRAVELS PV ID : VEN-OASI-7582

REEMA DISHA BASAK

MANDAL COO
CEO Is in charge of the day to
Making the decisions and day administration and
managing the overall operation of the business
operations and resources
of the company

DEBKANTA RISHAB DEB

BISWAS
is responsibleCTO
for overseeing the
development of technology for
external customers and other
clients to help improve and
increase business
PAUL
CFO
Is responsible for marketing
activities which include
sales management, product
development, market
research and customer
service

W H AT M A K E S U S B E T T E R : G r o u p d i s c u s s i o n , p e r f e c t
decision making and mutual thinking.
 P R O B L E M / O P P O R T U N I T Y:
 P R O B L E M D E F I N AT I O N :
• Lots of expenditure
• Lack of management
• Quality not up to the choice of the customer
. from our company so we are lacking enough
 C U S T O M E R PA I N / J T B D :
• Customers who want to get affordable
packages .
• Travelling is becoming uncomfortable for aged
people .
• Customers are facing food quality issues .
 PROBLEM DESCRIPTION:
• As we are taking the amount in installment
from the customers hence we are facing some
financial issues .
• Due to pandemic we had to reduce some staffs
employees .
• As we are providing the cheapest rates so it is
becoming very difficult for us to cope up with
the desires of the customers.
O P P O RT U N I T Y:
• This problem can be solved by reducing the
number of days of trips.
• Special attendants will be there to look after the
needs of the aged people.
• Some utensils to be carried and cook to be
provided for arranging quality foods for our
customers.
 R E S U LT O F S U RV E Y ( A N A LY S I S O F D ATA ) :

RESULTS
How many customers did we interview? 26
How many of them agree this is a problem that needs to be 26
solved?
How many of them said they can already solve this problem and 0
don’t need a solution
R AT I N G S :

Link to the file to access the

interview :

CLICK HERE

Our you tube link:

CLICK HERE
 SOLUTION:
 SOLUTION DESCRIPTION:
We offer -- People to choose from a wide variety of packages which will start from a low amount so that everyone
can afford it and visit their dream destination.
Currently the customers are addressing the problem by -- cheaper trips
Our solution offers customers the benefit of -- Low Prices than other tours and travels
The details of our offering consist of :
1. On demand market
2. Easy instalments
3. Efficient and experienced guides
4. Simple booking procedure

 WHY THIS BUSINESS WILL WORK IN OUR MARKET/REGION

O R C O U N T RY:
This business will work in our region Kolkata, because there are many people in this region
whose passion and hobby is travelling❤️.This hobby seems to increase when people retires
from their job and has enough free time . After a long duration of hard work in their respective
fields they shows interest in traveling to the different parts of the world and spend the rest of
their life exploring and doing adventures . And as maximum people are of old age their
children's are either too busy in work or are posted for job at different locations so they are
now ready to contact a tour and travels for fulfilling their wish❤️
 CUSTOMER PERSONA:
Goals :

• We successfully satisfied our customer

• We provided reasonable prices
• We provide big discounts on hotels and flights
• Instant savings up to 25%on credit cards

Frustrations :
Name: Motivation :
Age (in years) : 21 • Cancelation of trips at the last *Customers high
Gender : Male moment makes disturbances. ratings and
Profession : College Student • Travel sickness of customers. positive reviews .
and currently studying • Customers often wants to change *Customers
Business. hotels which creates a chaos satisfaction
Location : Kolkata
Personality: He has a
reserved personality Bio :
BIO
• As he is of a reserved personality he had no complains about our service .
• He had no problems regarding our hotels .
• He was completely satisfied by our transportation.
• He was satisfied by the guides we provided for sight seeing.
• He was only a bit dissatisfied by our complimentary food which according
to him had less variations
 M A R K E T:

• Psychographic • Among 30 to
70 years old
people in
Ramrajatala Characteristics of Niche

Segment Niche
Demography Geography Psychography Others

• Married • India • Tourists • Any

Couples • West Bengal • Travellers businessman
• Business • Kolkata • Investors
Market Market mans • Adults
type Size • Family
members
• Existing • Total tourist
community of
India

TAM 51 Million + Tourists in

India

SAM 3 Lakhs Travel customers

are present in West Bengal

50 thousand people in
SOM our local area
FINANCIAL FEASBILITY TEMPLATE :
ABOUT US

Proactively envisioned Travel Agency with

expertise in Hospitality
Management. Seamlessly travel around the
world with our experience in the travel
industry. 
THANK YOU