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  • Team Mavericks: Case: No.1 Liven Foods

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    Sanam T
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    Team Mavericks from the Jamnalal Bajaj Institute of Management Studies in Mumbai will analyze the Liven Foods retail store case. They will examine issues like low like-for-like sales growth due to store cannibalization, few new store openings due to limited locations, and high costs of building new stores due to inefficient formats and fixtures. The team will ask key questions about the market, competitors, company communications, distribution channels, expected revenues and costs. Team members include Om Nerurkar, Anket Telkapalliwar, and Onkar Gurav.

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    Team Mavericks from the Jamnalal Bajaj Institute of Management Studies in Mumbai will analyze the Liven Foods retail store case. They will examine issues like low like-for-like sales growth due to store cannibalization, few new store openings due to limited locations, and high costs of building new stores due to inefficient formats and fixtures. The team will ask key questions about the market, competitors, company communications, distribution channels, expected revenues and costs. Team members include Om Nerurkar, Anket Telkapalliwar, and Onkar Gurav.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    6 views8 pages

    Team Mavericks: Case: No.1 Liven Foods

    Uploaded by

    Sanam T
    Team Mavericks from the Jamnalal Bajaj Institute of Management Studies in Mumbai will analyze the Liven Foods retail store case. They will examine issues like low like-for-like sales growth due to store cannibalization, few new store openings due to limited locations, and high costs of building new stores due to inefficient formats and fixtures. The team will ask key questions about the market, competitors, company communications, distribution channels, expected revenues and costs. Team members include Om Nerurkar, Anket Telkapalliwar, and Onkar Gurav.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 8

    Team Mavericks

    College: Jamnalal Bajaj Institute of Management


    Studies (JBIMS), Mumbai

    Case: No.1 Liven Foods


    Title
    Title
    Issue Tree in Retail Stores Development

    Area of Analysis Suspected problems Possible reasons Analysis to be performed

    Analyse the change in sales after


    Low LFL due to cannibalization opening new stores
    Low growth in sales
    Analysis of number of opening vs
    Few new openings in locations availability of new places
    Retail Stores
    Development
    Analysis of contracts with shopping
    No support from the shopping malls
    malls
    High cost of building
    new stores
    Not optimised formats, expensive Analysis of cost per 1 sq. m,
    fixtures number of fixtures, cost per fixtures
    Title
    Title
    Key questions to ask Client

    Market Competitors Company Company’s


    attractiveness Expectation

    o What is the market o Who are top competitors o What communication o What are the expected
    size? in this segment? channel does the revenues?
    company follow?
    o What is the market o Is the product superior o What are the expected
    growth rate? to competitor’s o What distribution costs?
    products? channel does the
    o What are average company follow?
    profits margins?
    TEAM MEMBERS

    Name Mobile E-mail ID


    Om Nerurkar 9769774257 omnerurkar23@jbims.edu
    Anket Telkapalliwar 7030766296 ankettelkapalliwar23@jbims.edu
    Onkar Gurav 9511829700 onkargurav23@jbims.edu

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