Professional Documents
Culture Documents
BUSINESS
BARRY'S BEANS
CASE STUDY CLIENT SCENARIO
Presented by: Student ID
Nathasha
Nathan
s4620165
Lai Jia Xin s4646766
BENEFITS ISSUES
• Help the company attract new customers and • Staff does not use CRM system
retain repeat customers • Facing unemployment
• CRM system facilities proper information
• Long-term high cost
exchange between company and customer
• The calendar in mobile phone software of Less Annoying CRM is hassle
to use
• Less Annoying CRM do not have project management tools and marketing
automation tools
Outline of Implementation
People
o An accurate excursion for the development of its workers
o Plant managers will work out the specifications of the CRM
system procedures
o Delegated training will be carried out by professional to the
Barry's Beans employees
o Assist for identifying data, developing workflow related
information, concentrating on marketing strategies and handling
client request
o Establish a bonding and understanding between the company and
their clients
Types of Risk Likelihood Possible Mitigation Strategies
No staffs for project in some divisions. Medium Qualified and skilled staffs should be
present in all division.
System’s cost unstable in some areas. Medium The maintenance cost must be developed
adequately.
Data backup and disaster recovery are not High Instructions should be given and
considered if CRM has not applied. mechanism for disaster recovery should be
applied.
Risk
Roll-Out Plan