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CHANGE MANAGEMENT AT MARS PUBLISHING HOUSE

Submitted to
Submitted by
Group 3
Dr. Neetu Ganapathy
21018 – Greeshma Sharath
21044 – Saksham Choudhary
21048 – Shreyank Wani
21078 – Harshith Mohan
21084 – Kelvin Francis
21112 – Sudarshan Sharma K S
21159 – Shahaan Khatri
21171 – Swaroop Tahshildar
• Found by William Y Martinez and Joy Martinez.
• After 14 years, the company got government support in Department
of Education.
• Publishing industry was segregated into:

ABOUT - textbook
- magazine

THE - newspaper
- specialty books

COMPANY • In 2000, Maria Gina Martinez assumed the presidency and she was
known as people-oriented president.
• By 2002, Mars was the first textbook publishing company that
actively complied with the Department of Education’s Basic
Education Curriculum.
MARS GROUP ORGANIZATIONAL CHART
Gain key stakeholder buy-in and maintain
engagement

Assess the impact of the ERP project

CHANGE
MANAGEMENT IN
Tailor your messages based on the audience
ERP
IMPLEMENTATION
Create a structured change journey

Have a training strategy in place


ZEST – Zero Error System MRX – Multi-Resource
Tracker Information Exchange
ERP • Implemented in 2006
SYSTEMS • Order to deliver to invoicing
• Procured in 2010
• Staff were not happy with the
IN MARS • Issuing debit and credit memos
imposition of MRX
• Posting of payments
PUBLISHIN • With increased volume of
• The staff preferred ZEST over MRX

G HOUSE transactions, ZEST became • no clear migration path and no clear


transition plan.
inadequate.
Getting external help

BUSINESS Managing people


ANALYSIS
PHASE Getting HR to help manage change

Through a Core group of Change


agents
• To help oneself or other people recognize,
identify, and verbalize their feelings and
reasons for resisting change.
• To prioritize which stakeholder to deal with
by identifying who has more power and
influence over other stakeholders.

LEARNINGS • To reinforce other people’s conviction in


favor of change by getting buy-in.
• To select members that will be part of a high-
performing cross-functional team.
• To devise a system for tracking progress vis-
à -vis objectives of a change program.
• To sustain momentum for change.
THANK YOU

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