University Of Mumbai

Garware Institute Of Career Education

And Development

Course: Post Graduation Diploma In Advertising And Media

Subject: Media Planning & Buying

(Prof: Dr. Sunder Rajdeep )
Assignment no .1
Name: Yash vinod pitale
 Established in 2015, Paradigm
Realty is reckoned by credible platform
PropEquity for its success. This is first
Generation Real-Estate Company. The
group’s focus areas are Western
Suburbs of Mumbai including
Santacruz (W), Khar (W), Borivali, etc.
The company believes in curating
havens layered with luxury and urban
leisure that spell quality at its best.
71MIDTOWN
THE CENTRE OF LIFE
CHEMBUR
 71MIDTOWN
THE CENTRE OF LIFE
CHEMBUR

Available :- 1 bhk
2 bhk
3 bhk
 Our Projects

Dadar - Khar road

Santacruz – Borivali
Andheri west
Thane
Oshiwara
Chembur
Ghatkopar
 Media Planning

Social media Newspaper

Brochure
Print Advertisment
Media Planning & Buying

• Name of the Brand :- PARADIGM Reality, Khar road.

• PARADIGM Reality is the Real estate developers &
Builders of Mumbai.
• The products of PARADIGM Reality is Flats/Home
which is constructed in prime location like Mumbai
& Thane.
• Homethon was correct platform for PARADIGM Reality
to purchased flats/home .
 Media Planning & Buying

• Target audience of PARADIGM Reality – Working

Professionals, Businessman, Enterpreneurs.
• Media buying & Selling plan – Print Advertising
in Newspaper.
• Outdoor Advertising- Hoardings, Advertising on bus.
• Digital Advertising on Social media- Facebook &
Instagram..
THANK YOU