UNIVERSITY OF MUMBAI

GARWARE INSTITUTE OF CAREER EDUCATION

AND DEVELOPMENT
*COURSE*
POST GRADUATION DIPLOMA IN ADVERTISING AND MEDIA
*SUBJECT*
FUNDAMENTALS OF NEW MEDIA
ASSIGNMENT NO. 2
PROF : TEJASHREE AMANKAR
NAME : MOIN NIYAZ AHMED SHAIKH
Roll no: 12
Principles :- Regular Rhythm , Emphasis , Contrast

Elements :- Shape , Color , Value

color :- Warm and Cool colors

RGB CODE CMYK CODE

115/181/197 57/9/19/4

172/225/233 35/0/12/0

22/79/108 91/45/20/48

216/100/161 12/74/0/0
Principles :- Horizontal Balance , Random Rhythm , Unity

Elements :- Line , Direction

color :- Nature and Travel Combination

RGB CODE CMYK CODE

122/98/74 40/50/67/40

87/191/78 69/0/92/0

40/121/238 79/57/0/0

1/50/93 100/71/1154
Principles :- Horizontal Balance , Rhythm

Elements :- Texture , Shape

color :- Interior and Architech Combination

RGB CODE CMYK CODE

132/70/50 26/73/81/43

2/78/143 100/67/4/16

144/143/142 42/34/35/18

231/208/178 9/18/33/1
Principles :- Contrast , Emphasis

Elements :- Value , Color

color :- Food Combination

RGB CODE CMYK CODE

128/72/26 26/73/81/43

230/153/27 2/43/98/7

106/116/104 55/38/51/31

120/183/203 55/10/16/4
Principles :- Informal Balance , Random Rhythm

Elements :- Color , Size

color :- Refreshing and Pretty Combination

RGB CODE CMYK CODE

255/253/6 3/0/92/0

40/167/60 78/0/100/0

159/29/3 6/89/100/31

155/179/129 43/12/57/7