communication, 

n. The imparting or exchanging of

information by speaking, writing, or using some other
medium. …The successful conveying or sharing of ideas
and feelings.
What is communication

Communication is simply the act of transferring information

from one place, person or group to another. Communication is
the act of giving, receiving, and sharing information talking or
writing, and listening or reading. Good communicators listen
carefully, speak or write clearly, and respect different opinions.
 , communication is
more than simply the
transmission of
information. The
term requires an
element of success in
transmitting or
imparting a message,
whether information,
ideas, or emotions.
A communication therefore has three
parts: the sender, the message, and the
recipient.
 The sender ‘encodes’ the message, usually in a mixture of words
and non-verbal communication. It is transmitted in some way (for
example, in speech or writing), and the recipient ‘decodes’ it.
 Of course, there may be more than one recipient, and the
complexity of communication means that each one may receive a
slightly different message. Two people may read very different
things into the choice of words and/or body language. It is also
possible that neither of them will have quite the same understanding
as the sender.
 In face-to-face communication, the roles of the sender and recipient
are not distinct. The two roles will pass back and forwards between
two people talking. Both parties communicate with each other, even
if in very subtle ways such as through eye-contact (or lack of) and
general body language. In written communication, however, the
sender and recipient are more distinct.
Types of Communication
 There are four main categories or communication
styles including verbal, nonverbal, written and visual
Verbal Communication,
 Spoken or Verbal Communication
, which includes face-to-face,
telephone, radio or television and
other media. Verbal communication
is the use of language to transfer
information through speaking or
sign language. It is one of the most
common types, often used during
presentations, video conferences and
phone calls, meetings and one-on-
one conversations. Verbal
communication is important because
it is efficient. It can be helpful to
support verbal communication with
both nonverbal and written
communication.
Non-Verbal Communication,
Nonverbal communication is the use of body
language, gestures and facial expressions to
convey information to others. It can be used
both intentionally and unintentionally. For
example, you might smile unintentionally
when you hear a pleasing or enjoyable idea
or piece of information. Nonverbal
communication is helpful when trying to
understand others’ thoughts and feelings.
If they are displaying “closed” body
language, such as crossed arms or hunched
shoulders, they might be feeling anxious,
angry or nervous. If they are displaying
“open” body language with both feet on the
floor and arms by their side or on the table,
they are likely feeling positive and open to
information.
Written Communication
Written communication is the act
of writing, typing or printing
symbols like letters and numbers
to convey information. It is helpful
because it provides a record of
information for reference. Writing
is commonly used to share
information through books,
pamphlets, blogs, letters, memos
and more. Emails and chats are a
common form of written
communication in the workplace.
Visual Communication

Visual communication is the act of using photographs, art, drawings,

sketches, charts, maps, logos and other visualizations and graphs to
convey information. Visuals are often used as an aid during
presentations to provide helpful context alongside written and/or verbal
communication. Because people have different learning styles, visual
communication might be more helpful for some to consume ideas and
information.
Assignment Click & Caption
 Propose a suitable caption for the Photograph
 for the parameters namely, Circumstance and
Importance.