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Methods of Research Lession 3
Methods of Research Lession 3
• A study-by-study, or article-by-
article, description of studies
previously done
• A re-statement of the studies
previously done
• A brief overview of articles
Literature Review
Related Literature (published literature - ex. Journal, books)
is composed of discussion of facts and principles to which the
present study is related. (usually found on books, encyclopedias,
professional journals, magazines, newspapers, and other publications)
subtopic subtopic
subtopic
subtopic
subtopic
subtopic
subtopic
Topic
Tree Diagram Example
Home-school Parent
communication involvement
barriers
Homework
assistance Involvement in
decision making
Academic volunteerism
achievement
Teachers’ beliefs
Home visits
Tree Diagram Example
Tree Diagram Example
Tree Diagram Example
Structure of literature review
• Introduction
• Gives a quick idea of the topic of the literature review, such as the central
theme or organizational pattern.
• Body
• Contains your discussion of sources.
• Conclusions | Recommendations
• Discuss what you have drawn from reviewing literature so far. Where might
the discussion proceed?
18
Organization of literature review
19
Organization of literature review
20
How to Organize Literature
• Chronological
• By publication date
• By trend
• Thematic (advised to used)
• A structure which considers different themes
• Methodological
• Focuses on the methods of the researcher, e.g., qualitative
versus quantitative approaches
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Making links between literature
Agreements
• Similarly, author B points to…
• Likewise, author C makes the case that…
• Author D also makes this point…
• Again, it is possible to see how author E agrees with author D…
Disagreements
• However, author B points to…
• On the other hand, author C makes the case that…
• Conversely, Author D argues…
• Nevertheless, what author E suggests…
22
Writing the Literature Review
• Rough Draft
• Final Draft
• Edit
• Edit Again
24
Show others
Have someone else look at your literature
review for
• Clarity
• Can they understand what you’re trying say?
• Flow
• Does the organization make sense?
• Completeness
• Are there areas left out?
• Questions left unanswered?
• Statements without citations? 25
Common errors in reviewing literature
Hurrying through review to get started could mean that you will miss something
that will improve your research.
Relying too heavily upon secondary sources.
Concentrating on findings rather than methods.
Overlooking sources other than academic journals. Don’t forget newspaper
articles, magazines, blogs, etc.
Searching too broad or too narrow of a topic.
Inaccuracy in the compiling of bibliographic information.
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Writing the Literature Review
• It is useful to prepare.
• Such a table provides a quick overview that allows the reviewer to make
sense of a large mass of information.
• The tables could include columns with headings such as
• Author
• type of study
• Sample
• Design
• data collection approach
• key findings
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Atmospherics in service environments
Summary table of literature
Citation Sample Environment Method Conclusions
Colour
Bellizzi, Crowley and 125 Adults Furniture store Laboratory Warm and cool colours created different emotional responses.
Hasty (1983) experiment Customers view red retail environments as more negative and
Photographic unpleasant than blue.
slide simulations
Bellizzi, & Hite (1992) 70 Adult women Televisions shown Laboratory Study based on PAD affect measures and approach-avoidance
107 Students with different experiments behaviours.
colour Photographic More positive retail outcomes occurred in blue environments than
backgrounds slide simulations red.
Furniture stores
Music
Smith and Curnow (1966) 1100 Supermarket Retail store Field experiment Time in store reduced with loud music but level of sales did not.
shoppers
Milliman (1982) 216 Shoppers Supermarket Field experiment The tempo of background music influenced the pace at which
customers shopped. Slow tempo music slowed customers down
but resulted in increased volume of sales.
Hui, Dubé and Chebat 116 Students Bank branch Laboratory The positive impact of music on approach behaviours is mediated
(1997) - waiting for experiment by an emotional evaluation of the environment and the emotional
service. Video simulation response to waiting. Pleasurable music produced longer perceived
waiting times.
Lighting
Areni and Kim (1994) 171 Shoppers Wine store Field experiment The investigation found that brighter in-store lighting influenced
shoppers to examine and handle more of the merchandise in the
store
Summers and Hebert 2367 Customers Hardware store Field experiment Confirmed Areni and Kims (1994) results. Increased levels of
(2001) Apparel store lighting will produce arousal and pleasure and increase the
approach behaviours of customers.
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End!
Thank you
Lesson 3: Reviewing the Literature
Dr. Racidon P. Bernarte
Assignment
Lesson 3: Reviewing the Literature
Dr. Racidon P. Bernarte
Based on your identify possible research topics,
collect at least 10 related literature/studies to
be used as foundation of your research. Make a
summary table of the collected literatures. Make
a 10 page write up of the review of literature.
Sample
Guidance and Counselling
Author/Citation Type of Study Sample Design/Method Findings
Theme (Curricular and Instructional Program/System
1.
2.
3.
Theme (Literacy Education/Program)
1.
2.
3.
Theme (Links between or among Curricular, Instructional and Literacy Program
1.
2.
3.
Theme (Enhancement of Literacy Program od School A)
1.
2.
3.
Sample
Educational Management
Author/Citation Type of Study Sample Design/Method Findings
Theme (Students Stressor)
1.
2.
3.
Theme (Psychological Preparedness)
1.
2.
3.
Theme (Links between Stress and Psychosocial Preparedness)
1.
2.
3.
Theme (Social and Psychological Intervention)
1.
2.
3.
Author/Citation Type of Study Sample Design/Method Findings
Sample
Information Technology
Theme (Disaster Warning)
1.
2.
3.
Theme (Post Disaster Communication)
1.
2.
3.
Theme (Links between Disaster Warning and Post Disaster Communication)
1.
2.
3.
Theme (Disaster Communication in the Disaster Prone Areas)
1.
2.
3.
Useful Links
• http://education.ufl.edu/counselor-
education/dissertations-list/
http://eric.ed.gov/
http://www.proquest.com/
http://www.sciencedirect.com/