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  • Bab 1 Pengertian Bisnis

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    Vincentia Sari
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    Business involves providing goods and services to earn a profit. It functions by acquiring raw materials, manufacturing products, and distributing to consumers. There are various types of consumers including companies, government agencies, institutions, and resellers. The main goals of business are wealth maximization, profitability, market standing, manager and worker performance and development, innovation, resources, and public responsibility.

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    Business involves providing goods and services to earn a profit. It functions by acquiring raw materials, manufacturing products, and distributing to consumers. There are various types of consumers including companies, government agencies, institutions, and resellers. The main goals of business are wealth maximization, profitability, market standing, manager and worker performance and development, innovation, resources, and public responsibility.

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    8 views8 pages

    Bab 1 Pengertian Bisnis

    Uploaded by

    Vincentia Sari
    Business involves providing goods and services to earn a profit. It functions by acquiring raw materials, manufacturing products, and distributing to consumers. There are various types of consumers including companies, government agencies, institutions, and resellers. The main goals of business are wealth maximization, profitability, market standing, manager and worker performance and development, innovation, resources, and public responsibility.

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    of 8

    BAB 1

    PENGERTIAN BISNIS
    Vincentia Indah Puspita Sari., S.E.,M.M.
    BISNIS
    ?
    • Steinhoff (1979:5) “Business is all
    those activities involved in providing
    the goods and services needed or
    desired by people
    Griffin dan Ebert (1996): ‘Business is an
    organization that provides goods or services
    in order to earn profit”
    FUNGSI-FUNGSI BISNIS

    1 2019 2 2021
    3

    Manufacturing Raw Distributing Products to


    Acquiring Raw Materials Consumers
    Materials Into Products
    JENIS KONSUMEN BISNIS

    01 Companies that consume


    Original equipment manufacturer

    02 Government Agencies

    03 Institution

    04 Resellers
    TUJUAN BISNIS

    Wealth Maximization Profitability

    Market Standing Manager Performance and


    Development

    Innovation Worker Performance and


    Attitude

    Physical and Financial


    Resources Public Responsibility

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