Bio Motivations [rank 1 for high, 5 for low]

Sundeep is great entrepreneur and director of Fuzzipy. He is detail-oriented person and passionate about any task he
does/doing.
He is a great example of a customer centric product manager, and I've observed him showcasing his skills throughout
the product lifecycle. Only through mouth publicity and catching customer pulse made 200 customers to subscribe in a
month.
1) Financial incentive: Being an IT employee we follow few practices in our personal life or business as well. Even for house
keeping labour or chef or maids we provide ID cards, PFs and incentives every 3 months.
2) Social power: Give and take respect. Believe in knowledge which brings you power .
3) Family : Family should be always biggest supporting system either for personal growth or business.
4) Team work : Desire to do something new with the help of team collectively.
5) Recognition : Focus on your work keeping goal in mind then where ever you are you will be recognized.

Goals
“Nothing is impossible in this World” Life-goals
Short-term: Influencers and
1) To expand the business of Fuzzipy from a region to state wide. • To cut down unhealthy habits which could be a weakness. brands
2) Introduce a mobile app for the business. • To learn playing guitar.
Demography and Geography 3) Improve web application and make it more user friendly. • Aiming for the marathon. Adonmo : In
4) Grow the team size. • Have to sit and spend sometime with kids everyday. partnership with
Age: 35 • Go on a road trip round the world without worrying about Adonmo which is
Education: B - Tech Long term : leaves. ‘Ads On Cabs’ we
Work: Delivery Manager 5) To expand the business of Fuzzipy to all over India. • Never look back . started promoting
Marital status: Married 6) To get a clients from all over world. • Stay always strong as you are. our business across
Location: Hyderabad , India 7) Having Fuzzipy breakfast in the heights above sea level . city.

Psychographic details Define a section Marketing channels Prime caterers :

Personality: His life proves that if we have new
ideas and create content that people love, we can
expect to do something colossal.
Interests: He has always been vocal about the trait
of patriotism and his silent social works and
contributions to the society motivates me deeply.
Lifestyle: His life highlights how we should fight all
obstacles and rise above them, without giving up
even in tough times.
One of the catering
Frustrations : When idea was triggered we didn’t calculate the Direct Selling : Reaching customer delivery , breakfast to your doorstep. services vendor in
analytics like time , work life balance and budget . Which may Indirect Selling : Mouth publicity , Newspapers , Milk Delivery Vendors. prime location
lead to stress , loosing patience . Till we reach breakeven point Marketing & Promotion : Connecting with direct customers , audience in events , ceremonies, impressed with our
it was a cut throat situation with sleepless nights . occasions, restaurants , etc....Coming to promotions , we are tied up with advertisement vendor to idea and joined a
promote our product for a radius of 50kms with in city. sleeping partner.
Selling through Internet :
Technology : Few freshers from IT industry who are curious to Offers , Subscriptions , Promo codes.
learn the business came up and joined as a free lancers and
played with enhancing website on Go to market strategy.