Popular Literature

The nature of Popular

Literature
Includes writings that are intended for the masses, and
those that find favor with large audiences. It can be
distinguished from artistic literature in that it is
designed primarily to entertain.

Popular literature unlike high literature, generally does

not seek a high degree of formal beauty of subtlety
and is not intended to endure.
 The nature of Popular
Literature
The growth of popular literature has paralleled
The spread of literacy through education and has been
facilitated by technological developments in printing.
With the Industrial Revolution, works of literature,
which were previously produced for consumption by
small, well-educated elites, became accessible to large
sections and even majorities of the members of a
population.
 The nature of Popular
Literature
It was in the mid twentieth century, after German
intellectuals such as Adorno and Horkhiemer had expressed
grave concerns over the explotion of mass culture in their
book The Culture Industry, that serious consideration to
every popular.

In 1970s saw some prestigious European and American

Universities incorporating courses in popular culture at the
University level. Popular Literature today exist in
meritorious realms having invaded books shelves and must-
read lists.
 Popular Literature and its Social
Relevance
Literature has always mirrored the reality of
the age it belongs to. Thus, the 20th century
witnessed the rise of the popular tastes. It divests
“Popular” outside the ambit of elite consciousness
and links it with ordinary people, the common
masses.
In many ways the popular in popular fiction in
the current age and technology mirrors the true
image of the society and the readers/the audience
choose book covers, review books, post videos
about book signings and participate in the making
of popular literature.