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 American Market
Cheap Discount Stores

Departmental stores

Independent Stores

Specialty Stores

Membership Stores
 Top 5 Retailers In the market

1. Signet

2. Walmart

3. Macys

4. Cotsco

5. Tiffany
CHEAP DISCOUNT STORES
Walmart Inc. is an American multinational retail corporation that
operates a chain of hypermarkets, discount department stores,
and grocery stores.
As of January 31, 2019,Walmart has 11,348 stores and clubs in
27 countries, operating under 55 different names
What started small, with a single discount store and the simple idea of
selling more for less, has grown over the last 50 years into the largest
retailer in the world.
Each week, nearly 270 million customers and members visit there
more than 11,348 stores under 65 banners in 28 countries and
eCommerce websites. With fiscal year 2018 revenue of $500.3 billion,
Walmart employs approximately 2.3 million associates worldwide.
Walmart
 1/8Ct TDW Diamond
1/5 Carat T.W. Diamond 10kt 10K Rose Gold
Yellow Gold Fashion Ring Diamond Cluster
Current Price$147.99 Fashion Ring
Current Price$169.99

1/6 ct tw Round Diamond

Earring 14kt Yellow Gold 1/8Ct TDW 10K White Gold
Diamond Halo Necklace
$160.99 Current Price$179.99
Kmart Corporation is an American big box department store chain in
United States.
At its peak in 1994, Kmart operated 2,323 discount stores and Super
Kmart Center locations in the United States.After
declaring bankruptcy in 2002 and again in 2018, the chain's store count
has been reduced to 202 locations.
 From 2005 through 2019, Kmart was a subsidiary of Sears Holdings
Corporation and is now a subsidiary of Transform Holdco LLC.
Kmart’s vision is to provide families with everyday products at the lowest
prices. We strive for this vision through high-volume sales, efficient
operations, adaptable stores and a great culture.
From its earliest days, Kmart has been close to the communities where it
operates and they support a number of charitable organizations to
improve the lives of those who need a helping hand.
 $499.99 $199.99
$899.99$299.99 Tradition Diamond 10K White Gold
10K Yellow Gold 1/5cttw .13 CTTW Diamond Contour Band
Diamond Bypass Ring - 

$799.99$199.99
10K Yellow Gold 1/4 CTTW
Diamond Flower Earrings
DEPARTMENTAL STORES
Macy's, the largest retail brand of Macy's, Inc., serves customers through
approximately 650 stores, online at macys.com and through the Macy's
shopping app for mobile devices. Macy's is an iconic brand, delivering fashion
and affordable luxury through powerful assortments of the best national and
private brands.
Macy’s, Inc. operates approximately 690 department stores under the
nameplates Macy’s and Bloomingdale’s, and more than 180 specialty stores that
include Bloomingdale’s The Outlet, Bluemercury, Macy’s Backstage and
STORY. The company operates stores in 44 states, the District of Columbia,
Guam and Puerto Rico.
As of 2017, there were 669 full-line stores with the Macy's nameplate in
operation throughout the United States, Puerto Rico, and Guam. Its flagship
store is located at Herald Square in the New York City borough of Manhattan.
Macy’s

Bloomingdale’s

Bluemercury
Sears Holdings Corporation is a leading integrated retailer focused on
seamlessly connecting the digital and physical shopping experiences -
wherever, whenever and however they want to shop. 

Sears Holdings is home to Shop Your Way®, a social shopping platform

offering members rewards for shopping at Sears and Kmart as well as with
other retail partners across categories important to them.

The company operates through its subsidiaries, including Sears, Roebuck and

Co. and Kmart Corporation, with full-line and specialty retail stores across the
United States.

Brands: Sears, Kmart, Shop Your Way,Kenmore,DieHard,Sears Auto Center, Sears

Home Services
$5999.99$1799.99 $2999.99$899.99
Kobelli 1 Carat (ct.tw) Princess Diamond Tradition Diamond 14k White Gold
Wedding Rings Set in 14K  1 CTTW Certified Diamond Round
Halo Solitaire Plus Ring - Size 7 Only
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WHAT ARE MEMBERSHIP STORES?
 Is a retail store also known as Warehouse or Wholesale club.
 Sells a wide variety of merchandise.
 Customer buy large wholesale quantity of stores product which makes this club
attractive to both
1. Bargain hunters 2. Small business retailers.
 Due to no frill format of the store the clubs are able to keep the prices low.
 Costumers pay annual membership fees in order to shop.

EXAMPLES-
Costco, operates in the U.S., Canada, Mexico, the UK, Australia and other countries.
Sam's Club, operates in the U.S., Mexico and other countries
BJ's Wholesale Club, operates in the U.S. only
Makro, operates in Europe, South Africa, Pakistan and other places; previously operated
in the U.S., Venezuela & the Philippines.
 It is membership warehouse club, dedicated to bringing our members the best
possible prices on quality, brand-name merchandise.
 With hundreds of locations worldwide, Costco provides a wide selection of
merchandise, plus the convenience of specialty departments and exclusive
member services
 It does carry multiple brands or varities.
 Costco has a frequently changing inventory and is known for carrying products
for a time, then discontinuing them or using them as seasonal products.
 Costco focuses on selling products at low prices, often at very high volume.
 These goods are usually bulk-packaged and marketed primarily to large families
and businesses. Furthermore, Costco does not carry multiple brands or varieties
where the item is essentially the same except when it has a house brand to sell,
 In 1983, the first Costco warehouse location opened in Seattle, Washington.
 Costco became the first company to grow from zero to $3 billion in sales in less
than six years. 
 It is an American chain of membership-only retail warehouse clubs owned and operated
by Walmart.Inc, founded in 1983 and named after Walmart founder Sam Walton.
 Sam’s Club employs thousands of associates in the U.S. and Puerto Rico.
 Sam’s Club focuses on providing members with exclusive savings and quality merchandise, as well
as free shipping on many items, savings on fuel, prescriptions and more. 
 There are almost 600 clubs across the U.S and Puerto Rico and averages 136,000 square feet.
 Products sold include jewellery, designer goods, sunglasses, crystal and collectibles, electronics,
floral, apparel, food, and meats.
 Like other warehouse clubs, Sam's Club sells most of its merchandise in bulk and directly off pallets.
 The clubs are arranged much like warehouses, with merchandise stocked in warehouse-style steel
bins.

The membership warehouse club solution for everyday living

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 Specialty stores are retail businesses that focus on specific product
categories, such as office supplies, men's or women's clothing, or jewellery.
It isn't the product they sell that determines if a company is a specialty store,
but rather the breadth of their product offering. If a company could be
considered an expert in a certain type of good, it is a specialty store.
They are mostly found in malls and shopping centers, they offer high
quality items in affordable price. They also cater to a commercial market.
They also have various regional chain stores in the country.

What is it?
SPECIALITY STORES
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 Signet Jewelers Limited is the largest specialty jewelry
retailer in the US, UK and Canada. Signet operates
approximately 3,600 stores primarily under the name brands
of Kay Jewelers, Zales, Jared The Galleria Of Jewelry,
H.Samuel, Ernest Jones, Peoples and Piercing Pagoda. The
company's annual sales of approximately $6 billion derive
from the retailing of jewelry, watches and associated
services.

SPECIALITY STORES
Signet Jewelers
SPECIALITY STORES
Signet Jewelers
SPECIALITY STORES
SPECIALITY STORES
 Kay accounted for 39% of Signet’s sales in Fiscal 2018 and operated 1,247 stores in
50 states as of February 3, 2018.

Since 2004, Kay has been the largest specialty retail jewelry store brand in the US
based on sales. Kay targets a mid-market jewelry customer.

Kay operates in malls and off-mall stores. Off-mall stores primarily are located in
outlet malls and power centers.

Management believes off-mall expansion is supported by the willingness of

customers to shop for jewelry at a variety of real estate locations and that increased
diversification is important for growth.

Kay Jewelers
SPECIALITY STORES
SPECIALITY STORES
Helzberg Diamonds is a jewelry retailer founded in 1915 by Morris
Helzberg that has 210 stores in 36 states.

In April 2009, Beryl Raff, former executive vice president and general
merchandise manager of fine jewelry at JCPenney, was named Chairman
and Chief Executive Officer of Helzberg.

n 2017, Helzberg closed a few stores.

  
  1 1/4 ct. tw. Multi-
3/4 ct. tw. Diamond Halo Diamond Round Center
Engagement Ring Set in 14K Engagement Ring Set in
White Gold 14K White Gold
$2,199.00 $3,499.00

 
 
3/8 ct. tw. Diamond
Engagement Ring Set
in 10K White Gold
$1,599.00
 S
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ABOUT PAGODA

In 1969, with the ear piercing trend on the rise, jewelry store owners Bernard and Bertha
Cohen used the opportunity to open the very first Piercing Pagoda kiosk in the Whitehall
Mall in Whitehall, Pennsylvania. Their venture was an immediate success, which led ear
piercing service to expand into gold and sterling silver fashion jewelry.

Today, Piercing Pagoda is widely-known as the ear piercing and quality gold and sterling
silver kiosk leader in shopping malls across the United States and Puerto Rico.
Piercing Pagoda has grown from a single retail location to roughly 780 kiosks today. As the
nation's largest specialty kiosk retailer, with its extensive selection of popularly priced 10K
and 14K gold chains, charms, bracelets, rings and earrings, as well as a variety of silver and
diamond jewelry.
Acquired by Zale Jewelers in 2000, Piercing Pagoda broadened Zale's range of
customers by bringing in the consumer who appreciates quality jewelry at entry-level
price points.

In 2014, Signet Jewelers acquires Zales and all associated brands, including Gordon's
Jewelers, Piercing Pagoda and Peoples Jewellers in Canada, bringing together some of
the best-known and most-beloved brands in jewelry, and the BEST people in the
industry. At the heart of all these companies is a passion for helping customers as they
"Celebrate Life and Express Love"©.
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Solitaire Rings
Three Stone Rings
Bridal Sets
Bridge rings
Chevron bands
Cocktail Rings
Anniversary Bands
Criss Cross Bands / Crossover Bands
Promise Rings
Halo Rings
Eternity Rings
Right Hand Rings
Stackables
Semi Mount Rings
Claddagh Ring
Mom’s Ring
Solitaire Enhancers
Ballerina Rings
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 FLOATS ON YOUR EAR/EARLOBE WITHOUT ANY VISIBLE TRACE OF CONNECTION 

Stud Earrings
These are the set of different elements which can be wear individual or with combination for different- different looks.

Multi wearable earring

 HUGGY EARRINGS GOT ITS NAME BECAUSE IT SEEMS LIKE THEY ARE HUGGING THE EARLOBES. THEY ARE A KIND OF HOOP EARRINGS
ONLY BUT IN A VERY SMALL SIZE OF WHICH THE OPPOSITE PART OF PIERCING ALMOST TOUCHES THE EARLOBE END PART.

Huggie Earrings
HOOP EARRINGS : THESE LOOK VERY MUCH SIMILAR TO A RING. THEY ARE MAJORLY IN CIRCULAR / SEMI CIRCULAR SHAPE AND NOW A DAYS WE CAN SEE WITH SOME OTHER SHAPES TOO.

LIKE: OVAL, SQUARE, RECTANGULAR

: THEY LOOKS LIKE “J” / “C’ SHAPE OR LIKE HALF HOOP EARRINGS EARRING.

C hoop & J Hoop Earrings

 
 It attached to the earlobe as a hoop and below it, a gemstone or diamond part is attached through a
chain, jump-ring or similar object.

Drop Earrings
 THESE EARRINGS ARE DESIGNED TO FLOW LOOSELY FROM EARLOBES TO THE SHOULDER SIDE. THE MAJOR CHARACTERISTIC
IS ITS CONTINUOUS DANGLING WHILE WALKING OR ANY BODY MOVEMENT; THAT IS THE REASON OF ITS NAME. 

Dangle Earrings
EAR THREAD
EAR THREADER, EAR STRING, THREADER, A SERIES THAT'S SKINNY ENOUGH TO SLIDE INTO THE HOLE, AND ARE AVAILABLE BACK OUT, DANGLES.
SOMETIMES, INDIVIDUALS ADD BEADS OR DIFFERENT MATERIALS ONTO THE CHAIN, THAT THE CHAIN DANGLES WITH BEADS BELOW THE EAR.
EAR SPIKES: A TYPE OF PLASTIC STICK ONE MILLIMETER IN DIAMETER AND 1.5 CM LONG THAT GOES INTO THE EAR PIERCING. IT
DOESN'T FALL OUT AS A RESULT OF IT'S SLIGHTLY LARGER THAN THE PIERCING. IT'S QUITE STANDARD AMONG TEENAGE AND PRETEEN
WOMEN IN METROPOLIS, AS MOST COLLEGES DON'T ENABLE STUD EARRINGS.
CHANDELIERS
THESE ARE PERFECT BLAND OF STUDS AND DANGLERS. LOOKS BEST FOR LONG FACED SHAPE
WOMEN.
Stiletto earrings
FRONT AND BACK EARRING / JACKET EARRING
THESE EARRINGS STARTS IN FRONT AND GOES BEHIND YOUR EARLOBE.
Crawlers
Stud Earrings
 N T
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 Sliders 
Chain passes through the height or gallery of the pendant.
Loop pendants 
 Hidden bail pendant

Chain passing area is hidden behind pendant / chain passing area is not visible
from front.
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DIFF-DIFF TYPES OF CHAINS ARE USED TO MAKE LIGHT WT. BRACELETS WITH
SMALL DESIGN MOTIF.

Chain Bracelet
BOLO BRACELETS: ADJUSTABLE BOLO CHAIN IS USED TO MAKE BOLO BRACELET
TENNIS BRACELETS
Elliptical /Oval bangle
CUFF BRACELET/ BANGLE