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  • Swot Analysis

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    Jonathan Lorenzo
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    SWOT analysis is a strategic planning technique used to evaluate the strengths, weaknesses, opportunities, and threats involved in a business venture or project. It involves identifying the objectives and internal and external factors that are favorable and unfavorable to achieving those objectives. A SWOT analysis is used to explore solutions to problems, identify barriers, decide on the most effective direction, reveal possibilities and limitations for change, and act as a brainstorming device to best navigate systems and organizations.

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    SWOT analysis is a strategic planning technique used to evaluate the strengths, weaknesses, opportunities, and threats involved in a business venture or project. It involves identifying the objectives and internal and external factors that are favorable and unfavorable to achieving those objectives. A SWOT analysis is used to explore solutions to problems, identify barriers, decide on the most effective direction, reveal possibilities and limitations for change, and act as a brainstorming device to best navigate systems and organizations.

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    4 views6 pages

    Swot Analysis

    Uploaded by

    Jonathan Lorenzo
    SWOT analysis is a strategic planning technique used to evaluate the strengths, weaknesses, opportunities, and threats involved in a business venture or project. It involves identifying the objectives and internal and external factors that are favorable and unfavorable to achieving those objectives. A SWOT analysis is used to explore solutions to problems, identify barriers, decide on the most effective direction, reveal possibilities and limitations for change, and act as a brainstorming device to best navigate systems and organizations.

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    © All Rights Reserved
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    SWOT ANALYSIS

    WHAT?

    SWOT ANALYSIS (TECHNIQUE)

    • Strategic Planning (Analysis)


    • Helps identify Strength, Weaknesses, Opportunities, Threats.
    • Related to Business competition or Project planning.
    • Helps to specify the objectives of a Business Venture or Project and identify
    the internal and external factors that are favorable and unfavorable to achieve
    these objectives.
    WHY?

    USED TO:
    • Explore new Solutions to Problems.
    • Identify Barriers that could limit the goals and objectives.
    • Decide on direction that will be most effective.
    • Reveal possibilities and limitation for change.
    • To revise plans to best navigate system, communities, organization.
    • Act as a brainstorming device.
    Example: DIGITAL MARKETING AGENCY
    THANK YOU

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