BUISNESS PLAN

Opening a gym
CONDUCT MARKET
RESEARCH
 Researching to identify demand for a gym in
my area

 It is essential to target the market for your gym

DEVELOP A BUISNESS PLAN
Includes : the target market, marketing strategies, finanncial and finally operation
plan

Details about gym's location

Equipment

Staff
  Starting a gym requires upfront costs

SECURE
 It is essential to cover all expenses so gym can operate
succsessfully

FINANCING  Finnancing funds can include : personal savings,

investors and sponsors
  It is critical for a gym's succsess

 It is essential to research area 

CHOOSING A
LOCATION
 It has a major function of attracting gym
members
PURCHASING A
EQUIPMENT
 Succsess is dependent on quality and quantity of
gym equipment

 It is essential to research a place you are buying

your equipment from

 Requires at least: 20 running tracks, 20 sets of

dumbells, 5 barbells...
HIRING A STAFF
Gym should have qualifed trainers

Certified customer service

Friendly and knowledgeable staff

PROVIDING EXCELLENT
CUSTOMER SERVICE
 Probbably the most essential step

 Gym's succsess dependent on quality of customer service

 Requires: welcoming atmosphere, clean facilities, positive

experience
THANK YOU FOR