Professional Documents
Culture Documents
.
PERSUADE people.
Convince them.
• How can I be believable?
INFLUENCE.
Lead people
to action.
• What specific
solution can I offer?
Requisites of an editorial
• An issue having high degree of sensibility to the public readers. It
must be relatable and essentialized to the context of the people's
lives.
• Two groups with opposite views on such issue.
• A stand/ position in which each group believes in.
• Pieces of evidence each group must present to justify their position.
• Collective stand/ third person’s point of view
THE BIG ‘HOW’
WHERE/HOW DO WE START?
Choose a topic.
SOURCES: screaming news/commissioned news/trending news
Current and timely Substantial for writing
passing on moral judgment
•Obtain background material and information about your topic
Observe read
interview research.
PHASE 1: PRE-WRITING stage.
1. Identify your purpose and audience – inform, interpret, criticize,
argue, suggest reforms, urge readers to action.
Explain or interpret the way the newspaper covered a sensitive or
controversial subject
Criticize constructive actions, decisions or situations to get
readers to see the problem.
Praise to commend people or organizations for a job well done
Persuade to get readers immediately see the solution and not the
problem
. . Organize Information – briefly outline your facts logically before
2
writing the piece.
Choose details
Order details according to importance (outlining)
FOCUS ON A CENTRAL THEME
The single greatest error made by beginning writers is trying to say
too much.
The error comes from the belief that, in order to be convincing, an
argument must be utterly comprehensive, addressing every
possible issue that relates to it.
An effective editorial must be essentialized.
3. WORKING ON AN EFFECTIVE TITLE.
The title of an editorial article is mostly composed of
three to five words (law of the shorter the better applies)
The title is a label head.
Example: Scapegoat for incompetence (ouster matrix)
Honoring family caretakers (mothers’ day)
Alliteration: Naked nights Taking turns Sweet surrender
Allusion: Clash of the Titans (escalating tension between US and China over West PH sea)
Pun: InfiniTEA PRESStitute PEKEnarya
• NOTE: The title must be striking to attract attention
PHASE 2: WRITING STAGE
•INTRODUCTION:
-presentation of the SITUATION/NEWS ITEM (newspeg)
-Stand/ position
•BODY
-3-point argument plus refutation
(Claims fully supported by proofs (4E: Explanation/Evidence/Example/Extra Details)
Tools: narrative of incidents, statement from credible sources,
statistics, provision from memo, order, by-laws, constitution, etc.
•CONCLUSION
Recap of the main points
Recommending a SOLUTION/ CALLING for an ACTION
Outlining is important.
Title: _______________________________
1.Situation: _________________________
2. Point to be refuted:__________________
3. Refutation:_________________________
4. Position: __________________________
5. Claims (three - point argument rule)
a. __________ b. ____________ c. _______________
- proofs to support each of your claims
6. Summary of main points
7. Conclusion
Demolisyon kontra CALABARZON
Sa isinagawang Consultative meeting para sa National Schools
Press Conference (NSPC) 2019, napagdesisyunan ng committee
SITUATION/
na tanggalin na ang puntos mula sa group contest. Tatlo lang sa
NEWS ITEM 17 rehiyon ang tumutol sa panukalang ito ngunit majority votes
ang kinatigan ng NSPC Technical Working Group (TWG).
Sadly, everything about the said law all boils down to just as good as a
piece of paper. This is why the problem is so widespread even the PNP chief
has admitted the difficulty of stopping it – the reason for his “joke.” The
POSITION problem has been around even during the time of Manila Archbishop Jaime
Cardinal Sin, who also told Filipinos to take money offered by candidates but
to vote according to their conscience. That was similar to Albayalde’s
message.
• Manila Standard
• Daily Tribune
• Manila Times
• Philippine Star
• Ms. Cha Aguilar's lecture
• The Coconut / Ang Niyog
.
thank you
for listening.