Mobil Ya’ax

Business plan
Ramos Solís María Fernanda
Tello Montes Mariana
García Morales Edgar Eduardo
Gabriela González Ruiz
Jatropha

🠶 What is it? The jatropha, which is also

known as the Mexican pine nut, is a genus
of approximately 175 species of succulents,
shrubs and trees, of the Euphorbiaceae
family. Plants of this genus can grow in
Africa, North America, and the Caribbean.
General data of company
🠶 Name: Mobil ya’ax and means “green” and together is “green mobil
🠶 Location: We are on privada 18 poniente 1812 San Alejandro, Puebla city,
Mexico
🠶 Product to export: Jatropha
🠶 Customer country: Japan
🠶 Kind of company: eco-friendly, we are a company that focuses on maintaining a
positive production for the world in general, we think that companies play a very
important role today in promoting respect for the environment and sustainable
development. Starting with the small details is what makes us great.
Mission, Values,
Philosophi
🠶 “In order to make this a better world, we must
start with the small details, that is why we
undertake the task of attracting public attention
to global environmental problems and promoting
the solutions necessary to have a green and
sustainable future. in peace."
🠶 External values: commitment, independence,
peace, responsibility
🠶 Internal values: to be a company committed to
its workers to set the best example in respect,
honesty, gratitude and labor prudence
🠶 "Promoting green solutions"
View

🠶 This plant produces biodiesel due to its oil-rich seeds, therefore

we will export the amount necessary to reduce fuel consumption
in the country of Japan.
🠶 Planning for this project began on September 9 of the current
year and will be long-term with an estimated process time of 10
to 15 years. For all of the above, it is necessary to consider the
following points:
🠶 The world production of biodiesel
🠶 The development for the certification of the production of liquid
biofuels of plant origin
🠶 Soils that can affect this species
🠶 Best countries for export destination
Market Niche

🠶 Aimed at the industrial sector, for medium and large companies located in Tokyo,
Japan, being frequent users. Companies specializing in the use and handling of
fuels, establishing close relationships with the companies, under a scheme of
purchase contracts whose priority is quality and care for the environment. With a
demand for medium-term delivery, concentrating on all possible applications of
the product. Customers with regular order volumes and a high level of loyalty.
Description of the product or service
🠶 The objective of growing and exporting this plant is that biodiesel can be
produced due to its oil-rich seeds, therefore being able to export the amount
necessary to reduce fuel consumption in the country of Japan. The biodiesel from
Jatropha curcas has properties very similar to those of diesel, and therefore can be
used in any diesel engine without adaptations. Clean, well-produced and refined
biodiesel is at least as good motor fuel as diesel. It even gives better ignition and
combustion, and emits fewer harmful components such as smoke and sulfur.
Furthermore, its viscosity is better than that of biodiesel obtained from other
species, such as castor biodiesel, which has a higher viscosity. This product gives
us a great market opportunity since currently several countries are imposing
policies on the emission of polluting gases.
Production process

• Growing plants
• Harvest of fruits that contain oil and
proteins
• Mechanical grinding of seeds
• Oil extraction process
• Oil filtering
 Organization Chart
General manager Ramos Solís María Fernanda

Operations department Administrative department Commercial department

Storage Accounting Shopping

Packing and packaging Human Resources Exports

Marketing
Supervisor Supervisor
Tello Montes Mariana Supervisor
Gabriela González Ruiz Edgar Eduardo García Morales