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HOW CULTURE DIFFERS?

SOURCE: THE INTERPERSONAL COMMUNICATION BOOK / JOSEPH A.


DEVITO (2007).
 individualistic responsibility is an individual
INDIVIDUAL & matter,

COLLECTIVE  collectivist responsibility is shared by group


members
ORIENTATION
HIGH & LOW  much of the information in communication is
CONTEXT 
in the context for a high-context culture,
 most of the information is explicitly 
suggested in the low-context culture
 power held by few in high-power distance
HIGH & LOW while

POWER DISTANCE  power held by majority in ordinary people in


the low-power distance
 emphasis on gender roles and stereotypes;
MASCULINE & aggressiveness, material success and
strength attributed to masculine culture
FEMININE while
 modesty, quality of life, concern for
relationships are attributed to feminine
culture

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