BUSINESS PLAN

Genevieve L. Go
Chapter 1: Executive

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Summary

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This section shows the
Business Name, Goals
& Objective, Mission &
Vision of the business.
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 Chapter 1: Executive

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Summary
1.1 Goals and Objective

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1.2 Core Value – shows the acronym of the
business
1.3 Mission
1.4 Vission
1.5 Case study – shows the market survey
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Chapter 2 : Project 2.1 Business Background
Background and History 2.2 Business Philosophy

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Chapter 3 :Marketing Plan & Sales Strategy

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This section shows the design of
your product/service; pricing
where you will sell and how you
will introduce your product/service
to your market.

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3.1 Product and Services
Description
3.2 Location of the business –

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selling location
3.3 Price
3.4 SWOT Analysis

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3.5 Target Market and Customers

3.6 Product Promotion –

promotion activity

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Chapter 4: Production Plan

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This sections shows the area,
equipment and materials
needs for the business.
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 Chapter 4: Production Plan

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4.1 Production – production process
4.2 Equipment – enumerate equipment needed
4.3 Raw Materials – enumerate materials
needed
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 Chapter 5: Management
Plan and Organization

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This section will show how you

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will manage your business and
the people you need to help you
in your operations.
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 Chapter 5: Management
Plan and Organization

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5.1 Form of Business – Manager
and workers
5.2 Organizational Structure
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 Chapter 6: Financial Plan

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This section shows the money needed for
the business, how much you will take in and
how much you will take out.

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 Chapter 6: Financial Plan

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6.1 Prepare Budget
6.2 Amount Capital
6.3 Expected Daily Sales
6.4 Expected Daily Expenses
6.5 Income per day
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Chapter 7: Conclusion

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Chapter 8: PICTURES
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Thank you!