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  • Lesson 3-VMC-Entrep in HMTM

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    Dr. RIchard Oliver Cortez
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    This document provides guidance on starting a micro enterprise by discussing innovative and creative small business ideas as well as tips for visual presentation of business names, brand names, logos, and slogans. It suggests business names should be short and tell what products are offered. Logos should have vivid imagery and bright colors. Slogans should use clear, understandable words that give positive feelings and are easy to remember and appropriate for all ages. Overall, the document focuses on developing innovative, creative, and visually appealing elements for small businesses.

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    This document provides guidance on starting a micro enterprise by discussing innovative and creative small business ideas as well as tips for visual presentation of business names, brand names, logos, and slogans. It suggests business names should be short and tell what products are offered. Logos should have vivid imagery and bright colors. Slogans should use clear, understandable words that give positive feelings and are easy to remember and appropriate for all ages. Overall, the document focuses on developing innovative, creative, and visually appealing elements for small businesses.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    2 views19 pages

    Lesson 3-VMC-Entrep in HMTM

    Uploaded by

    Dr. RIchard Oliver Cortez
    This document provides guidance on starting a micro enterprise by discussing innovative and creative small business ideas as well as tips for visual presentation of business names, brand names, logos, and slogans. It suggests business names should be short and tell what products are offered. Logos should have vivid imagery and bright colors. Slogans should use clear, understandable words that give positive feelings and are easy to remember and appropriate for all ages. Overall, the document focuses on developing innovative, creative, and visually appealing elements for small businesses.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 19

    ENTREPRENEURSHIP

    IN HMTM
    Lesson 3: Starting a Micro Enterprise

    Presented by:
    Dr. Richard Oliver F. Cortez DBA, AFBE, FRIBA, LPT, CHRA
    Small Business
    Ideas
    INNOVATIVE = MAKABAGO
    CREATIVE = =MALIKHAIN
    INNOVATIVE “MAKABAGO”
    INNOVATIVE BAKESHOP
    Creative Bakeshop Names
    “Monayan ni Mona”

    “The Beauty and the Bread”


    “Bread Pitt”

    “Anak ng Tinapay!”
    INNOVATIVE CARINDERIA
    Creative Carinderia Names

    “CAINTACKY FRIED CHICKEN”

    “MANG INASAR”
    (MAAASAR KA SA SARAP)

    “MANOK NG INA MO!”


    INNOVATIVE FISHBALL BUSINESS
    Creative Fishball Names

    “Eat My Balls”

    “Fishball With You”

    “Meat My Balls”
    FOUR TYPES OF VISUAL ATTRIBUTES

    BUSINESS NAMES BRAND NAMES

    BUSINESS SLOGAN

    BUSINESS LOGO
    Visual Presentation for Business Names

    1. Use of the name of the owner or founder

    Bareta ni
    Rita
    2. Use of names that are relatively short

    3. Use of Tagalog words


    Balloon-
    Ano Ba Lon?
    baloonan
    4. It should tell the types of products and services offered

    Balloon
    Mansion

    5. It should be creative, catchy and funny

    ANG MAGBABALON

    6. It should be easily searched in social media

    Ang Lobo
    Visual Presentation for Brand Names

    1. Use of brand name with logo

    2. Use of vibrant color for the fonts

    3. Use of brand names mixing two words


    4. It should use words that are easy to pronounce

    5. It should graphics that speak something about the business

    6. It should be easy to read but distinctive enough


    Visual Presentation for Business Logo

    1. Use of logo with Fonts name only

    2. Use of logo with vivid imagery

    3. Use of logo with bright colors


    4. It should be readable, ideal, and iconic

    5. It should have fonts that are easy to read

    6. It should have harmony in color


    Visual Presentation for Business Slogan
    1. Use of clear and understandable words

    2. Use of rhyming syllables

    3. Use of short messages


    Improvement of Visual
    Presentation for Business Slogan

    1. It should be easy to understand and remember

    2. It should have words that give positive feelings

    3. It should be appropriate to all age levels


    Thank you..

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