LESS O N 3 : O TH E R F O R M S

OF VIS U A L A R T S
 ADVERTISING ART
THIS REFERS TO USING PAID SPACE OR TIME IN
ANY OF THE MEDIA TO INFORM & INFLUENCE THE
PUBLIC. THIS IS USED TO ENCOURAGE THE PUBLIC
TO PATRONIZE CERTAIN GOODS & SERVICES, OR TO
SUPPORT POLICIES OR PERSONS.
THE FOLLOWING CAN BE USED IN ADVERTISING ART:

ANIMATION PHOTOGRAPHY COMPUTER-GENERATED GRAPHICS

NEON SIGNS POSTERS MASCOT

 BAMBOO ART
THIS REFERS TO WORKS MADE OF BAMBOO THAT MAY BE USED
FOR EVERYDAY PURPOSES OR FOR DECORATIONS OR
ORNAMENTS.
THICK BAMBOO IS USED FOR BUILDING STURDY STRUCTURES,
DECORATIONS, FURNITURE, CONTAINERS & WRITING
MATERIALS.
THIN BAMBOO IS USED IN CREATING INSTRUMENTS & PERSONAL
ACCESSORIES.
 THICK BAMBOO

FURNITURES CONTAINERS
DECORATIONS

THIN BAMBOO

MUSICAL INSTRUMENT PERSONAL ACCESSORIES

 BASKETRY

THIS REFERS TO THE ART OF CREATING

CONTAINERS BY WEAVING, PLAITING OR
BRAIDING MATERIALS THAT CAN EITHER BE USED
FOR CARRYING, STORAGE & TRAPPING ANIMALS.
 EXAMPLES

WEAVING FISH TRAPPER

 BOOK DESIGN
IT INVOLVES STRUCTURING &
REPRODUCTION OF BOUND PAGES THAT
FILLED WITH TEXT AND/ OR IMAGES, AND
ARE PROTECTED BY HARD OR SOFT
COVERS.
EXAMPLES
 COSTUMES
THESE ARE GARMENTS, HAIRSTYLES &
ACCESSORIES THAT ARE WORN BY
INDIVIDUAL MEMBERS OR GROUP IN A
PARTICULAR SOCIETY.
 EMBROIDERY

THIS REFERS TO THE ART OF

STITCHING ORNAMENTS ON CLOTH BY
HAND.
EXAMPLES
 FOOD ART
THIS INVOLVES PACKAGING AND/ OR
PRESENTATION OF FOOD IN AN ARTISTIC WAY. THIS
IS DIFFERENT FROM WESTERN GARNISHING WHICH
INVOLVES ADDING DECORATIVE TOUCHES. THIS IS
BECAUSE FOOD ART INVOLVES ENHANCING THE
FOOD ITSELF OR ITS PACKAGING IN AN ARTISTIC
WAY.
 EXAMPLES

SAPIN-SAPIN PUTO BUMBONG BINIGNIT

 FURNITURE
THESE ARE DECORATIVE & FUNCTIONAL
OBJECT WHICH ARE TYPICALLY FOUND IN
A PUBLIC OR PRIVATE DWELLING OR
BUILDING. THESE ARE ALSO KNOWN AS
MUEBLES OR KASANGKAPAN.
 KOMIKS & EDITORIAL CARTOON
EDITORIAL CARTOON IS A SINGLE-FRAME ILLUSTRATION THAT
MAY EITHER MAKES FUN OF POLITICAL LEADERS OR INSTITUTIONS
ON COMMENTS ON CURRENT EVENT.
KOMIKS MAY USE SINGLE OR MULTIPLE FRAMES WITH
CONVERSATIONS OF PEOPLE OR ANIMALS PLACED INSIDE A
“BALLONS”.
BOTH KOMIKS & EDITORIAL CARTOON INVOLVE ILLUSTRATIONS
OF STORIES OR EVENTS.
EXAMPLES
 LEAF ART
LEAF ART IT USED IN RELIGIOUS RITUALS, FOOD
WRAPPING AND EVEN AS A FORM OF MODERN
ARTISTIC EXPRESSION.
THIS MAKES LEAF ART DIFFERENT FROM
BASKETRY.
 EXAMPLES

PALASPAS PUSO DE CEBU LEAF ART

 MAT WEAVING
THIS REFERS TO THE ART OF “PLAITING
STRIPS OF ORGANIC FIBERS INTO MATS”.
 EXAMPLES

BANIG AMAKAN
 METAL CRAFT
THIS INCLUDES ALL OBJECTS MADE
FROM METAL USING THE PROCESSES OF
BRASS CASTING & BLACKSMITHING,
TINSMITHING, OR GOLDSMITHING &
SILVERSMITHING.
• BRASS CASTING & BLACKSMITHING
THIS PROCESS INVOLVES CASTING &
FORGING PIECES OF BRASS OR BRONZE.
TOOLS, CONTAINERS, WEAPONS &
OTHER ITEMS CAN BE CREATED USING
THIS PROCESS.
 EXAMPLES

ANTING OR AMULET WEAPON

 • TINSMITHING

TINSMITHING CAN BE EASILY SEEN

N CREATING JEEPNEYS, CALESAS &
CARITON OR ICE CREAM CART.
EXAMPLES
• GOLDSMITHING & SILVERSMITHING

THESE PROCESSES INVOLVES THE

USE OF GOLD & SILVER IN
CREATING OBJECTS &
ORNAMENTS.
EXAMPLES
 MULTIMEDIA ARTS
REFERS TO THE ART OF PRODUCING VISUAL IMAGES,
TEXT, ANIMATION, SOUNDS, AND VIDEOS/FILMS.
MULTIMEDIA ARTS COVER DIGITAL CONTENT SUCH
AS BRAND LOGOS, BROCHURES, INFOGRAPHICS,
WEBSITE DESIGN, PODCASTS, VIDEOS, AUDIO-
VISUAL PRESENTATIONS, ANIMATIONS, AND FILMS.
EXAMPLES
 PAPER ARTS
THIS INVOLVES THE PROCESSES OF
CUTTING, PASTING, RECYCLING AND
CONSTRUCTING OF OBJECTS FROM PAPER.
 EXAMPLES

ORIGAMI-PAPER FOLDING PAPER CRAFT PAPER QUILLING

 PERSONAL ORNAMENTS
THESE ARE OBJECTS THAT ARE WORN ON THE
HUMAN BODY. JEWELRY FALSE UNDER THIS
FORM. THESE ARE WORN EITHER TO ENHANCE A
PART OF THE BODY OF THE WEARER, TO EXHIBIT
RANK OR STATUS, OR SYMBOLIZE EMOTIONAL
STATE.
 PHOTOGRAPHY
THESE REFERS TO THE PROCESS OF PRODUCING
IMAGES USING A LIGHT-SENSITIVE CHEMICAL
PLATE OR FILM.
 POTTERY
IS A GENERAL TERM FOR DECORATIVE & USEFUL
OBJECTS MADE FROM CLAY & SET OFF AT HIGH
TEMPERATURES. THIS IS FREQUENTLY
INTERCHANGED WITH “CERAMICS”. CERAMICS
IS WIDER & INCLUDES INDUSTRIAL USE.
 EXAMPLES

CERAMICS POTTERY
 3 TYPES OF POTTERY
1.EARTHENWARE OR TERRACOTTA
THIS TYPE OF POTTERY IS MADE FROM CLAY & IS USUALLY
FIRED AT 1,700-2,100 °F
2.STONEWARE
THIS TYPE OF POTTERY IS MADE FROM CLAY & FELDSPAR.
IT IS USUALLY FIRED AT 2,220-2,230 °F

STONEWARE POTTERY SHOP IN CAGAYAN DE ORO

3.PORCELAIN
THIS TYPE OF POTTERY IS MADE FROM KAOLIN, A SPECIAL
TYPE OF CLAY THAT IS EXTRA FINE & WHITE AND FELDSPAR.
IT IS FIRED AT 2,500-2,700 °F.

SAGADA POTTERY CENTER

 PRINTMAKING ART
THIS REFERS TO TRANSFERRING IMAGES FROM
A FIRM SURFACE, SUCH AS METAL OR WOOD, TO
A PLIABLE SURFACE, SUCH AS CLOTH OR PAPER
USING PRESSURE.
EXAMPLES
 TATTOO ART
THIS REFERS TO A BODY ADORNMENT
PERMANENTLY ENGRAVED ON THE SKIN
USING A SHARP INSTRUMENT & PLANT
DYES OR INKS.
 EXAMPLES

KALINGA: OLDEST TATTOO ENHANCE PHYSICAL BEAUTY TATTOOS TO DRIVE EVIL

ARTIST APO WANG-OD OF THE WEARER SPIRIT
 TEXTILE WEAVING
THIS REFERS TO THE PROCESS OF CREATING CLOTH
BY INTERWEAVING A SERIES OF PARALLEL VERTICAL
THREADS WITH ANOTHER SERIES OF HORIZONTAL
THREADS AT THE RIGHT ANGLE. TEXTILES MAY BE
PLAIN OR DECORATED BY DYES OR EMBROIDERY.
 EXAMPLES OF TEXTILE IN THE PHILIPPINES

ABEL ILOKO FROM ILOCOS T’NALAK FROM YAKAN TRIBE TAPESTRY

REGION COTABATO FROM BASILAN