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Characteristics of
Pressure Groups on the
Public Agenda
October 26, 2023
Agenda
• Introduction to Pressure Groups
• Working Mechanism of Pressure Groups
• Common Characteristics of Pressure Groups
• Impact of Pressure Groups on Public Agenda
• Characteristics of Pressure Groups on the Public
Agenda
• Types of Pressure Groups
• Strategies Used by Pressure Groups
• Challenges Faced by Pressure Groups
• Public Perception of Pressure Groups
• Conclusion: The Role of Pressure Groups in
Shaping Public Agenda
Introduction to Pressure Groups
Characteristics of Pressure Groups
● Pressure groups are formed by individuals or
organizations who share common interests and aim to
influence public policy.
● They operate outside of the formal political structure and
have varying degrees of influence on the public agenda.
● Pressure groups use different tactics and strategies, such
as lobbying, advocacy, public campaigns, and grassroots
mobilization, to achieve their goals.
● They focus on specific issues or causes and work towards
promoting their interests and influencing decision-making
processes.
Impact on the Public Agenda
● Pressure groups play a crucial role in shaping the public
agenda by raising awareness about specific issues and
advocating for policy changes.
● They bring attention to important topics and mobilize
public support through campaigns, protests, and media
engagement.
● Pressure groups can influence the priorities of
policymakers, forcing them to address certain issues and
consider the interests of the group.
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● They can also impact public opinion and shape the
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discourse around various social,ofeconomic,
examples andand their impact on the
pressure groups
environmental issues. public agenda.
Working Mechanism of Pressure Groups
Pressure groups are organized
groups of individuals or
organizations that seek to
influence public policy and
decision-making.
They use various methods such
as lobbying, public campaigns,
and grassroots organizing to
advance their interests.
Pressure groups can shape the
public agenda by raising
awareness about specific issues
and putting pressure on
policymakers to take action.
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of pressure groups and their impact on the public
agenda.
Common Characteristics of Pressure Groups

1. Organized Structure 2. Shared Interest 3. Influence Tactics

Pressure groups have a well- Pressure groups are formed by Pressure groups use various tactics to
organized structure with leaders, individuals who share a common influence the public agenda, including
members, and a clear hierarchy. interest or goal. lobbying, public campaigns, and
grassroots mobilization.

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Impact of Pressure Groups on Public Agenda

Pressure groups bring attention to specific issues and influence public opinion.

They advocate for policy changes and influence the decision-making process.

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Pressure groups can shape the public agenda by mobilizing support and raising awareness.
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impact of pressure groups on the public agenda.
Characteristics of Pressure Groups on the Public Agenda
Key Characteristics of ● Pressure groups are organized groups of individuals or organizations that aim to influence public policy.
Pressure Groups
● They often have specific goals or interests that they advocate for.

● Pressure groups use various tactics such as lobbying, public campaigns, and media engagement to push their agenda.

● They can have different levels of influence depending on their size, resources, and public support.

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Types of Pressure Groups
Interest Groups

Interest groups are formed by individuals or organizations that share a

common interest or goal and seek to influence public policy to benefit
their members. They can represent various sectors such as business, labor,
environmental, or professional groups.

Advocacy Groups

Advocacy groups are focused on promoting a specific cause or issue. They

aim to raise awareness, shape public opinion, and advocate for changes in
public policy. Examples include civil rights groups, environmental
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organizations, and human rights advocates.
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Strategies Used by Pressure Groups

Lobbying: Pressure groups engage in lobbying activities to influence

government officials and policymakers.

Public Campaigns: Pressure groups launch public campaigns to raise awareness

and gather public support for their cause.

Litigation: Some pressure groups resort to litigation to challenge governmentPlus tip:

policies or actions in courts. Customize the bullet points with specific examples
of pressure group strategies relevant to your
presentation topic.
Challenges Faced by Pressure Groups
1. Limited Resources
Pressure groups often face challenges
due to limited financial and human
resources, which can restrict their
ability to effectively advocate for their
causes.
2. Competing Interests
Pressure groups may find themselves
in competition with other groups or
organizations that have conflicting
interests, making it difficult for them to
gain support and influence.
3. Public Perception
Pressure groups may face challenges in
shaping public perception and gaining
widespread support, as they are often
subject to criticism and negative
stereotypes.
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specific pressure groups facing these challenges and
how they have addressed them.
Public Perception of Pressure Groups
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Characteristics of Pressure Groups

on the Public Agenda

Pressure groups can have varying levels of

public support and influence on policy-
making.

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of pressure groups and their impact on public
opinion and policy decisions.
Conclusion: The Role of Pressure Groups in Shaping
Public Agenda
Characteristics of Pressure Groups
• Pressure groups are organized groups of individuals or
organizations that seek to influence public policy.
• They have specific goals and interests that they advocate for.
• Pressure groups often engage in lobbying activities to
influence lawmakers and policymakers.
• They use various strategies to gain support.
Impact on the Public Agenda
• Pressure groups play a crucial role in shaping the public
agenda by raising awareness and influencing public opinion
on specific issues.
• They bring attention to neglected or marginalized issues.
• Pressure groups can influence the policy-making process by
providing expertise and alternative policy proposals.
• They can also mobilize public support and create pressure on
policymakers.
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specific examples of pressure groups and their
impact on the public agenda.
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