Professional Documents
Culture Documents
Positioning PKDK
Positioning PKDK
Technologen
Electric
Product
Table of contents
01 02 03
Paper
S.W.O.T S.T.P
Prototype
04 05 06
Feedback From Technologen
Q&A
Customer Promo
01
Product
Prototype
Package Prototype
02
S.W.O.T
Rules and regulations
Strength Weakness
• The Usage Of Flashlight That • Probability Of Product Broken
Always Be Useful For People Is Slightly High
• The Selling Location & • Lack Of Worker To Build More
Reputation Of The City Product
• Easy To Use By Many People • Need To Upgrade The Product
For Night Shift Work Or Night
Activity
Opportunities Threat
• Easy To Improvise & Upgrade • Competitor That Supplies More
To Be A Better Product Product
• Location Of Marketing Gonna • The Production Time Of A
Be A Opportunities For A Product
Company • Infusicient Funding To Build
• Technology That Keep Product
Improving From Time To TIme
03
S.T.P
Segment Infographic
Behavior Geographic Demographic
• Always Doing Night • Age :
Activities
- 17-25 years Old
• Night Shift Workers
- 27-35 years Old
• Occupation
- Security
Area City
- Night Shift Worker
Urban
Village
Targeting
Behavior Geographic Demographic
Night Shift Worker Can Be Urban Will Be A Great A 27-35 Years Old
A Potential Target Because Place To Use A Flashlight Security Will Be A Great
Flashlight Always Be Because Some Times It Potential For Our Product
Useful In Night Time, And Always So Dark Because It Security
Also Being Use For Whenever Night Time Always Bring Flash Light
Lightning At The Dark In Night Shit Work
Positioning
Technologen Flashlight Will Be A Big Potential For Marketing & Selling Profit
For Night Shift Worker For Example Security, And A Urban Place Will Be A Great
Marketing For Our Product Because Urban Always Be Dark Whenever Night
Time Begin.