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RESEARCH METHODS
Dr. Ayu Dwi Nindyati, Psi.
What is Psychology?
• Study of human behavior.
• Why are some people afraid to go on a ojek?
• What intervention(s) are effective in helping
people to accept the online transportation?
• What are the characteristics of a persuasive
salesperson?
• What work-related factors are associated with
higher work-related absenteeism?
Scientific Research in Psychology
• Personal beliefs
• Perceptions
• Biases
• Values
• Attitudes
• Emotions
Scientific Method – 5 Steps
Interpretation &
Communication
Experimental
Design & Methods
• Description
• Discover that the phenomenon exists
• Demonstrate that the phenomenon exists
• Describe its elements
• Prediction
• Ability to anticipate the event.
• Knowing the antecedent to the phenomenon allows one to predict the phenomenon.
• Explanation
• Why does the phenomenon exist
• What causes the phenomenon
• Causes are the antecedent conditions that result in the occurrence or manifestation of
the phenomenon.
• Control
• You can manipulate the antecedent conditions and thus control the occurrence of the
phenomenon.
• Psychologist indirectly influence an organism’s behavior through manipulating the
antecedent events of that behavior.
• You can’t control the behavior directly but you can usually exert some degree of control
over the antecedent events that cause the behavior.
Objectives of Science