Persuasive Text

Persuasive Text
Week 3
Persuasive Text
Learning Objectives:
EN10WC-IIIB12.1.2 Use variety of informative,
persuasive, and argumentative writing techniques.
Sub skills:
1. identify features of persuasive texts – EN10WC-
Ia-12.1
2. compose a persuasive text of three paragraphs
expressing one’s stand on an issue - EN10WC-Ie-
12.3
Persuasive Text Title of your presentation.

What is a
Persuasive Text?
Week 3
Persuasive Text
Persuasion

● Persuasion is a type of
discourse that usually appeals
to the audience’s emotions,
convincing them to accept the
idea presented.
Persuasive Text
Persuasion

In persuading readers or
listeners, you try to change
their behavior, arouse them to
action, or even generate
enthusiasm for a cause.
Persuasive Text Title of your presentation.

What is the difference between a

Persuasive Text and an
Argumentative Text?
Week 3
Persuasive Text Your presentation title.

Persuasive vs Argumentative

Persuasive
● uses personal thoughts and
opinions to get point across
● attempts to persuade readers by
appealing to emotions
● opposing ideas are not presented
Argumentative
● presents one’s claims through
facts, data, and research
● must analyze data information to
generate a thesis statement and
counterclaim
Persuasive Text Your presentation title.

Types of Persuasive Writing

Editorials. Political Public-service

These are brief persuasive speeches. announcement.
essays, intended for
These are radio or
publication in a newspaper, These are persuasive
magazine, or other medium,
television commercials
speeches intended to written to persuade
that state and defend an
opinion on a current issue.
win support for a and educate the public.
policy, law, or reform.
Persuasive Text Title of your presentation.

What is the
purpose of a
Persuasive
Text?
Persuasive Text Title of your presentation.

⮚ to make a change
⮚ to prove something is wrong
⮚ to support a cause
⮚ to urge people to action
⮚ to get people agree with you
⮚ to create interest
⮚ to stir up sympathy
Persuasive Text Title of your presentation.

Features of a Persuasive
Text
Persuasive Text Title of your presentation.

Persuasive Text
1. Argument
A persuasive text presents a strong
argument or claim which is a logically
sound discussion of an issue or topic.
Persuasive Text Title of your presentation.

Persuasive Text
2. Pros and cons
A persuasive text presents the topic from both sides
of the coin which can help the audience see the
writer’s own point of view. Also, by presenting both
pros and cons, the writer makes himself/herself
appear unbiased.
Persuasive Text Title of your presentation.

Persuasive Text
3. Emotive words
These are more descriptive and accurate words that
appeal to the emotions and can really make a huge
difference to one’s writing. These may include
powerful verbs, strong adjectives and adverbs.
Persuasive Text Title of your presentation.

Persuasive Text
4. Connectives and Conjunctions
These are linguistic devices that join sentences
together and connect ideas in logical ways in order to
present precise factual information, develop ideas to
persuade more convincingly and express more complex
relationships in writing.
Persuasive Text Title of your presentation.

Persuasive Text

5. Repetition/Repetitive words or phrases.

These are used to make an emphasis and
to push one’s point of view.
Persuasive Text Title of your presentation.

Persuasive Text
6. Facts and Statistics
These are pieces of information, data, figures
serving as support to the text. Facts and statistics
can actually make one’s material more
believable.
Persuasive Text Title of your presentation.

Persuasive Text
7. Anecdote
This is a usually short narrative of an interesting,
amusing, or biographical incident. This is usually
used to help support a persuasive argument which
creates an emotional or sympathetic response.
Persuasive Text Title of your presentation.

Persuasive Text
8. Words with High Modality
These words, like must, ought to, shall, has
to, are used to show a high degree of
certainty that may express strong position or
argument.
Persuasive Text Title of your presentation.

Persuasive Text
9. Personal pronouns
The pronouns ‘we,’ ‘you,’ ‘our,’ and ‘us’ make
the audience believe that you are speaking only to
them. The use of personal pronouns can draw the
readers into your text and make them feel more
involved immediately.
Persuasive Text Title of your presentation.

Persuasive Text
10. Rhetorical question
This is a type of question that
creates a dramatic effect or makes a
point rather than gets an answer.
Persuasive Text Title of your presentation.

Persuasive Text
11. Exaggeration
In writing a persuasive text, exaggeration
creates a worse or better image or situation
that it really is. This reinforces the writer’s
point and gives it greater importance.
Persuasive Text Title of your presentation.

How to
write a
persuasive
text/essay?
Persuasive Text Title of your presentation.

● Provide at least three reasons

that explain your opinion.
● Support each reason with details
(facts, statistics, examples,
anecdotes etc.)
● If possible, respond to
arguments against your opinion.
Persuasive Text Title of your presentation.

● Arrange the reasons and their

supporting details in order of
importance, from least
important to most important.
● Think about your purpose and
audience.
● Plan to use a serious,
unemotional tone.