NAVIKA - An Artist Bio App

for an Art Gallery

Hirmi
Project overview

The product:
NAVIKA - An Artist’s Bio App is a new
approach to give a common platform to
artists, art galleries and art enthusiast
with a motive of Nurturing Artistic Vision
for Innovation and Knowledge
Amplification.

Project duration:
3 weeks
Project overview
The problem:
The current art gallery landscape lacks an
efficient and accessible platform that
effectively showcases artists' biographies and
their diverse range of artworks, leaving art
enthusiasts without a centralized and
immersive experience to explore, connect with,
and support artists in a meaningful way.
The goal:
Our goal is to create an artist bio app that
effectively connects artists with art enthusiasts,
providing a platform for showcasing artwork,
fostering meaningful interactions, and
facilitating artistic growth. We will measure
effectiveness through user engagement,
increased artist visibility, and positive feedback
on the app's features and functionality
Project overview

My role: Responsibilities:
Lead UX designer and UX researcher User research, designing, wireframing, and
prototyping
 ● User research
Understanding ● Personas

the user ● Problem statements

● User journey maps
User research: pain points

1 2 3 4

Pain point Pain point Pain point Pain point

A common platform to Exploring Learning more Getting reviews and Getting a platform for
show the artist portfolio about art by directly critiques from various the art galleries to find
to a larger audience and connecting to the other fellow artists new artists to appoint
to seek hiring or jobs. professionals across the world. for specific events.
 Persona: Misha

Problem statement:
Misha is a Passionate and Soulful
Artist who needs a platform to
showcase her artwork, connect with
art enthusiasts, and gain recognition
because She wants to inspire other
artists, get work in exhibitions and
events and get indulged in artistic
world worldwide.
 Persona: Ishaan

Problem statement:
Ishaan is an Enthusiastic Art Explorer
who needs a platform that can help
him expand his artistic knowledge,
explore different art forms, and
connect with artists on a deeper level
because he wants to acquire new
artistic techniques, and actively engage
with the global art community.
User journey map

Persona : Misha
Goal : To showcase her artwork, connect
with art enthusiasts, and establish a
strong presence in the art community.
User journey map

Persona : Ishaan
Goal : To discover and engage with a
curated selection of artists, artworks, and
short tutorials.
 ● Paper wireframes
Starting ● Digital wireframes

the design ● Low-fidelity prototype

● Usability studies
Paper wireframes
Digital wireframes

The goal here is to give easily

accessible navigation bar with all the
key features of the app.

Additionally the chat with artists

feature adds up easy reach to the
artists.
Chat with
Handy
artists feature
Navigation bar
 Digital wireframes

Users recommend having a "favorites" section to

easily access saved artwork.

"Connecting with artists and appreciating their

artwork is a delightful experience." "Having the
ability to create custom collections for saved
artwork would be helpful for better curation."
Digital Wireframes
 Low-fidelity
Prototype

Link to the prototype!

Usability study: findings
Upon conducting usability studies with users of each of three categories - There were a few
scope of improvements found.

Round 1 findings Round 2 findings

1 Filtering artists by location 1 Implement a more user-friendly and

intuitive navigation system within the
skills section, such as improved filtering
2 Adding Favourites section
options.

3 Like and save section for tutorials

 Refining ● Mockups
● High-fidelity prototype
the design ● Accessibility
Mockups
Before usability study After usability study

Users suggest incorporating

a search bar/filter option to
find specific artists nearby
them or artwork quickly.
Mockups
Before usability study After usability study

Added a new favourite

section to save favourite
artists, upcoming events or
upcoming exhibitions.
Mockups
High-fidelity
prototype

Link to high-fidelity
prototype.
Accessibility considerations

1 2 3

Availability of Voice Option to add A platform for Artists to

Search feature so that it is event/exhibition gallery to put up their portfolio in a
accessible attract more artists and sorted manner so that it
enthusiasts. is maintained as well as
more accessible .
 Takeaways
Going forward
●
● Next steps
 Takeaways

Impact:
What I learned:
While data metrics such as downloads and sign-ups
Throughout this project, I've gained valuable insights into the
are not available for this course project, the impact of
importance of user-centered design principles. I've learned
our designs has been well-received by our peers and
to prioritize usability and aesthetics to enhance the overall
study participants. One participant enthusiastically
user experience. Additionally, I've honed my skills in
commented, 'The design is incredibly user-friendly
gathering and incorporating user feedback, realizing that it's
and visually appealing, making it a joy to navigate.'
a continuous process that leads to more effective designs.
This feedback underscores the positive influence our
Overall, this project has deepened my understanding of the
designs have had on user experience and
iterative nature of design and the significance of user
satisfaction.
satisfaction in creating successful products.
Next steps

1 2 3

Improving upon the Adding a brand value to Adding a

functioning and making it the app by designing a booking/registering
more accessible and logo and reaching more functionality directly into
easier to use the app. people across the world. the app rather than using
mails to save
reservations/tickets to
events.
Let’s connect!

To get in touch or review more of my work, please visit my professional portfolio at

https://sites.google.com/view/hirmi-patel/ux-designing/project . You can also reach me via email at
hirmipatel068@gmail.com or connect with me on LinkedIn at https://www.linkedin.com/in/hirmi-patel-891093227
. I look forward to discussing potential collaborations or sharing more about my design projects with you.