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pixerlens

Enterprise enhanced Reality


for
Business – to – consumer (Retail)
Digital commerce platforms

pdgraghu@gmail.com / 9845082718 1
Gap - Need pixerlens
• Upto 20% of consumer goods sold by retail ecommerce & marketplace platforms are returned back Impact:

• Products without defined specification and size like garments, footwear etc., has higher return percentage • Brand

• High value products like whitegoods, jewelry etc., has lesser probability of transaction closure in ecommerce • Customer retention
sites
• Logistics
• ‘Service’ offerings like repairs, beauty care, etc., fail to give clarity on scope and pricing on ecommerce
platforms • Margins & Business
Sustenance

• Insufficient / Incomplete information of Product / Service


Reason: • Fail to communicate the Product information to understanding / expectations of end customer / user
• Ability of information provided to enable buyer visualize the product, and relate to expectations

Relevant Information Appropriate clarifications Better Visualization

Way ahead:

pixerlens AI driven Synthesized Information NLP enabled Chatbot Augmented / Virtual reality

pdgraghu@gmail.com / 9845082718 2
Pixerlens –Enhance the Product information pixerlens
• Easy to use “User Experience”

• Multi distribution support - mobile, tablet, web

• Multi language support - content authoring and delivery

• Powerful extensions - scan product QR/NFC/Barcode to


identify parts

• Collaboration - ability to co-author hotspots


(similar to Google Docs)

• Web based administration and authoring system Onboard Annotate & Aggregate Publish
• Choose media and aggregate • Easy embed option enables
• Role-based access controls - define who can access • Connect
knowledge base
to existing
through content around this using hassle free integration to
which content offered plug ins contextual hotspots and existing digital assets
annotations.
• Select desired content and • Enable analytics to access
• Scalable architecture - support thousands of users with import to PixerLens • Add attachments, edit and data around hotspots for
ease workflow studio review content business intelligence

• Tag internal users to further


• Enterprise level security collaborate and assess
information

pdgraghu@gmail.com / 9845082718 3
Hotspot Utility : Present & Consumer expectation pixerlens
‘Hotspot’ utility at E commerce sites at present:
Information is categorized based on file type – images, document, video etc.

Ecommerce visitors seek information categorized to below parameters for decision making (rather than file types at present)

• Rendered Product visuals ( images, videos)


• Specifications & Dimensions
• Unique differentiator and feature
• Installation & After sales support
• Price competitiveness and comparison to equivalent products
• Promotion schemes and discount information
• Link to related accessories and suggestions for combo purchase

AI to present access to right document based on listed queries in pull down menu will help quick decision making by customer

pdgraghu@gmail.com / 9845082718 4
Pixerlens advantage pixerlens
A: User friendly information access
Representative product page
Visuals
Specification
Features
Discount & Price

Support
Model / Version

Link to Combo

AI Assist

• What is the Budget?


• Dimension restrictions?
• Waterproof cover?
• Xx
• Xx
• Xx
• xx

B: Remote analytics for Seller for performance improvement


C: Provide as Plugin with API integration to any Ecommerce & Marketplace platform

pdgraghu@gmail.com / 9845082718 5
Pixerlens System Architecture pixerlens

Seller Product SKU / Catalog information


Management
Ecommerce / CRM Marketing API /
• Synthesize product information Customer API /
• Customize product information platform
• Amazon CRM API
(for AI enabled queries) Seller’s Admin Panel
• Walmart
• Magento • Transaction Dashboard
Store builder • Shopify • Advanced Analytics
API / Catalog • Woocommerce • Predictive Metrics
API / Cart • Salesforce Payment API /
API • Etc. Shipping API

pdgraghu@gmail.com / 9845082718 6

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