Professional Documents
Culture Documents
Packages
For Foreign Visitors:
3 nights stay
Whale watching
Snorkeling with turtles
Family surf lessons
Guided cycling tour
Price: Starting from LKR 25,000/family (2 adults + 2 children).
Promotional channels
1.Social Media Platforms:
Platforms like Instagram, Facebook, and Twitter are powerful tools for showcasing Mirissa's beauty through
captivating photos, videos, and stories. Utilizing popular hashtags related to travel, beaches, and Sri Lanka can
increase visibility.
Collaborating with travel bloggers and websites specializing in Sri Lanka or beach destinations can help reach a
broader audience interested in travel and exploration. Guest blog posts, sponsored content, or destination features can
effectively showcase Mirissa's attractions.
Collaborate with local businesses, such as restaurants, shops, and tour operators, to create joint promotions and
packages that highlight Mirissa's offerings.
4. Influencer Marketing:
Jack Morris (@doyoutravel) Rachel Brathen (@yoga_girl) Travel with wife Mansaranna
Listing Mirissa's accommodations, tours, and activities on popular OTAs such as Booking.com, Airbnb, and
TripAdvisor can increase visibility and accessibility for potential visitors.
People
Local Community Engagement: Actively involve the local community in the marketing efforts. Engage with
residents, businesses, and community leaders to understand their perspectives, involve them in decision-making
processes, and ensure that their voices are heard.
Hospitality and Customer Service: Emphasize the importance of exceptional hospitality and customer service in
all aspects of the tourism experience. Train hotel staff, tour guides, restaurant servers, and other frontline
employees to deliver personalized and attentive service that exceeds visitors' expectations.
Cultural Experiences: Highlight the rich cultural heritage and traditions of Mirissa through immersive cultural
experiences and interactions with local artisans, performers, and craftsmen.
Community Events and Festivals: Organize or support community events and festivals that celebrate Mirissa's
culture, traditions, and natural beauty.