Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
OB_Presentation(KFC & McDonalds) - Copy

OB_Presentation(KFC & McDonalds) - Copy

Ratings: (0)|Views: 75 |Likes:
Published by B Saadat Afridi

More info:

Categories:Business/Law
Published by: B Saadat Afridi on Dec 27, 2012
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPT, PDF, TXT or read online from Scribd
See more
See less

12/27/2012

pdf

text

original

 
INTRODUCTION
The popularity of fast food establishments came in the 1980
’s,
and over thelast years, the industry has consistently posted double-digit growth ratesthroughout the world.
KFC and
McDonald’s
are the top brands of the fast food business.
The fast food chains like KFC and
McDonald’s
are playing an essential role inthe economic development of the world and are giving back to society in theshape of socially responsible projects.
 
COMPANY PROFILE
Louisville based Chain of fast food restaurants.
Founded as Kentucky Friedchicken by Colonel HarlandSanders in 1952.
Magic recipe Blend of 11herbs and spices.
KFC in Pakistan is ownedby Cupola group of companies.
More than sixty branchesnation wide.
KFC
Ray Kroc founded
McDonald’s
Corporation.
McDonald’s
Pakistanlaunched in September1998 .
Lakson Group owns Mc
Donald’s
.
More than twentybranches country wide.
McDonald’s
 
 
 VISION
As a restaurant company, isto put a YUM on people'sfaces around the world,satisfying customers everytime they eat our food anddoing it better than anyother restaurant company
KFC
To be the world's bestquick service restaurantexperience. Being thebest means providingoutstanding quality,service, cleanliness, andvalue, so that we makeevery customer in everyrestaurant smile.
McDonalds

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->