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QUESTIONNAIRE

IDENTIFYING & PROFILING CANDIED FRUIT CUSTOMERS OF


NATURO
(Naturo Food and Fruit Products Pvt.Ltd)
1. Name of the Person
Area

:
:

Age
Occupation

:
:

Family Income

(a)2500/- to 5000/(b)5000/- to 10000/(c)10000/- to 20000/(d)above 20000/2. How do you came to know about NATURO?
(a) T.V Adds
(b) Paper Adds
(c) Retailers
(d)Word of mouth communication
3. How many flavors do you know?
________________________________________
4. Did you tasted any of our products?
a) Yes
b) No
5. If yes, what are the features that you like in our product?
_______________________________________________________

_______________________________________________________
6. What do you look for in the product you choose?
a) Price
b) Quality
c) Quantity
d) Packaging
e) Brand image of the company
f)

Taste

7. What is the count per month of our product you buy?


a) 0
b) 1
c) 2 3
d) 4 6
e) More than 6
8.
What is the minimum and maximum price that you are willing to spend on our
product?
_________________________________________
9. Which flavors do you like most?
a) Mango
b)Apple
c) Grape
d) Pineapple
e) Guava
f) All
11. Is there any change you want us to introduce in our product?

____________________________________________________________

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