ISEG FS1 First Semester Final Exam

Please read the following scenario and be prepared to discuss it for 15 minutes. You ha e 15 minutes to prepare !our material. You ma! use notes" but !ou will be e aluated on how well !ou can spea# extemporaneousl! on the gi en sub$ect. Scenario #1 %&' (&S) *I+%I,E
You are launching a new low cost airline. You need to hire top management. You will need a CEO, a CFO and a CMO. Prepare notes for a meeting with a headhunter who will help ou recruit our team. !e prepared to descri"e our "usiness plan. !e specific a"out the s#ills and $ualifications ou are loo#ing for in each candidate. %lso, "e prepared to e&plain the "enefits that ou will offer new emplo ees. '1( mins) *e&t ou go to a group of in+estors to as# for financing. !e prepared to con+ince them to in+est in our compan . ', mins)

SCE*%-.O #/ (*%% (E,)E+

You are opening a new call center in 0erala, ou will need to hire a countr manager, a construction compan to "uild the new facilit and 1/ call center operators. !efore the go+ernment gi+es ou a permit to start our "usiness ou are re$uired to e&plain our "usiness plan to the 0erala Cham"er of Commerce and descri"e to them e&actl what #inds of resources ou need in terms of people and materials. !e prepared to present specific information a"out the $ualifications of the staff that ou need as well as the precise re$uirements for the offices that ou want to "uild. '1, mins)

SCE*%-.O #1 *-E+I(*, ).E*)E+ (&-P*,Y

You are opening an %merican 2heater Compan in Stras"ourg. You need to find financing sources for our pro3ect. %nd ou need to assem"le a !oard of 4irectors. 5ho will ou contact to as# for funding6 7ow will ou pitch the pro3ect to this person8organi9ation6 5ho should "e on our !oard of 4irectors6 5hat s#ills and $ualifications will each of those people need for the theater to "e successful6

SCE*%-.O # : ISEG G&ES /I+)0*%

You are in charge of "uilding .SE;s +irtual campus. You need to present an initial "usiness plan to .O*.S at a meeting. Prepare notes for this meeting and "e read to identif < 2he teachers ou will need= the $ualifications should the ha+e, and the "enefits ou are prepared to offer them 2he leadership team ou will need '4irector, Chief 2echnical Officer, we"master, etc) and their $ualifications. Other ser+ices that the +irtual school offers it>s students that the e&isting school does not. 7ow ou will mar#et the +irtual campus to students world?wide.