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    Aryan is a third year marketing student who must give a presentation on ecotourism in Timbuktu for a course on tourism and heritage management. The audience will be his fellow students in the course as well as two professors assessing him. He should tailor his presentation to this student audience by making it engaging and easy to understand. The purpose is to fulfill a course requirement, so his goal is to demonstrate his knowledge on the topic. He should collect information by conducting field work in Timbuktu and using reliable secondary sources, as the course instructor warned against only using unreliable online sources. Aryan's strength is that he is fluent in English and works in destination management, but his weakness is that he often

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    Activity for a Presentation Skills Workshop

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    Aryan is a third year marketing student who must give a presentation on ecotourism in Timbuktu for a course on tourism and heritage management. The audience will be his fellow students in the course as well as two professors assessing him. He should tailor his presentation to this student audience by making it engaging and easy to understand. The purpose is to fulfill a course requirement, so his goal is to demonstrate his knowledge on the topic. He should collect information by conducting field work in Timbuktu and using reliable secondary sources, as the course instructor warned against only using unreliable online sources. Aryan's strength is that he is fluent in English and works in destination management, but his weakness is that he often

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    62 views2 pages

    Presentation Skills Case Study

    Uploaded by

    rusiru_chitrasena7478
    Aryan is a third year marketing student who must give a presentation on ecotourism in Timbuktu for a course on tourism and heritage management. The audience will be his fellow students in the course as well as two professors assessing him. He should tailor his presentation to this student audience by making it engaging and easy to understand. The purpose is to fulfill a course requirement, so his goal is to demonstrate his knowledge on the topic. He should collect information by conducting field work in Timbuktu and using reliable secondary sources, as the course instructor warned against only using unreliable online sources. Aryan's strength is that he is fluent in English and works in destination management, but his weakness is that he often

    Copyright:

    © All Rights Reserved
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    of 2

    Activity 2: The Four Cornerstones Method in Practice

    Read the following hypothetical case about a presentation that an undergraduate has to do and answer the questions given below.
    Aryan is a third year Marketing undergraduate of the University of Timbuktu. In partial fulfilment of the requirements of an auxiliary course he is taking this semester, he has to do a presentation on ecotourism in Timbuktu. The course is offered by the Department of Tourism and Heritage Management but it is mainly taken by students whose major is not Tourism. He has to do the presentation in front of all the other students who are taking the relevant course. The presentation will be assessed by the course tutor as well as another lecturer from the Department of Tourism and Heritage Management. The course tutor has already warned the students against the use of unreliable material online because many students last year were accused of copying material from the internet without doing any real research or field work. Instead, the tutor wants the students to go to the field and do some field work and then use reliable sources to find secondary information. Aryan is fluent in English, he is working part time as a destination management executive. But, he does not consider himself to be a good presenter. He often loses the flow as he speaks in front of an audience and he strongly feels that he doesnt know how to make things interesting. To make matters worse, he was not very regular on the course and missed the session on the assessment criteria for the presentation.

    Questions: 1. Who is going to be the audience of Aryans presentation? 2. How can he tailor his presentation to his audience? 3. What is the purpose of the presentation and what should be Aryans goals when he present? 4. What methods could Aryan use to collect information for the presentation? 5. What are the strengths of Aryan that will help him do a better presentation? 6. What are the weaknesses of Aryan that he needs to work on before the presentation?

    Activity 3: Outline of the Presentation

    Introduction:

    Main Point 1:

    Main point 2:

    Main Point 3:

    Conclusion:

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