1

"$%& '(")*%& +-
).02 .04507 9.;02"

The Ultimate
Success Secret
"$%"&'" (), *+" ,.01,+3.1+ 14)',+31''56
,3179%"0'56 ,1;71+ .,<19=, ?"7=$4" @"(11
3=&'56, *1% 3,1 ",+=(A'51?
BCEGHJ K. MHEEHBG.








Hepeaop: Auyp Caquu u Ko.
http://ainursafin.com
http://Suxxessology.com

2009 r.


2




Copyright 1999 by Dan S. Kennedy
ALL RIGHTS ARE RESERVED. No part of this publication may be reproduced or transmitted in
any
form or by any means, mechanical or electronic, including photocopying and recording, or by any
information storage and retrieval system, without permission in writing from the Publisher.
Published by:
Kimble & Kennedy Publishing
9433 Bee Cave Road, Bldg. 2, Suite 110
Austin, TX 78733
Tel: 512-263-2299
Fax: 512-263-9898
OTKA3 OT OTBETCTBEHHOCTH / KPH[HECKHE 3AMEAHHH:

Xo1n 6mnn npnnoxenm ace ycnnnn, u1o6m npoaepn1L nnqopHaunk, nsnoxennyk a panno
ny6nnkaunn, nn Aa1op, n nn Hspa1enL ne necy1 nnkako o1ae1c1aennoc1n sa oun6kn,
ne1ounoc1n nnn onnounoc1n.

k6me npene6pexennn o1nocn1enLno o1penLnmx nnunoc1e nnn oprannsaunn nannk1cn
nenpepnaHepennmHn.

Hac1onuan ny6nnkaunn ne npepnasnauena pnn npnHenennn a kauec1ae nc1ounnka kpnpnuecknx
nnn 6yxran1epcknx coae1oa.

Hspa1enL xoue1 nopuepkny1L, u1o nnqopHaunn, copepxauancn a nspannn, Hoxe1 nopaepra1Lcn
nsHenennnH a pasnnunmx u1a1ax, n/nnn a coo1ae1c1ann c Hec1nmHn sakonaHn/npaannaHn.

BceH nonLsoaa1ennH pekoHenpye1cn nonyun1L koHne1en1nyk koncynL1aunk, u1o6m onpepenn1L,
kakne nHenno rocypapc1aennme n/nnn Hec1nme sakonm nnn npaanna npnHennHm k konkpe1noHy
6nsnecy nonLsoaa1enn.

Hokyna1enL nnn un1a1enL nac1onue ny6nnkaunn 6epe1 na ce6n o1ae1c1aennoc1L sa npnHenenne
nsnoxennoro Ha1epnana n nnqopHaunn.

C1poroe co6nkpenne acex npnHennHmx sakonoa n npaann, kak qepepanLnmx n
rocypapc1aennmx, 1ak n Hec1nmx, ynpaannkunx npoqeccnonanLnmH nnuensnpoaanneH,
aepenneH 6nsneca, peknaHo, n aceHn nnmHn acnek1aHn aepennn 6nsneca na 1eppn1opnn CLA
nnn nk6me nnme o1npaanennn npaaocypnn, uennkoH n nonnoc1Lk nexa1 na o1ae1c1aennoc1n
nokyna1enn nnn un1a1enn nac1onuero Ha1epnana.



3




Mon nm6uHan uc1opun HnoroyaaxaeHm, ouenL Hyppm, c1apm paaann nexn1 na
cHep1noH oppe. Ero yuennkn, pexypnune y ero oppa, pacnonoxnnncL a 1oH nopnpke,
u1o y ronoam cnpen caHm yHnm, a1opmH cnepykun no cnne caoero yHa, sa1eH
cnepykun n 1ak po nonnoro 1ynnum y caHmx nor paaanna. Korpa c1ano coaepuenno
oueanpno, u1o c1apm paaann ckopo o1ope1 a Hnp nno, ero nyuun yuennk
naknonnncn n npouen1an: Hpexpe ueH Bm noknne1e nac, Hoxe1e nn Bm ckasa1L naH
CEKPET caHo xnsnn, aennuaun yun1enL?

HopyHaa neckonLko Hnny1, co snaun1enLnmH ycnnneH, paaanny ypanocL amroaopn1L
XnsnL noxoxa na peky.

Houe1nm c1ypen1 noaepnyncn k caoeHy cocepy n ckasan eHy: Mac1ep ckasan "XnsnL
noxoxa na peky". Hepepa a1o panLue. Tak kaxpm yuennk nepepaaan a1y Hyppoc1L
cnepykueHy. Ho 6onaan ckasan: D, nopoxpn1e Hnny1y. XnsnL noxoxa na peky? 1o
a1o snaun1? Cnpocn1e, u1o on a1nH nHen a anpy?

Hpnc1mxennme yuennkn nepepaaann a1o1 aonpoc o1 opnoro k ppyroHy, noka on ne
pouen po nepaoro yuennka. yuun yuennk cnoaa naknonnncn n cnpocnn: Hsannn1e,
aennkn yun1enL, no 6onaan a caHoH konue ne nonnHae1. On xoue1 sna1L, u1o Bm
nHenn a anpy? XnsnL noxoxa na peky.

Co6paa nocnepnne cnnm, oc1aaunecn a ero yHnpakueH, cna6oH 1ene, paaann
nponsnec caon nocnepnne cnoaa: Xopouo, 1orpa ona ne noxoxa na peky.


4









N ("@,+17=, ;"?4= 1?" 35;)453=1+ '= ,;=(5,
'1+ )',+)';+= ) 4",+=+"*'"6 O'17?)),
*+"@5 43)?=+A,Q "@7=+'" 3 %"71,
'" "' &41+, ;"?4= 3"('= $=@171+ 1?" "@7=+'".
H,() 3"('= '1 <7)9"4)+, "' ",+=1+,Q +=%,
;.4= 1?" 35@7",)(", ) .%)7=1+, '1,%"+7Q '=
+", *+" 4=&1 %=(16R)1 .,)()Q %"?.+ <7)@()$)+A
1?" ; 3"('=%, ;"+"751, %"&1+ @5+A, 3,1?" ()RA
3 Q741 "+ '1?".
S)7 <"("' (U416-("@,+17"3, ;"+"751 $=,+5()
'= ,;=(=9 3 '171R)+1(A'",+) ) <7"%14(1')) )
3%1,+" +"?", *+"@5 <7)("&)+A ,3") .,)()Q,
&4.+ V"(AR"6 "('5 N4=*), ;"+"7=Q 35'1,1+
)9 ;.4= )% '.&'".

B";+"7 W7),,"' K3)+ SO741'.





5





BBEQEHHE

1o Bm npou1e1e a a1o knnre.

HoueHy n nanncan knnry c 1aknH cHenmH nasaanneH?

Hnorpa kaxe1cn, u1o 1onLko auepa n 6mn neonm1nmH HonopmH uenoaekoH c
6onLunHn npenHn, po6aannaun cepnnm k caonH aonocaH, u1o6m amrnnpe1L neHnoro
c1apue. TenepL y Henn, pasyHee1cn, ne1 a1o npo6neHm. Ceuac n ne aospaxan 6m
ypann1L neHnoro cepmx aonoc.

Hocne Hoero amc1ynnennn a npounoH ropy Ho ppyr Lee Miltee saHe1nna, u1o Hon
noknonnnum, kaxe1cn, c1anoan1cn neHnoro c1apue. Tak nnn nnaue, n uyac1ayk,
u1o n nakonnn poc1a1ouno popororo onm1a, u1o6m onpaapa1L nsnoxenne a a1o
c1a1Le neko1opmx Hnenn o caHoH rnaanoH ns acex cekpe1e ycnexa. H npouen ny1L
uenoaeka, ko1opm 6mn 6es rpoua a kapHane, po o6ecneuennoro uenoaeka; po
cepLesnmx asne1oa ne a opnoH, a a 1pex npoqeccnonanLnmx o6nac1nx; n,
no ny1n, y Henn 6mna ypaunan pa6o1a c Hnoxec1aoH ncknkun1enLno ycneunmx
a 6nsnece, cnop1e, uoy-6nsnece nkpe.

Hsaec1nme nkpn, 1akne kak [xoan Pnaeps, ko1opan nauana caok pen1enLnoc1L
nocne caHoy6nc1aa e Hyxa n no1epn caoe kapLepm, pa6o1an sa $500 a nepenk
na Ionnnaypcknx nnouapkax, o6Lnanna nnkoHy nenyxnoro uenoaeka caonH
co6c1aennmH aren1oH, ko1opm c o1aaro n peun1enLnoc1Lk sanoao aoccospan e
kapLepy n e xnsnL.

A nensaec1nme nkpn, 1akne kak Gladdie Gill, ukonLnm yun1enL, sa 50, 6espono1no
xna1 c 6onesnLk Xopxknna, na caonx ne1nnx kannkynax, nopnnHae1cn a ropm,
nepecekae1 Anncky na pxnne, sa6o1n1cn o kaxpoH aoo6pasnHoH ocnpo1eaueH
xnao1noH, 6pocae1 amsoa rnynmH apHnnnc1pa1opaH a ukone pnn 1oro, u1o6m pa1L
caonH c1ypen1aH caHm 6ora1m, c 1pypoH aoo6pasnHm, onm1 o6yuennn, 1aknH
o6pasoH, npno6pe1ann noppepxky acero coo6uec1aa popn1ene n pe1e, n okasmaann
pec1an1enLno pnn1enLnoe annnnne na xnsnL Hnornx nkpe.

H nHen uec1L pa6o1a1L a 1ecnoH co1pypnnuec1ae c ouenL HnornHn nkpLHn. D1o 6mnn
npepnpnnnHa1enn, cpenaaune caok kapLepy ns nnuero, ko1opme cospann nHnepnn,
neo6muno ycneunme koHHnaonxpm, amcune apHnnnc1pa1opm, aennkonennme
cnnkepm. H 6mn nou1n 6ykaanLno okpyxen n norpyxen a ycnex a 1euenne Hnornx ne1.
H n - xopoun na6nkpa1enL. H Hne ypanocL cpena1L 1ak, u1o 6m ac a1o ne nponano
anyc1yk.

HeaosHoxno cocun1a1L acex aa1opoa, nccnepoaa1ene, ncnxonoroa, Ho1nanpykunx
rypy n 1.p., ko1opme 6mnn yaneuenm aonpocoH, kakoam npnunnm ypaunnaoc1n opnnx
nkpe n o1cy1c1ann ypaun y ppyrnx. Mm snaeH, a1o ne okpyxakune ycnoann, kak
y1aepxpak1 nn6epanLno nac1poennme nkpn; a1oro ne Hoxe1 6m1L, no1oHy u1o ns
caHmx xypunx okpyxakunx ycnoan amxopn1 6acnocnoano ypaunname nnunoc1n, n
1akne cnyuan aosnnkann poc1a1ouno uac1o, noa1oHy onn ne Hory1 6m1L caoero popa
ncknkuennnHn. O6annenne aneunnx qak1opoa n ocao6oxpenne uenoaeka o1
o1ae1c1aennoc1n sa pesynL1a1m a cansn c aneunnHn qak1opaHn ne npnaopn1 koro-
nn6o k o1ae1y na a1o1 aonpoc.

B Coepnnennmx L1a1ax, aepon1no, caHmH snaHenn1mH aa1opoH, nonnoc1Lk
nccnepoaaaunH a1o1 aonpoc, nanne1cn Hanoneon Xnnn. PesynL1a1m ero nccnepoaann
o1paxenm a ero nyuue knnre [YMAH H BOIATEH, c1aaue a caoe apeHn
6ec1cennepoH. H ns-sa 1oro, u1o ona noc1onnno na cnyxy, ona oc1ae1cn na nonkax

6


knnxnmx Harasnnoa a 1euenne pecn1nne1n. (Ecnn, cnyuano, am ne un1ann a1y knnry,
npou1n1e o6nsa1enLno).

B 1917 ropy nepam aHepnkanckn Hnnnnappep Dnppk Kapnern o6osnaunn Hnccnk
Hanoneona Xnnna kak nanpaanennyk na yc1anoanenne o6unx npnnunnoa,
nosanHc1aoaannmx y co1en ncknkun1enLno ycneaakunx yuennkoa 1oro apeHenn. B
koneunoH cue1e, Xnnn c1pyk1ypnpoaan 1pnnapua1L 1aknx npnnunnoa. CoaceH nepaano
rypy HenepxHen1a, C1naenoH Koan, 6mna nanncana nonynnpnan knnra CeHL naamkoa
amcokoaqqek1nanmx nkpe. Mo amc1ynakun na ny6nnke konnera 3nr 3nrnap
roaopn1 o [ecn1n kauec1aax ycneunmx yuennkoa. Tpnnapua1L. [ecn1L. CeHL.
Bm6epn1e uncno. 1o x, y Menn ec1u cMenoc1u cena1u mar anepe n ckasa1u aaM, u1o
n cokpa1nn nx o O/HOFO.

H noHennn aonpoc na:

Ec1L nn opnn cekpe1 ycnexa, caHm rnaanm n aaxnm, ckonuen1pnpoaannm na
ncknkun1enLnoc1n, ko1opm cHoxe1 6ykaanLno nsHenn1L aecL xnsnennm onm1
uenoaeka? Ecnn ec1L, 1o kako?

Bce npaannLno, - onn. H cun1ak, u1o Hne ypanocL npen1nqnunpoaa1L opnn-
epnnc1aennm, npnsnaaaeHm aceHn akc1paoppnnapno ycneunmHn nnunoc1nHn
cekpe1 ycnexa, ko1opm ropaspo aaxnee acex ppyrnx cekpe1oa ycnexa. H n
y1aepxpak, u1o kaxpm, k1o ero o6napyxnaae1, npnnnHae1, nm1ae1cn nonn1L, penae1
ero npnopn1e1nmH pnn ce6n, Hoxe1 n 6ype1 po6naa1Lcn neaepon1noro npopmaa a ero
nnn e xnsnn.

Kc1a1n, Hon nccnepoaannn nHek1 o1nnunn o1 nccnepoaann Hanoneona Xnnna. H
ypennn HenLue annHanne Mumnennk ycneunoro uenoaeka, n 6onLue noaeennk
ycneunoro uenoaeka.

B a1o knnre n HE npoc1o amaen okonua1enLnm cekpe1 n sanann o nH. ec1no
roaopn, n Hor 6m ero nannca1L na kap1ouke pasHepoH 3X5 pkHoa. Ec1L neckonLko
npnunn, no ko1opmH n ne cpenan a1oro. Hepaan ns nnx, a1o uep1oackn 1nxeno poc1a1L
19,95 ponnapoa na kap1ouky 3x5 pkHoa. Mo 6yxran1ep, Cnapnn C1a66nqnnrepc
nac1anaae1 na 1oH, u1o Hm cospaeH aeun pnn 1oro u1o6m npopa1L nx n nonyun1L
npn6mnL. (Ecnn n aospaxak, on knnne1cn u1o on ype1, n k 1oHy xe on epnnc1aennm
k1o, snae1 koH6nnaunk kopa k ceqy, a ko1opoH Hm xpannH Opeoc n xopoun cko1u).

Bo-a1opmx, ecnn n pacckaxy ero aaH npnHo ceuac, kpa1ko, a1o ne 6ype1 nHe1L
6onLuo nonLsm. H o6napyxnn, u1o ecnn n npoc1o ero coo6uak, a1o ne npnnocn1
oco6o nonLsm. C ppyro c1oponm, 1e, k1o amncnnk1 ero pnn ce6n, npnpak1 eHy
6onLuyk uennoc1L n, coo1ae1c1aenno, nonyuak1 o1 nero 6onLuyk uennoc1L. Hoa1oHy
n napekcL, u1o am cHoxe1e o1kpm1L a1o1 cekpe1 pnn caHnx ce6n. On xpe1 aac na
opno ns c1pannu a1o knnrn.

Y Henn ne1 kaknx-1o oco6mx npnunn 6m1L c1onL sarapounmH, na caHoH pene. Mnok
panrana onpepenennan nckpa, sac1aanauan nannca1L Henn knnry, pnn ce6n, c1a1L
o1kpm1mH. Menn cnopanr opnn cnyua. H pyHan o nanncannn knnrn no pannoHy
aonpocy a 1euenne ponroro apeHenn. Pasnnunoro sanncn n saHe1kn n co6npan okono
payx ne1. H opnn cnyua sac1aann Henn anno1nyk naua1L pa6o1y nap knnro. Opno
6ecconno nouLk n npocHa1pnaan TB IH[, nm1ancL na1n kakyk-nn6ypL nepepauy, n
1y1 n saHe1nn a nporpaHHe

Kuuo: 3KUH QXEKCOH (ACTION
1
JACKSON)!

Hasaanne npnanekno Hoe annHanne. 1o a1o 6mn sa qnnLH, Dkun [xekcon? Kak on
nonyunn 1akoe roaopnuee nposanue? OnnLH okasancn nenn1epecno n

1
Action ("#$.) %&(*,-)&

7


Hano6kpxe1no kap1nno 1ak ce6e, cpepnenLkn qnnLH c yuac1neH Kapna Besepca o
nonnuecknx n nnoxnx pe6n1ax. H 6m ne pekoHenpoaan cHo1pe1L a1o1 qnnLH. Ho nHn
rnaanoro repon naponro saceno y Henn a ronoae, paxe korpa n nosa6mn o pe1annx
caHoro qnnLHa. Dkun [xekcon. HHenno 1ak, no HoeHy Hnennk, n amrnnpn1 uenoaek,
ko1opm nonyuae1 o1 xnsnn 1o, u1o on xoue1. [aaa1e acnoHnnH caHme 6onLune
qnnLHm-xn1m npounmx ne1. Raiders of the lost Arc. Kpenkn opeuek. CHep1enLnoe
opyxne. Ba1Hen. Berneu. Hnn noc1onnnm ycnex qnnLHoa c [xeHcoH BonpoH.
HoueHy a1n qnnLHm co6npann 1akne orpoHnme ronopapm? [yHak, opnn nx o1ae1oa a1o
1ak nasmaaeHoe cocyuec1aoaanne cpaann1enLno Hepnennmx xnsne npoc1mx nkpe n
nepenonnennmx co6m1nnHn xnsne repoea na akpane. Bmxopn1, xnsnn akpannmx
nepconaxe koHnencaunn o6munmx nkpe sa nexaa1ky co6m1n a nx noacepneano
xnsnn. TaknH o6pasoH, na uac nnn paa kaxpm ns nac c1anoan1cn a1nH caHmH Dkun
[xekconoH, nepeaonnouae1cn n xnae1 xnsnLk akpannoro nepconaxa.

k6o Hoxe1 6m1L Dkun [xekconoH nonnoc1Lk okyny1Lcn a opno ns caHmx
saxaa1maakunx npnknkuenn: noc1anoaky n poc1nxenne caonx uene, ac1peuy c
nn1epecnmHn nkpLHn, noceuenne noamx Hec1 n a uenoH nanonnennyk co6m1nnHn
xnsnL. [axe nkpn, ko1opme poc1nrnn neHanoro a xnsnn, nHek1 1enpenunk anpe1L
caHnx ce6n ne nac1onLko ycneunmHn, kakoamHn onn nannk1cn. H xe a caok ouepepL
ponxen saHe1n1L, u1o ace 1e, k1o uero-1o poc1nr a a1o xnsnn, nHek1 opnn
epnnc1aennm cekpe1 nx ycnexa. HosnakoHnauncL c nc1opnnHn, onm1oH n npnHepaHn
co6pannmHn Hnok a a1o knnre, am caHn cHoxe1e nonn1L a1o1 cekpe1 n sac1aan1L ero
pa6o1a1L na aac.

[an C. Kannepn


8




Fnaaa 1
HPEQHPHMHTE QEHCTBHR
QRR HOBEFA H3 TKPBMm

Bm korpa-nn6ypL 6mnn a nac1onue 1kpLHe? Opnn Ho ppyr neckonLko ne1 nasap
o16maan nakasanne a 1kpLHe u1a1a Orao, n n uac1enLko naaeuan ero 1aH. Mory aac
saaepn1L ace 1o, u1o am anpenn na akpane 1eneansopa ne Hoxe1 paxe nanonoanny
nopro1oan1L aac k uoky a o1nouennn peanLnmx aeue. H yxe ne noHnk, ckonLko pas
n saxopnn n amxopnn ns c1en 1kpLHm, no c1pax, yxac, penpeccnn 6mnn co Hno
acerpa, c nepaoro ansn1a n po nocnepnero. H ne Hory nopo6pa1L cnoaa, u1o6m onnca1L
1o coc1onnne 6eccnnnn, u1o oanapeaano Hnok a c1enax 1kpLHm. Mnnnnonm nkpe
xnay1 1ak kaxpm penL.

Ho eu 6onLue nkpe naxopn1cn a 1ako ao1 1kpLHe, ne nonyuan papoc1n n
ypoaonLc1ann o1 xnsnn. kpn caHn c1pon1 n caxak1 ce6n a 1kpLHm, n okpyxak1 ce6n
a1Hocqepo penpeccnn n o1uannnn, 1ouno 1ako xe, c ko1opo n c1onknyncn a 1kpLHe
u1a1a Orao. C1enm 1kpeH, noc1poennmx nkpLHn a1o xano6m n aosHyuennn,
onpaapannn n o1roaopkn, peue1kn neccnHnsH n nenL.

Onn sanoxnnkn TkpLHm xanoc1n. Hx npnroaop ne onpepenen, n onn caHn ero ce6e
amnecnn. Onn Hory1 ocao6opn1Lcn a nk6yk Hnny1y ecnn 6m 1onLko npnMennnn a1o1
Ennc1aennu Cekpe1 Ycnexa.

HeckonLko Cnoa O Ieponx

Kak 1onLko n sakonunn pa6o1y nap knnro, [eno O.[x. CnHncona amsaano
o6uenaunonanLnyk 6ypk o6cyxpenn o 6naropasyHnoc1n npeapauennn cnop1nanmx
ueHnnonoa, saesp n ppyrnx ny6nnunmx nkpe a 1ak nasmaaeHme npnHepm pnn
noppaxannn. 3aespa HBA apnLs Bapknn ny6nnuno sanann: n ne HopenL pnn
noppaxannn. HaH c1on1 no6naropapn1L ero sa uec1noc1L. K coxanennk, on ne Hoxe1
sanpe1n1L HnorouncnennmH ero noknonnnkaH o1nocn1Lcn k neHy ne kak k repok.

Ha caHoH pene cpepn nac ouenL Hnoro HACTOHHX repoea. Buepa, u1o6m xo1L kak-1o
y6n1L apeHn, H peunn o1nonnpoaa1L caon 1yqnn. Xenunne, ko1opan nonnpoaana
o6yaL, 6mno okono 35 36 ne1 n n 6mn e nocnepnnH knnen1oH, e a1opan cHena
sakanunaanacL a 18.00 uacoa. Korpa ona nou1n sakonunna, sasaonnn 1eneqon, - kak
okasanocL, e pouL-noppoc1ok n cmn ponxnm saonn1L e kaxpm uac pnn npoaepkn,
u1o6m o1He1n1Lcn. Ona Ha1L paonx pe1e, pasaepena, amnycknnua amcue ukonm,
c ne ouenL xopounHn uancaHn na pmnke 1pypa, pa6o1akuan na poaonLno cnoxno
pa6o1e, u1o koHnencnpye1cn uaeamHn. Ho kauec1ao, E o1nouenne k knnen1aH n
ynm6ka na nnue nannk1cn aaxneunHn coc1aannkunHn; ona aocnn1maae1 payx
noppoc1koa n nm1ae1cn nakonn1L pener, u1o6m cnoaa aepny1Lcn a konnepx. Mne
npnunocL nm1a1L e, u1o6m ysna1L ace a1o. Ho ona ne xanoaanacL, ne nnakanacL,
ne nckana xanoc1n. Hac1onuan reponnn.

B Xappnc6ypke, u1a1 HencnnLaannn, no cnyuak noHonakn, n 6mn npnrnauen na o6ep a
pac1opan Xonnpe Hnn. Henopaneky, uepes neckonLko c1onnkoa o1 Henn a
opnnouec1ae cnpen Hyxunna Hoero aospac1a a nnaannpno konncke. Bmno oueanpno,
u1o y nero npo6neHm c pykaHn. Ero o6ep coc1onn ns 1apenkn cyna n c1akana
rasnpoaanno aopm on en n nnn uepes conoHnnky. Korpa npnnecnn uek, on kaknH-1o
o6pasoH am1aunn 6yHaxnnk, n ne anpen kak, - n amnyn o11ypa penLrn sy6aHn. [nn
a1oro uenoaeka c nanmHn qnsnuecknHn o1knonennnHn paxe npoc1eun noxop a
pec1opan 6mn neo6mknoaenno 1pypnmH n anonne aosHoxno amsmaaaunH cHyuenne.
Hnk1o 6m ne nocHen ero kpn1nkoaa1L, ecnn 6m on cpancn.

Ho on ne nosaonnn caonH qnsnuecknH nepoc1a1kaH nocapn1L ce6n a kne1ky.
Hac1onn repo.

9



Hpoaopn amxopnme a ac-Berace, korpa n amxopnn ns [aopua Uesapn, uenoaek,
sa6npaaun caok Haunny y cnyxauero o1enn nepepo Hno, 1akxe 6mn a nnaannpnoH
kpecne. On n cnyxaun o1enn 6mnn snakoHm, onn uy1nnn, noka uenoaek nepe6npancn
ns nnaannpnoro kpecna a Haunny.

3a1eH cnyxaun o1ouen o1 nero, u1o6m sann1Lcn Hoe Haunno, n n nopouen k a1oHy
uenoaeky n cnpocnn, nyxna nn eHy noHouL, u1o6m nonoxn1L ero nnaannpnoe kpecno a
Haunny. Cnacn6o, - ckasan on, - no a a1oH ne1 neo6xopnHoc1n. H penak a1o caH a
1euenne 30 ne1, n n naroapen sa 1o, u1o n Mory ena1u a1o caMoc1on1enuno. Y nero
6mna opna pyka, no on cnoxnn kpecno, noHec1nn ero a Haunne sa co6o, ycencn n
yexan. On, 1akxe, o1kasancn c1a1L nnennnkoH caoero qnsnueckoro nepoc1a1ka.
Hac1onn repo.

Y Henn 6mnn npnunnm acnoHnn1L a1n cnyuan n nx yuac1nnkoa, korpa y Hoero o1ua
noa1opnncn npnc1yn neo6munoro neaponornueckoro sa6oneaannn, a pesynL1a1e
ko1oporo on okasancn npnkoaannmH k 6onLnnuno koke, ne a coc1onnnn
caHoc1on1enLno cec1L, ac1a1L, noec1L, panra1Lcn nnn pena1L u1o-nn6ypL eu.
[ok1opa nso acex cnn c1apanncL y6epn1L ero a 1oH, u1o, a nyuueH cnyuae, aosHoxno,
on 6ype1 nepeHeua1Lcn a nnaannpnoH kpecne.

On noc1aann pnn ce6n uenL: aocc1anoan1L cnny nor n ouyuenne paanoaecnn. 3a1eH
aepny1L kon1ponL nap aepxne nonoanno 1ena. 3a1eH ec1L caHoc1on1enLno. 3a1eH
caHoc1on1enLno opeaa1Lcn. Ho1oH on nepe6pancn ns 6onLnnum a neue6noe
yupexpenne pnn xponnuecknx 6onLnmx, - coapeHennm aaqeHnsH poHa pnn
npec1apenmx. B npepmpyune amxopnme on caHoc1on1enLno poexan na caoe Haunne a
caok kaap1npy. Ceropnn on aepnyncn na pa6o1y a oqnc.

Opnaxpm a 1oproao oprannsaunn, ko1opo n ynpaannn, pa6o1an cneno co1pypnnk.
On ne 6mn cnenmH o1 poxpennn, on no1epnn spenne, 6ypyun noppoc1koH. On pa6o1an
aHec1e c xeno, 6mn an1ysnac1oH caoero pena n ouenL ycneunmH npopaauoH. On
pacckasmaan Hne, u1o ero nk6nHmH sann1neH 6mna Hoka n nonnpoaka caoe
Haunnm, uacoa a 10-11 aeuepa, a 1eHno1e; eHy a1o 6mno ace paano, no a1o
aneua1nnno ero cocepe!

H cnpocnn ero o 1oH, kak nonyunnocL, u1o eHy ypanocL ns6exa1L xanoc1n k caHoHy
ce6e nnn ouyuennn ropeun co6c1aenno xnsnn. On Hne o1ae1nn: OuenL paano n
ac1peuancn n pasroaapnaan co HnornHn ppyrnHn cnenmHn nkpLHn n nonnn, u1o Hnorne
ns nnx nosaonnnn no1epe spennn noxoponn1L nx xnsnn. Onn cospann pnn ce6n
kpoxo1nme 1eHnnum n saHypoaann ce6n a a1nx 1eHnnuax. H aosnaHepnncn ne
cnepoaa1L npnHepy 1aknx nkpe. Hac1onn repo.

Kaxpm ns a1nx konkpe1nmx npnHepoa roaopn1 o 1oH, u1o nosn1nanoe o1nouenne n
ec1ann, paxe a caHmx ne6naronpnn1nmx ycnoannx, Hory1 okasa1Lcn ouenL
aqqek1nanmHn.

KTO E BOHTBCH BBCTYHATB HA H-H-H-HYBHKE?

Oo6nn cyuec1ayk1 na caHoH pene. Mne amnana uec1L pa6o1a1L aHec1e c Onopenc
Xenpepcon nap napo 1eneansnonnmx npoek1oa n nosnakoHn1Lcn c ne. 3nae1e nn am,
u1o nocne o1Henm uoy The Brady Bunch, e kapLepa yHepna, a e c1pax none1oa ace
poc n saanapen ek nonnoc1Lk, nnuan e kapLepnmx aosHoxnoc1e, no1oHy u1o ona
6onnacL nopnn1Lcn na 6op1 caHone1a? Bap6apa C1pesan1 nepec1ana paaa1L konuep1m
ns-sa nekon1ponnpyeHoro c1paxa cuenm. [xonnn Kapcon c1papan o1 neaepon1noro
aonnennn nepep kaxpmH amc1ynnenneH. KoHepnnm ak1ep, ko1oporo n xopouo snak,
no uLe nHn n ne Hory nasaa1L, c1papae1 o1 6onsnn cuenm 1ak cnnLno, u1o ero pae1
nepep amc1ynnenneH a 6onLunnc1ae cnyuaea.


10


Ho ne1 na seHne 1ako qo6nn, ko1opyk nenLsn 6mno 6m neun1L, c ko1opo nenLsn
cnpaan1Lcn, ko1opyk 6mno 6m nenLsn asn1L nop kon1ponL. K1o 6on1cn ny6nnunmx
amc1ynnenn? Hou1n kaxpm! HeckonLko onpocoa nokasann, u1o ny6nnunmx
amc1ynnenn 6on1cn 6onLue nkpe, ueH 6on1cn amco1m, sHe, cepLesnmx
sa6oneaann, cHep1enLnmx necuac1nmx cnyuaea nnn qnnancoaoro kpaxa. Opnn ns
onpocoa Fortune 1mcnun pykoaopn1ene o6napyxnn, u1o c1pax ny6nnunmx
amc1ynnenn nanne1cn c1paxoH N 1 pnn nnx.

Mne nocuac1nnannocL sapa6o1a1L na caonx ny6nnunmx amc1ynnennnx okono 1pe1n
Hoero coc1onnnn o1 3000 po 25000 ponnapoa sa kaxpoe amc1ynnenne. Ho ecnn Hm
aepneHcn ao apeHena Hoero pe1c1aa, korpa n 6eckon1ponLno sankancn korpa n cHor
npeapa1n1L opno kopo1koe npepnoxenne a opnn pnnnnm c-c-c-ceHnnap k1o Hor
npepckasa1L Hne nopo6nyk kapLepy? Xo1n npo6neHa yHenLuanacL no Hepe Hoero
aspocnennn, po cnx nop n, ace eu, pnckyk saunknn1Lcn na cnoae, naua1L
sanka1Lcn, naxopncL a saHeua1enLc1ae na cuene, pasroaapnaan no 1eneqony, nnn ao
apeHn 6ecepm.

Bmno nn a1o yHno am6pa1L kapLepy a cqepe npopax n pasroaopoa? K1o 6m o6annnn
Henn a 1oH, u1o Hon oco6ennoc1L noannnna na Ho am6op kapLepm? H o1kasancn
cpena1L a1o.

Mon ppysLn [xon n Iper Pac koHnnekcoaann ns-sa 1oro, u1o onn kapnnkn po 1ex
nop, noka uenoaek no nHenn Inenn Tepnep (OcHenLcn C1a1L BennknH) ne saHe1nn
nx. [xon n Iper Hory1 po1nny1Lcn po acex knonok nnq1a, 1onLko c1aa na u1o-1o, n
Inenn Tepnep okasancn nepamH uenoaekoH, ko1opm ckasan nH, u1o paxe HanenLkne
nkpn Hory1 coaepua1L 6onLune noc1ynkn.

[xon n Iper c1ann ouenL nonynnpnmHn cnnkepaHn, Ho1nanpykunHn ppyrnx a paHkax
npoek1a Mmcnn Lnpoko, - xo1n nH npnxopn1cn sa6npa1Lcn na c1on, u1o6m nkpn
Hornn nx yanpe1L. Onn po6nnncL snaun1enLnoro ycnexa kak npopaaum nepanxnHoc1n,
paxe npn 1oH, u1o nH npnxopnnocL npocn1L caonx knnen1oa onnca1L npepHe1m,
ko1opme naxopn1cn amue ypoann pakoannm, rpe onn ne anpenn. Onn 6ecuncnennoe
uncno pas 6mnn nokasanm no 1eneanpennk a pasnnunmx nporpaHHax, qnnLHax,
cospann snaunHm no anoxennnH 6nsnec a cqepe nepanxnHoc1n, n aepy1
aennkonennyk xnsnL a conneuno Onopnpe.

Y KAX[OIO HE[OCTATKA, HPEHHTCTBHH,
TPAIE[HH CYECTBYET [BE HCTOPHH.

[aaa, nasoan nepoc1a1ok. Poxpenne n aocnn1anne a re11o, a okpyxennn 6anpn1oa,
npec1ynnnkoa, napko1nkoa. Onsnueckn nepoc1a1ok. Hecuac1nm cnyua c 1nxenmHn
nocnepc1annHn. Yxacnoe sa6oneaanne. BesrpaHo1noc1L. Hepoc1a1ok o6pasoaannn.
3apepxka peun. Tnxenan qo6nn. Hasoan1e nepoc1a1ok.

B nk6oH cnyuae, na pannyk 1eHy Hoxno na1n pae nc1opnn. Hc1opnn N 1, k
coxanennk, nan6onee pacnpoc1panennan, - o nkpnx, ko1opme nosaonnnn caoeHy
nepoc1a1ky c1a1L pnn nnx 1kpLHo. Hc1opnn N 2 6ype1 o uenoaeke, ko1opm cHor
cnpaan1Lcn c coaepuenno akc1paoppnnapnmHn ycnoannHn, ne cHo1pn na, nnn, a
neko1opmx cnyuanx, 6naropapn 1oHy caHoHy nepoc1a1ky.

Kaxpm uenoaek, coaepuan 1e nnn nnme noc1ynkn, am6npae1 1y nc1opnk, ko1opan
c1ane1 ero nc1opne.


3AKRKHEHHE CEBR B TKPBMY

H He Hory

HepoaonLc1ao

MOQERB QEHCTBHR

H Bypy

Hpnsna1enLnoc1L

11



Ho1pe6noc1L a CnHna1nn

3aunknnaanne na D1o Hecnpaaepnnao

Hpnnn1ne

Moxe1 Bm1L, 3aa1pa

Hopaxenueckoe noaepenne

[enpeccnn


Ho1pe6noc1L a [oc1nxennn

Honck BosHoxnoc1e

Hso6pe1a1enLnoc1L

[ena D1o Ceuac!

Yuac1ne

Hpaspnoaanne [axe ManenLknx Ho6ep




3TO HEBO3MOXHAR CHTYAHR,
HO B HEH COQEPXATCR BO3MOXHOCTH

CsH Fonpauu




12




Fnaaa 2
HPEQHPHHHMAHTE QEHCTBHR, HTOBm B3RTB HA CEBR
OTBETCTBEHHOCTB 3A BCE ACHEKTm CBOEH XH3HH

Opnaxpm, korpa n exan a caoe Haunne a Unn1nna11n, u1a1 Orao, a Cen1 ync, u1a1
Mnccypn, u1o6m ne ckyua1L, n cnyuan papnonepepauy, ko1opyk aena xenunna-
ncnxonor. H ceuac ne noHnk nn e nHenn, nn nHenn nosaonnauero, no n,
onpepenenno, noHnk nx 6ecepy.

3aonnauan, xenunna 40 ne1, saHyxeH a1opo pas, xanoaanacL na necuac1Ln n
neasropm. E Hyx ne ypennn e ponxnoro annHannn. E pe1n ampocnn n 6onLue ne
nyxpanncL a ne. E 6mno ckyuno. B konue konuoa, ncnxonor oc1anoanna e Hononor
n ckasana: Bm 6ype1e oc1aaa1Lcn necuac1no po 1ex nop, noka am 6ype1e cun1a1L,
u1o aaue cuac1Le saancn1 o1 ppyrnx nkpe.

H oc1anoann Haunny na o6ounne n 6mc1po sanncan 1o, u1o ycnmuan a anpe qopHynm
6nanka pnn sanonnennn:

Bm Bype1e Hpoponxa1L Oc1aaa1Lcn He___________
[o Tex Hop Bm Cun1ae1e,
1o [pyrne [enak1 Bac _____________

3a1eH n sanncan eu npnHepm.
Bm 6ype1e oc1aaa1Lcn nesnaunHmHn po 1ex nop, noka am cun1ae1e, u1o snaunHmHn aac
penak1 ppyrne.

Bm 6ype1e oc1aaa1Lcn necoc1on1enLnmHn po 1ex nop, noka am cun1ae1e, u1o
coc1on1enLnmHn aac penak1 ppyrne.

Bm 6ype1e oc1aaa1Lcn neaoopyueanennmHn po 1ex nop, noka am cun1ae1e, u1o
aoopyueanennmHn aac penak1 ppyrne.


BOLEBHAH OOPMYA [H HPHHHTHH
OTBETCTBEHHOCTH 3A BCE
ACHEKTB CBOEH XH3HH

HosaonL1e Hne pacckasa1L aaH o 1oH, kak a1a aonue6nan qopHyna npnuna ko Hne.
CaHm nepam ceHnnap, ko1opm n noce1nn, - a1o cnyunnocL 6onee 25 ne1 1oHy nasap
- na ko1opoH pacckasmaanocL o konuenunnx ycnexa, okasancn pnn Henn nac1onunH
o1kpoaenneH.

Pacckasunk roaopnn o 1oH, u1o on nasmaan nan6onee nenpnn1nmHn npnnunnaHn
ycnexa a Hnpe. Hy, k1o xoue1 ycnmua1L o caHoH nenpnn1noH? Ho n 6mn 1aH, noa1oHy n
cnyuan. On ace apeHn noa1opnn: Bm naxopn1ecL nHenno 1aH, rpe am pec1an1enLno
xo1n1e 6m1L.

TenepL, nosaonL1e Hne pacckasa1L aaH, rpe n 6mn. H 6mn sa pyneH Chevy Impala 1960
ropa amnycka, no 6mn ne 1960 rop. Korpa uen poxpL, a1a c1apan neuanLnan Haunna
npo1ekana cnnsy n caepxy. E cnpenLn nnkorpa ne npocmxann; onn oc1aaanncL
anaxnmHn ne1oH, onn saHepsann n 1peckanncL snHo. Laccn Haunnm 6mno cnoHano,
n e sapnnn uac1L pepxanacL sa cue1 xn1poyHnoro npncnoco6nennn ns npoaopa,
pepeannnmx 6nokoa n c1nxno Hyq1m. Ho Hne ne 6mno c1mpno sa a1y Haunny. H
sanna1nn sa ne acero 25 ponnapoa, - a1o 6mno ace, u1o n Hor nosaonn1L ce6e a 1o
apeHn. Coc1onnne Haunnm 6mno cnHaonnuno n pnn neko1opmx ppyrnx acnek1oa Hoe
xnsnn. Hoa1oHy, korpa poknapunk ckasan: Bm naxopn1ecL nHenno 1aH, rpe am xo1n1e

13


6m1L - Hne ne ouenL nonpaannocL ycnmuannoe. Mne nonapo6nnocL neko1opoe apeHn,
u1o6m npekpa1n1L cnopn1L n naua1L pyHa1L.

Ha ocnoae 1oro, o ueH n pyHan, n sanncan qopHyny, kak pesynL1a1 a1oro
y1aepxpennn. H Hory nannca1L e aaH na cnnueunoH kopo6ke, - uenan KHHIA ne
no1pe6ye1cn pnn 1oro, u1o6m pa1L e aaH, no nyc1L a1o ne cnnsn1 e aaxnoc1L. D1o
Hoe neckpoHnoe Hnenne, u1o a1a qopHyna, ko1opan npnuna ko Hne 1aknH
6onesnennmH cnoco6oH, o6napae1, pec1an1enLno, rny6nnno aaxnoc1Lk.

Bo1 caHa qopHyna:

KOHTPORB = OTBETCTBEHHOCTB
OTBETCTBEHHOCTB = KOHTPORB

KaxpoHy xoue1cn 6onLue kon1ponn. Ecnn am aosLHe1e ace caon nnunme, kapLepnme,
qnnancoame n ppyrne uenn, ace, uero am xo1n1e o1 xnsnn, n caepe1e ace a1o k
epnnc1aenno uenn, a1o uenLk okaxe1cn xenanne 6onLuero kon1ponn. BonLuero
kon1ponn nap qnnancaHn, a nac1onueH n a 6ypyueH. BonLuero kon1ponn nap aaunH
apeHeneH n c1nneH aaue xnsnn. BonLuero kon1ponn nap aaunHn pe1LHn, - n 1ak
panee, n 1oHy nopo6noe.

Ho nponnn, nackonLko Hm xaxpeH 6onLuero kon1ponn, Hm epnnc1aenno nanneHcn
1eHn nkpLHn, k1o o1pae1 a1o1 kon1ponL aoane. Kaxpm pas, korpa Hm roaopnH

D1o Hec1ononoxenne nauero 6nsneca
D1o apeHn ropa
D1o konkypenunn
D1o - akonoHnka
D1o cynepaasep, ko1opm amsaan a1o pnn Henn
D1o 1o, kak n 6mn aocnn1an
D1o Ho nap1nep, konnera, cynpyr, n 1.p.
D1o - ____________


Kaxpm pas, korpa Hm nonsnocnH D1o - Hm, pec1an1enLno, [EAEM
opnoapeHenno pae aeun: Hm o11anknaaeH ne6onLuo rpys o1ae1c1aennoc1n, n a1o,
apeHenno, pae1 naH aosHoxnoc1L uyac1aoaa1L ce6n nyuue, no, 1akxe, Hm o1paeH n
paanoe konnuec1ao kon1ponn. TaH, rpe Hm o1pnuaeH o1ae1c1aennoc1L, Hm
o1kasmaaeHcn o1 kon1ponn. Kak 1onLko Hm ns6aanneHcn o1 qyn1a kon1ponn, Hm
1epneH qyn1 kon1ponn.

ypecnan OopHyna B [ec1ann:
HoueHy Opnn enoaek Hpouae1ae1,
A [pyro C1papae1?

H ouenL xopouo snak payx nkpe, ko1opme ouenL noxoxn. Onn anapenLum payx
nou1n opnnakoamx 6nsnecoa. Hx 6nsnecm naxopn1cn a cocepnnx, ouenL noxoxnx
ropopkax. Mon na6nkpennn nokasmaak1, u1o nx naamkn a 1exnnuecknx n
apHnnnc1pa1nanmx acnek1ax 6nsneca opnnakoam.

Opnn ns nnx, Hn1ep E., a 1euenne ceHn ne1 6oponcn sa 1o, u1o6m oc1a1Lcn a 6nsnece. Y
nero 6mnn ouenL nesnaun1enLnme, ecnn aoo6ue 6mnn, qnnancm ace a1n ropm. Ero
xnsnL, penL sa pneH, npepc1aanne1 co6o 6opL6y sa cyuec1aoaanne.

[pyro uenoaek, Po6ep1 ., nauan 6nsnec 6 ne1 1oHy nasap Ero 6nsnec poc na 10 30
% kaxpm rop, rop sa ropoH. TenepL on ro1oan1Lcn pas6ora1e1L sa cue1 qpanunsm.

Korpa n pasroaapnaak c Hn1epoH E., n cnmuy neckonuaeHme paccyxpennn o acex 1ex
aneunnx aospec1annx, ko1opme ckasmaak1cn nera1nano na ero 6nsnece. DkonoHnka,

14


nanorn, 6ankn, ko1opme ne npepoc1aannk1 HenknH npepnpnnnHa1ennH paanme
aosHoxnoc1n, konkypenunn co c1oponm orpoHnmx kopnopaun, - a1o1 ero cnncok
pac1e1 n pac1e1. Kaxpm pas, korpa n pasroaapnaak c Hn1epoH, on osayunaae1 Hne
ace 1o1 xe cnncok. 3aesxennan nnac1nnka anoaL n anoaL.

H npnsnak, 6esycnoano, u1o ace a1n qak1opm cyuec1ayk1. Menn caHoro pacc1panaak1
neko1opme ns nnx. Ho npo6neHa ne a cyuec1aoaannn a1nx qak1opoa. Hpo6neHa a 1oH,
nackonLko Hn1ep nosaonnn nH saxaa1n1L kon1ponL nap ero 6nsnecoH. Kaxpm pas,
korpa Hn1ep ornauae1 cao cnncok, on cnnHae1 c ce6n o1ae1c1aennoc1L sa caok
cn1yaunk, n na kakoe-1o apeHn a1o noHorae1 eHy nouyac1aoaa1L ce6n nyuue. Ho
aHec1e c o1ae1c1aennoc1Lk yxopn1 n kon1ponL.

Korpa n pasroaapnaak c Po6ep1oH, a1n npo6neHm ynoHnnak1cn nnuL cnyuano.
Hao6opo1, on asaxne6 roaopn1 o 1ex nnnoaaunonnmx 1exnonornnx, ko1opme o1kpmn n
pasann, u1o6m ero 6nsnec npoponxan pasanaa1Lcn, ane saancnHoc1n o1 aneunnx
qak1opoa. On nponanne1 spopoaoe nk6onm1c1ao n osapaunaae1 Henn aonpocaHn o
c1pa1ernnx, ko1opme n nepaano o1kpmn nnn yanpen, ko1opme Hory1 pa6o1a1L na nero.
On xoue1 sna1L, kak nHenno 1o1 Ho knnen1 a caoeH 6nsnece cnpaanne1cn c
onpepenenno npo6neHo. ac1o on nponsnocn1 u1o-nn6ypL 1akoe: H, pec1an1enLno,
u1o-1o cpenan ne 1ak a panno cn1yaunn. HosaonL1e Hne pacckasa1L Hne aaH o
aosHoxnoc1n, ko1opyk n ynyc1nn, n o 1oH, u1o n 1enepL co6npakcL pena1L.

Po6ep1 npnnnHae1 na ce6n ack o1ae1c1aennoc1L no noaopy caonx ycnexoa n neypau,
caonx oun6ok n poc1nxenn, n no1oHy, u1o on penae1 a1o, on nonyuae1 kon1ponL.

TOBKO 5% K[EH HPOHBHKT HOBE[EHHE, HOAIAKEECH HA COBCTBEHHBE
CHB.

Hapy ne1 nasap, n penan 1yp no c1pane c amc1ynnenneHn pnn acex Kny6oa CEO
(Inaanmx pnpek1popoa) n pnn Uen1pa MenepxHen1a HpepnpnnnHa1ene [xo Mankyso
n n roaopnn c rpynnaHn npesnpen1oa kopnopaun npnHepno a pkxnne pasnmx
ropopoa. Korpa n cnmuan a1o o1 opnoro pnpek1opa, n cnmuan a1o n o1 oc1anLnmx:
C1anoan1cn ac 1pypnee n 1pypnee na1n poc1onmx nkpe, ko1opmx Hoxno
noamcn1L a ponxnoc1n.

HoueHy 1ak nponcxopn? - cnpaunaan n.

TonLko okono 5% acex nkpe, ko1opmx Hm nannHaeH, noc1onnno nponannk1
noaepenne, nonarakueecn na co6c1aennme cnnm.

1o am noppasyHeaae1e nop "noaepenneH, nonarakunHcn na co6c1aennme cnnm"?

Opnn ns npesnpen1oa o1ae1nn 1ak: Mm 6epeH na6opunkoa 1ekc1a a oqnc. Onn snak1,
u1o pepak1op npocHa1pnaae1 nx pa6o1m na oun6kn, noa1oHy onn nonarak1cn na ne,
nexenn caHnH no6ecnokon1Lcn, npoaepn1L caok pa6o1y n acerpa npepc1aann1L e
HakcnHanLno xopouo n aoapeHn.

[anee, Hm nHeeH 50 npopakunx aren1oa. Hx Henepxep ponxen noc1onnno
Ho1nanpoaa1L n nonyka1L kaxporo ns nnx, u1o6m onn sanonnnnn caon o1ue1m. Mo
Henepxep no npopaxaH ckasan, u1o y nac ec1L 1onLko opnn uenoaek, ko1opoHy Hm
paspeuaeH pena1L xonopnme saonkn.

[pyro npesnpen1 ckasan: Y nac ec1L 20 pa6o1nnkoa na unkarckoH saaope. TonLko
1poe nnn ue1aepo noc1onnno npnxopn1 aoapeHn na pa6o1y. H nopuepknaak, u1o 1onLko
okono 5% nkpe, ko1opmx Hm nannnn, na nk6yk pa6o1y, npnnnHak1 nonnyk
o1ae1c1aennoc1L sa ycneunoe saaepuenne caoe pa6o1m.

Korpa pyHaeuL o 1oH, u1o ckasann a1n npesnpen1m, nonannk1cn npoc1me o1ae1m na
ace aonpocm ns cnncka:

15



* Kak Hne nopnn1Lcn no kapLepno nec1nnue?
* Kak Hne nonyun1L pa6o1y nonyuue?
* Kak Hne naua1L cao 6nsnec?
* Kak Hne noc1pon1L 6onee rapHonnunme o1nouennn?
* Kak Hne npnpepxnaa1Lcn nosn1nanoro nac1pon?
* Kak Hne sapa6o1a1L 6onLue pener?

BonLunnc1ao nkpe nHek1 neamckasannoe Hnenne no a1nH aonpocaH:
* Kak Hne nopnn1Lcn no kapLepno nec1nnue korpa y ppyrnx o6pasoaanne nyuue, ueH y
Henn?... korpa 6occy C1na npaan1cn 6onLue, ueH n?
* Kak Hne nonyun1L pa6o1y nonyuue korpa coc1onnne akonoHnkn 1akoe nnoxoe?
* Kak Hne naua1L cao 6nsnec korpa y Henn ne1 pener?
n 1ak panee

O1ae1 na a1n aonpocm n eu Hnoxec1ao ppyrnx nopo6nmx a1o asn1ne
o1ae1c1aennoc1n na ce6n.

B XLkc1one, u1a1 Texac, 26 Hap1a n a ouepepno pas 6mn na amc1ynnennn renepana
Laapukonqa n cnmuan, kak on noc1aann pn1opnueckn aonpoc: Ecnn na aac
aosnoxena o1ae1c1aennoc1L, korpa na aac aosnoxena o1ae1c1aennoc1L, u1o aaH
neo6xopnHo pena1L?

B3HTB OTBETCTBEHHOCTB!

On roaopnn o cyunoc1n nnpepc1aa ne xpa1L, ne 1nny1L po nocnepnero, ne
ornnpmaa1Lcn no c1oponaH a napexpe noa1opn1L, kak penak1 nnn penann ppyrne, ne
oxnpa1L, noka koHnccnn ne o6noxn1 aac kyue pekoHenpaun, a aHec1o a1oro np1n
anepep n pena1L 1o, u1o ponxno 6m1L cpenano n pena1L 1o, u1o npaannLno.

CnnukoH uac1o, paxe korpa uenoaek, nakoneu, nonyuae1 aosHoxnoc1L nonyun1L
xenannyk o1ae1c1aennoc1L, on poc1nrae1 cnnukoH Hanoro. IopaHn ppyrne nrpokn
koHanpm HBA Chicago Bulls pono1ann n aopuann no noaopy 1oro, u1o onn naxopn1cn
a 1enn Makna [xoppana. Onn xaxpann uanca koHanpoaa1L a1nH npoxek1opoH
aceo6uero annHannn n c1a1L nnpepoH koHanpm.

Ho korpa Makn [xoppan yuen a o1c1aaky a1o1 npoxek1op 1ue1no nckan noaoro
nnpepa koHanpm. B 1994 on ne nauen nn opnoro. Han6onee nopxopnun na a1y ponL
nrpok cHyuenno o1kasancn o1 ne, n nx koHanpa nponrpana a peuakueH Ha1ue nne-
oqq, korpa na nocnepnnx cekynpax nrpm ne 6mn sa6n1 peuakun Hnu. D1o1
no1enunanLnm nnpep nosaonnn caoeHy aro kon1ponnpoaa1L caon pec1ann.
Ypnan1enLno, no on o1kasancn aepny1Lcn ns 1aH-ay1a, u1o6m cpena1L peuakune
ycnnnn a a1o nrpe.

Bm Hoxe1e ornnny1Lcn n yanpe1L Hnoxec1ao 1aknx nkpe, ko1opme noc1onnno
ynyckak1 aosnnkakune aosHoxnoc1n.

Ho n nopy paxe panLue: saueM xa1u, noka aaM nepeay1 o1ae1c1aennoc1u?
BosLHn1e e caHn a nk6oH cnyuae. Oak1 a 1oH, u1o nnpepoa ne xaa1ae1 npak1nueckn
aespe. Moxe1 6m1L, a aaueH poHe. Moxe1, a aaueH 6nsnece nnn na Hec1e aaue
pa6o1m. B aaue nnpyc1pnn, a aaueH coo6uec1ae, a aaue uepkan, a aaue c1pane.

Bnonne oueanpno, u1o qak1 1oro, u1o uenoaek c 1aknHn cepLesnmHn napyuennnHn
xapak1epa n neAHepnkancknHn npeanaHn kak Bnnn Knnn1on, ns6pannm npesnpen1oH
CLA, roaopn1 o aceo6ueH nepoc1a1ke nnpepoa. H n pyHak, u1o a1o1 aakyyH
npepoc1aanne1 aaH aosHoxnoc1n, ko1opme am nue1e, u1o6m nsHenn1L caok xnsnL.
HosaonL1e, n npnaepy aaH ouenL nokasa1enLnm npnHep:

Mapn C. npncy1c1aoaana na ceHnnape, ko1opm n npoaopnn neckonLko ne1 nasap pnn
pok1opoa. Ona 6mna na neH c HyxeH, pan1nc1oH. Ona nopouna ko Hne ao apeHn

16


nepepmaa: Mory n noroaopn1L c BaHn Hnny1y? H n ona amunn ns aypn1opnn,
npounn no xonny, naunn nyc1yk koHna1y n saunn a ne.

H 1ak pasouapoaana, - roaopnna ona Hne Bm pacckasmaae1e o 1akoH konnuec1ae
aeue, ko1opme Hm HoxeH ac1pon1L a nauy npak1nky. Mm npoponxaeH yuac1aoaa1L a
ceHnnapax, cnmua1L xopoune npen, no Ho Hyx nnkorpa ne nHnneHen1npye1 nn opny
ns nnx. Hnuero ne nponcxopn1. Pa6o1nnkn snak1, u1o korpa on aosapauae1cn c
ceHnnapa, on roaopn1 o noamx npenx, n ac, u1o onn ponxnm 6ypy1 pena1L, 1o
nopoxpa1L napy pne, n ac o6pasye1cn. Ho konnuec1ao naunen1oa 1ak n ne ampocno
sa ace a1n 1pn ropa.

1o 6m am xo1enn, u1o6m on cpenan? - cnpocnn n.

Hpncoepnnnncn 6m k Hana1e HpepnpnnnHa1ene, yuac1aoaan 6m ao ac1peuax n
nanaxnaan kon1ak1m c ppyrnHn 6nsnecHenaHn coo6uec1aa, - o1ae1nna ona. H
u1o6m Hm nauann 6m kaHnannk no paccmnke npepnoxenn Hec1nmH anapenLuaH
6nsneca n ncnonnn1enLnmH npesnpen1aH. H nauann amnycka1L exeHecnunm
newsletter (noaoc1noe nncLHo) pnn naunx npounmx n 1ekyunx naunen1oa. H
ckoHnnnnpoaa1L ne6onLuyk knnry c coae1aHn, u1o-1o apope Kak cpena1L 1ak, u1o6m
sy6m oc1aaanncL spopoamHn ack xnsnL. H a oqnce a npneHno neo6xopnHo cpena1L
nepec1anoakn. Co1pypnnkn nyxpak1cn a noHoun a o1ae1ax na saonkn, oco6enno o1
noamx naunen1oa, saonnunx naH uepes Xen1me c1pannum. H

Horopn1e Hnny1ky, - nopnnn n caok pyky, kak perynnpoaunk panxennn, n sac1aann
e saHonua1L. Mapn, a1o ac neocnopnHo xopoune npen.

Ho on nnuero ns a1oro ne penae1, - rpyc1no ckasana ona.

Xopouo, Mapn, - n cnpocnn, - uero BB xp1e?

Bnepame a caoe xnsnn Mapn no1epnna peuL. Ona aepnynacL a aypn1opnk c
poc1a1ouno sapyHunamH ampaxenneH nnua.

Bnpn1e, opno peno xanoaa1Lcn no noaopy neypau ppyroro uenoaeka, ppyroe npnnn1L
ac1aqe1y n 6exa1L caHoHy. B a1oH cnyuae, Mapn onpaapmaana cao pasouapoaanne
1eH, u1o e Hyx 6mn neaH6nunosen n 6esmnnuna1naen. Ho ona 1ak n npoponxana
xanoaa1Lcn eHy na nero caHoro a 1euenne 1pex ne1. Ona pacc1panaanacL a 1euenne
1pex ne1.

Oueanpno, a1o ne Horno nnuero nsHenn1L. E epnnc1aennme oueanpnme aapnan1m
pec1an a1o npnnn1L ero n cn1yaunk 1aknHn, kak ec1L, n nepec1a1L ycyry6nn1L cao
pasouapoaanne kaxpm penL caoe xnsnn po konua caonx pne, pasaec1ncL c nnH nnn
npnnn1L ac1aqe1y n pena1L u1o-1o caHo.

BonLunnc1ao am6epy1 nepame pae onunn. Top opnaxpm ckasan, u1o BonLunnc1ao
Hyxunn (n xenunn) aepy1 xnsnL 1nxoro 6esyHnn.

Okono ropa cnyc1n, Mapn cnoaa nonannacL na opnoH ns Honx ceHnnapoa pnn pok1opoa.
Ona onn1L saxo1ena noroaopn1L co Hno 6es npncy1c1ann e Hyxa.

H xouy ckasa1L BaH, - nauana ona, - u1o n 6mna ouenL sna na Bac n na 1o, kak Bm
Hne o1ae1nnn a 1o1 pas. H xo1ena nonyun1L neHnoro couyac1ann. H xo1ena, u1o6m Bm
xec1ko noroaopnnn c HonH HyxeH. Ho n 1ouno ne xo1ena, u1o6m Bm 6pocann amsoa
Hne.

H ponxen nsannn1Lcn? - cnpocnn n.

Bpnp nn, - o1ae1nna ona. [aaa1e n pacckaxy BaH o Hoe noao xnsnn. Mapn
6onLue ne pa6o1ana accnc1en1oH c1oHa1onora a ero ka6nne1e. BHec1o a1oro, ona

17


nannna saHeny na caoe Hec1o, sa1eH nasaana ce6n [npek1opoH no Hapke1nnry. Ona
npncoepnnnnacL k Hana1e HpepnpnnnHa1ene, xenckoHy 6nsnec-kny6y, rpynne
Toastmasters (rpynnm, rpe o6yuak1cn opa1opckoHy Hac1epc1ay) n npnnnna yuac1ne a
ceHnnape [ana Kapnern.

Ona ckoHnnnnpoaana knnry Cekpe1m 3popoao Ynm6kn na Bck XnsnL n nauana
amc1yna1L nepep rpynno ukonLnnkoa, na ac1peuax PTA, rpaxpancknx co6pannnx,
aespe, rpe 1onLko Horna.

Ona oprannsoaana nanncanne newsletter no npak1nke caoero Hyxa, nasnaunna ns
uncna co1pypnnkoa n paxe naunen1oa 1ex, k1o 6ype1 sannHa1Lcn ero nanncanneH, n
kaxpm Hecnu amnyckana noam noHep. Ona paspa6o1ana noam CeHenm nnan no
peknaHe naunen1oa Hyxa. Ona cospana n packpy1nna exenepenLnnk Hepenn
npnsnannn knnen1a.

B 1euenne 5 Hecnuea, nx poxopm ypaonnncL. HecHo1pn na nepaonauanLnm uok, e
Hyx apan1npoaancn k e noao ponn n noamH nn1epecaH. TeH 6onee u1o 6onLuyk
uac1L apeHenn on 1enepL 6mn sann1 npneHoH noamx naunen1oa.

Ceuac n pa6o1ak 3-4 uaca a penL, sannHakcL aceH Hapke1nnroH n npoHoyunoH
npak1nkn caoero Hyxa. H naua Mnccnc Bneunnn c1opona, on - Mnc1ep
Bny1pennnn c1opona, n y Henn paxe ec1L apeHn pnn Hoe noao sa1en - cospannk n
ny6nnkaunn nnnkc1pnpoaannmx knnr o spopoaLe pnn pe1e, pacnpoc1panneHmx no
ace c1pane uepes pan1nc1oa. H onume ne naxoxycu a oxnannn, - saknkunna ona.

A am uero xpe1e?


18




Bm poaonuum Hec1oH,
ko1opoe am sauuHae1e
a Hupe?
Ecnn aau o1ae1 pa,
kakoa aau cnepykun
nynk1 nasnauennn?
Ecnn aau o1ae1 ne1,
u1o am penae1e no
a1oHy noaopy?

Dpn Ha1nnren Bennuauee o1kpm1ne




19


Fnaaa 3.
QEHCTBYHTE, HTOBm HORYHHTB 3HAHHR,
KOTOPmE BAM HEOBXOQHMm.

Hesnanne 1oro, kak cpena1L u1o-nn6o nnkorpa ne oc1anaannaano Henn o1 1oro, u1o6m
cpena1L a1o. H n nnkorpa ne 6mn yaepen, u1o k1o-nn6o ne Hoxe1 c1a1L koHne1en1nmH,
paxe akcnep1oH a nk6o o6nac1n. Cyuec1ayk1 knnrn, kacce1m, kypcm, ceHnnapm,
yun1enn, Hen1opm, paccmnkn, accounaunn, a6conk1noe nso6nnne nnqopHaunn
kaca1enLno 6ykaanLno nk6oro naamka, nnn yHennn, nnn npoqeccnn, o ko1opmx am
1onLko Hoxe1e nopyHa1L. Bc a1o yxe poc1ynno, 6ecnna1no. BonLuan uac1L no ouenL
npneHneHo uene. Heko1opan uac1L, uy1L popoxe.

ac1o n ypnannkcL n npnxoxy a ynmnne o1 nkpe, ko1opme nuy1 Henn n cnpaunaak1
aonpocm, ko1opme nokasmaak1, u1o onn ne npopenann paxe Hano 1onnkn poHaune
nnn nccnepoaa1enLcko pa6o1m.

Ceropnn nocne 1oro, kak n sakonunn peuL o peknaHe n Hapke1nnre, ko Hne nopouen
anapeneu 6nsneca, apyunn Hne peknaHnm qnaep, ko1opm on paspa6o1an, anoxnn a
nero caon c 1pypoH sapa6o1annme penLrn a neua1L n pacnpoc1panenne, n ckasan 1o
am pyHae1e?

H a caok ouepepL 1oxe nHen neckonLko aonpocoa. Hpexpe, ueH am a1o nsro1oannn,
- ckasan n, - kakne knnrn Bm npoun1ann no nanncannk peknaHnmx saronoakoa?
Boo6ue npo peknaHy? H n Hor cnpocn1L eu pkxnny nopo6nmx aonpocoa.

O1ae1, o1kpoaenno roaopn, 6mn xanknH. Hn opno. On ne cpenan nnuero, a6conk1no,
u1o6m nopro1oan1Lcn k nanncannk aqqek1nanmx peknaHnmx qnaepoa. Korpa am
o6Lek1nano nocHo1pn1e na a1o co c1oponm, oueanpno, u1o a1o rnynoe noaepenne.
Hyc1L n 6ype1 ckasano rpy6o, ecnn am noc1ynae1e rnyno, am ne nonyun1e nosn1nanmx
pesynL1a1oa.

Hrnopnpoaanne kaknx-1o o1penLnmx 1eH npoc1n1enLno n, k cuac1Lk, nonpaanHo.
Inynoc1L a1o ppyran nc1opnn.

CepLesnm C1ypen1 3a Pa6o1o.

Korpa n nonnn, u1o nyxno po6aann1L 6onLue kHopa a caon amc1ynnennn n ceHnnapm,
n peunn neHnoro nopna1ope1L a a1oH, n ne nauen ce6e noHounnka pnn amxopa a a1oH
pene. HoHnHo nccnepoaannn n anannsa aennknx kHopnc1oa n koHepnan1oa, n nauen
Hnoxec1ao knnr na a1y 1eHy, Dnunknonepnk KHopa Dsapa, anpeo, ceHnnapm,
paccmnkn n aypno-kacce1m.

H nayunncn uy1n1L aoapeHn, cnyuan qan1ac1nueckn cHeunmx cnnkepoa pok1opa
apnLsa [xapanca ns koHepnn Lennn BepHana n Hnornx ppyrnx Hnoro-Hnoro pas. H
npoun1an acex knaccnkoa Benunn, Tp6epa. H npoun1an acex coapeHennmx
kHopnc1oa, n npoun1an acero C1naa Annena. H nauen c1apme koHepnnme sanncn, n
nopnncancn na cepanc kHopa Op6ena. H c1an ouenL cepLesnmH c1ypen1oH, nsyuakunH
kHop.

Hoc1enenno n nepeuen o1 npocnyunaannn uy1ok k cospannk opnrnnanLnoro
Ha1epnana, o1 uy1ok k cHeunmH nc1opnnH. H npopenan ack poHaunkk pa6o1y.

Korpa n asnncn sa o6yuenne peknaHe, Hapke1nnry n npopaxaH HanyanLnmx
1epanea1oa, n c1an npnnexno nsyua1L nx cneunanLnoc1L. H nopnncancn na
1eHa1nueckne xypnanm, nokynan n un1an knnrn, noceuan ka6nne1m, yuac1aoaan a
ceHnnapax, n cnpaunaan y pok1opoa aonpocm. B 1euenne neckonLknx Hecnuea n yxe
snan poc1a1ouno n yxe roaopnn kak HanyanLnm 1epanea1. Hac1onLko, u1o naH
npnxopnnocL nonpaann1L apaue, ko1opme o6pauanncL ko Hne [ok1op Kennepn, n
6mnn yaepenm, u1o n opnn ns nnx.

20



H no ce penL, ecnn n npy a aec1n6kne o1enn, a aaponop1y, a 1oproaoH uen1pe, n
cnmuy, kak HanyanLnm 1epanea1 kpnun1 Hne Hpnae1, pok1op Kennepn!. H,
necHo1pn na 1o, u1o n ne HanyanLnm 1epanea1 n ne cHory cpa1L nn opnoro aksaHena
no a1o cneunanLnoc1n, n Hory npopaaa1L nx ycnyrn nyuue, ueH 6onLunnc1ao ns nnx.

H Hory noexa1L na konaenunk n, ecnn saxouy, sanpoc1o npo1n any1pL a kauec1ae
pok1opa. H Hory nocnopn1L, u1o Hory npnp1n a nk6o oqnc n cpena1L 1ak, u1o6m Henn
asnnn na pa6o1y kak noHounnka pok1opa.

HeckonLko ne1 nasap, n nno1no pa6o1an c knnen1oH, nHekunH 6nsnec no kon1ponk sa
kpaxaHn a pn1ene. Ero koHnannn nHeno pena c kpaxaHn co c1oponm pa6o1nnkoa n
noc1aaunkoa a cynepHapke1m, Harasnnm uaroao poc1ynnoc1n n an1ekn (1aH, rpe a1o
orpoHnan npo6neHa). Torpa n nopnncancn na ace xypnanm no 1oproane a
cynepHapke1ax, Harasnnax uaroao poc1ynnoc1n n an1ekax n co6pan ace c1a1Ln npo
kpaxn sa nocnepnne neckonLko ne1.

H un1an knnrn, kakne naxopnn no a1o 1eHe. H nsyuan Ha1epnanm, npepoc1aanennme
HonH knnen1oH. H amyunn nsmk qnnancoa pn1enepoa. Ho ce penL n Hory ao1n a
nk6o nopo6nm Harasnn nnn pec1opan n a 1euenne 5 Hnny1 pacnosna1L, kpapy1 nn
specL co1pypnnkn, n, ecnn a1o 1ak, nokasa1L ckpm1me cnrnanm, ko1opme
pokasmaak1 a1o. H n Hory cpena1L ceHnnap pnn pn1enepoa na a1y 1eHy, n nnk1o ne
6ype1 coHneaa1Lcn a HoeH c1a1yce akcnep1a.

H ne xaankcL. H npoc1o nokasmaak, u1o a1o ne 1ak 1pypno 6mc1po c1a1L akcnep1oH a
onpepenenno o6nac1n, ecnn a1o 1o, u1o am pec1an1enLno xo1n1e. Ho k HoeHy
ypnanennk neko1opme nkpn paxe ne pyHak1 o6 a1oH.

Korpa n pa6o1an c HanyanLnmHn 1epanea1aHn, n npocnn nopnn1L pykn 1ex yuac1nnkoa
rpynnm, ko1opme npoun1ann xo1n 6m opny knnry no npopaxaH. B 6onLunnc1ae rpynn
Henee nonoannm, necHo1pn na 1o, u1o nx exepneanme poxopm saancn1 o1 1oro, kak onn
yHek1 npopaaa1L caon ycnyrn npopaaa1L ny6nnuno noamH no1enunanLnmH knnen1aH,
npopaaa1L noamH naunen1aH caon pekoHenpaunn n caon 1apnqm.

Onn ne opnnokn. k6o 6nsnec nnn npoqeccnn a1o cnnaa neckonLknx pasnnunmx
anpoa yHenn, no 6onLunnc1ao nkpe c1anoan1cn Hac1epaHn nnuL a opnoH ns nnx n
oc1ak1cn nk6n1ennHn a ppyrnx. Ecnn am ne snae1e uero-1o o 1oH, u1o c1on1 Hexpy
aaHn n 1eH, uero am xo1n1e poc1nuL a xnsnn, npoc1o nopn1e n nonyun1e ace
neo6xopnHme snannn na a1y 1eHy. D1o xe 1ak npoc1o.


7 Me1opoa C1a1L YHnee Ho, BykaanLno,
k6o TeHe. Bmc1po.

1. Han1e n npoun1a1e noopky coo1ae1c1ayknx xypnanoa kak MnnnMyM sa onn
ro.

k6o 6nsnec, nnpyc1pnn, cneunanLnoc1L, aakancnn, xo66n nnn oco6me nn1epecm o1
noaapckoro nckycc1aa po nporpaHHnpoaannn, o1 ampaunaannn yc1pnu po noncka
y1epnnnmx sono1onocnmx uax1, o1 aoxpennn pnnnnoHepnmx rpysoankoa po ronLqa, o1
nnca1enLc1aa po pa6o1m no pepeay, o1 ac1ponornn po soonornn nHee1 opnn, a
6onLunnc1ae cnyuaea neckonLko xypnanoa no caoe 1eHe.

B a1nx xypnanax akcnep1m nnuy1 c1a1Ln, ny6nnkyk1cn nn1epaLk, pacckasmaak1cn
cekpe1m, kak cpena1L u1o-nn6o, koHnannn peknaHnpyk1 caok npopykunk.

2. O1aeua1e na onumnnc1ao peknaM, ko1opue au nae1e a a1nx xypnanax.


21


HosaonL1e 1eH, k1o peknaHnpye1cn, nonpo6oaa1L npopa1L aaH caon 1oaapm n ycnyrn.
Ckopo Bm 6ype1e saaanenm nnqopHaune. HpnueH, 6ecnna1no.

3. Han1e nyumnx akcnep1oa, nanonee ycnemnux nke n nanonee nsaec1nux
nke a a1o onac1n.

D1n nkpn ckopee acero nanncann knnrn, sanncann aypno-kacce1m, onn Hory1
npopaaa1L 1akne npopyk1m, kak ceHnnapm nnn koncan1nnr, n /nnn Hoxno paxe
po6n1Lcn ac1peun c nnHn, u1o6m noroaopn1L nnn naaec1n1L, npnueH 6ecnna1no.

Hun1e nyuunx n caHmx snakunx n napn1e, kak Bm Hoxe1e o6epny1L nx onm1 a caon
snannn. K ypnanennk, paxe a konkypen1nmx o6nac1nx a1n 6esoroaopounme akcnep1m n
cynep-poc1nra1enn cyuec1ayk1.

HeckonLko ne1 nasap, n pa6o1an c HanyanLnmH 1epanea1oH, ko1opm nauan
npak1nkoaa1L cpasy nocne ukonm. Hpak1nueckn Hrnoaenno. Bo-nepamx, aoopyxennm
1ua1enLno ckoHnnnnpoaannmH cnnckoH ns 50 nan6onee ycneunmx, nan6onee
yaaxaeHmx HanyanLnmx 1epanea1oa c1panm, on cen a caok Haunny n o6Lexan e ack
ceaep, sanap, kr n aoc1ok saxopnn a kaxpm ns nx oqncoa, cnpaunaan, Hoxe1 nn
on ac1pe1n1Lcn, npnrnacn1L pok1opa na o6ep, ac pasysna1L, no6m1L na npneHe n 1.p.

49 ns 50 6mnn cnncxopn1enLnm n ueppm, nop6appnaann n noHorann. On aepnyncn
poHo c, kak on nasaan, InaanmH HnanoH no Hoc1poennk Hpak1nkn o1 Mac1epoa
Hpoqeccnn. On ouenL roppnncn a1nH nnanoH. On sapnpnn ero caonH nenoppenLnmH
an1ysnasHoH n nosn1nanmHn oxnpannnHn. H on pekoppno 6mc1po cpenan caok
kapLepy a a1o o6nac1n.

Ecnn 6m n ceropnn naunnan coaepuenno noam 6nsnec, n 6m cnepoaan ero npnHepy.

4. Han1e knnrn, nanncannue CTAPBMH Mac1epaMn.

B nk6o o6nac1n pen1enLnoc1n ec1L c1apme Hac1epa, uLn pa6o1m 1pypno na1n nnn
yxe amunn ns neua1n, ko1opmx Hnorne nrnopnpye1 c 1euenneH apeHenn n ko1opmH ne
npnpak1 aaxnoc1n. Onn oun6ak1cn.

B o6nac1n npopax kaxpm npopakun aren1 ponxen, k npnHepy, npoun1a1L knnrn
Opanka Be11pxepa, Papa Mo1nn, Po6ep1a Tpannna, 1950-x, 1940- x ropoa nnn eu
6onee nospnnx, ecnn cHoxe1e na1n nx.

C1apan knnra Po6ep1a Tpannna [HHAMHECKHE HPO[AXH, ony6nnkoaannan
paanmH-paano nspa1enLc1aoH Prentice-Hall, Hoxno na1n 1onLko a 6n6nno1ekax nnn
knnxnmx Harasnnax, npopakune ncnonLsoaannme knnrn, npepnarae1 nyuun coae1 na
npoaepennk Hounmx npesen1aun na ac1peuax, kako n 1onLko anpen a nsaec1nmx
Hne knnrax.

B pnpek1-pecnonc Hapke1nnre n konnpannre ceropnnunne 1on-npoqeccnonanm, kak
Hon ppysLn Iapn Xan6ep1 n Tap Hnkonac, n n, uac1o ccmnaeHcn na pa6o1m c1apmx
Hac1epoa Po6ep1a KonLe, Knopa Xonknnca, Bnk1opa Laa6a n ppyrnx, 1aopnaunx eu
po 30-x ropoa XIX aeka.

5. Hpncoennn1ecu c k 1oproauM oprannsannM n knyaM.

3aHeua1enLnm uop1ka1m (kpa1uaune ny1n) kpnao o6yuennn poc1ynnme
nocpepc1aoH unenc1aa a 1oproamx accounaunnx n npnnn1nn yuac1nn a nx cLespax n
Hac1epcknx. BosHoxnoc1L nonyun1L pecn1kn n pecn1kn aaxnmx n amropnmx kon1ak1oa
eu 6onLue.


22


BonLunnc1ao accounaun nHek1 apxnam kacce1 c sanncnHn cLespoa n Hac1epcknx
npounmx ne1, 1ak u1o am Hoxe1e npocnyua1L co6m1nn payx-, nn1n-, paxe
pecn1nne1ne paanoc1n, kak 6yp1o aocnonLsoaanncL Haunno apeHenn.

BonLunnc1ao naunonanLnmx accounaun nHek1 qnnnanm a u1a1ax, pernonax n
ropopax c ac1peuaHn n ceHnnapaHn, poc1ynnmHn no ouenL yHepennmH uenaH. Ecnn, k
npnHepy, aaH nn1epecno nanncanne nn1epa1ypnmx nponsaepenn, HaunonanLnm Kny6
Hnca1ene nHee1 qnnnanm a 6onLunnc1ae u1a1oa. Ecnn aaH nn1epecnm ny6nnunme
amc1ynnennn, HaunonanLnan Accounaunn Cnnkepoa nHee1 qnnnanm a 6onLunnc1ae
ropopoa.

6. HpnMn1e yuac1ne 1pennnre, ceMnnape nnn Mac1epcko.

Konnepxn pasnnunmx coo6uec1a c1anoan1cn ac nporpeccnanee a npepnaraeHmx nHn
ceHnnapax n poc1onmH ncnonLsoaanneH a kauec1ae nnc1pyk1opoa nac1onunx
Hnpoamx akcnep1oa.

Tpennnroaan oprannsaunn The Learning Annex npepnarae1 nan6onee pasnoo6pasnm
accop1nHen1 ceHnnapoa, ko1opm n 1onLko anpen ac, naunnan o1 kak naua1L
nHnop1no-akcnop1nm 6nsnec po kak nayun1Lcn 1anuy xnao1a nnn o1 kak
npoqeccnonanLno 1anueaa1L c1pnn1ns po kak nokyna1L n npopaaa1L an1nkaapna1.

Bcerpa ec1L ceHnnapm, 1pennnrn n Hac1epckne na nk6me 1eHm, kakne am 1onLko
Hoxe1e npepc1aan1L. (Ec1L, nanpnHep, poc1onm akcnep1, ko1opm 6epe1 neckonLko
uenoaek a nepenk na pm6anky sa nspnpnme $5000 c uenoaeka n yun1 nx, kak pyHae1
pm6a, u1o6m onn Hornn nerko noan1L 6onLue pm6m. CHe1ecL, ecnn xo1n1e, no a1o
npaapa, n paxe c1ano 1eHo opno ycneuno nepepaun na TB Outdoor Challenge,
npoaopnHo Kyp1oH Ioypn, npopkcepoH ko1opo nanne1cn Ho ppyr HaH [ann, pnn
ko1oporo n nncan npopakune 1ekc1m. Mo ppyr [xeppn Ha11epcon nHee1 co1nn
aepnmx, cuac1nnamx c1ypen1oa na caonx nepnopnuecknx konaenunnx no nrpe a
kasnno, na ko1opmx on yun1 nrpa1L 6nak-pxek.

7. Bunonnn1e caok oMamnkk pao1y.

Hy6nnunan 6n6nno1eka Hec1o pnn c1ap1a. BonLunnc1ao 6n6nno1ek kpynnmx ropopoa
nHee1 caHo-o6cnyxnaaeHme, nerkne a ncnonLsoaannn koHnLk1epnme cnc1eHm, c
noHouLk ko1opmx am Hoxe1e ann1Lcn a nk6yk 1eHy n na1n ace knnrn, c1a1Ln n
npoune pecypcm, cansannme c ne. Cyuec1aye1 rnaanm ka1anor, ny6nnkyeHm pnn
6onLunnc1aa 1eH, kakne 1onLko Hoxno npepc1aan1L, n ecnn am ne Hoxe1e na1n u1o-
nn6o a o6nac1n caonx nn1epecoa, aaH na nopHory ec1L Ka1anor ka1anoroa.

Ecnn aaua o6nac1L nn1epecoa kacae1cn 6nsneca, ec1L aceo6LeHnkun ka1anor pnn
caHoc1on1enLnoro nccnepoaannn, aknkuennm a Ho kypc Kak npeapa1n1L Baun npen
a Hnnnnon ponnapoa.


23




Hac1u 4.
HPEQHPHHHMAHTE QEHCTBHR, HTOBm CBPOCHTB
RHUHHH BAFAX H HCCREQOBATB HOBmE BO3MOXOCTH.

B poHane nnnn O6nsannoc1n (Line Of Duty) aa1op Makn Ipan1 anoxnn a cnoaa
opnoro ns repoea cnepykune cnoaa:

HapenL, c ko1opmH n pm6auy, pacckasan Hne opnaxpm nn1epecnyk nc1opnk. On kak-
1o kynnn nkopL n, korpa on nm1ancn npnansa1L nkopL k nkopnoHy kpkky, on
nockonLsnyncn n ynan sa 6op1. Bnesanno on ouy1nncn na pne osepa a 15 qy1ax nop
aopo a o6nnHky co caonx noaexonLknH nkopeH. On ne xo1en ero o1nycka1L, no y nero
sakanunaancn aospyx. Ocosnaa, u1o y nero 6mn am6op nn6o y1ony1L, nn6o no1epn1L
cao nkopL, on neHepnenno o1nyc1nn ero n nopnnncn na noaepxnoc1L.

Iepo poHana, cnepoaa1enL nonnunn, sa1eH ckasan, Pa6o1a 6mna HonH nkopeH, n n
pepxancn sa ne 23 ropa. H ne xouy e 6poca1L, no y Henn sakanunaae1cn aospyx.

BonLunnc1ao nkpe Hoxno saHe1n1L pepxaunHncn sa 1akne kpacname nkopn.

[pyro cnoco6 nocHo1pe1L na a1o, asrnnny1L nop yrnoH pone. enoaek nac1onLko
npnamkae1 k caoe ponn, nac1onLko eHy a ne koHqop1no, u1o paxe ecnn on
necuac1en, c1pax neypaun o1 amxopa ns a1o ponn kaxe1cn eHy xypunH am6opoH, ueH
6onL o1 npoponxennn naxoxpennn a ne. Takne ponn aknkuak1: Xep1aa (noueHy n
a1o neuec1no), Myuennk (H o1kasancn o1 acero papn 1e6n), Hocnepnn Osno6nennm
enoaek (H uep1oackn son na acex n na ac no n cHnpkcL c a1nH), Henonn1m renn
n 1.p.

BonLuan uac1L naunx 1ekyunx Hmcne n pec1an 6epy1 nauano ns pe1c1aa. Mo
nexenanne nHe1L 6onLuo poH c xosnc1aoH, sa ko1opmH neo6xopnHo yxaxnaa1L
npnHo pesynL1a1 1oro, u1o n poc a cnnukoH 6onLunx poHax, a ko1opmx acerpa 6mno
u1o-1o, u1o napo 6mno unnn1L, nnn unc1n1L, nnn nepec1aann1L, kako-1o npoek1,
ko1opm saaepun1L, nnn, eu xyxe, kakoe-1o necuac1Le, c ko1opmH neo6xopnHo
6opo1Lcn kak a naueH a1opoH poHe, qynpaHen1, ko1oporo sa1annnaano kaxpyk
aecny po 1ako c1enenn, u1o cocepcknx xnao1nmx npoc1o amHmaano ns capaea.

B nk6oH cnyuae, aHounonanLno n a1oro yxe ne 1epnnk. Koneuno, a1o oueanpno. He
nyxnm ropm anannsa, u1o6m a1o o6napyxn1L. [a a1o n ne aaxno. Ho ec1L
epnnc1aennm, k1o snae1, kak Hnoro npnHepoa ceropnnunnx Hmcne, o1nouenn,
npnnsne, nenpnnsne, c1paxoa, npe n npnamuek 1aeppo ykopennnncL ao apeHn
nporpaHHnpoaannn a pe1c1ae, n ko1opme nnkorpa ne nopaepranncL coHnennk nnn
paxe ocosnaaanncL.

B cnyuae ecnn a1o ne npnnocn1 apepa nnn paxe nonLsm, n npepnonarak, u1o ne1
neo6xopnHoc1n unnn1L a1o na ckopyk pyky. Ho u1o ecnn peno kacae1cn 6araxa,
ko1opm paan1 na nac, nkopn, ko1opm 1nne1 anns, nporpaHHm, ko1opan nac
orpannunaae1?

D1o nac1onLko oueanpno, nackonLko 1onLko Hoxe1 6m1L, u1o nkpn kon1ponnpyk1cn
pa, kon1ponnpyk1cn a 1euenne acero nepnopa aspocno xnsnn npepenaHn, ko1opme
6mnn yc1anoanenm n npnamukaHn, ko1opme 6mnn npepnncanm nH panee, a sa1eH
nnkorpa ne nepecHa1pnaanncL.

Ecnn am ne po6naae1ecL 1ex pesynL1a1oa, ko1opme, am caHn ce6e roaopn1e, xo1n1e
poc1nuL, ouenL aepon1no, u1o a1o Hoxe1 6m1L cansano c yc1anoanennmHn panee a aac
orpannuennnHn. B konue 1980x n 6mn ypoc1oen npnannernn pepak1npoaa1L n
Hon1npoaa1L noayk cepnk aypno-kacce1 c sanncnHn papno-nepepau n nekun pok1opa
Makcaenna ManL1ua, nsaec1noro a 1950-e sa ero 6ec1cennep Hcnxokn6epne1nka, a

24


ko1opoH on ampannyn npek, u1o ac a xnsnn uenoaeka, o1 qnnancoaoro ycnexa po
nckycc1aa nrpm a ronLq, kon1ponnpye1cn nopcosna1enLno ypepxnaaeHmH, ouenL
pe1anLnmH o6pasoH caHoro ce6n, no 6onLue uac1n coc1onuero ns nporpaHH,
sanoxennmx a pe1c1ae n onm1a, ko1opm nonyuen anocnepc1ann.

[ok1op ManL1u anepame c1onknyncn c a1nH nanenneH, korpa pa6o1an nnac1nuecknH
xnpyproH. Mnoxec1ao naunen1oa npnxopnnn k neHy, 1.k. pyHann, u1o ncnpaanenne
neko1opmx qnsnuecknx nepoc1a1koa 6onLuoro noca, HanenLko rpypn ncnpaan1
1o, kak onn o1nocn1cn caHn k ce6e, n cpenae1 nx cuac1nnaee. Ho paxe nocne
onepaunn, ko1opan penana nx kpacnaee n cnHna1nunee, onn npoponxann pyHa1L,
roaopn1L n pec1aoaa1L, kak 6yp1o nnuero ne noHennnocL.

Hcxopn nx a1nx na6nkpenn, pok1op ManL1u cpenan rnranc1kn ckauok, ko1opm
ceuac nanne1cn o6uenpnnn1o nc1nno u1o uenoaek Hoxe1, k npnHepy, npekpacno
nrpa1L ronLq nnn sannHa1Lcn ueH yropno, ueH xoue1, n npoponxa1L c1papa1L o1
cnnLnoro c1paxa po 1ex nop, noka on ne nsHenn1 cao co6c1aennm o6pas a caonx
rnasax kak ronLqnc1a.

Ec1L neko1opan yHc1aennan npn1nra1enLnoc1L a a1oH caoeH o6pase H. Dpn
Ha1nnren o6Lncnnn a1o 1ak: Hm c1anoanHcn 1eH, o ueH 6onLue acero pyHaeH.
Koneuno, a1o nponcxopn1 ne 6ykaanLno, ecnn 6 a1o 6mno 1ak, 6ypyun noppoc1koH, n
6m c1an HrpokoH Mecnua. Ho, ac xe, a1o npaapa. kpn pyHak1, u1o onn 6onLnme.
Hnn cnnukoH c1apme. Hnn xep1am. Hoc1onnnme neypaunnkn.

Ec1ec1aenno, onm1 annne1 na o6pas caoero H. IopaHn uenoaek cun1ae1 ce6n
6esnapexno neyknkxnH. 3a1eH ns-sa cnnLno neo6xopnHoc1n, on 6epe1 nnc1pyHen1m
n peHon1npye1 u1o-1o, a no1oH ypnanne1cn, u1o neyknkxec1L noppoc1ka saHennnacL
npneHneHo nerkoc1Lk panxenn, n on nopnnHae1 aaepx naneu n sapae1 aonpoc
caoeHy o6pasy H: B, noron Mnny1ky, Moxe1 n n ne 1ako yx neyknkxn?.

He1 npnunn pnn 1oro, u1o6m a1o nponcxopnno 1onLko no cuac1nnao cnyuanoc1n.
BHec1o a1oro, am Hoxe1e nonyun1L orpoHnyk amropy, 1ec1npyn caon npepenm.
HocMo1pnM, ec1an1enuno nn a1o npaaa.

eH 6onLue am 1ak noc1ynae1e, 1eH 6onee aepon1no 1o, u1o am o6napyxn1e ckpm1me
cnoco6noc1n, o nannunn ko1opmx y ce6n am n ne nopospeaann.

B Xo66n1ax Bn6no Barrnnc ckasan: H ne nk6nk npnknkuennn. Hs-sa nnx n
onaspmaak na o6ep. BonLunnc1ao nkpe nHek1 1akoe xe o1nouenne k xnsnn. B
aospac1e 25 ne1 [aanp CHn1 ncknkuennm ns konnepxa nrpok, nne6o, cnyuano
c1aaun anapenLueH 6apa, nauan, kak on a1o nasaan nccnepoaanne
ospopaannaakuero ny1euec1ann. K 35 ropaH on c1an nepamH, k1o nepennmn ns
Aqpnkn a Eapony, cnyckancn na kankax 2000 HnnL no Hnny, npo6exan Hapaqonckyk
pnc1anunk c 6erynoH ns Kennn n noyuac1aoaan eu ao Hnoxec1ae pasnnunmx
npnknkuenn. (Bm Hoxe1e npoun1a1L o6 a1oH ero knnry Ospopaannaakuee
Hy1euec1ane: Opnccen Hensaec1noro A1ne1a).

[aanp nopnncan a1y knnry pnn Henn cnepykunHn cnoaaHn: enoaeky, ko1opm
nonnHae1 nckycc1ao npnknkuenn. O1kpoaenno roaopn, n 6m xenan, u1o6m a1o 6mno
6onLue npaapo, ueH ec1L na caHoH pene. Ho n c1apakcL. H 1ec1npyk. Hoc1onnno.
HoueHy ne1? K cuac1Lk, n ampoc c yc1anoako kak 1m ysnaeuL, noka ne nonpo6yeuL
a1o? Hnkak.

Cnepn1e BnnHa1enLno 3a HpnmkaHn,
Ko1opme Ha Bac Haaeunaak1

Ha pe1e uac1o naaeunaak1 npnmkn, a sa1eH onn npoponxak1 xopn1L c nnHn, 6ypyun
aspocnmHn, paxe ecnn onn 6onLue neaepnm (n paxe ecnn 6m n 6mnn aepnm).
HopyHa1e o6 a1nx npnmkax:

25


* Kakoe neyknkxee pn1n.
* TyropyH
* Bo1annk
* 3ac1enunaan oaeuka
* Meu1a1enL
* O1c1akun no _________ (Ha1eHa1nke, rpaHHa1nke, a cnop1e n1.p.)

Hnn npepc1aaL1e a1o: ncnonnn1enLnm pnpek1op Universal Pictures ckasan Knnn1y
Hc1aypy, u1o y nero ne1 6ypyuero a kauec1ae ak1epa, no1oHy u1o y nero 6mn ckon
na sy6e, cnnukoH amc1ynan kapmk n pasroaapnaan on cnnukoH Hepnenno. Aa1op
6ec1cennepoa, Hnnnnonep Cko11 Typoy (Presumed Innocent) ponxen 6m1L uokoH pnn
ero ukonLnoro yun1enn; Cko11 ne npeycneaan a a1o pncunnnnne.

B caoe nepaoH noepnnke [xo Lknc 6mn nokay1npoaan uec1L pas a 1pex paynpax, n
opnn ns cnop1nanmx xypnannc1oa nasaan ero 1pnnka 6es 6ypyuero. apnLs LynL1u,
cospa1enL Peanuts, 6mn ne npnnn1 na pa6o1y a c1ypnk [ncnen, 1ak kak on nnuen
1anan1a.

1o [enak1 Ho6epn1enn Xnsnn Ho
Hoaopy Caonx Hposanu: Oak1op Ap1nuoka.

Hasaannn qy16onLnmx koHanp ouenL nn1epecnm. aue acero a1o o6pasm, c ko1opmHn
nrpokn ce6n accounnpyk1cn. HanpnHep, The Los Angeles Raiders (oc-Anpxenecckne
Pepepm/Han1unkn) c nx nnpa1cko aH6neHo, cepe6pnnmHn n uepnmHn uae1aHn n
nHeneH Pepepm - ac a1o npnsmaae1 k ouenL rpy6o, arpeccnano nrpe. Hrpokn
pacckasmaann, u1o ouyuann ce6n kak-1o oco6enno, onn roaopnnn, u1o korpa
napeaaeuL a1y nx qopHy, u1o-1o any1pn 1e6n nponcxopn1.

IopaHn Pittsburgh Steelers (Hn11c6yprckne c1aneaapm) 6mnn nsaec1nm caoe
C1anLno cnnouno saun1o. Ho oueanpnmH npnunnaH, am, naaepnoe, nnkorpa ne
yanpn1e qy16onLnyk koHanpy nHenyeHyk BnnLnHc6yprckne 6n6nno1ekapn.

D1o npnaopn1 nac k HanenLkoHy Konnepxy Scottsdale Community, a 1975 ropy, c ouenL
nn6epanLnmHn c1ypen1aHn, ne npnnnHaaunHn copeanoaa1enLnme anpm cnop1a. Onn
cun1ann qy16on qpnaonLno, noaepxnoc1no n cnnukoH xec1ko, cnnukoH
poHnnan1no-Hyxcko nrpo. Kak cnHaon caoero o1nouennn k a1oHy, onn am6pann
ap1nuok a kauec1ae oqnunanLnoro cnHaona qy16onLno koHanpm konnepxa.
Hpepc1aaL1e, kakne nacHeukn na Bac nocmnn1cn, korpa am opene1e qopHy n ampe1e
a kauec1ae nrpoka Cko11cpecknx Ap1nuokoa!

Ap1nuokn nrpann a Hec1no cpepne ukone, no1oHy u1o na nx co6c1aenno
1eppn1opnn ne 6mno o1kpm1o 1pn6ynm, n ampenenne kaknx-nn6o cpepc1a na e
yc1anoaky ne npepnonaranocL. Hx rnaanm 1penep, [xon Aanan1oc, ne npepnaran
c1nnenpnn pnn npnaneuennn a koHanpy 1anan1nnamx nrpokoa.

Tpennpyn koHanpy c nenenmH nasaanneH Ap1nuokn, 6es kaknx-nn6o
nooupn1enLnmx nporpaHH no npnunne HnnnHanLnoro pasHepa 6kpxe1nmx cpepc1a,
1penep Aanan1oc ac eu ponxen 6mn konkypnpoaa1L. H na npo1nxennn uec1n ne1
Ap1nuokn amnrpann ue1mpe ueHnnona1a na konqepenunnx, yuac1aoaann a payx
qnnanLnmx nrpax na ky6ok ueHnnonoa, n nn a opnn ceson ne nponrpann.

Tpenep Aanan1oc aan 1epHnn Oak1op Ap1nuoka, xapak1epnsoaaaun oco6yk uep1y
xapak1epa uenoaeka, ko1opan apoxnoanne1 ero npnnnHa1L amsoa, paspmaa1L ace
ua6nonm n npnmkn. Ycneunme nkpn pepko poxpak1cn c ne6noH "ycneuen", -
roaopnn Hne 1penep.

Ha uec1oH ropy ero pa6o1m 1penepoH 6mna yc1anoanena ckynLn1ypa ap1nuoka a 8
qy1oa amco1o - naHn1nnk onpepenennk Aanan1oca, ero c1peHnennk ne nosaonn1L
o1pnua1enLnoHy, ockop6n1enLnoHy annnnnk aH6neHm annn1L na ero qy16onLnyk

26


nporpaHHy n ero nrpokoa. Hpnmkn, npnnennennme cnyuano a pe1c1ae, - a1o opno,
npnmkn, naaeuannme na nac ao aspocnoH aospac1e, - coaceH ppyran aeuL.

Koppecnonpen1 noaoc1e CBS [an Pa1ap opnaxpm npokoHHen1npoaan, u1o opnn ns
caHmx o1apa1n1enLnmx ypokoa a xnsnn - ocosnanne, u1o ne ace xenak1 aaH po6pa.
Ec1L ypnan1enLnoe konnuec1ao peanoc1n, saanc1n n neropoaannn, nanpaanennoro na
npeycneaakunx nkpe a kaxpo o6nac1n. eH 6onLue am nm1ae1ecL cpena1L n ueH
6onLue am penae1e, 1eH 6onLue Bm nopaeprne1ecL ocyxpennk n nera1nay.

Bsn1L, k npnHepy, npnmk cna6oyHnm, ko1opm CMH 1ak c1apanncL npnknen1L anue-
npesnpen1y [any Kaany. Ero cnoaa n pec1ann nccnepoaanncL c Hnkpockonnuecko
1ua1enLnoc1Lk c uenLk nopuepkny1L nnunn pas nop1aepxpenne naansmaaeHoHy
npnmky. (B npounoe aockpecenLe, n cnyuan, kak anue-npesnpen1 Dn Iop pan
pnnnnm, xao1nunm, 6eccHmcnennm, sany1annm o1ae1 na aonpoc a nporpaHHe
Bc1peua c npecco, n ne nocnepoaano nnkako kpn1nkn, nn koHHen1apnn na a1o.
Ecnn 6m na ero Hec1e 6mn Kaan, a1o c1ano 6m rnaano noaoc1Lk.)

Kaan aocnpnnnHan naaeuannm na nero npnmk co cHecLk kHopa, cnokono
yaepennoc1n, npnpepxnaancn ue1koro c1pa1ernueckoro noaepennn, n o1kasancn
nosaonn1L orpannunaa1L ce6n nnn aHeunaa1Lcn a ero pec1ann. Mm HoxeH ace xe
anpe1L [ana Kaana kak cepLesnoro conepnnka sa Benm poH. On Hor 6m ypnan1L
Hnornx nkpe n c1a1L xopounH npesnpen1oH.

Kak n yxe ynoHnnan ao aaepennn a1o knnrn, npnmk 6mauan a yno1pe6nennn 6mn
npnkneen na [xoan Pnaepc nocne e yxopa ns 1ok-uoy n poaepennn po caHoy6nc1aa
e Hyxa e xe co6c1aennmH aren1oH n HenepxepoH, HnornHn 1ak nasmaaeHmHn
ppysLnHn, n CMH. [xoan c1oko npnnnna amsoa, 1nxeno pa6o1ana nap co6o, 6mna
ro1oaa ncnonLsoaa1L nk6yk aosHoxnoc1L, ko1opyk ona Horna na1n, kHop, 1anan1 n
yaepennoc1L a ce6e. Ona o1kasanacL nosaonn1L ppyrnH orpannun1L caon pec1ann n
coo1ae1c1aoaa1L 1oHy, u1o o ne pyHana o6uec1aennoc1L.

B nopro1oake k ppyro knnre n cpenan snaun1enLnoe nccnepoaanne o1nocn1enLno
[a66n Onnpc, ocnoaa1enn Mnccnc Onnpc Kyknc (Mrs. Fields Cookies). Mm c ne
neckonLko pas yuac1aoaann kak cnnkepm na neko1opmx co6m1nnx aHec1e. [a66n,
aosHoxno, - opna ns caHmx nsaec1nmx, nan6onee unpoko npnsnannmx, n nan6onee
qenoHenanLno ycneunmx npepnpnnnHa1enLnnu nauero apeHenn. Ho nonauany
penoame snakoHme e Hyxa, 6anknpm, ceHLn, ppysLn, npopaaum n noc1aaunkn
nasmaann e nerkoHmcnenno poHoxosnko.

Opana Tapke1ona, ko1oporo n snak 6naropapn HnornH npoek1aH Kopnopaunn Ia1n-
Penkep, o6osaann cnnukoH HanenLknH, u1o6m nrpa1L a HO. Ceropnnunne
kaop1ep6ekn ac eu o1uannno nm1ak1cn poc1nuL neko1opme ero pekoppm. Hosxe na
[yra Ona1n, ynnaepcn1e1ckyk cynepsaespy qy16ona, naaecnnn npnmk cnnukoH
HanenLkn, u1o6m nrpa1L a nonyqnnane HO. B npounoH ropy, on 6mn caHmH
uennmH nrpokoH - c ero pyko na Hnnnnon ponnapoa - a pacunpnkuecn kanapcko
Oy16onLno nnre.

Kaxe1cn, u1o Hnp c1peHn1cn naaeua1L npnmkn: cnnukoH c1apme + cnnukoH Honopme
+ cnnukoH HanenLkne + cnnukoH 6onLune + cnnukoH 1ynme + cnnukoH
nenoaopo1nname + cnnukoH neyknkxne + cnnukoH neonm1nme + cnnukoH 1akne,
cnnukoH cnkne. Bcerpa nyxno pepxa1L rnasa o1kpm1mHn, no1oHy u1o k1o-1o Hoxe1
nopkpac1Lcn csapn, nm1ancL npnknen1L aaH ouepepno npnmk.

Baxno o1He1n1L, u1o ycneunme nkpn nHek1 1enpenunk 6poca1L amsoa naaeunaaeHmH
na nnx npnmkaH. Heypaunme nkpn npnnnHak1 a1n npnmkn n coo1ae1c1ayk1 nH caonH
noaepenneH.


27



Fnaaa 5.
QEHCTBYHTE, HTOBm 3APABATmBATB

Opnn ns caHmx nn1epecnmx He1aqnsnuecknx aa1opoa, C1kap1 Banp, roaopn1,
O1cnexnaa nx nonanenne. 1o a1o osnauae1? InaanmH o6pasoH, a1o amckasmaanne
o1nocn1cn k nonn1nke 6nsneca.

Opno ns snauenn - uenn1e aaue apeHn. Ecnn Bm ne uenn1e caoe apeHn, n Hory
o6eua1L BaH, nnk1o 6onLue ne 6ype1 a1oro pena1L. Kaxpm ns nac npoxnaae1 24 uaca
a cy1kn, c1apancL nannyuunH o6pasoH pacnpepenn1L caoe apeHn na pa6o1y, na
ypoaonLc1ann, na noHouL ppyrnH nkpnH.

CaHm 6ora1m uenoaek a Hnpe ne pacnonarae1 paxe Hnny1o 6onLue, ueH, k
npnHepy, nonpouaka na ynnue. Ho Bm ne Hoxe1e nocnopn1L, u1o on pyHae1 o 1oH
apeHenn no-ppyroHy, uyac1aye1 apeHn no-ppyroHy, pacnpepenne1 apeHn no-ppyroHy, n
nHee1 a6conk1no ppyro nn1ennek1yanLnm, aHounonanLnm, qnsnueckn n
qak1nueckn onm1 o1nocn1enLno apeHenn, nexenn nnun. Ec1L opna npo6neHa: u1o6m
nepe1n ns nyxpm n c1a1L 6ora1mH, Bm ponxnm pacnopnxa1Lcn caonH apeHeneH kak
6ora1m.

[pyroe snauenne a1oro ampaxenn - neo6xopnHo uenn1L ce6n.

Korpa n nauan npoek1 o6yuenne ycnexy, opnn ns neHnornx nkpe a c1pane, ko1opm
6mn nocnepoaa1enLno aqqek1naen a npopaxax aypnokacce1 nporpaHH
caHoycoaepuenc1aoaannn, caHoc1on1enLnoro npopanxennn po pykoaopn1enn n
koHHnaonxpa, pan Hne, kak okasanocL, ouenL, ouenL xopoun coae1 - on ckasan: ne
1pa1u1e anyc1yk caoe apeMn, nu1ancu npoa1u a1n Ma1epnanu nknM, ko1opue
nyxak1cn a nM nanonee acero. Onn ne yy1 nokyna1u a1o. Bu onxnu
cocpeo1oun1ucn na 1oM, u1ou npoaaa1u ycnemnuM nknM, ko1opue xo1n1 c1a1u
e ycnemnee.

3a a1n ropm, n y6epnncn a a1oH nnuno neckonLko pas. H n naun o6Lncnenne a1oHy.
D1o 1o, u1o n ceuac nasmaak 22 uara no caHocoaepuenc1aoaannk - aHec1o 1oro,
u1o6m nnaec1npoaa1L a caHoro ce6n, nokynan o6yuakune Ha1epnanm, uenoaek ponxen
nouyac1aoaa1L npexpe acero uennoc1L caHoro ce6n, nHe1L amcokyk caHoouenky, n
ecnn ona y nero nHee1cn, on, anpnHo, yxe ycneuen, n ne nyxpae1cn a nopo6noro popa
nnqopHaunn, on yxe npouen nepexopnm nepnop caHocoaepuenc1aoaannn, no
nyxpakuncn a nopo6noH o6yuakueH Ha1epnane uenoaek, kak npaanno, ne uenn1
ce6n, nHee1 nnskyk caHoouenky, u1o sac1aanne1 ero nokyna1L a1n Ha1epnanm pnn
yaennuennn aepm a ce6n.

Ha ouenL npak1nke n y6expakcL, u1o amcokan caHoouenka acerpa o1nnuae1
npepnpnnnHa1ene, nnca1ene, cnnkepoa, koncynL1an1oa, pok1opoa, nHekunx peno c
nna1exaHn n uenaHn. H nonnHak a1o. H ace eu noHnk, korpa n nepam pas y6expan
knnen1a, npepnaran eHy npoaec1n npoek1 pnpek1-Han pnn ero koHnannn, nasnauna
ueny $15 000,00, y Henn nepexaa1maano pmxanne npn Hmcnn: Focnon, Kennen,
Mnoxec1ao nke pao1ae1 aecu ro, u1ou cena1u c1onuko ener. 1o y 1en sa
nsnec, ecnn 1u npocnmu c1onuko sa neckonuko ne pao1u? K1o 1u aooe 1ako?
Ho ao1 ypnan1enLnan aeuL: Hnp a snaun1enLno c1enenn npnnnHae1 BALY ouenky
Baue uennoc1n, n npnHepno ace nepoouennaak1 n sannxak1 caon npn1nsannn.

Mo xopoun ppyr Popnn Tonnecon 6mn ouenL ycneuen a 1euenne nn1n ne1 a npak1nke
6nsnec HenepxHen1a, npepoc1aannn HanyanLnmH 1epanea1aH uenyk konnekunk ycnyr
no noc1poennk 6nsneca. H pa6o1an c nnH, npoaopn coaHec1no Hnorne ns ceHnnapoa.
Mm o6napyxnnn, u1o a1n npoqeccnonanm ne o1nnuanncL nnueH o1 oc1anLnmx
nkpe; y nnx 6mnn neaepon1nme yHc1aennme n aHounonanLnme 6nokn o nasnauennn
uenm sa caok pa6o1y.

28



Xo1n ero koHnannn npepoc1aannna nH upesamuano nonesnyk 1exnnueckyk,
ynpaanenueckyk n Hapke1nnroayk noHouL n nnc1pyHen1m, caHm 6onLuo poc1
poxopoa 6mn poc1nrny1 npn qokycnpoaannn na y6expennnx 1epanea1oa o1nocn1enLno
caonx uennoc1e yaaxenne k caoe npak1nke n uyac1ao co6c1aennoro
poc1onnc1aa.

Conpo1nanenne onna1e 6mno 6onLue a yHax pok1opoa, ueH a peanLnoc1n. H ace nx
pec1ann o1nocn1enLno npopanxennn caonx ycnyr, nonyuennn pekoHenpaun
knnen1oa, yperynnpoaannn cpokoa n konnuec1aa onna1m, 1opHosnnncL nx ypnan1enLno
nnsknHn caHoouenkaHn.

Hopnncunk Hoe paccmnkn NOBS Marketing
Letter n unen Bny1pennero Kpyra
ampan nsyHn1enLnyk HmcnL

Mne noaesno nHe1L 1mcnun 1aknx nopnncunkoa, ko1opme nannk1cn npknHn,
nk6osna1enLnmHn, kpea1nanmHn, n 1pe6oaa1enLnmHn, u1o nosaonne1 naH aec1n
npoponxn1enLnm pnanor aHec1o npoc1o paccmnkn nnceH.

Opnn 1ako yuac1nnk [aanp IapqnnkenL, npesnpen1 koncan1nnroao qnpHm
HosaonL caonH knnen1aH npopaaa1L sa 1e6n. Korpa n nopouen k saknkun1enLnoHy
a1any a1o knnrn, n npnrnacnn unenoa caoero Bny1pennero Kpyra amckasmaa1L caon
npen o epnnc1aennoH caHoH rnaanoH cekpe1e ycnexa. Hpepnoxenne [aanpa 6mno
caHmH nn1epecnmH. H xo1n ono ne snaunnocL kak rnaanan 1ana, a1o pec1an1enLno
sac1aanne1 sapyHa1Lcn o rnaanmx npenn1c1annx na ny1n k ycnexy.

[aanp ckasan: Hocne 1oro, kak aecL 1yHan paccee1cn, ac caopn1cn k opno npoc1o
aeun onoMy orpannunaakueHy y6expennk - opna any1pennnn konuenunn,
o1koppek1npoaannan n nopnpaanennan, amaepe1 Bac na noc1onnnyk 1paek1opnk
ycnexa. H pyHak, u1o 1akan konuenunn y kaxporo caon, no a1o, kak npaanno, a1o
any1pennee ampaxenne uyac1aa pa, n pec1an1enLno MOIY npeycne1L.

H cornacen. BonLue 15 ne1 n o6Lncnnn, u1o Hm xnaeH a payx nunkax:


Peanuume npepenm







Hpepenm, yc1auoaneuume caHoHy ce6e


Taeppme, aneunne rpannum npepc1aannk1 co6o PEABHBE HPE[EB, n y acex nac
ec1L neko1opme peanLnme npepenm.

CaHm c1apm ak1nanm nrpok a HO Bnnc Daanc, pesepanm saun1nnk a Los
Angeles Raiders a aospac1e 39 ne1; Ho aospac1. Opnako, n pec1an1enLno ne MOIY
ao1n a cnncok koHanpm HO. [axe ecnn 6m n o6yuancn a 1euenne cnepykunx 12
.0

29


Hecnuea, 1o n ac eu ne Hor 6m cpena1L a1oro. Bnnc oc1ancn na aepunne n nrpan
caok ack xnsnL. H ne nrpan a cpepne ukone (n ne noc1ynan a nnc1n1y1), n pepko
1pennpykcL n ne npeycnen a a1oH sa ropm, y Henn ec1L xponnueckne npo6neHm c
nosaonounnkoH, 6onLnoe koneno, n, ny, a o6ueH, npn nonm1ke cmrpa1L Henn amnecnn
6m na nocnnkax.

H ne Hory nrpa1L a qy16on, nesaancnHo o1 1oro kak cnnLno n xenak a1oro - ecnn
1onLko n ne kynnk koHanpy. [axe 1orpa, n, aepon1no, ne npeoponen 6m pnp napenn.
D1o - PEABHBH npepen.

Takxe, Bm ne MOXETE sann1Lcn koHHepune na Mapce. D1o - PEABHBH npepen. Ho
ny1L any1pn 1o 1aeppo nnnnn, peanLno rpannum, nanne1cn nynk1npoH. Hynk1np
npepc1aanne1 HPE[EB, YCTAHOBEHHBE CAMOMY CEBE. D1o - naHnoro HenLuan
c1pyk1ypa, ko1opyk Hm c1ponH nenocpepc1aenno aokpyr nac.

Ona coc1aanena ns a1nx ECH, ne MOIY, HEBO3MOXHO HanenLkne
nynk1npunkn, nera1nano annnkune na 4 aaxneunx uenoaeuecknx kauec1aa a Xnsnn:
yac1ao co6c1aennoro poc1onnc1aa, CaHoouenka, Yaepennoc1L a ce6e n
CaHopncunnnnna.

Ho npepnoxenne [aanpa po6aanne1 noayk nonpaaky ko aceHy a1oHy; 1o, u1o ec1L
O[HA coc1aannkuan a a1o ue1aepke, ko1opan nanne1cn ueH-1o 6onee cHenmH, 6onee
uepnmH, 6onLue n 6onee cyuec1aennmH, ueH ace ppyrne, n korpa am nonape1e a ne,
1orpa aecL nynk1np ncuesae1.

B penexnoH ampaxennn kauec1ao a1o ue1aepkn koneuno saancn1 o1 1oro, ckonLko
uennoc1n Bm npnpae1e caHoHy ce6e, BaueHy apeHenn, BaunH noy-xay n BaunH
ycnyraH, ckonLko Bm cHee1e 1pe6oaa1L, n ckonLko Bm nonyuae1e. Kaxpm pas,
pasanaan ue1aepky nnunoc1nmx kauec1a, Bm aa1oHa1nueckn yaennunaae1e caon
poxopm.

TenepL n npepnonoxnn 6m, u1o nac1onun ycnex - a1o nepexop o1 6opL6m sa
ynyuuenne caHoro ce6n k nepexopy a coc1onnne cnnm n yaepennoc1n.

Hso6nnne 6espasnnuno k aaH

Bnnn n Xnnnapn Knnn1on n nx c1oponnnkn nonm1anncL kpnHnnannsnpoaa1L
ncknkun1enLnyk aH6nunk n aonk k poc1nxennnH. Onn nonm1anncL xapak1epnsoaa1L
cpok npe6maannn Hpesnpen1a Perana na noc1y kak aospac1 xapnoc1n.
D1o ncxopn1 ns nn6epanLnmx npe, u1o akonoHnka nrpa c nyneao cyHHo, no6epa
nopaxenne: ecnn opnn uenoaek c1anoan1cn cnnukoH 6ora1mH, a1o 1ak nnn
nnaue 1onkae1 ppyrnx a c1opony 6epnoc1n.

D1a aepcnn knaccoaoro paspenennn nopxopn1 pnn asrnnpoa nn6epanoa, no a1o noncenc
c 1oukn spennn akonoHnkn. H, k coxanennk, a1o - opnn ns cnoco6oa, ko1opmHn nkpn
npoaounpyk1 uyac1ao annm npn poc1nxennn akc1paoppnnapnmx ycnexoa.

Ooc1ep Xn66app uac1o pacckasmaae1 o payx Hyxunnax, ko1opme cnyckak1cn k okeany
sa aopo: opnn c uano noxko, ppyro c aeppoH. Kaxpm, uepnan 1o konnuec1ao
aopm, ko1opoe on xoue1 uepna1L.

Okeany, opnako, 6espasnnuno. Okeany neaaxno, npnesxae1e nn Bm 1ypa c uano
noxko, aeppoH nnn unc1epno. Okean - uypecno nononnneHm, neorpannuennm
pecypc. On npepc1aanne1 H3OBHHE. H Hso6nnnk 1akxe ace paano. [nn Hso6nnnn ne
nHee1 snauenne, 6ep1e nn am Hnoro nnn Hano. Baue no1pe6nenne ne yHenLuae1 uLn-
nn6o aosHoxnoc1n, n npn a1oH ono ne yHenLuae1 o6uyk cyHHy poc1ynnoro nso6nnnn.
Ono 6eckoneuno. Bor! H epnnc1aennme rpannum pnn Baue ponn am yc1anaannaae1e
pnn ce6n caHn.


30





B xusuu Bm
nonyvae1e 1o,
c veH ro1oam
cornacu1ucn.




31



Fnaaa 6.
HPEQHPHHMAHTE QEHCTBHR, HTOBm HOBEQHTB,
BMECTO TOFO, HTOBm BECHOKOHTBCR.

Y Menn uno ouenu Mnoro neyau a Moe xnsnn - no a1o una 1onuko nonoanna ns
1oro, u1o n Myun1enuno oxnan.

Becnokoc1ao Hoxe1 cospa1L qnsnueckne 6onesnn, nanpnxenne n yc1anoc1L.
Becnokoc1ao o1nnHae1 y aac aauy koHne1en1noc1L n yaepennoc1L. Mnoro nkpe
6ykaanLno 1epnk1 cnoco6noc1L panra1Lcn nop aospec1aneH 6ecnokoc1aa. Xo1n Hm
snaeH, kak paspyun1enLno n 6ecnonesno 6ecnokoc1ao, 6onLunnc1ao nkpe ac eu
nosaonne1 a1nH nera1nanmH aHounnH npncy1c1aoaa1L a caoe xnsnn qak1nueckn
kaxpm penL.

Mm nopnn1maaeH c1pecc, noc1onnno ncnm1maan 6ecnokoc1ao. eH 6onLue Bm
aonnye1ecL ns-sa uero-nn6o, 1eH 6onLue aneprnn am a1oHy o1pae1e. [axe HanenLkne
sa6o1m Hory1 o1nnHa1L orpoHnyk aneprnk, ecnn am nosaonne1e nH.

[ok1op Dpaapp KpaHep roaopnn: Caepkakun nennn sa1Heaae1 nyun connua. Tak,
kak Bm yc1panne1e 6ecnokoc1ao ns caoe xnsnn? H ne yaepen, u1o Bm Hoxe1e
yc1pann1L a1o. Becnokoc1ao uac1o - o1npaanan 1ouka konc1pyk1nano, 1aopuecko
Hmcnn. Ho Bm Hoxe1e yHenLun1L ero annnnne na pac1pa1y aauero apeHenn n ne
nosaonn1L annn1L na aauy xnsnL.

BpeHenno am Hoxe1e cnpaan1Lcn c nnH c noHouLk HepnkaHen1oa. Bax! ekapc1aa,
npopaaaeHme a an1eke nnn ynnunme napko1nkn.

nuno n ncnonLsoaan He1op ne po no1epn cosnannn a 1euenne neckonLknx ne1.
Hpo6neHa a 1oH, u1o korpa Bm aosapauae1ecL a peanLnm Hnp, npo6neHm, o ko1opmx
Bm aonnoaanncL, nopxnpak1 aac, n am panLue npoponxae1e y6era1L o1 nnx, cnacancL
pasnnunmHn cpepc1aaHn.

D1o1 He1op cnacennn ne npnaopn1 nn k kako peanLno amrope n, k 1oHy xe, aepe1 k
pononnn1enLnmH sa1pa1aH. H ne Hory paccyxpa1L o napko1nkax, nockonLky n nnkorpa
nx ne npo6oaan n paxe ouenL pepko nLk 1anenon. Ho n Hory pacckasa1L o6 ankorone
ns co6c1aennoro onm1a, ckaxy nnuL: ecnn am amnnaae1e neHnoro kaxpm penL,
yroaapnaan ce6n, u1o y aac ne1 npo6neH, 1o a1o kak pas canpe1enLc1aye1 o nannunn
npo6neHm. Y aac ec1L npo6neHa. HE peuenne npo6neHa. Ecnn am npoponxae1e
ns6era1L nx, 1o a1o, a koneunoH cue1e, paspyun1 aau 6nsnec nnn kapLepy, aaxnme
o1nouennn, aaue spopoaLe nnn paxe nocapn1 aac a 1kpLHy. Ecnn am ne a cnnax
ns6aan1Lcn o1 apepno npnamukn caHoc1on1enLno, nonpocn1e noHouL.

Ennc1aennoe peanunoe cpec1ao o1 ecnokoc1aa - ec1ane.

Peuenne npnpakun cnnm an1nnop 6ecnokoc1aa. Korpa am npnnnHae1e Hepm,
u1o6m peun1L npo6neHy, am sa6npae1e ns ne aneprnk, n am nonyuae1e aneprnk. [nn
kaxporo ns nc1ounnkoa 6ecnokoc1aa n 1peaorn, o6muno ec1L cnncok pec1an,
ko1opme Hory1 noHouL. Ecnn Bm cospapn1e 1ako cnncok n amnonnn1e ace nynk1m,
6ecnokoc1ao 6ype1 yc1paneno; ono ne cHoxe1 cocyuec1aoaa1L c 1aknH
konc1pyk1nanmH pec1aneH.

H nepaano npoun1an c1a1Lk o npesnpen1e orpoHno koHnannn, naxopnuecn na rpann
6ankpo1c1aa, ko1opoHy coo6uak1 qak1, u1o y nnx poc1a1ouno nannunoc1n 1onLko pnn
1oro, u1o6m ynpaann1L 6nsnecoH a 1euenne eu 1pex pne. Ha u1o 1orpa, - cnpocnn
on, - naH cnepye1 no1pa1n1L a1n cpepc1aa? On neHepnenno pec1aoaan, a ne
aonnoaancn.


32


Ecnn aac cnnukoH uac1o oc1anaannaae1 6ecnokoc1ao, y Henn ec1L knnra, ko1opyk n
Hory nopekoHenpoaa1L: B. KneHen1 C1oync CHCTEMA YCHEXA, KOTOPAH HE 3HAET
HOPAXEHHH. O6pa1n1e oco6oe annHanne na ero pnckyccnk, korpa eHy anesanno
coo6uak1 o peuennn, u1o ero nnuak1 npaaa npepc1aann1L koHnannk; o kpaxe ero
6nsneca, ko1opm on c 1aknH 1pypoH c1ponn; ampakuecn n, oueanpno,
neynpaanneHo yrpose aceHy, u1o on nHen n papn uero pa6o1an; n kak on
o1pearnpoaan na a1o.

A kak nacue1 cn1yann, kora au ne Moxe1e npenpnnn1u ec1ane, u1ou pemn1u
nponeMy? Hpexpe acero, pepko korpa nac1ynae1 cn1yaunn, ko1opan 6noknpye1 nk6oe
pec1ane, nanpaanennoe na peuenne npo6neHm. Ho, papn nn1epeca, paaa1e
npepnonoxnH, u1o Bm c1onknynncL c nac1onLko 1pypno cn1yaune, u1o, am ne anpn1e
a6conk1no nnkakoro amxopa n ne Hoxe1e npepnpnnn1L nnuero. Ecnn a1o nHee1 Hec1o,
1o epnnc1aennan aeuL, ko1opyk am Hoxe1e cpena1L, a1o o1noxn1L peuenne cn1yaunn
n sann1Lcn ppyrnHn penaHn n npoek1aHn.

E/HHCTBEHHOE peanunoe cpec1ao o1 ecnokoc1aa - ec1ane.

Kak nacue1 ecnokoc1aa o 1oM, u1o noyMak1 pyrne? BonLuoe necuac1Le noc1nrae1
nkpe, npecnepykunx n poc1nrakunx uyxne uenn aHec1o caonx co6c1aennmx. Korpa
n 6mn pe6enkoH, opnn ns naunx cocepe, PanLq, cpenan necuac1nmHn ce6n, caok
xeny n nn1epo caonx cmnoae, npnnyxpan caonx pe1e npoponxa1L ceHenm 6nsnec,
k ko1opoHy onn ne ncnm1maann nn1epeca. Hn1epecno, ckonLko pe1e amnyxpenm
peannsoamaa1L saHmcnm caonx popn1ene, a1ane xenan nepec1a1L a1nH sannHa1Lcn.

Pa6o1ae1e, u1o6m poc1nuL uyxne uenn, ko1opme onpepennnn pnn Bac ppyrne nkpn,
onpaapa1L nx napexpm n ypoane1aopn1L nx oxnpannn, - a1o nHenno 1o, u1o am
penae1e, korpa aonnye1ecL o 1oH, u1o o aac nopyHak1 ppyrne.

Mo ppyr Xep6 Tpy noknnyn akapeHnueckyk cqepy pen1enLnoc1n n c1an noc1enenno
c1pon1L ycneunyk kapLepy a npoqeccnonanLnoH opa1opc1ae, n, aosHoxno, on
npoponxnn 6m panLue nacnaxpa1Lcn caonH poc1oH, ncknkun1enLnmHn poxopaHn,
amnycka1L kacce1m c anL6oHaHn, pacnpoc1pann1L 6ec1cennepm n nakannnaa1L
6ora1c1ao. Ho on am6pan ppyroe. Xep6 peunn cokpa1L cao 6nsnec po nnuL
neckonLknx peue a rop, u1o6m aepny1Lcn k npenopaaannk a Ho1p-[aHe.

Korpa on cpenan a1o, Hnorne ns napoa n ero ppyse pyHann, u1o on no1epnn cao
6ora1c1ao. Hnn c1an cnnukoH c1ap, u1o6m konkypnpoaa1L c 6onee HonopmHn n
1anan1nnamHn. Hnn ne cnpaanncn c ynpaanenneH 6nsnecoH. Opnako nn opna ns 1ex
aepcn ne 6mna aepna. HesaancnHo o1 1oro, u1o okpyxakune pyHann o neH, Xep6
npecnepoaan caon uenn. B pesynL1a1e - on nanne1cn opnnH ns nan6onee poaonLnmx,
cnnLnmx, cuac1nnamx n peannsoaaaunxcn nkpe, ko1opmx n snak nnn korpa-nn6o
anpen.

O, n am 6mnn 6m aepon1no ypnanenm (pasouapoaanu?), ecnn 6m snann, kak Hano
ppyrne pyHak1 o aac. Y 6onLunnc1aa nkpe ronoaa nonna sa6o1 o caoe co6c1aenno
xnsnn. Onn pyHak1 o aac naHnoro HenLue, ueH am aepon1no oxnpae1e. Ho
nesaancnHo o1 1oro, nackonLko aennk nnn Han nn1epec o6uec1aennoc1n k 1oHy, kak am
am6npae1e npoxn1L caok xnsnL, pano nnn nospno Bm nape1e caoe
npepnasnauenne.

Cpepc1ao o1 saancnHoc1n o1 uyxoro Hnennn saknkuae1cn a 1oH, u1o6m pec1aoaa1L a
nanpaanennn, ko1opoe am6npae1e pnn ce6n am, u1o a pesynL1a1e noamuae1
caHokon1ponL, uyac1ao anac1n, yaepennoc1L a ce6e n uyac1ao co6c1aennoro
poc1onnc1aa. [pyrne nnkorpa ne opapn1 aac uyac1aoH co6c1aennoro poc1onnc1aa nnn
pyueanmH cnokoc1aneH. D1o pesynL1a1 aaunx co6c1aennmx pec1an.




33



Fnaaa 7
QEHCTBYH, KOFQA FOBOPHT
TBOH BHYTPEHHHH FOROC

Okono 40 ne1 nasap, opna Honopan oco6a a nonoxennn asnna na ce6n pnck a pasHepe
$500 n noHec1nna ne6onLuoe o6Lnanenne a xypnane CeHnapua1L o npopaxe
kouenLkoa c HonorpaHHo nnnunanoa knnen1a. Ona aepnna a caok npek n
pec1aoaana a coo1ae1c1ann co caoe aepo, necHo1pn na 1o, u1o $500 6mnn kpynno
cyHHo pnn ne a 1o apeHn, necHo1pn na 1o, u1o ona ne nsyunna npepaapn1enLno
pmnounyk konLknk1ypy, necHo1pn na 1o, u1o y ne ne 6mno nnkakoro onm1a aepennn
6nsneca.

E ne6onLuoe o6Lnanenne npnnecno e sakasoa na $32 000,00. H na ceropnnunn
penL e KoHnannn Lillian Vernon coaepuae1 npopaxn na 6onee, ueH $150 Hnn a rop. B
caoe peun pnn HLk-opkcko Ipynne Hnaec1opoa 17 Han 1990, ona ckasana: H xouy
6mc1pme peuennn. H pnckyk, nonarancL na 1o, u1o n cun1ak caonH any1pennnH
nnc1nnk1oH.

Ona npoponxnna: Poc1 o1 Hnnnnona ponnapoa po HnoroHnnnnonno koHnannn
aoanekan o6nac1n, 1akne kak qnnancm, HenepxHen1 6asm knnen1oa, koHnLk1epm n
kpynnoHacu1a6nme nponsaopc1aa ane Hoe o6nac1n snann. H nm1anacL nokpm1L
nepoc1a1kn snann, npnanekan nenocpepc1aenno onm1nmx cneunannc1oa 6onLunx
kopnopa1nanmx kynL1yp, o6muno npnxopnunx ns cqepm pnpek1 Hapke1nnra.

B nauane 1970-mx na pmnke 6mno neHnoro 1aknx cneunannc1oa, noa1oHy n npnanekana
a cao 6nsnec cneunannc1oa c pasnmH npoqeccnonanLnmH onm1oH, no ne ace onn
nonnHann HexannsHm 6onLuoro 6nsneca, n Hnorne ns nnx nou1n y6nnn nac.
H ne xouy o6o6ua1L, no neko1opme ns kopnopa1nanmx pykoaopn1ene, ko1opmx n
nannHana, ne Hornn npnnn1L peuenne. Onn anannsnpoaann n npoaopnnn
nccnepoaannn po coc1onnnn napannua Hosra. Kaxpoe paccHo1penne ponxno 6mno
cnauana 6m1L nsyueno koHn1e1oH. B HoeH 6nsnece, nocmna1L xopouyk npek koHn1e1y
6mno cpopnn npnrnauennk Rip Van Winkle na o1c1onyk aeuepnnky. H nenaanxy,
6onLue ueH u1o-nn6o eu, npocmna1Lcn n o6napyxnaa1L, u1o opnn ns Honx
konkypen1oa yxe penae1 1o, u1o n nnannpoaana.

Lillian Vernon npoponxae1 am6npa1L ycneunme npopyk1m pnn caonx ka1anoroa
ceropnn, uac1o poaepnn caoeHy any1penneHy nnc1nnk1y n npnnnHan 6mc1pme peuennn.

Peun1enLnoc1L - opno ns caHmx popornx kauec1a a penoaoH Hnpe. Bce aennkne
nnpepm o6napak1 a1nH kauec1aoH. kpn, ec1ec1aenno, pearnpyk1 na 1akoro uenoaeka.
Peun1enLnoHy uenoaeky poc1a1ouno npoc1o cospa1L poaepne n naua1L co1pypnnua1L c
keH-nn6o. O1kypa 6epe1cn a1a peun1enLnoc1L? Hasoan1e a1o kak yropno: nn1ynunn,
any1pennn ronoc, nnca1 - 6onLunnc1ao ncknkun1enLno ycneunmx nkpe
npnsnak1cn, u1o cnyuann cekpe1noro, any1pennero coae1nnka.

HeckonLko Mmcne O6 Hnca1ax

YM ocnoauaae1cn nnmu na 1oM, u1o on yxe snae1 n u1o Moxe1 okasa1u. Ho ec1u e
u1o-1o, kora yM asne1ae1 na noau ypoaenu, - nasoan1e a1o nn1ynne nnn ueM
yrono no ono auaon1 na onee aucokn ypoaenu snannn Anuep1 Bnm1en

Mo ppyr n konnera-opa1op Lee Milteer 1onLko u1o amnyc1nna caok nepayk knnry,
yac1ay n c1anoancL BOIATBM (n npnsnannyk 1aknHn nkpLHn kak Or Manpnno,
Bpan Tpecn n n [xek KanqnnLp), n n nopyHan, u1o ampepxkn ns rnaam Hn1ynunn:
Bau Cekpe1nm Tanan1 6mnn 6m yHec1nm specL:

Hn1epecno, u1o a name sanano kynu1ype Mu, kaxe1cn, noc1nraeM nou1n ace namn
cou1nn uepes nornueckn, nnnenu, anann1nueckn nn1ennek1yanunu npoecc. Mu

34


ncnonusyeM cnoaa, u1ou Mucnn1u. Hockonuky cnoaa - nam cnoco nonn1u Mnp, Mu
nou1n saunn, u1o y nac ec1u nn1yn1nanan, 1aopueckan uac1u nac. Mu ne npnyuenu
roaopn1u - n YBCTBYK, a ckopee - n /YMAK. Ecnn Mu o1pnaeM n o1knkuaeM namy
nn1ynnk, 1o nonaaeM a noaymky nonn1n, nonyuennux namnMn nporpaMMnpyeMuMn
yMaMn. Honyuennue panee yexennn ne Mory1 noMouu cnpaan1ucn c ceronnmnnMn
ausoaaMn nnn nosaonn1u naM ncnonusoaa1u saa1pamnne aosMoxnoc1n.

Ceronn, ac onume n onume ycnemnux nke - pykoaon1enn, xyoxnnkn,
npenpnnnMa1enn - ocosnann, u1o npnnn1ne pemenn - ne nanne1cn ncknkun1enuno
qynkne anann1nuecko neao nonoanny Mosra. Bu onxnu 1akxe ncnonusoaa1u
nn1yn1nanyk, 1aopueckyk npaayk nonoanny caoero Mosra. BaM neoxonMo
nn1erpnpoaa1u anann1nueckoe n nn1yn1nanoe Mumnenne. Ouuno o a1oM roaopn1cn
kak o pasMumnennn aceM MosroM.

/ok1op Jonas Salk ckasan: HaM neoxonM noau cnoco Mumnennn, u1ou nMe1u
eno c ceronnmne peanunoc1uk. Hamn cyek1nanue (nn1yn1nanue) o1ae1u onee
uyac1an1enunu n onee uc1pu, ueM namn oek1nanue o1ae1u. B1o 1o, kak pao1ae1
nam Mosr. Mu cnauana oyaeM, a sa1eM naxonM a1oMy oncnenne.

H npenarak, u1ou au nonrpann neMnoro n nauann npoaepn1u aamn nn1yn1nanue
cnoconoc1n. Kora 1eneqon saonn1, cnpocn1n cen, k1o a1o - npexe, ueM au
nonnMe1e 1pyky. Ckonuko pas au yraann? Hpn oxnannn nnq1a, npenonoxn1e,
kako ns ayx npnee1 nepauM. Ec1u Mnoxec1ao Manenuknx nrp, a ko1opue au Moxe1e
nrpa1u, u1ou ycnnn1u aamn cnoconoc1n. Bam nn1yn1nanu Myckyn c1anoan1cn onee
cnnunuM, nockonuky Bu ncnonusye1e ero. Tora, kora au nyxae1ecu a caoe
nn1ynnn, au ye1e uyac1aoaa1u cen onee yaepennuMn, nonarancu na ne.

B caoe knnre Hn1yn1nanu Kpa Onnnn Fonepr o1Me1nn ynan1enunan
ckopoc1u, c ko1opo nn1yn1nanu yM ec1an1enuno Moxe1 opao1a1u n1u
nnqopMann, ouenu cnao saancn1 o1 apeMenn, 1eM ne Menee, npn a1oM on aua1
anesannyk oraky nnn ausuaae1 uyac1ao, ko1opoe Mu nasuaaeM nn1ynne.

Konpa Xnn1on, ko1opu un nsaec1en a 1oM, u1o ncnonusoaan nn1ynnk a caoeM
roc1nnnunoM nsnece, nanncan: n snak: kora y Menn nponeMa, n n cenan ac, u1o
Mory, u1ou e pemn1u, n npoonxak npncnymnaa1ucn k any1penne 1nmnne, noka
u1o-1o ne enkae1, n n uyac1ayk npaannunu o1ae1.

Bo1 neko1opue ns nockaskn-ec1ann, ko1opue
npenarae1 Lee nn 1oro, u1ou pasan1u Bamy nn1ynnk:

Hpncnyunaa1ecL k BaueHy 1eny; nHenno noa1oHy Hm nasmaaeH nn1ynunk
any1pennnH uyac1aoH
2
. Conneunoe cnne1enne a1o 6onLuan ce1L nepaoa,
pacnonoxennmx a o6nac1n xnao1a, n cun1ae1cn Hec1oH sapoxpennn aHoun. Ha
Hnorne cn1yaunn y aac Hory1 6m1L ouenL 1ounme peakunn a xnao1e.

Paspeun1e ce6e nepeqopHynnpoaa1L npo6neHy; amnncmaanne npo6neHm na
6yHary pae1 BaH aosHoxnoc1L anpe1L npo6neHy c pasnmx c1opon.

Paspeun1e ce6e nonrpa1L. Bm ne ponxnm cnpe1L a caoeH oqnce, u1o6m
npnpyHa1L 1aopueckne n nn1yn1nanme peuennn. Hporynn1ecL, nokopHn1e
n1nu, no6espenLnnua1e a 1euenne uaca n sa1eH aepnn1ecL k noncky peuennn
npo6neHm.

[ec1ay1e, korpa nonyun1e nnca1. Haunn1e nccnepoaanne co cnepykue
Hmcnn Bype1 nn a1a porapka pa6o1a1L, ecnn paccypn1L nornueckn?


2
. 13)#)"$& a gut feeling - 56-*,-1 - 18$*,) 9)-1,

35


[aoe ns naunna1ene npak1nkn caHoycoaepuenc1aoaannn, y ko1opmx n yunncn na
npo1nxennn ponroro nepnopa apeHenn Hanoneon Xnnn n pok1op Dpaapp KpaHep
npopanrann npek o6 nnca1ax n pasan1nk nn1ynunn. H ne uac1o roaopk o6 a1oH, no n
uac1o pec1ayk 6naropapn ne6onLunH osapennnH, ko1opme npnxopn1 ko Hne
anesanno.
Hpnaepy npnHep: a a1oH ropy, na a1opoH ceHnnape [xeqqa Honna no sakasaH nou1o,
ko1opm Hm cnoncnpoaann, a kauec1ae opnoro ns yuac1nnkoa 6mn Ho paann
nopnncunkoH n yuennk, pok1op Makn Anpepcon, anapeneu ouenL ycneuno koHnannn
no npepoc1aanennk ycnyr HanyanLnmx 1epanea1oa. B 1euenne payx pne ceHnnapa n
ysnan o ero uennx. Korpa n ne1en o6pa1no poHo, y Henn aosnnkno osapenne -
pepxy napn, pok1op Anpepcon kynnn 6m Ho 6nsnec SuccessTrak, aknkuan Hok
Paccmnky o Cekpe1ax Pasan1nn Hpak1nkn (Practice Building Secrets Newsletter) pnn
HanyanLnmx 1epanea1oa.

[o a1oro osapennn n paxe n ne pyHan o sakpm1nn a1oro 6nsneca, xo1n n ocosnaaan,
u1o on 6onLue ne ouenL xopouo coue1ancn c ppyrnHn HonHn nn1epecaHn n nnanaHn n,
noa1oHy, n nrnopnpoaan ero. H pasanaan a1y HmcnL panLue n nauen poaopm, kak
cansa1L 1o, u1o n xouy npepnoxn1L pok1opy Anpepcony, c ero 6nsnecoH n ero uennHn
1ak, u1o a1o cpenano Henn 6onee uennmH pnn nero, ueH on pnn Henn. CaHoe rnaanoe,
kak 1onLko n npn6mn poHo, n o1npaann nncLHo pok1opy Anpepcony c npepnoxenneH
a1o cpenkn. H asanHoamropnan cpenka 6mna ocyuec1anena a 1euenne nepenL.

[nn Henn a1o o6munan npak1nka. D1n osapennn uac1o noceuak1 Henn, n n pearnpyk
na nnx 6mc1po n uac1o nsanekak amropy a pesynL1a1e. Cnepoaa1enLno, n - c1oponnnk
snaun1enLno ponn nn1ynunn npo1na cyry6o 1pesaoro n nparHa1nueckoro nopxopa. H n
naxoxy nop1aepxpenne 6onLue aqqek1nanoc1n 1akoro nopxopa. H 1aknx npnHepoa
ouenL Hnoro a knnre Lee.

Kak HcnonLsoaa1L Ypnan1enLnm Hpnnunn
[oHnnnpykun Mmcnn, 1o6m Pas6ypn1L Bauero
Bny1pennero Coae1nnka

H nonm1akcL pacckasa1L a1y nac1onuyk nc1opnk nac1onLko kpa1ko, nackonLko
aosHoxno. B HoeH popnoH ropope Akpona, u1a1 Orao, na nepao nonoce The Akron
Beacon Journal nonannacL uoknpykuan noaoc1L o6 nsaec1noH cypLe, yaaxaeHmH
o6uec1aennoc1Lk, xopoueH ceHLnnnne. B ne roaopn1cn o 1oH, u1o on saknkuen nop
c1paxy sa pac1nenne Hanone1nnx. D1o 6mno 20 ne1 nasap; Hm 6mnn ace ouenL
no1pncenm a1nH nsaec1neH.

Ero cnpocnnn, kak uenoaek c ero peny1aune Hor coaepun1L 1akne yxacnme pec1ann.
On ckasan: Opnaxpm, neckonLko ne1 nasap, n nonnaan nyxaky, a HnHo npouna
HanenLkan peaouka a kopo1enLkoH ne1neH nna1Le, n na ponk cekynpm n pyHan o 1oH,
u1o 6m n xo1en c ne cpena1L, no no1oH, koneuno, n amknnyn a1n Hmcnn ns ronoam. Ho
npn6nnsn1enLno ropoH nosxe, a 1oproaoH uen1pe n ac1pe1nn eu opny HanenLkyk
peaouky, n uanLnan HmcnL onn1L npoHenLknyna a HoeH Hosry. On npoponxan
ynoHnna1L o ppyrnx nopo6nmx cnyuanx a 1euenne 15 nnn 20 Hnny1. Torpa opnaxpm,
- ckasan on, - n npocnyncn n o6napyxnn, u1o a1o 6mno ac, o ueH n pyHan. B 1euenne
Hnornx pne poHnnnpoaann a1n Hmcnn. Torpa n cpenan a1o.

D1o - OTPHUATEBHBH npnHep ypnan1enLno cnnm Hpnnunna [oHnnnpykue
Mmcnn.

Hocne 20 ne1 nn1encnanoro nccnepoaannn o 1oH, u1o panxe1 ycneunmHn nkpLHn,
Hanoneon Xnnn nanncan: Haun Hosrn c1anoan1cn naHarnnuennmHn poHnnnpykunHn
HmcnnHn, ko1opme Hm pepxnH a naunx yHax, n nnkoHy ne nsaec1nmH cnoco6oH, a1n
Harnn1m npnanekak1 k naH cnnm, nkpe, o6c1on1enLc1aa xnsnn, ko1opme
rapHonnpyk1 c npnpopo naunx poHnnnpykunx Hmcne.


36


H snak, u1o a1o na caHoH pene 1ak, na caoeH co6c1aennoH onm1e, kak a
nonoxn1enLnoH, 1ak n o1pnua1enLnoH acnek1ax. Korpa am nponnknn1ecL a1nH
HpnnunnoH [oHnnnpykue Mmcnn, y aac 6ype1 cynepsapnpnoe yc1poc1ao pnn
1oro, u1o6m pesko yckopn1L poc1nxenne nk6o uenn; aHec1o 1oro, u1o6m a1o sannHano
nepenn, Hecnum nnn ropm, u1o6m nepeHec1n1Lcn o1 nepao, HnHone1no Hmcnn po
poHnnnpykue Hmcnn, npepnaHepenno ncnonLsy1e poHnnnpykuyk HmcnL - no1oHy
u1o a a1oH cnyuae npoHexy1ok apeHenn Hexpy nonanenneH poHnnnpykue Hmcnn,
pec1aneH n poc1nxenneH HnnnHanen.

Bc, u1o 1pe6ye1cn, - a1o apeHn pnn npnamkannn k poHnnnpykue Hmcnn. OuenL
neHnoro apeHenn 1pe6ye1cn pnn peannsaunn Hmcnn a pec1an1enLnoc1L. KpoHe 1oro
poHnnnpykune Hmcnn npo6yxpak1 aauero Bny1pennero Coae1nnka. Baun
poHnnnpykune Hmcnn a1o pnpek1nam aauero Bny1pennero Coae1nnka. Baun
poHnnnpykune Hmcnn roaopn1 aaueHy Bny1penneHy Coae1nnky, a kakoH nanpaanennn
pa6o1a1L. Bau Bny1pennn Coae1nnk 1orpa ak1nansnpye1cn; Ho6nnnsye1 ace
o6unpnme pecypcm aauero nopcosna1enLnoro yHa, aaue naHn1n, aauero onm1a,
aaue cansn c A6conk1nmH pasyHoH. Torpa aau Bny1pennn Coae1nnk roaopn1 aaH
1ouno, u1o cpena1L, koHy saonn1L, kypa no1n n korpa pec1aoaa1L, u1o6m po6pa1Lcn
o1 poHnnnpykue Hmcnn po e aonnouennn nac1onLko 6mc1po, nackonLko aosHoxno.
Korpa am ak1nansnpye1e caoero Bny1pennero Coae1nnka npepnaHepenno
poHnnnpykue HmcnLk, am Hoxe1e poaepn1L n yaepenno, peun1enLno pec1aoaa1L no
pekoHenpaunnH Coae1nnka.



37


Fnaaa 8.
QEHCTBYHTE, HTOBm HORYHHTB BmFOQY
OT HORE3HmX CBR3EH

Ocnoaa1enL peknaHnoro aren1c1aa-nHnepnn [aanp Ornnan yc1anoann 1papnunk
papn1L Ha1puky ns nn1n qnrypok, korpa npnnnHan na pa6o1y noaoro pykoaopn1enn.
Korpa nonyunaun Ha1puky, nakoneu, po6npae1cn po nn1o ne6onLuo kyknm,
nanHenLue kyknm, n o1kpmaae1 a1o, on naxopn1 cnepykuee coo6uenne: ecnn
kaxpm ns nac naHe1 nkpe, ko1opme HenLue, ueH Hm, 1o Hm c1aneH koHnanne-
kapnnkoH, no ecnn kaxpm ns nac naHe1 nkpe, ko1opme 6onLue, ueH Hm, 1o Hm
c1aneH koHnanne-rnran1oH.

D1o amckasmaanne aepno ne 1onLko a o1nouennn npneHa noamx co1pypnnkoa. Ecnn am
okpyxn1e ce6n nkpLHn, ko1opme HenLue ueH am, 1o am oc1ane1ecL na npexneH
ypoane.

HpnHn1e Hepm, u1o6m aoaneuL yHnmx nkpe a aaun npoek1m. H noc1onnno ypnannkcL
1oHy, kak Hon knnen1m Ipar Penkep n Bnnn Ia1n, ocnoaa1enn kopnopaunn Guthy-
Renker, cnnaunaak1 npoek1nme koHanpm, npnrnauak1 aneunnx akcnep1oa n
koncynL1an1oa na ac1peun koHnannn, co6npak1 kaannqnunpoaannme Hnennn n
pannme, n 1epnennao nccnepyk1 pasnnunme 1oukn spennn. Onn noc1onnno npnHennk1
npnnunn rpynnoaoro Hmunennn (mastermind principle) Hanoneona Xnnna.

HPHIACHTE MHHOHEPA HA OBE[

Bespe Hoxno na1n yHnmx nkpe, ro1oamx aaH noHouL. Bm Hoxe1e ncka1L, n,
nakoneu, na1n ynpaanenua nnn npepnpnnnHa1enn c orpoHnmH onm1oH, no yxe na
nencnn, ro1oaoro aaH noHora1L n paaa1L coae1m. (SCORE, the Service Corps.
coo6uec1ao apHnnnc1pa1opoa na nencnn, nop nokpoan1enLc1aoH SBA, paxe
npepoc1aanne1 1aknx cneunannc1oa 6ecnna1no npepc1aan1ennH Hanoro 6nsneca).

Bm Hoxe1e na1n ycneunmx nkpe a cqepe caoero 6nsneca a ppyrnx pernonax, n onn
6ypy1 ro1oam nopenn1Lcn c aaHn caonH onm1oH sa c1onHoc1L o6epa. Mo konnera,
[xnH Pon, nac1on1enLno coae1ye1: Hpnrnacn1e Hnnnnonepa na o6ep. Kynn1e eHy
kpynnm counm 6nqu1ekc, xopouee anno, pecep1; noka on ec1, sapaaa1e eHy
aonpocm n annHa1enLno cnyua1e ero o1ae1m. [xnH saHe1nn, u1o 6onLunnc1ao nkpe
nepanLnoanpnm, n ne cnepyk1 ero coae1y. Onn roaopn1: B1o1 napenu Mnnnnonep?
Tak nyc1u caM kynn1 cee oe!

H 6m po6aann, u1o 6onLunnc1ao nkpe npnrnauae1 na o6ep 1aknx nkpe, ko1opme
snak1 HenLue npnrnauakunx, y ko1opmx HenLue onm1a. Hopo6no 1oHy, kak
1ennncnc1m npepnoun1ak1 o6uec1ao 1ex, k1o nrpae1 xyxe nx caHnx.

Bm Hoxe1e o6napyxn1L yHnmx, nonesnmx pnn aac nkpe a npoqeccnonanLnmx
accounaunnx, na ceHnnapax n konqepenunnx. BosHoxno, aaH npnpe1cn nann1L yHnoro
uenoaeka kak caoero coae1unka nnn pnn 1oro, u1o6m on amnonnnn pnn aac kakoe-1o
cneunanLnoe sapanne. Epnnc1aennoe aaxnoe ycnoane: am ne nape1e nyxnoro aaH
uenoaeka, ecnn ne npepnpnHn1e uaroa no ero noncky.

Hepaano, ao apeHn AHepnkancko Accounaunn Knnro1oproauea, n ac1pe1nn Honopyk
napy, nanncaauyk n nspaauyk aennkonennm neo6munm ny1eaopn1enL. HpnHepno
ceHL Hecnuea panee n ac1pe1nn nx na konqepenunn pnn aa1opoa, nspakunx caon
knnrn caHoc1on1enLno, na ko1opo n amc1ynan. Ha 1o konqepenunn onn sapann Hne
neckonLko aonpocoa, no onn ne aocnpnnnHann 1e coae1m, ko1opme nH ne npaannncL.

Onn cnpaunaann Ho Hnenne, no ne npnnnHann o1ae1oa, ko1opme nH ne npaan1cn.
Bonee 1oro, 6mno ncno, u1o onn ne xo1n1 nna1n1L coae1unky sa noHouL. Bo apeHn AAK
onn coo6unnn Hne, u1o onn npnnnnn yuac1ne a rnaanoH naunonanLnoH pneanoH 1ok-
uoy. Ho nx knnrn ne 6mno a knnxnmx Harasnnax, n onn ne nonyunnn caon

38


co6c1aennme 800 akseHnnnpoa, paspaaaeHmx ao apeHn uoy, ne 6mnn ro1oam aec1n
neperoaopm c oprannsa1opaHn uoy, n ne 6mnn ro1oam o1c1anaa1L caok nosnunk ao
apeHn uoy, a o1nnune o1 ppyrnx ero yuac1nnkoa, neko1opme ns ko1opmx npoc1o
Honononnsnpoaann npouecc.

H, 6esycnoano, Hor 6m yc1pon1L 1ak, u1o6m onn nonyunnn caon 800 akseHnnnpoa,
nokasannmx n paspaaaeHmx ao apeHn uoy; sannHancn 6m 1eneqonnmHn saonkaHn;
aepon1no, neHepnenno npopan 6m 5000 nnn 6onLue akseHnnnpoa nx knnrn, n nonyunn
6m eu a 1pn pasa 6onLue sanpocoa na knnry; o1c1anaan 6m nx npaaa ao apeHn uoy;
kopoue roaopn, noHor 6m nH ckono1n1L kann1an a npouecce a1oro 1pypnoro npouecca.

H n ne epnnc1aennm 1ako uenoaek. Cyuec1aye1 Hnoro nkpe,
amcokokaannqnunpoaannmx, u1o6m noHouL a nopo6no cn1yaunn. Ho onn no1epnnn
aosHoxnoc1L, ko1opan, Hoxe1 6m1L, amnana nH pas a xnsnn, ns-sa caoero ynpnHc1aa n
caoe ckynoc1n.

k6o 6nsnec, nk6an cqepa pen1enLnoc1n pasanaak1cn cnnukoH 6mc1po n
Hnoroc1oponne, u1o6m uenoaek a opnnouky okasancn a coc1onnnn cnpaann1Lcn co
aceHn acnek1aHn caoe pen1enLnoc1n. C1peHnenne cpena1L BC caHoHy nenpaannLno.

Hn1epecnm qak1: 6onee 30 pasnnunmx nnca1ene anecnn cao 1aopueckn aknap a
kynL1oam qnnLH OHHCTOHB. HeckonLko npopkcepoa. C1naen Cnnn6epr.
Tanan1nname ak1epm n ak1pncm. Hccnepoaa1enn pmnka. OrpoHnan rpynna
paspa6o1unkoa. B caoe nepao knnre n Hkokka nncan o ero ynpnxke nouape:
rpynne paspa6o1unkoa, ko1opme npeapa1nnn Kpacnep a no6epn1enn.

OuenL uac1o nannune n aaxnoc1L rpynnm paspa6o1unkoa a konkpe1noH 6nsnece nnn
oprannsaunn oc1ae1cn nesaHeuenno pnn c1oponnnx na6nkpa1ene. Ho a 6onLunnc1ae
ycneunmx cnyuaea a rpynny paspa6o1unkoa axopn1 o1 2 po 20 cneunannc1oa,
pa6o1akunx ouenL nanpnxenno. A 1enepL, 1onkn HoHen1: am ne Hoxe1e
npncnyunaa1Lcn 1onLko k 1eH coae1aH, ko1opme aaH npaan1cn n ko1opme npnpak1
snaunHoc1L aaueHy Hnennk. He1, am Hoxe1e, koneuno, no a a1oH cnyuae y aac
naaepnnka nnuero ne nonyun1cn. Hnorpa caHmH uennmH uenoaekoH okasmaae1cn 1o1, y
ko1oporo poc1a1ouno cHenoc1n, u1o6m ckasa1L aaH: A koponL-1o ronm!

C ppyro c1oponm, am6op coae1nnkoa cnepye1 npoaopn1L upesamuano 1ua1enLno. Ha
Honx ceHnnapax n cnnukoH uac1o cnmuy o1 nkpe, y ko1opmx ec1L aennkonennan
npen, ko1opme o6cypnnn a1y noayk npek, amncnnnn u1o-1o a npouecce o6cyxpennn,
1onLko pnn 1oro u1o6m na1n koro-1o c ananornuno npee, n cpena1L na a1oH penLrn.
Takoe nponcxopn1 ouenL uac1o.

B npouecce onncannn cospannn npaannLno rpynnm paspa6o1unkoa - 1ua1enLno
o1o6panno rpynnm nkpe, ko1opan 6ype1 pa6o1a1L aaunH pynopoH, - pok1op
Hanoneon Xnnn nncan: Mu MoxeM nnannpoaa1u oc1nuu uero-nno 1onuko c 1eMn, k1o
aepn1 a nac n k1o cnMna1nsnpye1 namnM nnanaM.

Ho a1o aoace ne snaun1, u1o naH nyxnm 1onLko noppaknaa1enn. He1, naH
neo6xopnHa konc1pyk1nanan kpn1nka. HaH neo6xopnH k1o-1o, k1o ykaxe1 na
nepoc1a1kn n 1pypnoc1n, ko1opme Hm HoxeH nponyc1n1L a nopmae nauero an1ysnasHa.

Ho a1n nkpn ponxnm, pec1an1enLno, xaxpa1L nauero ycnexa; onn ponxnm 6m1L
yaepenm a naunx aosHoxnoc1nx, 6m1L nporpeccnanmHn, nnnoaaunonnmHn,
on1nHnc1aHn a caHoH unpokoH cHmcne; kpoHe 1oro, onn ponxnm o6napa1L
ycneunmHn, peneaan1nmHn onm1oH n snannnHn.

Yon1 [ncne amckasmaancn no noaopy Hnenn ppyrnx nkpe 6onee kpa1ko n
o1kpoaenno. On, o6muno, cnpaunaan 10 uenoaek o6 nx Hnennn; n, a cnyuae, ecnn aceH
nH ne npaannacL kakan-1o ns ero npe, on npnxopnn k saknkuennk, u1o a1a npen
nan6onee ppyrnx poc1ona anoxenn.

39



Bennkn ak1ep He1p Yc1nnoa ckasan: Ecnn Mnp saa1pa ncuesne1, nocnenee, u1o Mu
ycnumnM, yy1 cnoaa akcnep1a: a1o neaosMoxno!

Onpepenenno, cnepye1 6m1L oc1opoxnmH a o1nouennn akcnep1a, ko1opm 1onLko
Hoxe1 aaH ckasa1L, noueHy am no1epnn1e neypauy n noueHy am ne cHoxe1e cpena1L
1o, u1o xo1n1e.

Opnn ns Honx knnen1oa, [xon Honk, ouenL ycneunm Honopo uenoaek, cospaaun
HnoroHnnnnonnm 6nsnec a o6nac1n nspa1enLckoro pena n ceHnnapoa, acnoHnnae1,
kak a nauane caoe kapLepm, cnpn nanpo1na koncynL1an1a-akcnep1a, cnyuan ero
amckasmaannn o 1oH, u1o on nepoc1a1ouno xopoun, yHnm, aspocnm, pnnaHnunm,
u1o6m cospa1L nopo6nm 6nsnec.

Uenm penL akcnep1 ampaaan eHy paccyxpennn o npnunnax, noueHy [xony
npeponpepeneno no1epne1L nopaxenne, ne 6epn ao annHanne 1o1, qak1, u1o [xon
ampan akcnep1y uenyk ropy pener n 1ua1enLno ann1maan kaxpoe ero cnoao. (Mne
cnepye1 ynoHnny1L, u1o a1o coaceH ne 1o1 c1nnL, a ko1opoH n amnonnnk 1y pa6o1y
koncynL1an1a, ko1opyk n amnonnnk; nao6opo1, n aoopyueannk nkpe pena1L ace, u1o
onn Hory1, caHoc1on1enLno; n c1apakcL pasan1L y nnx nesaancnHoc1L, a ne
saancnHoc1L.)

B onncmaaeHoH amue cnyuae, [xon pacceppnncn. Ero Hoxno nonn1L. BosHoxno,
akcnep1 uan1axnpoaan ero, no [xon nanoHnnn ce6e: H 1ua1enLno nsyunn a1y
o6nac1L; n npopenan caok poHaunkk pa6o1y; n co6pan aHec1e npopyk1m,
npeaocxopnune ce6e nopo6nme; n c1an npeaocxopnmH cnnkepoH; ne1 npnunnm, no
ko1opo n ne cnpaankcL c sapyHannmH.

B konue konuoa, 1o1 akcnep1 yuen ns 6nsneca, a [xon Honk npouae1ae1 a 1oH
6nsnece, ko1opm on am6pan. H1ak, oc1epera1ecL akcnep1oa, ko1opme roaopn1 aaH
1onLko 1o, uero am HE CMOXETE cpena1L (nnn HE CMOXETE cpena1L 6es noHoun
akcnep1a). Honun1e uenoaeka, o6napakuero poc1a1ounmHn snannnHn, ko1opm
cHoxe1 ykasa1L na aaun nepoc1a1kn n sapaaa1L aonpocm, no ko1opm a coc1onnnn, n
6ype1 ampanra1L npepnoxennn no ynyuuennk, naxopn1L aosHoxnoc1n, n, a o6ueH,
6ype1 c1peHn1Lcn k 1oHy, u1o6m amncnn1L, kaknH o6pasoH am CMOXETE poc1nuL
naHeuennmx uene.

Takne nkpn ponxnm 6m1L poc1a1ouno 6onLunHn, u1o6m ne saanpoaa1L aaunH
ycnexaH n poc1nxennnH. Onn ponxnm 6m1L poc1a1ouno yHnmHn, u1o6m o1paaa1L ce6e
o1ue1 a 1oH, uero onn ne snak1, n uyac1aoaa1L ce6n a 6esonacnoc1n, u1o6m npnsna1L
a1o, - uenoaeky, y ko1oporo ec1L nenokone6nHme y6expennn o6o aceH na cae1e,
poaepn1L nenLsn. Onn ne ponxnm 6on1Lcn npaapm nnn ns6era1L peanLnoc1n, no, a
uenoH, onn ponxnm 6m1L on1nHnc1nunmHn, nac1poennmHn nosn1nano, no caoe
npnpope.

Hepeqpasnpyn saronoaok knnrn Hn1epa MakBnnLnHca: au ne Moxe1e nosaonn1u cee
pockomu nMe1u a kauec1ae nnxamero coae1nnka neccnMnc1a. B koHanpy aaunx
akcnep1oa ponxnm axopn1L kak nkpn, nenocpepc1aenno cansannme c aaue cqepo
pen1enLnoc1n, 1ak n ne cansannme c ne.

B konue konuoa, amcnyuaa Hnennn akcnep1oa n paccHo1pea nx, nac1ynae1 apeHn,
u1o6m ckasa1L: [oaonLno, n npepnpnnn1L npak1nueckne uarn. Mne uac1o
npnxopn1cn nepexnaa1L nenpnn1nme ouyuennn, korpa Hne npnxopn1cn
koppek1npoaa1L npepc1aanenne nkpe o npepnpnnnHa1ene, kak o uenoaeke,
HPE[HPHHHMAKEM pnck, - a HoeH nonnHannn, npepnpnnnHa1enL, a1o uenoaek,
ko1opm CHPABHETCH c pnckoH.

Oueanpno, u1o ueH 6onLue nnqopHaunn n o6ocnoaannmx Hnenn aaH ypa1cn co6pa1L
n npnnn1L ao annHanne npexpe, ueH npnnn1L aaxnoe peuenne, 1eH nyuue. Opnako ne

40


sa1nrnaa1e peuenne. Hpouecc c6opa n ouenkn nnqopHaunn Hoxe1 sa1nny1Lcn po
6eckoneunoc1n, acerpa nape1cn eu opnn cneunannc1, ko1oporo nyxno amcnyua1L,
eu opnn nc1ounnk, c ko1opmH neo6xopnHo npokoncynL1npoaa1Lcn, eu co6pannme
pannme, ko1opme neo6xopnHo yuec1L. Ecnn aac noc1onnno co6nasnne1 eu ne
sapec1aoaannan nnqopHaunn, anannsa ace a1o nnqopHaunn 6ype1 npoc1o
napannsoaan.

3 noxkn c1yna ycneunoro poc1nxennn

Hpepc1aaL1e ce6e c1yn na 1pex noxkax. Ecnn opno noxkn nepoc1ae1, am ne cHoxe1e
cnpe1L na 1akoH c1yne, am caann1ecL c nero. Hn opna ns a1nx 1pex noxek ne aaxnee
ppyro. Bce 1pn noxkn penn1 caok snaunHoc1L Hexpy co6o a paano c1enenn. [ae
noxkn 6es opno ne nyuue, ueH opna 6es payx nnn, paxe, nn opno noxkn. Bce 1pn
noxkn xnsnenno neo6xopnHm. 3naunHoc1L a1nx noxek paanoHepno c6anancnpoaana.

H1ak, nepaan noxka: HHOOPMAUHH. B1opan COBET H ACCOUHAUHH. Tpe1Ln
PELEHHE H [EHCTBHE.

B cnepykun pas, korpa 6ype1e cHo1pe1L qy16on no 1eneansopy, nona6nkpa1e sa
npoqeccnonanLnmH qy16onLnmH 1penepoH, ko1opm naxopn1cn sa npepenaHn nonn. Y
nero HenLue Hnny1m apeHenn Hexpy nopauaHn, u1o6m onpepenn1Lcn, 6mno nn
napyuenne.

On anapee1 HHOOPMAUHEH: y nero nop pykaHn, na nnc1kax 6yHarn nnan nrpm,
aknkuakun sannannpoaannme nepepaun Hnua, ko1opme 6mnn cnnannpoaanm po
nrpm; 1ua1enLnm ananns nnqopHaunn o6 nrpokax koHanpm npo1nannka, - nx
cnnLnme n cna6me c1oponm, noaepenne, 1ouno 1akxe kak n nnqopHaunn o
cnoco6noc1nx, cnnLnmx n cna6mx c1oponax nrpokoa co6c1aenno koHanpm. Y nero ec1L
COBET H ACCOUHAUHH: a 1euenne nepenn nepep nrpo 6onLunnc1ao 1penepoa
coaeuak1cn co caonHn noHounnkaHn, nrpokaHn; uac1o onn koncynL1npyk1cn no
1eneqony c neHnorouncnennmHn ouenL napexnmHn coae1nnkaHn, o ko1opmx Hano u1o
nsaec1no unpoko ny6nnke, - 1aknHn, kak ppyrne 1penepm, 1penepm, ko1opme yxe
yunn na nencnk.

Bo apeHn nrpm on nonyuae1 nnqopHaunk o1 1penepoa-noHounnkoa, ko1opme
na6nkpak1 sa nrpo caepxy, n o1 ppyrnx noHounnkoa, ko1opme na6nkpak1 sa nrpo c
6okoao nnnnn nonn aHec1e c nnH. K neHy noc1onnno noc1ynae1 o6pa1nan cansL o1
nrpokoa on a kypce acero, u1o nponcxopn1, - ao1 u1o n saHe1nn ao apeHn nocnepne
nrpm. Ho, 1eH ne Henee, y nero HenLue Hnny1m. 1o6m npnnn1L PELEHHE. Kak on
cHoxe1 a1o cpena1L npn 1akoH npeccnnre? H ne nHee1 snauennn, kakan nHenno
cn1yaunn HnnnHanLno aaxnoc1n, nepaan nopaua Ha1ua, cn1yaunn xnsnn n cHep1n,
oc1anocL pae Hnny1m, - y nero HenLue Hnny1m, u1o6m npnnn1L peuenne. Kak 6m am
pec1aoaann npn 1akoH npeccnnre?

Hs a1nx 1pex koHnonen1oa, COBET H ACCOUHAUHH 1o1 caHm, ko1opm aaH cnepye1
o1napn1L sapanee, pasanaa1L ao apeHenn n ncnonLsoaa1L exepneano. Bm okaxn1e
caHn ce6e neouennHyk ycnyry, ecnn cospapn1e caok co6c1aennyk ce1L, cao
co6c1aennm Hosroao 1pac1, coc1onun ns nkpe, na cyxpennn n noppepxky
ko1opmx am Hoxe1e nonoxn1Lcn.



41



Fnaaa 9.
HPEQHPHMHTE QEHCTBHR, HTOBm
(HO KPAHHEH MEPE) YQBOHTB CBOH QOXOQ

Cyuec1aye1 npaapa, ko1opyk Hano k1o ns nonn1nkoa, akonoHnc1oa, yun1ene xo1n1
coo6un1L nkpnH, n Hano k1o ns nkpe xoue1 ycnmua1L a1y npaapy: sa onpepenennme
anpm pa6o1m sapnna1a Hoxe1 coc1aann1L 1onLko onpepenennoe HakcnHanLnoe
konnuec1ao ponnapoa a uac, ane saancnHoc1n o1 1oro, amnonnne1e am a1y pa6o1y a
1euenne ropa, pecn1n nnn 1pnpua1n ne1.

Hpoponxn1enLnoc1L ne o6nsa1enLno npnnece1 6onLue pener, no1oHy u1o apeHn,
ko1opoe uenoaek sa1paunaae1 na amnonnenne a1o pa6o1m, ne o6nsa1enLno yaennun1
nc1nnnyk uennoc1L amnonnennn a1o pa6o1m. (Onnancoame npo6neHm kpynnmx
6kpokpa1nuecknx cnc1eH, 1aknx kak nou1a CLA, aanannnnn, aa1oHo6nnLnan
npoHmunennoc1L, naua cnoco6noc1L konkypnpoaa1L na Hnpoamx pmnkax, npo6neHm
kauec1aa naue o6pasoaa1enLno cnc1eHm, ao HnoroH cansanm c 1eH, u1o
pa6o1opa1enn ncnm1maak1 paanenne onn ponxnm nna1n1L 6onLue 1eH, k1o ponLue
pa6o1ae1. npepm npoqcoksoa - peHarorn n nonn1nkn, coxpannkune a1y, na 100%
qanLunayk akonoHnky papn caonx co6c1aennmx amrop, nanecnn nenonpaanHm apep
naue c1pane. AkapeHnueckne yuenme, ko1opme npepnoun1ak1 nrnopnpoaa1L, kak
akonoHnka pa6o1ae1 na caHoH pene, n kak [OXHA pec1an1enLno pa6o1a1L,
noHorann, copec1aoaann o6Hany aHepnkanckoro napopa, pa6ounx, c1ypen1oa,
ro1oanunxcn k kapLepe.)

HockonLky naue akonoHnke npepc1on1 nosnakoHn1Lcn c a1o nennuenpnn1no
peanLnoc1Lk a 1euenne rpnpyunx ne1, e npepc1on1 ac1pe1n1Lcn co HnornHn
nenpnn1nmHn HoHen1aHn.

TeH ne Henee, npaapa, ckpm1an sa a1nHn nenpnn1noc1nHn, - cekpe1, ko1opm nosaonn1
aaH, 6es npeyaennuennn, yaennun1 aau poxop no xenannk.

B caoe knnre BEHAHLHE OTKPBTHH Dpn Ha1nnren o1Heuae1, u1o a kaxpo
cqepe uenoaeuecknx yc1peHnenn cyuec1ayk1 caon saespm; ace oc1anLnme a a1nx
cqepax npe6maak1 a y6maakueH nopnpke 1oro, u1o Hm HoxeH nasaa1L coo6uec1ao
aosnarpaxpaeHmx sa ycnyrn. On roaopn1 o 1oH, u1o epnnc1aennan npnunna, no
ko1opo opnn nkpn nonyuak1 6onLue pener, ueH ppyrne, saknkuae1cn a 1oH, u1o a1n
nkpn cHornn cpena1L ce6n 6onee snaunHmHn.

On o1Heuae1, u1o a 6onLunnc1ae cnyuaea, pasHep ronopapa, nonyuaeHoro
cneunannc1oH, onpepenne1cn o1ae1oH na cnepykun aonpoc: nackonuko a1o1
cnenannc1 nerko saMenneM pyrnM?

Ho Hepe 1oro, kak n a1o nncan, n cnyuan pe6a1m a aockpecno y1penne nporpaHHe
noaoc1e, nocanuennme sann1oc1n, nponsaopn1enLnoc1n n 6esonacnoc1n a AHepnke.
Monopo pa6o1nnk sapan aonpoc ynpaanenuaH n npepc1aan1ennH npoqcoksoa: Kak
am noHoxe1e Hne ns6exa1L no1epn pa6o1m a 6ypyueH?

Hy, anpn1e nn, a1o nenpaannLnm aonpoc. Hpoqcoksm nm1ak1cn nso acex cnn
saun1n1L ce6n, o1aeuan na a1o1 aonpoc, n, a pesynL1a1e, onn roaopn1 nenpaapy.
Ynpaanenum, nso acex cnn nm1ancL o1ae1n1L na a1o1 aonpoc, 1akxe apy1.
Hpaan1enLc1ao 1akxe nonm1anocL o1ae1n1L na a1o1 aonpoc, no 1oxe ape1.
Epnnc1aennm uec1nm o1ae1 na a1o1 aonpoc o1kasa1Lcn o1aeua1L na nero coaceH.
1o 1pe6ye1cn o1 Honoporo uenoaeka? EHy cnepye1 na1n sepkano, a ko1opoH on 6ype1
o1paxa1Lcn ao aecL poc1, cec1L nepep a1nH sepkanoH, n, annHa1enLno sarnnnya a
rnasa caHoHy ce6e, sapa1L ce6e aonpoc: 1o n co6npakcL cpena1L, u1o6m ne no1epn1L
a 6ypyueH Hok pa6o1y?. Knkueame cnoaa specL u1o H co6npakcL cpena1L - ao1
npaannLnm aonpoc.


42


A ao1 eu nopo6nme aonpocm:

1. 1o R co6npakcL npepnpnnn1L, u1o6m noamcn1L caok uennoc1L na pmnke?

2. 1o R co6npakcL npepnpnnn1L, u1o6m snaun1enLno noamcn1L Hok snaunHoc1L
pnn Hoero 1ekyuero pa6o1opa1enn (Honx knnen1oa, nokyna1ene, naunen1oa)?

3. 1o R co6npakcL npepnpnnn1L, u1o6m noamcn1L Hok uennoc1L pnn
no1enunanLnmx pa6o1opa1ene a 6ypyueH?

4. 1o R co6npakcL npepnpnnn1L, u1o6m cpena1L ce6n nac1onLko uennmH
pa6o1nnkoH, u1o6m okasa1Lcn nocnepnnH ns yaonennmx?

K coxanennk, nan6onee pacnpoc1panennmHn o1ae1aHn nannk1cn cnepykune:
Y Menn ne1 apeMenn, H ne Mory cee nosaonn1u, MoeMy pao1oa1enk
cneye1..., Hpaan1enuc1ay cneye1 , Hoauma1u aeuepoM ypoaenu caoero
opasoaannn? /a n aecu enu Mnoro n nanpnxenno pao1an. H npnxoxy oMo
c pao1u yc1aamn. H ne Mory nosaonn1u cee npoonxa1u opasoaanne no
aeuepaM. Mexy npounM, ecnn a npoecce oyuennn n npnope1y naaukn,
ko1opue yy npnMenn1u na pao1e, 1o Mo pao1oa1enu onxen sanna1n1u
Mne sa a1o. /a n oyua1u Menn onxnu a paouee apeMn, a ecnn n yy
oyua1ucn a caoe caoonoe apeMn, Mne onxnu nna1n1u caepxypounue.

Dpnk Xoqqep nanncan: Mnorne nkn naxon1 o1roaopky, ko1opan okasuaae1cn nn
nnx onee npnaneka1enuno, ueM oc1nxennn.

Menn nnorpa npepc1aannk1, kak cnnkepa, kak Hpoqeccopa Cypoao PeanLnoc1n. Hy,
kaxpm aspocnm uenoaeka ponxen nayun1Lcn cnpaann1Lcn c a1o cypoao
peanLnoc1Lk, n kak Hoxno ckopee. Kaxporo Honoporo uenoaeka cnepye1 o6yun1L, kak
a1o pena1L: uepes rop, uepes 1pn ropa, uepes nn1L ne1, naunnan c nac1onuero HoHen1a
konkpe1nan pa6o1a (sapaua), c ko1opo am ne cnpaan1ecL, ouy1nHo aospac1e1 a caoe
uennoc1n.

Bm 6ype1e nn6o npepc1aann1L 1y xe caHyk snaunHoc1L, nn6o yaennun1e caok
uennoc1L, no caoe co6c1aenno nnnuna1nae, - a1o epnnc1aennm aapnan1 pasan1nn
co6m1n. Ecnn am ne yaennunnn co6c1aennyk uennoc1L a onpepenennoH cHmcne, aau
pa6o1opa1enL nnn aau knnen1 ne 6ypy1 aaH 6onLue nna1n1L, ane saancnHoc1n o1
nnqnnunn. Baue akonoHnueckoe nonoxenne pac1 o6pa1nm xop. Bau poxop
nepec1ane1 pac1n nnn naune1 yHenLua1Lcn. Hoc1enennoe cnnxenne aaue
nokyna1enLcko cnoco6noc1n kak no1pe6n1enn ne pac1 aaH aosHoxnoc1n konn1L
penLrn, aknapmaa1L penLrn n cospaaa1L caok qnnancoayk saunuennoc1L nnn y aac
paxe naune1 paspyua1Lcn 1o, u1o am cospann panee. A aaua ynsanHoc1L o1nocn1enLno
apeHenno no1epn pa6o1m, yaonLnennn nnn aaue saHenm aospac1e1.

Ckasannoe aepno 1akxe a o1nouennn anapenLuea co6c1aennoro 6nsneca. Ecnn am ne
noamuae1e caoe uennoc1n pnn caonx sakasunkoa, ecnn am ne c1anoan1ecL pnn nnx
nesaHennHmH, coaepuenno neo6xopnHmH, anoaL n anoaL, penL sa pneH, 1orpa aaua
snaunHoc1L pnn nnx napae1. Baua snaunHoc1L Hoxe1 nn6o pac1n, nn6o yHenLua1Lcn.

KaknM opasoM, au yMae1e, Mnorne nkn npnope1ak1 a1y nek oaanenno
c1onMoc1n?

Hy, ornnpn1ecL aokpyr. Kaxpm pecn1m cpepn aspocnmx aHepnkanuea nonLsye1cn
1anonaHn na nLro1noe npno6pe1enne npopyk1oa nn1annn. 85% aHepnkanuea na nencnn
ncnm1maak1 qnnancoame 1pypnoc1n a ypoane1aopennn caonx ocnoanmx no1pe6noc1e
6es counanLnoro o6ecneuennn. B 6onLunnc1ae kpynnmx koHnann Haccm nkpe
penak1 opny n 1y xe pa6o1y 1eH xe caHmH cnoco6oH rop sa ropoH, paxe pecn1nne1ne
sa pecn1nne1neH, n okasmaak1cn uoknpoaannmHn, korpa 6onee peueaan nnoc1pannan
pa6ouan cnna, nnn aa1oHa1nsaunn, nnn u1o-1o eu am6pacmaak1 nx na ynnuy.

43



BnapenLum Hanoro 6nsneca okasmaak1cn ynsanHmHn, korpa a nx ropope nonanne1cn
6onee arpeccnanm, kpynnm konkypen1. Kak 1akne yxacnme aeun Hory1 cnyua1Lcn c
xopounHn nkpLHn a AHepnke?

Y acex a1nx nkpe nHee1cn opna o6uan uep1a. Iop sa ropoH onn ne nponannk1
nnkako nnnuna1nam, nnuero ne penak1, ne aknapmaak1 nn apeHn, nn penLrn a caoe
co6c1aennoe pasan1ne. BAM cnepye1 annHa1enLno npncHo1pe1Lcn k 1aknH nkpnH, n
npnnoxn1L ace ycnnnn, u1o6m ne nocnepoaa1L nx npnHepy.

H, ecnn am pec1an1enLno xo1n1e ypaon1L cao poxop, npoc1o-nanpoc1o npepnpnHn1e
pec1ann, u1o6m y1pon1L caok uennoc1L, caok snaunHoc1L; opno ns 1pex nponsope1
o6nsa1enLno: nepaoe - aau 1ekyun pa6o1opa1enL noamcn1 aaH sapnna1y;
npepoc1aan1 noame 6onycm nnn noamcn1 a ponxnoc1n; a1opoe noam pa6o1opa1enL
pasmue1 aac n auenn1cn a aac; nnn 1pe1Le am nape1e pnn ce6n nekyk
npepnpnnnHa1enLckyk aosHoxnoc1L. 1o6m caHoHy ce6e amnncmaa1L uekn.

H, ecnn am yxe nanne1ecL anapenLueH 6nsneca n xo1n1e ypaon1L cao poxop, npoc1o-
nanpoc1o npepnpnHn1e uarn, u1o6m y1pon1L caok snaunHoc1L pnn caonx nokyna1ene.
Baua koHnencaunn acerpa 6ype1 coo1ae1c1aoaa1L aaue uennoc1n.


44




Fnaaa 10. Qec1ay, v1o6m sanau1u o ce6e,
caoux upenx, caoeH 6usuece, npopyk1ax u cepaucax

Ceropnn a spannn Kro-sanapno Konqepenunn 6acke16onLnoro konnepxa n o6epan c
1penepoH a o1c1aake BnnnoH Ooc1epoH. Y nero 6mna pnnnnan n neaepon1no neo6munan
kapLepa 1penepa. Bnnn cpenan 1penepoH nsaec1noro [xnHa Bankano. Bnnn
qenoHenanLno ponro npe6maan a ponxnoc1n Iepuorc1ae, a sa1eH a Ynnaepcn1e1e
Kxno Kaponnnm.

Xypnan Dckaap nasaan ero [anoH Kapnern 6acke16onLno nnouapkn ns-sa ero
cnaam cnnLnoro Ho1naa1opa. On nepeaepnyn Ceaepo-sanapnm ueHnnona1. B kaxpoH
cnyuae, kypa 6m Bnn nn un, noceuaeHoc1L pocna, noppepxka onekynoa konnepxa
aospac1ana, n aoaneuennoc1L coo6uec1aa a koHanpy snaun1enLno ynyuuanacL.
3aknkuenne: Bnnn Ooc1ep snae1, kak sanonnn1L Hec1a na c1apnonax.

H a1o 1o, o ueH, Hm pasroaapnaann sa o6epoH; u1o on ceuac penae1 pnn ukonm Kro-
sanapno Konqepenunn c noc1onnno cnnxakuecn aypn1opne, 1ak a1o o6yuenne n
Ho1naaunn 1penepoa nckycc1ay npopanxennn, n caH on neyHonnHo sannHae1cn
npopanxenneH. B npounoH ropy, na ueHnnona1e Tip-Off Luncheon, pnn npnHepa, 6mno
acero 300 spn1ene; a a1oH ropy 1000, n uenL Bnnna na cnepykun rop 1500.
500%-nm npnpoc1 sa 2 cesona. Lkonm, y ko1opmx 2000 spn1ene na copeanoaannnx,
a 1euenne cesona nop annnnneH Bnnna nonyuak1 4500 spn1ene.

1o snae1 Bnnn Ooc1ep o6 ycnexe,
uero ne snak1 6onLunnc1ao
(nnn ne xo1n1 sna1L)

Bo1 u1o Bnnn pacckasan Hne, u1o kaxpm ponxen ycnmua1L n npnnn1L ceppueH
(npaan1cn nH a1o nnn ne1): Tpenepu, - ckasan on Mne, - uac1o ne nonnMak1, u1o 1o,
u1o onn enak1 sa npeenaMn acke1onuno nnoakn, a 1euenne acero roa,
oancu c konneraMn n c npec1aan1ennMn nanonanunux cpec1a Maccoao
nnqopMann, npoanran caok koMany, 1akxe aaxno, kak 1o, u1o onn enak1 na none.
Ho1oHy u1o ecnn noceuenne Ha1ue naune1 cnnxa1Lcn, caHm npoc1o ny1L, no
ko1opoHy nope1 ynnaepcn1e1, yaonn1 1penepa n naHe1 noaoro 1penepa c noamHn
c1nHynaHn n noamHn o6euannnHn. Ho1oHy u1o, ecnn noceuaeHoc1L napae1, c1papae1
na6op. Ho1oHy u1o, enn noceuaeHoc1L napae1, yaepennoc1L nrpoka a ce6e n ero
caHoo1paua c1papak1.

[pyrnHn cnoaaHn, npopanxenne ouenL, ouenL aaxnan c1opona pen1enLnoc1n
1penepa. [pyrnHn cnoaaHn, nppo 1penepc1aa (1ouno 1akxe, kak cyunoc1L anapennn
pec1opanoH, anapennn sooHarasnnoH, nanncannn knnr, kaennpnoro Hac1epc1aa nnn
uero yropno) ne nac1onLko yx n aaxno, ono ne nanne1cn knkuoH k ycnexy. YHnm
1penep yaepennm a ce6e, 1aopueckn npoHo1op. Bnnn roaopn1, ynm6ancL: Ona ns
nannce na Moe c1ene roaopn1, u1o yxacnoe cnyuae1cn, kora 1u ne npoanraemu
cen.

H npnc1anLno cnexy sa kapLepo Bnnna, kak a ynnaepcn1e1e Kxno Kaponnnm, 1ak n
ceuac a Hop1aec1epne, a SWC, n ao1 u1o n aaH ckaxy. Ecnn am ne snae1e, rpe on 6mn,
am Hoxe1e a1o amncnn1L, npocHa1pnaan coo1ae1c1aykuyk nn1epa1ypy, kanenpapn,
paccmnkn, anek1ponnme nepennckn kaxpo ukonm. Opnn ampenne1cn cpepn acex. H
a1o 1o, rpe am nape1e Bnnna Oopc1epa.

Kak am anpn1e, a KAX[OH cqepe, a ko1opo napo npnnara1L ycnnnn, a KBOH
cqepe, a ko1opo napo npnnara1L ycnnnn, no6epn1ennHn okasmaak1cn npoHo1opepm.

Koe-k1o saxoue1 noxanoaa1Lcn, nackonLko a1o necnpaaepnnao. H anpen opnoro knoyna
ns ABA ao apeHn 1ok-uoy, ko1opm o6annnn npepc1aan1ene kpnpnuecko npoqeccnn

45


a 1oH, u1o neko1opme apaoka1m ypennk1 cnnukoH Hnoro annHannn caHonnapy.
AkapeHnueckan cpepa ynnaepcn1e1a u1a1a Apnsona ro1oaa nopaeprny1L oc1paknsHy
npoqeccopa, ko1opm cHor npeapa1n1L caok knnry Ipe Bonn, 1aH A a
naunonanLnm 6ec1cennep, c1aa snaHenn1mH n, saopno, 6ora1mH. Bce a1o epynpa.
3aanc1L. Ionoc aro. Te, k1o ne xo1n1 sannHa1Lcn npopanxenneH, acerpa c1anoan1cn
caHmHn o1LnanennmHn kpn1nkaHn 1ex nkpe, npopanxenne ko1opmx ak1nano n
ycneuno.

HocHo1pn1e na nk6yk cqepy pen1enLnoc1n, n am o6napyxn1e o6onx npepc1aan1ene.
Bm o6napyxn1e ouenL rpoHknx kpn1nkoa npoHo1opoa. H am o6napyxn1e upesamuano
ycneunmx npoHo1opoa.

Ienepan Ha11on anpencn HnornH, kak 6ecc1mpnm, aronc1nunm npoHo1op. Maponna,
na npo1nxennn ace e kapLepm, nopaepranacL ycHeukaH kak uenoaek 6es 1anan1a,
npopanrakun caH ce6n. Bpanpon Tapknn1oqq. [onanLp TpaHn. Pnuapp Hnkcon 6mn
cnauana uenoaekoH, coaepueno nnuennmH pacnonoxennn, a c1an yaaxaeHmH
uenoaekoH, nponnua1enLnmH rocypapc1aennmH pen1eneH, 6naropapn ouenL
nanopnc1o c1pa1ernn caHonpopanxennn.

[aaa1e po6aanH cnepykuee amckasmaanne: ouenu Mnoro c1a1y aosanrny1o 1eM
nknM, ko1opue noaepranncu cnnuno kpn1nke; no ouenu Mano c1a1y aosanrny1o
kpn1nkaM.

BAM HPOCTO HA[O BBBPATB
[aepL N 1 nnn [aepL N 2

Y aac, pec1an1enLno, paa aapnan1a. Bm Hoxe1e am6pa1L: sappa1L cao noc n
nopaepra1L npoHo1opoa n caH npouecc npopanxennn kpn1nke, cun1a1L npopanxenne
nepoc1onmH, nnxe aauero poc1onnc1aa, rnynoc1Lk, n npoc1o nepoaonLno aopua1L,
rnnpn na ace a1o. HH am Hoxe1e o1nec1ncL k a1oHy nosn1nano, n ncnonLsoaa1L,
u1o6m cospa1L ce6e annnnne, nsaec1noc1L, npec1nx, kpepn1ocnoco6noc1L,
snaHenn1oc1L, kapLepy n qnnancoam ycnex. D1o aau am6op.

Tpenepm, c ko1opmHn pa6o1ae1 Bnnn, cHeno ac1peuak1cn co aceHn a1nHn
aosHoxnoc1nHn. Heko1opme ns 1ex, k1o am6npae1 [aepL N 1, no1epnk1 caon
1enepeunne nosnunn, nauny1 panra1Lcn anns, a HenLune ukonm, n, aosHoxno, 1aH
onn napy1 caoe cuac1Le, cnokoc1ane, caok nnuy, n 1orpa ac a nopnpke. Mnorne,
1eH ne Henee, npn a1oH panxennn anns, 6ypy1 osapauenm n oropuenm. Bck caok
oc1aauykcn xnsnL onn 6ypy1 saanpoaa1L ppyrnH nkpnH, ko1opmx onn cun1ak1 Henee
kaannqnunpoaannmHn, Henee cnoco6nmHn 1penepaHn, ueH nannk1cn onn caHn. B Hnpe
nonno 1aknx nkpe.

HeHnorne am6epy1 [aepL N 2. Hocnanne oc1nrne1 nx. Onn cHory1
nn1ennek1yanLno n aHounonanLno cnpaan1Lcn c 1eH, kak ac nponcxopn1 na caHoH
pene. Onn arpmsak1cn n o6yuak1cn, apan1npyk1cn, n pac1y1. Hs nnx nonyuak1cn
aennkne npoHo1opm. H a1o 1e npoHo1opm, uLn nHena Hm ysnaeH.

D1o1 enoaek Moxe1 Haua1L Cnopn1L B Hyc1o
KoHna1e Kak Bm Moxe1e Hpeycne1L
C TaknMn nunmHn Kauec1aaHn?

Bappn Paan, 6ypyun kooppnna1opoH o6oponm Chicago Bears, pasppaxan rnaanoro
1penepa [n1ka, anapenLua n 6ecuncnennoe uncno ppyrnx nkpe caonH 6axaanLc1aoH n
caonH caHonpopanxenneH. 3a1eH on c1an rnaanmH 1penepoH a OnnapenLqnn, n ouenL
6mc1po c1an 1ak napoepa1L anapenLuy n Hec1nmH CMH, u1o ero yaonnnn. 3a1eH, c1aa
kooppnna1opoH o6oponm NFLs Houston Oilers, Bappn Paan no1epnn caHoo6napanne n
ncnonLsoaan kynak kak apryHen1, sa1eH on noppancn c kooppnna1opoH o6oponm sa
nnnne nonn, ao apeHn Ha1ua, ko1opm 1pancnnpoaancn no 1eneanpennk na ack
c1pany. Ero rpex 1npaxnpoaancn anoaL n anoaL, ao apeHn Ha1ua n a noaoc1nx, a

46


xypnane Sports Illustrated n a rase1ax, n kaxpm sna1ok roaopnn: TenepL on yxe
nnkorpa ne nonyun1 ponxnoc1L rnaanoro 1penepa. Mnorne konnern, cnop1nanme
xypnannc1m n ppyrne nkpn papoaanncL neypaue Bappn. B konue konuoa, ero 6onLuo,
xnpnm po1 paspyunn ero kapLepy, kak a1o n ponxno 6mno cnyun1Lcn.

BesyHne. Kak 1onLko ceson saaepunncn, anapeneu Phoenix Cardinals yxaa1nncn sa
Bappn Paana, nopo6no 1oHy, kak y1onakun xaa1ae1cn sa cnaca1enn. A Bappn
auennncn a Hnkpoqon na npecc konqepenunn n c1an nenpepmano o6annn1L npexnnx
1penepoa, nrpokoa, anapenLua, n ckasan: Hy, Oennkc, nakoneu-1o y aac 1y1
no6epn1enL. H 20 000 6nne1oa 6mnn packynnenm, kak ropnune nnpoxkn.

TenepL y Bappn Paana ec1 ouenL peanLnm uanc aoccospa1L caok saun1y y6nuy,
ko1opan acex nyrae1, specL a Oennkce, n neHepnenno amaec1n Cardinals ns
ay1capepoa a no6epn1enn. B 6ypyueH ropy y nero ec1L ouenL peanLnme uancm
npnaec1n koHanpy k yuac1nk a Cynep Ky6ke. Ho cnepye1 nHe1L npaannLnoe
npepc1aanenne o 1oH, kak a1a aosHoxnoc1L peannsoaanacL. D1a aosHoxnoc1L
peannsoaanacL 1onLko no opno npnunne, n a1a npnunna saknkuae1cn a 1oH, u1o ouenL
aLepnnaoe, npo1naopeunaoe, noHnesnoe caHonpopanxenne Bappn pano aosHoxnoc1L
sanonnn1L c1apnon a Oennkce. On cHor a1o cpena1L, no1oHy u1o on cHor sanonnn1L
1pn6ynm c1apnona.

1enne 1oro, u1o ckasan Po6ep1 Pnnpxep no noaopy Teopnn nryuauLnx Hpmxkoa a
caoe knnre HOBE[A, HE CMOTPH HA YIPO3B, 6ykaanLno, nsHennno Hok xnsnL. D1o
6mno, korpa n anepame nonyunn nocnanne.

Ceuac nosaonL1e Hne nonm1a1Lcn n peskHnpoaa1L a1o nocnanne.

Korpa Hm xpeH, u1o6m nac o1kpmnn, pacnosnann, saHe1nnn, nasnaunnn, npopannynn,
naH rapan1npoaanno 1onLko opno: c1apoc1L. Korpa Hm qokycnpyeHcn na 1oH, u1o Hm
penaeH nyuue ppyrnx, 6ypyun yaepennmHn a 1oH, u1o a1oro poc1a1ouno (n neyc1anno
pokasmaaeH, u1o opnoro a1oro onxno 6m1L poc1a1ouno), naH rapan1npoaanno 1onLko
opno: pnn1enLnme 1pypoame 6ypnn n, a qnnane, - sa6aenne.

Ecnn 6m Hncyc ne amxopnn sa npepenm popnoro ropopa, nopansancL a ponxnoc1n
nno1nnka, amc1ynan c peuaHn a Hec1noH kny6e Kiwanis, nncan 6m knnrn, ko1opme
nnkorpa ne 6ypy1 nspanm, xpan 6m, noka ero saHe1n1, aosHoxno, Hm ace 6mnn 6m
psen-6yppnc1aHn ceropnn. On 6mn poc1a1ouno o1kpoaennmH, noHnesnmH, npoHo1opoH.
Hpeapa1nn xne6 a pm6y. Hsneunn cnenoro. 3akneHnn 1oprykunx a xpaHe. Hy, am
snae1e a1y nc1opnk. Mne ne1 neo6xopnHoc1n e aaH pacckasmaa1L. Bm snae1e a1y
nc1opnk, no1oHy u1o Hncyc 6mn 1aknH aennknH npoHo1opoH.


47




Fnaaa 11
HEQOCTATOHHO QEHCTBOBATB B COOTBETCTBHH C
BAUHMH HQERMH. EQHHCTBEHHmH HAQEXHmH HYTB K
MAKCHMARBHOMY YCHEXY MAKCHMYM QEHCTBHH

Mo konnera [xnH Pon roaopn1, korpa am nocHo1pn1e noannHa1enLnee na ouenL
ycneunmx nkpe a nk6o cqepe pen1enLnoc1n, am ype1e, roaopn ce6e: Hnuero
ynan1enunoro, u1o y nero 1ak xopomo nonyuae1cn nocMo1pn1e na ace, u1o on
enae1. Hy, npekpacnm 1ec1! Ecnn 6m Hm noackpy cnepoaann sa aaHn a 1euenne
nepenn, po1ouno sanncmaan, na u1o am 1pa1n1e caoe apeHn, u1o am penae1e kaxpm
penL, u1o6m pasanaa1L caok kapLepy nnn 6nsnec, yunn 6m Hm co cnoaaHn: Hnuero
ypnan1enLnoro, u1o y nero 1ak xopouo nonyuae1cn nocHo1pn1e na ace, u1o on
penae1?

Hc1nna a 1oH, u1o 6onLunnc1ao nkpe nn1ennek1yanLno nennam, ypnan1enLno
nenk6onm1nm a npouecce nonyuennn nnqopHaunn. H a caoeH co6c1aennoH 6nsnece
onn nennao nonarak1cn na opnn, paa nnn 1pn He1opa npnaneuennn nokyna1ene nnn
knnen1oa. Kak koncynL1an1, o1kpoaenno roaopn, ne o1 Hnornx knnen1oa n yxopnn co
cnoaaHn: Hnuero ypnan1enLnoro, u1o y nero 1ak xopouo nonyuae1cn nocHo1pn1e na
ace, u1o on penae1. B 6onLunnc1ae cnyuaea n roaopnn ce6e: ypo, u1o on penae1
1ak, kak on penae1, - nocHo1pn1e, kak Hano on penae1

Opnaxpm n nosnakoHnncn c HanyanLnmH 1epanea1oH, ko1opm sapa6o1an, npak1nkyn,
1pn Hnnnnona ponnapoa. He opnn, a 1pn. [ok1op C. cospan n npopan opnn 6nsnec,
nepeexan a ppyroe Hec1o, cospan n npopan eu opnn, n eu opnn, 1pn a1o yxe
cnc1eHa, ko1opan pacnpoc1pannnacL no Hnpy, n Hnorne pok1opa saxo1enn ysna1L, kak
on a1o penae1. Xenakunx 6mno 1ak Hnoro, u1o onn nna1nnn $30 000, u1o6m npnexa1L
n nocnyua1L o ero He1opnke na ero ceHnnapax. Ho cy1L ero ycnexa, pec1an1enLno,
6mna ouenL npoc1a. Bes aapnan1oa, kaxpm noam apau sapaaan eHy opnn n 1o1 xe
aonpoc: Kak n Hory nonyun1L ____ noamx naunen1oa a a1oH Hecnue? Kak n Hory
nonyun1L 30 noamx naunen1oa a a1oH Hecnue? Kak n Hory nonyun1L 50 noamx
naunen1oa a a1oH Hecnue? ncno HennnocL, no aonpoc 6mn opnn n 1o1 xe. H,
noa1oHy, [ok1op C., nensHenno o1aeuan: H ne snak cnocoa, kak nonyun1u 30 noaux
nanen1oa, no n snak 30 cnocooa, kak nonyun1u noaoro nanen1a, n n ncnonusyk
kaxu ns nnx.

Kak anpn1e, ecnn aaH nyxnm knnen1m pnn aauero 6nsneca, ne pena1e u1o-1o opno,
npnHenn1e pkxnny pasnmx cnoco6oa. Ecnn aaH neo6xopnHo peun1L npo6neHy, ne
npnHenn1e opno aosHoxnoe peuenne, - npnHenn1e pkxnny pasnnunmx peuenn.
Opnn ns cnnkepoa, c ko1opmHn n uac1o ac1peuakcL a nocnepnee apeHn, - Peaepenp
Po6ep1 Lynnep, ko1opm c1an snaHenn1mH 6naropapn ero nc1opnn o 1oH, kak on
cnpaanncn c orpoHnmH nepepacxopoH cpepc1a a npouecce saaepuennn Co6opa
Kpnc1ann. EHy 1pe6oaanocL 10 Hnnnnonoa ponnapoa. On coc1aann cnncok pecn1n
pasnnunmx cnoco6oa, c noHouLk ko1opmx on Hor co6pa1L a1n penLrn. 3a1eH on c1an
opnoapeHenno npopa6a1maa1L ace a1n cnoco6m.

HpepnpnnnHa1e ycnnnn, u1o6m pnaepcnqnunpoaa1L 1e cnoco6m, ko1opmH penLrn n
ycnex npnxopn1 k aaH; 1e cnoco6m, ko1opmHn am peuae1e npo6neHm, paxe 1e
cnoco6m, ko1opmHn am co6npae1e noayk nnqopHaunk n pasanaae1ecL kak nnunoc1L.

k6osna1enLnoc1L, Hexpy npounH, - aennkonennoe caoc1ao. 3a6ypL1e c1apoe
nk6onm1c1ao nory6nno kouky; nk6onm1c1ao npnnocn1 noame aosHoxnoc1n n penae1
nkpe 6ora1mHn. O6munm pe6enok a aospac1e o1 5 po 10 ne1 sapae1 a penL co1nn
aonpocoa; o6munm aspocnm sapac1 pecn1ok aonpocoa. Bo1 noueHy y pe1e c1onLko
aneprnn n an1ysnasHa pnn xnsnn. D1o 1akxe o6Lncnne1, noueHy aspocnme c1apek1
npexpeapeHenno n ouenL 6mc1po. Xnsnennan cnna nponcxopn1 ns nk6onm1c1aa n
1aopueckoro nopxopa k xnsnn. Bcera yu1e 1aopuecknMn n nepaoo1kpuaa1ennMn,

48


nonnuMn an1ysnasMa. Ecnn aama xnsnu npeapa1nnacu a xopnn 1ypa, penan 1o-1o,
am, no kpane Hepe, yxe opno noro a Hornne.

Kako anp pec1ann npnnocn1
nan6onLune pesynL1a1m?

[a, a1o epnnc1aennm 1nn nnn anp pec1ann, ko1opm npnnocn1 HakcnHanLnme
pesynL1a1m npn HnnnHanLnmx sa1pa1ax apeHenn 6naropapn npnnunny nHnynLca.
Onn1L xe, a1o nouno o1 [xnHa Pona, o1 ko1oporo n anepame ycnmuan o neaepon1no
cnnLnoH Hpnnunne Maccnanoro [ec1ann. Knkueaoe cnoao specL: Maccnanoe.

He kpoueunoe pec1ane. He nnoxoe pec1ane. He npo6noe pec1ane. He pec1ane 1nna
naneu norn nop aopo. He rpoHospkoe pec1ane. Maccnanoe pec1ane.

B 1946 ropy uenoaek, ko1oporo saann Yon1ep Paccen, ony6nnkoaan caok qnnocoqnk,
a snaun1enLno c1enenn no1oHy, u1o on 6mn kako-1o neo6muno, 6onLue, ueH
xnsnL, qnrypo. Paccen nnkorpa ne xopnn a npounoH a o6mknoaennyk ukony, n ero
nepaan pa6o1a 6mna knepkoH a xopoueH Harasnne, c sapnna1o $2,50 a nepenk.

K nsyHnennk npak1nueckn kaxporo, k1o snan ero nopnoro1nyk, Paccen po6naancn
snaun1enLno nsaec1noc1n n ycnexa a apxn1ek1ype, ckynLn1ype n ap1nc1nuecko
pen1enLnoc1n. C ony6nnkoaanneH caoe qnnocoqnn ycnexa, Paccen c1an nsaec1en, kak
uenoaek, ko1opm amypnn cekpe1m Bcenenno. Paccen nac1ounao y1aepxpan, u1o
kaxpm uenoaek any1pn ce6n rennanLnm, n yunn, u1o kaxpm ycneunm uenoaek
nnn rennanLnm nHee1 a coaokynnoc1n 1pn o1nnun1enLnme uep1m, n nan6onee
o6pauakuan na ce6n annHanne ns nnx 1a, u1o ace onn penak1 orpoHnoe konnuec1ao
pa6o1m.

B caonx knaccnuecknx sanncnx BE[EHHE CPAXEHHH Dpn Ha1nnren pacckasmaan,
c npene6pexn1enLnmH capkasHoH, o uenoaeke, ko1opm kaxpm penL npnxopn1 poHo
n roaopn1 caoe ceHLe: Pe6n1a, n yc1an no1oHy u1o on cnmuan, kak ero o1eu
roaopnn a1o kaxpm penL, korpa on npnxopnn poHo c pa6o1m, pa6o1an a 1aknx
ycnoannx, ko1opme peanLno onpaapmaann ampaxenne yc1anoc1n. H uac1o ypnannncn,
nackonLko Hano y pa6o1akunx nkpe an1ysnasHa sannHa1Lcn penoH, u1o6m po6n1Lcn
1oro, uero onn nac1ounao xenak1.

HosaonL1e npepc1aan1L aaH npnHep Hpnnunna Maccnanoro [ec1ann a pec1ann:
xenunna, Bap6apa ., nosaana Henn na ceHnnap, npepc1aannacL, kak npesnpen1
cneunannsnpoaanno npoHmunenno koHnannn n pacckasana Hne o caonx npo6neHax
n 6epax c naxoxpenneH qnnancnpoaannn.

Ona 6ykaanLno o1knonnna npn6mnLnme sakasm na nponsaopc1ao npopykunn, no1oHy
u1o ne Horna qnnancnpoaa1L neo6xopnHoe cmpLe, pa6ouyk cnny n ppyrne sa1pa1m, a
1o apeHn, kak uno nponsaopc1ao, a onna1y sa noc1aaky npnxopnnocL xpa1L Hecnu n
6onee. HHen korpa-1o onm1 ynpaanennn nponsaopc1aenno koHnanne c ananornunmHn
npo6neHaHn, n neHepnenno nponnkcn couyac1aneH n npenHn pnn ne, no cnauana n
sapan neko1opme aonpocm.

H n ne ypnanen 6mn o6napyxn1L, u1o ona nm1anacL poroaopn1Lcn c 6onLunnc1aoH
6ankoa, nonyuana o1kasm, n a snaun1enLno c1enenn sa6pocnna nonm1kn. Ho caoeHy
co6c1aennoHy onm1y, n snan, u1o Bap6apa oc1anoannacL 1onLko na noaepxnoc1n
no1enunanLnmx peuenn. Ho ona ne o1nnuanacL o1 6onLunnc1aa. BonLunnc1ao nkpe,
c1onknyaunxcn c npo6neHo, pyHae1 n npo6ye1 1onLko neckonLko peuenn, n cpae1cn
aecLHa nerko.

D1o, Hexpy npounH, nanne1cn ropLko npaapo Hnornx naunx nsaec1nmx counanLnmx
6ep n neypau. BonLunnc1ao nkpe, ko1opme ne Hory1 nonyun1L pa6oune Hec1a,
o6muno yxopnnn c nonyuenno pa6o1m. kpn, ko1opme ne Hory1 poc1nuL
qnnancoao cao6opm, 6narononyuno oc1aannn a1o sann1ne. Bo1 1o, noueHy a1o

49


neaosHoxno npnsna1L nc1nno: no1oHy u1o ec1L nkpn 1ouno 1akne xe kak onn, k1o
ynopno npoponxan po6naa1Lcn n nonyunn pa6oune Hec1a, k1o ynopno npoponxnn
po6naa1Lcn n c1an qnnancoao coc1on1enLnmH. Ecnn k1o-1o Hoxe1, kaxpm Hoxe1.

H1ak, 1onLko a kauec1ae npnHepa, ao1 kaknHn 6mnn Hon coae1m pnn Bap6apm:

1. YcnnL1e cao nake1 npepnoxenn n noa1opno canxn1ecL c kaxpmH 6ankoH, ko1opm
ckasan ne1. 3a1eH npoponxa1e noa1opno cansmaa1Lcn c nnHn n npnnocn1L nH
o6noanennn kaxpme 1pnpua1L pne.

2. O6pa1n1ecL k ppysLnH, nap1nepaH, o6unH snakoHmH, npopaauaH a nonckax
pekoHenpaun ppyrnx kpepn1opoa n/nnn 1ex, y koro ec1L kakne-1o cansn c keH-nn6o a
pykoaopc1ae opnoro ns a1nx 6ankoa.

3. O6cypn1e pasnnunme qopHm qnnancnpoaannn: aa1oHa1nueckn aoso6noanneHm
kpepn1nm nnHn1 pe6n1opcko saponxennoc1n nnn ocnoaannan na ak1nae
ponrocpounan ccypa nnn 90-pneanme pacnnckn. Y1ounn1e y 6ankoa pasnnunme pe1ann.

4. Canxn1ecL c 6ankaHn ane Hec1noro pmnka ouep1n1e 300-HnnLnm kpyr aokpyr
npepnpnn1nn n canxn1ecL c kaxpmH 6ankoH a a1oH kpyre.

5. PaccHo1pn1e poroaopennoc1L o nnsnnre/apenpe c nnsnnroao koHnanne pnn acero
o6opypoaannn n He6enn na qa6pnke n oqncax.

6. Canxn1ecL c ynpaanenneH no penaH Hanoro npepnpnnnHa1enLc1aa. epes
ynpaanenne no penaH Hanoro npepnpnnnHa1enLc1aa canxn1ecL c rapan1npoaannmHn
kpepn1opaHn. Hccnepy1e uepes Ynpaanenne no penaH Hanoro npepnpnnnHa1enLc1aa
ycnyrn pnn qnpH, naxopnunxcn a co6c1aennoc1n xenunnm.

7. Honyun1e 6ecnna1nyk noHouL uepes ynpaanenne no penaH Hanoro
npepnpnnnHa1enLc1aa, o1 Cepancno Kopnopaunn O1c1aanmx Pykoaopn1ene, pnn
1oro, u1o6m pacunpn1L 6nsnec-nnan, npepnoxenne, n 1.p.

8. Bc1peua1ecL c knkueamHn aenpopaHn n o6cypn1e npopnenne cpokoa, ko1opoe
Hoxe1 npnnec1n 1ako xe aqqek1, kak ccypa nnn kpepn1. OpnoapeHenno, naunn1e
kon1ak1m c noamHn, anL1epna1nanmHn npopaauaHn, ko1opme Hornn 6m ncnonLsoaa1L
kpepn1 kak cpepc1ao npno6pe1ennn noaoro 6nsneca.

9. PaccHo1pn1e qak1opnnr kak qopHy neko1opo pe6n1opcko saponxennoc1Lk.
Bc1pe1L1ecL c qak1opnnroamHn koHnannnHn n 6pokepaHn.

10. Hpepnoxn1e knnen1aH cyuec1aennyk cknpky sa npeponna1y na 50-100% no
kon1pak1y. (Ec1L nspepxkn qnnancnpoaannn, nesaancnHo o1 1oro kak Bm penae1e a1o.
Bm Hoxe1e npeo6pasoaa1L nspepxkn a cknpky sa npeponna1y 6es aospec1ann na
nc1nnnyk, unc1yk npn6mnL.)

11. HoHec1n1e o6Lnanenne pnn uac1nmx kpepn1opoa n 6enmx anrenoa.

12. CqopHnpy1e noaoe 1oaapnuec1ao c orpannuenno o1ae1c1aennoc1Lk nnn
kopnopaunk c uac1nmHn nnaec1opaHn, ko1opme 6ypy1 cnyxn1L koHHepuecknH
qnnancnpoaanneH 6nsnecy, koHnencnpykunH pe6n1opckyk saponxennoc1L BaH co
c1oponm ppyro koHnannn.

13. Haunn1e npopaaa1L qpanunsy nnn nceapoqpanunsy akcnksnano na opny
1eppn1opnn, ncnonLsoaanne nna1m o1 ko1opo coc1aan1 Bau co6c1aennm qonp
qnnancnpoaannn.

14. HsHenn1e oprannsaunk caoero 6nsneca, cpena1e cHeuenne Bauero 6nsneca,
1aknH o6pasoH Bm Hoxe1e nonyun1L noam sakas.

50



15. epes ckpm1yk, konqnpenunanLnyk peknaHy, amc1aaL1e 6nsnec na npopaxy n
npo1ec1npy1e o1knnk.

16. Bc1pe1L1ecL c aepyunHn co1pypnnkaHn n o6cypn1e aosHoxnoc1n pnn 1oro, u1o6m
co6pa1L qnnancnpoaanne pe6n1opcko saponxennoc1n nnn nnaec1nunn a akunn o1
cnyxaunx.

H rnaanan xn1poc1L, ko1opo n nopennncn c Bap6apo: cpena1e ace 16 ns a1nx
aeue opnoapeHenno. HpnHo ceuac. Bmc1po. Panee, korpa n ynpaannn koHnanne c
e nocoH, ynepunHcn a 1y xe caHyk c1eny, n cpenan ace 16 ns a1nx aeue. B naueH
cnyuae Hm npeycnenn c N 3, 5, 8, 10 n 14. N 10 opnn, cnyuano, pesko nsHennn
cn1yaunk c no1okoH nannunoc1n koHnannn, necHo1pn na 1o, u1o ace roaopnnn Hne, u1o
knnen1m a naue npoHmunennoc1n nnkorpa ne 6ypy1 npepaapn1enLno onnaunaa1L
caon nponsaopc1aennme sakasm.

epes 1pn Hecnua Hm nepeaenn 6onee ueH nonoanny cyuec1aykunx knnen1oa na
npeponna1y, npn 10%-o cknpke. Ho ecnn Hm nonpo6oaann opnn cnoco6, cpenaa ac,
u1o Hm Hornn nepep pasouapoaanneH a nH, 3ATEM nonpo6oaann paa, cpenaa ac, u1o
Hm Hornn c a1nHn payHn, 3ATEM nonpo6oaann eu 1pn, oueanpno, u1o a1o nonm1ka
no6epn1L apeHn, n Hm co6npaeHcn nponrpa1L.

Koneuno, ona Horna 6m o1ae1n1L nopo6no 6onLunnc1ay Yxac, a1o - c1onLko
pa6o1m! H ona, aosHoxno, ckasana 6m: Kak Hne o6ecneun1L amnonnenne acero, u1o
nyxno cpena1L? n , Ho n ne snak, kak cpena1L ace 1e aeun nnn n 6ypy
pa6o1a1L po nonynoun, kaxpm penL, u1o6m cpena1L ace a1o n 1.p.

Ho n pap coo6un1L, u1o Bap6apa nauna uepes Ynpaanenne no penaH Hanoro
npepnpnnnHa1enLc1aa Cep1nqnunpoaannm Bank-Kpepn1op, o6ecneunaun
ponrocpounyk ccypy, saHennauyk ace e qnnancnpoaanne n o6ecneunaun
pacunpenne kann1ana, n ona nauna 1pex uac1nmx nnu, ro1oamx qnnancnpoaa1L
nnpnanpyanLnyk 6onLuyk pe6n1opckyk saponxennoc1L no noamH kon1pak1aH, korpa
ona nyxpae1cn a nnx. H a1o neypnan1enLno: Bap6apa, nakoneu, nonyunna caoe
qnnancnpoaanne; nocHo1pn1e na ac, u1o ona cpenana!

H ne 6ypy narpyxa1L Bac aceHn nenpnn1nmHn pe1annHn, no n a6conk1no y6expen,
u1o, korpa Hon xena n n pasaenncL, ecnn 6m n ne npnHennn Hpnnunn Maccnanoro
[ec1ann, n 6mn 6m opnnoknH, a ne cuac1nnao xena1mH ceropnn. (Koneuno, ecnn 6m n
npnHennn Hpnnunn panee n nocnepoaa1enLno, ona 6m, npexpe acero, ne yexana. Ho
a1o - ppyran yxe nc1opnn).

Mornn 6m am aspaunaa1L caHyk aaxnyk nnunyk
xapak1epnc1nky ns acex nsaec1nmx uenoaeky?

HosaonL1e Hne npnaec1n aaH ppyro npnHep, ko1opm npnaopn1 nac k eu opnoHy
aaxnoHy caoc1ay ycnexa: nepaano, a Oop1-Yane, Hnpnana, pnn Henn, paspasnnocL
6epc1ane.

KoHanpa noppepxkn pnn 1ypa-ceHnnapa Ycnex 94 nosaana Henn a Ho roc1nnnunm
noHep, sa penL nepep 1eH kak a1o cnyunnocL, u1o6m ckasa1L Hne, u1o nn opnn ns Honx
npopyk1oa ne 6mn a konqepenu-uen1pe. Bce a HoeH oqnce 1orpa cpenann ac, u1o, kak
onn pyHann, onn Hornn cpena1L, u1o6m ncnpaan1L npo6neHy, sac1aan1L koHnannk
akcnpecc-poc1aakn UPS poc1aan1L ac a nauane cnepykuero pnn, npo6oaa1L n
npocnexnaa1L Hec1ononoxenne o1rpyskn. Onn cpenann ac, u1o onn pyHann, u1o onn
Hornn cpena1L, no onn ace eu ne cpenann ac, u1o Horno 6m1L cpenano.

1o kacae1cn n 1oro, u1o onn panee acero nauann pena1L, onn pesko oc1anaannaanncL.
HoueHy? HockonLky ouenL, ouenL neHnoro nkpe nonnHak1 npek o1kasa o1 uero-nn6o,
kpoHe ycnexa.

51



Hocne 1oro, kak onn cpaaanncL, n norpyxancn a peuenne npo6neHm. epes pnp
1eneqonnmx saonkoa n 6ecep, n, nakoneu, po6pancn po napnn, c1onuero na
npaannLnoH poke nonyuennn a O1. Bann, Hnpnana. H npopan eHy n n noppasyHeaak
npoaxy HmcnL, u1o on ponxen ac1a1L pano cnepykunH y1poH, po1n po ero cknapa,
n npopn uepes aaronm kopo6ok, oc1aanennmx 1aH nouLk, na1n Hok. H nosaonn1L
Hne k 7:00 1eH y1poH c xopounHn noaoc1nHn, u1o on cpenan nHenno 1ak.

H uy1L nosxe 7:00 on nosaonnn Hne. EHy sarpysnnn kopo6kn a ero co6c1aennm,
nnunm nnkan, n on npnnec nx a konqepenu-uen1p, necoHnenno napyuna neckonLko
nnc1pykun koHnannn. H pnn aac, unnnkn: n ne npepnaran eHy penLrn, on nnkorpa ne
npocnn penLrn, n, korpa Hm, nakoneu, nonm1anncL pa1L eHy penLrn 1eH y1poH, on
o1kasancn o1 a1oro.

TenepL, n uec1no nonarak, u1o n nnuero ne penan specL 1akoro, u1o k1o-nn6o eu,
aosHoxno, ne cpenan. D1o ne 6mno aonpocoH 1anan1a. H 1onLko o1kasancn npnnn1L
u1o-1o HenLuee, ueH ycnex. H oc1aaancn c a1nH poc1a1ouno ponro n poc1a1ouno
1pypno, u1o6m n po6pancn, neHnoro sapa6o1anno ypaun n nauen napnn kak n
paa uenoaeka, ko1opme Hory1 n 6ypy1 poc1aan1L coo6uenne Iapcnn. Ecnn Bm ne
snae1e nc1opnk uenoaeka, ko1opm nec coo6uenne Iapcnn, n npnaepy ero specL. Ono
packpmaae1 caHyk aaxnyk xapak1epnc1nky uenoaeka na seHne.

Hocnauue k Fapcuu

Bo ace nc1opnn, cansanno c ky6nncknHn co6m1nnHn, opnn uenoaek u1ko
ampncoamaae1cn na ropnson1e Hoe naHn1n, kak Mapc a nepnrennn.

Mexpy CoepnnnnmHn L1a1aHn n Hcnanne paspasnnacL aona, neo6xopnHo 6mno
6mc1po nepepa1L coo6uenne nnpepy noac1anuea. Iapcnn naxopnncn rpe-1o a
nenpnc1ynnmx ropax Ky6m. Hnk1o ne snan, rpe. C nnH nenLsn 6mno cansa1Lcn nn no
nou1e, nn no 1enerpaqy. Hpesnpen1y nyxno 6mno 6mc1po sapyun1Lcn ero noppepxko.

1o pena1L?

H k1o-1o ckasan npesnpen1y, u1o ecnn k1o n cHoxe1 na1n Iapcnk, 1o a1o napenL no
nHenn Poyan.

Hpesnpen1 nocnan sa PoyanoH n pan eHy nncLHo, ko1opoe nyxno 6mno poc1aan1L
Iapcnn. Y Henn ne1 oco6oro xenannn pacckasmaa1L aaH ceuac a noppo6noc1nx, kak
napenL no nHenn Poyan asnn nncLHo, nonoxnn ero a Heuouek ns npoHacnenno koxn,
npnansan y ce6n na rpypn, uepes ue1mpe pnn na paccae1e nopoun na nopke k 6epery
Ky6m n pac1aopnncn a pxynrnnx, a uepes 1pn nepenn amuen c npo1naononoxno
c1oponm oc1poaa, npopn neukoH uepes apaxeckyk c1pany, poc1aana nncLHo Iapcnn.
H xouy nopuepkny1L cnepykuee: Mak-Knnnn pan Poyany nncLHo, u1o6m 1o1 poc1aann
ero Iapcnn.

Poyan asnn nncLHo n paxe ne cnpocnn: A rpe on?

KnnnycL aceH can1mH, napo o1nn1L qnrypy a1oro uenoaeka a 6ponse n noc1aan1L a1n
c1a1yn ao acex konnepxax c1panm. MonopmH nkpnH nyxno ne cnpe1L sa knnraHn, nH
nyxno npno6pec1n necrn6aeHyk aonk, ko1opan cpenae1 nx poc1onmHn poaepnn,
nosaonn1 nH 6mc1po pec1aoaa1L, konuen1pnpoaa1L caok aneprnk n pena1L peno -
nec1n nocnanne Iapcnn.

Ceuac renepan Iapcnn Hp1a, no ec1L n ppyrne Iapcnn.

He1 nn opnoro uenoaeka, ko1opm, nm1ancL pykoaopn1L npep


52


npnn1neH, rpe 1pe6ye1cn Hnoro pa6ounx pyk, ne npnxopnn 6m apeHn o1 apeHenn a
cHn1enne o1 1ynoc1n cpepnero uenoaeka, ero necnoco6noc1n n nexenannn
cocpepo1oun1Lcn na kakoH-nn6o pene n amnonnn1L ero.

Cospa1cn aneua1nenne, u1o 6esana6epnoe amnonnenne o6nsannoc1e, 1ynoe
neannHanne, ne6pexnoe 6espasnnune, cpenannan 6es pyun pa6o1a - a1o a nopnpke
aeue. H nn opnn uenoaek ne po6L1cn ycnexa, noka ne sac1aan1 ppyroro uenoaeka
npn noHoun kny1a nnn npnnnka noHora1L ce6e, nnn noka ne nopkynn1 ero, nnn noka
ne amHonn1 y Iocnopa Bora, u1o6m 1o1 a aennkopyunn caoH co1aopnn uypo n
nncnocnan eHy a noHounnkn anrena.

Bm, un1a1enL, Hoxe1e npoaepn1L a1o. Bo1 am cnpn1e a caoH

oqnce, n y aac a pacnopnxennn uec1L knepkoa. Bmsoan1e nk6oro

ns nnx n pa1e eHy sapanne: Hoxanyc1a, nocHo1pn1e a anunknonepnn nnqopHaunk
o1nocn1enLno xnsnn Koppepxno n coc1aaL1e pnn Henn kpa1kyk cnpaaky.

O1ae1n1 nn knepk cnokono: Xopouo, cap, - n o1npaan1cn amnonnn1L sapanne?

[a nnkorpa a xnsnn. On nopnnHe1 na aac cao 1ycknm asrnnp n sapac1 opnn nnn
neckonLko ns nnxenepeuncnennmx aonpocoa:

A k1o a1o?

B kako anunknonepnn?

Ipe asn1L a1y anunknonepnk?

Menn u1o, nannnn pnn a1oro?

Bm nHee1e a anpy BncHapka?

A noueHy 6m ne nopyun1L a1o apnn?

A on xna?

D1o cpouno?

Moxe1, n npnnecy aaH knnry, n am caHn nocHo1pn1e?

A saueH aaH a1o nyxno?

C1aank pecn1L npo1na opnoro, u1o nocne 1oro, kak am o1ae1n1e na ace aonpocm,
o6Lncnn1e, kak na1n nnqopHaunk n saueH ona aaH nyxna, a1o1 knepk nop1 n
aosLH1 ce6e a noHouL ppyrnx knepkoa, u1o6m nonm1a1Lcn na1n Iapcnk, a sa1eH
aepn1cn k aaH n ckaxe1, u1o 1akoro uenoaeka ne1.

Koneuno xe, n Hory nponrpa1L napn, no no 1eopnn aepon1noc1n a1oro ne ponxno
nponso1n.

H ecnn am yHnm, 1o ne c1ane1e y1pyxpa1L ce6n o6LncnenneH, u1o Koppepxno cnepye1
ncka1L na Kop, a ne na Kap, Hnrko ynm6n1ecL n ckaxe1e: He c1on1
6ecnokon1Lcn, - n caHn nop1e ncka1L nnqopHaunk a anunknonepnn. Bo1 1akan
necnoco6noc1L pec1aoaa1L caHoc1on1enLno, 1akan 1ynoc1L n cna6oaonne, 1akoe
nexenanne 6oppo 6pa1Lcn sa peno n amnonnn1L ero - ac a1o n o1opanrae1 unc1m
counannsH 1ak paneko a 6ypyuee.


53


Ecnn nkpn ne xenak1 pec1aoaa1L papn caHnx ce6n, u1o xe onn 6ypy1 pena1L, korpa
peuL nop1 o 6nare pnn acex?

Bmrnnpn1 1ak, 6yp1o naH nyxen nepam noHounnk c py6nno. A yxac nepep 1eH,
u1o6m 6m1L am6pouennmH na ynnuy opnaxpm cy66o1nnH aeuepoH, ypepxnaae1 na
pa6oueH Hec1e Hnornx

cnyxaunx. HoHec1n1e o6Lnanenne o npnHe na pa6o1y c1enorpaqnc1a, n pean1L ns
pecn1n npnuepunx npe1enpen1oa ne 6ypy1 sna1L nn opqorpaqnn, nn nynk1yaunn n
6ypy1 cun1a1L, u1o a1o ne nanne1cn neo6xopnHmH 1pe6oaanneH.

Mory1 nn 1akne nkpn nepepa1L nocnanne Iapcnn?

- Bnpn1e 1oro 6yxran1epa? - cnpocnn Henn kak-1o ynpaannkun na opno 6onLuo
qa6pnke.

- [a, a u1o?

- Hy, on nennoxo 6yxran1ep. Ho ecnn n nocmnak ero a ropop c nopyuenneH, 1o a
opnoH cnyuae on Hoxe1 amnonnn1L nopyuenne, a a ppyroH Hoxe1 sa1n no ny1n a
ue1mpe 6apa, 1ak u1o k 1oHy HoHen1y, korpa on nonap1 na Man-c1pn1, on sa6ype1,
saueH ero nocmnann.

Moxno nn poaepn1L 1akoHy uenoaeky nepepa1L nocnanne Iapcnn?

He 1ak paano Hm amcnyunaann cen1nHen1anLnme cnoaa couyac1ann no noaopy
yrne1nnmx pa6ounx, ko1opme o1 sapn po sapn 1pypn1cn sa rpoun, n 6espoHnmx
6popnr, nuyunx uec1nmx pa6o1opa1ene, n aHec1e c a1nH a appec anac1L
npepepxaunx ouenL uac1o nponsnocnnncL peskne cnoaa.

Hnuero ne 6mno ckasano o pa6o1opa1ene, ko1opm c1apee1 panLue apeHenn, o ero
1ue1nmx ycnnnnx sac1aan1L neucanmx nen1nea pena1L pa6o1y c yHoH, o ero
ponro1epnennn, korpa on c1apae1cn po6n1Lcn uero-nn6o o1 caonx pa6o1nnkoa, ko1opme
naunnak1 aann1L pypaka, c1on1 nnuL eHy noaepny1Lcn k nnH cnnno.

B kaxpoH Harasnne n na kaxpo qa6pnke noc1onnno np1 o1cea. Pa6o1opa1enL
nenpepmano yaonLnne1 pa6o1nnkoa, ko1opme npopeHonc1pnpoaann caok
necnoco6noc1L pec1aoaa1L a nn1epecax pena, n na6npae1 noamx nkpe.

He nHee1 snauennn, nackonLko xopouo npy1 pena, npouecc o16opa npoponxae1cn.
Opnako ecnn apeHena 1nxnme n pa6o1y na1n 1pypno, o16op nponsaopn1cn 6onee
1ua1enLno. HekoHne1en1nme n nepoc1onme yxopn1, n 1ak 6ype1 acerpa. D1o
ec1ec1aennm o16op. nunm nn1epec sac1aanne1 kaxporo pa6o1opa1enn coxpann1L y
ce6n nyuunx - 1ex, k1o cnoco6en poc1aan1L nocnanne Iapcnn.

H snak opnoro uenoaeka, o6napaauero pec1an1enLno 6nec1nunHn kauec1aaHn,
opnako coaepuenno necnoco6noro caHoc1on1enLno cnpaann1Lcn co caonHn penaHn n ne
nHekuero nnkako uennoc1n pnn koro 6m 1o nn 6mno, no1oHy, u1o y nero acerpa
npncy1c1aoaana 6esyHnan npen, u1o ero pa6o1opa1enL naHepen ero yrne1a1L nnn
yrne1ae1 ero. On 6mn necnoco6en o1paaa1L npnkasm n ne xenan nx nonyua1L. Ecnn 6m
eHy ckasann poc1aan1L nocnanne Iapcnn, ero o1ae1oH, aepon1nee acero, 6mno 6m:
CaHn poc1aann1e!

Ceropnn a1o1 uenoaek xopn1 no ynnuaH a nonckax pa6o1m, ae1ep rynne1 a pmpax ero
paanoro nnaua. Hnk1o ns 1ex, koHy on snakoH, ne ocHenn1cn asn1L ero k ce6e na
pa6o1y, nockonLky on nsaec1nm cHy1Lnn. Hpnsmam k sppaaoHy cHmcny na nero ne
pec1ayk1, n epnnc1aennoe, u1o cnoco6no oc1aan1L na nH xo1L kako-1o cnep, - a1o
nocok knpsoaoro canora copok nn1oro pasHepa.


54


Koneuno xe, n snak, u1o k nac1onLko HopanLno pasnoxnaueHycn uenoaeky Hoxno
o1nocn1Lcn nnuL c coxanenneH, kak k kaneke, opnako, coxanen o nH, paaa1e
yponnH cnesy 1akxe n no noaopy 1ex, k1o c1peHn1cn ocyuec1an1L 6onLuoe peno, uLn
pa6oune uacm ne orpannunaak1cn qpaso o1 saonka po saonka n a uLnx aonocax
npo6naae1cn cepnna ns-sa 1oro, u1o onn 6opk1cn c 6esana6epnoc1Lk, nepnunnaoc1Lk,
6espasnnuneH, cna6oyHneH, 6ecnoHounoc1Lk n 6ecceppeuno ne6naropapnoc1Lk, k1o
papn pena ro1oa n ronopa1L, n oc1aaa1Lcn 6es kpmun nap ronoao.

CnnukoH Hpaunan kap1nna? BosHoxno, pa. Ho, a naue apeHn, korpa Hnp nac1onLko
onyc1nncn, n 6m xo1en saHonan1L cnoao o 1ex, k1o po6naae1cn ycnexa, - 1ex, k1o
aonpekn aceHy nanpaanne1 cnnm ppyrnx nkpe, n k1o, po6nauncL ycnexa, o1nocn1cn k
a1oHy kak k ueHy-1o caHo co6o pasyHekueHycn - ne 6onLue ueH k xnnLk nnn k
opexpe. H caH 6mn n pa6ounH-nopnunkoH, n pa6o1opa1eneH, n snak: ec1L aeun,
ko1opme Hoxno ckasa1L c o6enx 1ouek spennn.

Ho cy1n, a nnue1e ne1 nnuero npeaocxopnoro; noxHo1Ln ne nannk1cn ueH-1o, u1o
Hoxno pekoHenpoaa1L; n pa6o1opa1enn ne nannk1cn nenacm1nmHn HapoppaHn n
yrne1a1ennHn - 1ouno 1ak xe kak n 6epnnkn ne nannk1cn po6pope1enLnmHn anrenaHn.
H aocxnuakcL 1eHn, k1o amnonnne1 caok pa6o1y, korpa nx 6occ ne c1on1 nap nnHn,
a 1akxe korpa nx 6occ poHa.

H aocxnuakcL 1eHn, k1o, korpa eHy apyuak1 nncLHo pnn Iapcnn, cnokono 6ep1 ero
n, ne sapaaan npno1cknx aonpocoa, ne nHen ckpm1oro naHepennn amknny1L ero a
6nnxauyk kanaay, penae1 1onLko 1o, u1o 1pe6ye1cn, - poc1aanne1 a1o nncLHo no
nasnauennk; 1eHn, koro ne c1any1 yaonLnn1L no cokpauennk u1a1oa n k1o ne
c1ane1 yc1panaa1L sa6ac1oaky, u1o6m nonyun1L noamuenne sapnna1m. Unannnsaunn -
a1o ponrn, 6ecnokonm nonck nopo6nmx nkpe.

Bc, u1o 1ako uenoaek nn nonpocn1, on nonyun1. Takne nkpn nyxnm - a kaxpoH
ropope, a kaxpoH cene, a kaxpoH oqnce, Hac1epcko, Harasnne, qa6pnke. Mnpy
nyxnm 1akne nkpn. OuenL nyxnm. kpn, ko1opme cnoco6nm [OCTABHTB HHCBMO
IAPCHH.


55



Fnaaa 12
HPHHHMAHTE MEPm, HTOBm
HPEBPATHTB HEYQAHY B YCHEX

H opnaxpm anpen, kak co6aka oco6enno sno6no auennnacL a nory nou1anLona.
Hou1anLon ac1pnxnyn caok nory, no co6aka pepxanacL, pmua yrpoxakue. Hou1anLon
nnnan co6aky caoe ppyro noro. Co6aka pepxanacL. Hou1anLon ypapne1 co6aky anns
o6 1po1yap. Co6aka pepxanacL. Hou1anLon o6pmsrnaan co6aky Bynaao. On ypapnn
co6ake o ronoay caonH HeukoH nou1m. On 6nn caok nory, a ko1opyk auennnacL
co6aka, o c1aon pepeaa. Co6aka pepxanacL. H nopyHan npo ce6n: ec1L aepcnn [ana
Kennepn a o6pase co6akn.

B caoeH 6ec1cennepe HnaaanLe c akynaHn Xapae MakKe roaopn1 o 1oH, u1o npn
nonyuennn o1kasa co c1oponm acex Hec1nmx kpepn1nmx yupexpenn, on pacuep1nn 3-
pkHoam kpyr na kap1e aokpyr ero ropopa n o6pa1nncn ko aceH 6ankaH a npepenax
a1oro kpyra. Onn ace o1kasann eHy 1oxe. Torpa on pacuep1nn 6onLun kpyr. B
koneunoH cue1e, on nonyunn caok ccypy. On roaopn1, u1o on napncoaan 6m n 6OnLune
kpyrn, ecnn 6m kon1ak1 ne coc1onncn. H aepk eHy.

Ecnn am nocHo1pn1e na 6onLunnc1ao upesamuano ycneunmx npepnpnnnHa1ene, 1o
am ne nape1e ampakuncn 1anan1, apypnpoaannoc1L, o6pasoaanne nnn pecypcm.
Mnnnnonepm, sapa6o1aaune cao kann1an co6c1aennmHn cnnaHn, ypnan1enLno
o6mknoaennme n, uac1o, ypnan1enLno neaexec1aennme nkpn.

Hao6opo1, ne6onLuo npouen1 o1 yuac1nnkoa Kny6a Menca (Coo6uec1ao nkpe c
amcoknH IQ HpnH. nepeaopunka) Hnnnnonepm, sapa6o1aaune cao kann1an
co6c1aennmHn cnnaHn. TaknH o6pasoH, a1o ne apypnpoaannoc1L. 3pecL, kaxe1cn,
nHee1 Hec1o rny6okan pasnoanpnoc1L ynopc1aa.

Kak am cnpaanne1ecL c neypaue
onpepenne1, npnpe1cn nn aaH korpa-nn6o
cnpaann1Lcn c ycnexoH

Hccnepoaanne, npoaopnHoe npoqeccopoH Tynanckoro Ynnaepcn1e1a, nokasano, u1o
cpepnn npepnpnnnHa1enL npe1epneaae1 3.8 neypaun npexpe, ueH poc1nrne1
cyuec1aennoro ycnexa.

Oak1nueckn, aecL npepnpnnnHa1enLckn onm1 cnnounme neypaun, npepaaeHme
cnyuanmH ycnexoH. BecL onm1 npopax - opnn uac1m o1kas (o1knonenne),
npepaannm cnyuanmH npnnn1neH. B pnpek1 Hapke1nnre Hm nasmaaeH a1o
1ec1npoaanneH, ne o1kasoH. Ho naHnoro 6onLue 1ec1oa 1epnn1 neypauy, ueH
npeycneaae1.

[anra1ecL Bnepep, Tnnn1ecL Baepx,
Hapa1e anns. Hanpnra1e Ce6n.
Mnoro. Bmc1po.

ECTB uennoc1L a coaepuennn oun6ok. Ienepan Laapukonq pacckasmaan o6 opno
cn1yaunn, c ko1opo on c1onknyncn: ecnn npnnnHanacL coaokynnoc1L peuenn, n
npepnpnnnHanncL pec1ann, n 49% nx okasmaanncL nenpaannLnmHn, ac eu Hoxno
6mno aepny1Lcn 1ypa, rpe onn 6mnn, po HoHen1a npnnn1nn peuenn n coaepuennn
kaknx-nn6o pec1an.

H roaopk: panra1ecL anepep. Hopaepra1ecL neypaue. O6pa1noe noppasyHeaae1
noc1onnnm c1pax coaepun1L oun6ko, n a1o - rpyc1noe, xankoe cyuec1aoaanne. Bm
ponxnm cHo1pe1L na kaxpoe cyuec1aennoe poc1nxenne kak na ncxop onpepenennoro
uncna ycnexoa, no 1akxe n onpepenennoro uncna neypau.

56



Bnnnn Kpnc1ann, pas yx n nnuy o6 a1oH, opnn ns caHmx nonynnpnmx koHepnnmx
ak1epoa Ionnnaypa. OnnLH City Slickers 6mn ouenL nonynnpnmH xn1oH, n no neHy
paxe cnnnn cnkaen. Ho paaa1e ne sa6maa1L ero qnnLH Mnc1ep Cy66o1nnn HouL, a
ko1opoe on rny6oko aepnn n ko1opoe yHepno, kak 1onLko nonano a knno1ea1pm, n
ko1opoe 6mno orpoHnmH pasouapoaanneH pnn nero nnuno. Kaxpm, k1o
npepnpnnnHae1 Hnoxec1ao ycnnn, ne 1onLko npeycneaae1, no n 1epnn1 neypauy
Hnoxec1ao pas.

H na6nkpan sa ak1epoH TepoH [anconoH auepa aeuepoH na Loy [aanpa e11epHana.
[ancon saunuan cao poc1onnc1ao o1 e11epHana, ko1opm amnec na o6cyxpenne
o1nouennn [ancona c Bynn Ionp6epr, korpa on a e Kny6e epnmx Monaxoa ac1aann
Hononor no1pncakue rpnsnoro n pacnc1ckoro kHopa, ko1opm ockop6nn acex
uepnokoxnx npn ncnonnennn cnyxe6nmx o6nsannoc1e n c1an rnaano noaoc1Lk a
1euenne Hnornx pne.

Bmc1aann1L nanokas n nosaonn1L a1o 1eHe 6m1L o6cyxpnno 6mno, koneuno,
6onLunH pnckoH, n n npepnonoxy, u1o Tap nonnoc1Lk snan o pncke 1oro, u1o Hor
amrnnpe1L kak uy1 nnn xyxe. Ho on pncknyn, cnpaanncn c a1o cn1yaune, n, n pyHak,
nponsaopnn aneua1nenne npnnnunoro, npnae1nnaoro napnn, ko1opm, necHo1pn na
nnoxoe Hnenne o nH, ckpoHen, Hoxe1 nocHen1Lcn nap cn1yaune, ko1opan cnoxnnacL
aokpyr nero, n Hoxe1 npnnn1L ypap, kak Hyxunna. H pyHak, u1o aoc1pe6oaannoc1L a
nH 1onLko ampocna a pesynL1a1e 1oro nn1epaLk.

Ecnn am ne xenae1e pnckoaa1L, npepnpnnnHan pec1ann, ko1opme Hory1 npnaec1n Bac
k nnunoc1nmH, qnnancoamH nnn ppyrnH sa1pypnennnH, am aoo6ue ne 6ype1e
npepnpnnnHa1L Hnoxec1ao pec1an. Tak u1o npn1e anepep: 1nnn1ecL aaepx, napa1e,
1epnn1e neypauy n cpena1e Hnoroe ns a1oro, 1ak 6mc1po, kak 1onLko Hoxe1e. Yun1ecL
c1onLko, ckonLko am, aosHoxno, Hoxe1e. Ho nesaancnHo o1 1oro, u1o Bm penae1e, ne
nosaonn1e ce6e 6m1L saknkuennmHn a 1kpLHy c1paxoH coaepuennn oun6ok.

CHep1L Ak1epa

OpnnH ns caHmx rpyc1nmx co6m1n Ionnnaypa a npounoH ropy 6mno poaonLno
xy1koe nsaec1ne o cHep1n Honoporo ak1epa no nHenn Bappn Bpayn. On nrpan aepyune
ponn a Hnoxo KoHnannn n HepaoknaccnoH Opesepoaunke, n on 6mn neo6muno
Hnoroo6euakunH ak1epoH. Ho eHy ne aesno a 1oH, u1o ero nyuune pa6o1m 6mnn a
knnoqnnLHax, ko1opme 1eH nnn nnmH o6pasoH, cun1anncL neypaunmHn. HockonLky eHy
c1anoannocL ac 1pypnee n 1pypnee nonyua1L noame ponn, on c1an nopaanennmH,
nauan nn1L sanoeH n aec1n ce6n 6ecnopnpouno.

Ero naunn a co6c1aennoH poHe c npoc1penenno ronoao n pnpoH nexaue 6y1mnko,
n ero ppysLn ampanrann aepcnn, u1o on nrpan a pycckyk pyne1ky, no ne nnannpoaan
caHoy6nc1ao.

Y Bappn Bpayna, Hep1aoro a 27 ne1, 6mnn 1anan1, aneunoc1L n nn1ennnren1noc1L. Bc,
a uH on ncnm1maan nepoc1a1ok, 6mno opnnH kauec1aoH, ko1opoe a cnyuae caoero
o1cy1c1ann, Hoxe1 cpena1L oc1anLnme 6ecnonesnmHn: on ncnm1maan nepoc1a1ok a
cnoco6noc1n npe6maa1L a neonpepenennoH nonoxennn, a aHounonanLno cnne,
neo6xopnHo pnn npeoponennn neypau n npoponxennn coaepuennn ycnnnn pnn
poc1nxennn 6onLuero.

Toxe caHoe aepno n pnn Hnoxec1aa ppyrnx npoqeccn, o1 npopaaua po
cakcoqonnc1a. enoaek, ko1opm npn ncnonnennn o6nsannoc1e pnckye1 cpena1L u1o-
1o ne 1ak, ponxen 6m1L ro1oa no1epne1L neypauy

Tak nanncan Bpkc Kyk, pepak1op American Film Magazine, a c1a1Le pnn Yon1 C1pn1
[xopnan neckonLko ne1 nasap. D1a nc1opnn 1eH 6onee 1parnuna, ueH 6onLue am

57


nonnHae1e, u1o ona 1nnnuna kak n pecn1ok 1mcnu nopo6nmx nc1opn, uac1L ns ko1opmx
saqnkcnpoaanm, uac1L ne1, o nkpnx, ko1opme cpaaanncL.

HHenno 1akne nc1opnn pokasmaak1, u1o 1anan1, rennanLnoc1L n o6pasoaanne ne
rapan1nn ycnexa. Oak1nueckn, nc1opnn aHepnkanckoro 6nsneca nonna nc1opn nkpe,
poc1nrunx neaepon1nmx pesynL1a1oa, ko1opmH ne poc1aaano a1nx kauec1a, no ko1opme
6mnn cnnLnm a 1oH, u1o noc1onnno npnknapmaann ycnnnn.

Hyxno sapa1Lcn aonpocoH, kako aennkan AHepnka c1ana 6m kak naunn, ao acex
o1nouennnx, ecnn 6m nyuune n caHoe npkne e npepc1aan1enn 6mnn nac1onLko xe
noc1onnnmHn.

Bepon1no, nyuuan npnunna pnn 1oro, u1o6m sannHa1Lcn 6nsnecoH, pnn aac caHnx - 1o,
u1o ne1 nnkoro, koHy Hoxno pa1L npouenne o6 o1c1aake, pena npy1 c 6onLunH 1pypoH.
HpoHmunennnk C.O. Ke11epnnr ckasan: Hnk1o nnkorpa ne cHoxe1 nepeceuL okean,
ecnn on noknne1 ero ao apeHn u1opHa.

H Hory acnoHnn1L Hnoxec1ao cnyuaea, korpa n xo1en am1n ns 6nsneca, no ne amuen,
rnaanmH o6pasoH, no1oHy u1o ne Hor a1oro cpena1L.

Hcxopn ns Hoero onm1a, Hory cypn1L, u1o ropaspo 6onLue ycnex a 6nsnece
nponc1ekae1 npoc1o ns-sa noc1onnnoro npnknapmaannn ycnnn, ueH ns-sa nnnoaaun
nnn nnaec1nun. Mnoro uero Hoxno ckasa1L a nonLsy 1oro, u1o6m npoc1o ne cpaaa1Lcn.

Tak Kak Bu Hpeo6pasoamaae1e Heypauy B Ycnex?

Bo-nepamx, 1onLko npoponxan uennn1Lcn. BecLHa uac1o, neypaua npeo6pasoamaae1cn
a ycnex npoc1o kak pesynL1a1 noc1onnc1aa. Dpnc1 XeHnnrya nepenncmaan C1apnk n
Hope paec1n pas n nepenonpo6oaan copok ue1mpe pasnnunmx saaepuennn pnn
Hpoua, opyxne. Hpoponxa1e npo6oaa1L neHnoro ppyro nopxop. Ho npoponxa1e
npo6oaa1L.

Hponnua1enLnm aa1op Ban C1an roaopn1: Heypaua noxopn1 na 1epnennaoro
yun1enn, ko1opm roaopn1 naH: "He1, DTO ne 6ype1 pa6o1a1L. Honpo6y cpena1L
neHnoro no-ppyroHy. Hnn, aosHoxno, coaceH no-ppyroHy". Ecnn am cHo1pn1e na
neypauy, kak na 1penepa, kak na Henepxepa, nooupnkuero aac nonpo6oaa1L
pasnnunme nopxopm, am nonyuae1e naHnoro nyuuee nonnHanne 1oro, ueH xe nanne1cn
neypaua.

Bo-a1opmx, c1apa1enLno o1mcknaan ckpm1me aosHoxnoc1n. Bsn1L nocnoanum n
noroaopkn: nnu1o ne 6maae1 c1onL xe xopounH nnn nnoxnH, kak kaxe1cn nonauany
n acnkn pas, korpa opna paepL sakpmaae1cn, ppyran o1kpmaae1cn. nuno y
Henn, kaxpoe 6onLuoe 6epc1ane, pasouapoaanne n 1parepnn a Hoe xnsnn
nenocpepc1aenno npnaenn k 6onLue aosHoxnoc1n nnn amrope. Bcerpa. Ho am Hoxe1e
na1n 1onLko 1o, u1o am nue1e, yanpe1L 1o, u1o oxnpae1e yanpe1L.

Ec1L nn a1oHy ncknkuennn? H nonarak ec1L. ECTB neko1opme neypaun, a ko1opmx n
6mn necnoco6en yanpe1L kakyk-1o HEME[EHHYK amropy nnn aosHoxnoc1L, n onn,
o1noxennme kak nesakonuennm 6nsnec (a ne noc1onnnan neypaua), a cao
apeHn, npnaenn k orpoHnoH poxopaH. Ho a1n ncknkuennn neHnorouncnennm n paneko
neuac1m.

B-1pe1Lnx, npepnpnnnHan 6mc1poe, peuakuee, konc1pyk1nanoe pec1ane. Oc1anoaka
- nanxypuan aeuL, ko1opyk 1onLko am Hoxe1e cpena1L. Hn1epecno, ckonLko pas
Makn [xoppon HE HOHA (neypaun!) a kopsnny 6ypyun 6acke16onnc1oH? A ckonLko
pas on ne nonan a PELAKEM cnyuae?

Opnako opno 6eccnopno: korpa on npoHaxnaancn, on ne Huancn k ckaHLe, sac1aannn
1penepa ypann1L ero ns nrpm, ne capnncn na ckaHLk, ne nakpmaan ronoay nono1enueH

58


n ne o1kasmaa1Lcn ncnonLsoaa1L ppyryk aosHoxnoc1L a npoponxennn nrpm. 1o on
penan, korpa on npoHaxnaancn? Kak Hoxno ckopee, on ncnonLsoaan ppyryk
aosHoxnoc1L. Ko11on OnpsnHonc, Hyppm, c1apm 1penep, ceuac pykoaopnun
Phoenix Suns, ckasan: Hnorpa am ponxnm nosaonn1L nrpoky pesko npo1n uepes
neypauy

He1, oc1anoaka ne o1ae1. BHec1o a1oro, kak n npn peuennn 6onLunnc1aa npo6neH,
pec1ane epnnc1aennm npaannLnm amxop.


59




3HHROF

K nac1onueHy apeHenn, am ponxnm 6mnn ynoan1L Epnnc1aennm Cekpe1 Ycnexa,
npepc1aanennm aaH neopnokpa1no no xopy ace a1o knnrn. kpn, ko1opme XHBYT
a1nH Cekpe1oH, - a1o nan6onee yaaxaeHme n npnsnaaaeHme, annn1enLnme n cnnLnme,
ycneunme n cuac1nname nkpn na nnane1e.

H xo1en 6m po6aan1L ouenL kpa1koe pononnenne k a1oHy Cekpe1y n cpasy o1He1n1L,
u1o, kak nk6o coae1, a1o nerue ckasa1L, ueH cpena1L; u1o, kak 1onc1m pok1op, n
Hor npnnnHa1L caoe co6c1aennoe nekapc1ao 6onee uac1o; no a1o ne yHenLuae1
aaxnoc1L a1o npen.

Ha pnnnnoH, uac1o onacno ckyunoH ny1n o1 Hoero popnoro ropopa Oennkca k ac-
Beracy, ec1L snakn, ncnonLsyeHme uac1o, na yuac1kax cHep1enLnmx necuac1nmx
cnyuaea, npnsmaakune aopn1ene oc1anoan1L panxenne, ecnn onn amnnnn,
oc1anoan1L panxenne, ecnn onn yc1ann. 3nakn rnacn1:

BceHy korqa-1o npnxoqn1 KOHE

Ioaopn1e Baue xene/Hyxy, u1o Bm nk6n1e e/ero kak Hoxno uaue. (H ne roaopk a1o
1ak poc1a1ouno uac1o, kak a1o neo6xopnHo.)

H, oco6enno ckaxn1e a1o e/eHy ceropnn, no1oHy u1o e/ero Hoxe1 saa1pa ne c1a1L.
BceHy korpa-1o npnxopn1 koneu.

Oc1anoan1ecL n ppyxno no6ecepy1e co caoe HaHo, nano, ppyroH, napneH ns
rase1noro knocka na yrny. (Mon HaHa nepenecna 1nxnm nncynL1 a npounoH ropy n
ne 6onLue ne Hoxe1 1ak 6ecepoaa1L c naHn, y nac 6onLue ne Hoxe1 6m1L c nek 1aknx
6ecep.) Ypenn1e a1oHy acero na neckonLko Hnny1 6onLue, ueH o6muno. Oco6enno
ceropnn. 3aa1pa nx Hoxe1 ne c1a1L. BceHy korpa-1o npnxopn1 koneu.

H na pnnx xo1en noroaopn1L no 1eneqony c ppyroH, ppyrnH npepnpnnnHa1eneH, c1onL
xe sann1o, c1onL xe opepxnHo kak n; ona ne o1aeuana; korpa ona nepesaonnna, ona
ckasana, nou1n nsannnkunHcn 1onoH: H amuna na apeHn, u1o6m okyny1Lcn a xnsnL.
Ona amuna, u1o6m noo6epa1L c keH-1o, k1o na 100% ne cansan c e 6nsnecoH.
HesaancnHo o1 uero am pec1an1enLno, pec1an1enLno nonyuae1e ypoaonLc1ane,
pec1an1enLno, pec1an1enLno, pec1an1enLno nacnaxpa1ecL a1nH a cnepykun pas,
korpa am penae1e a1o. BceHy korpa-1o npnxopn1 koneu.

Korpa am np1e na caok pa6o1y nnn a cao oqnc ceropnn, 6ypL1e 6naropapnmHn sa 1o,
u1o am nHee1e a1o, n cpena1e na pa6oueH Hec1e nyuuee, na u1o cnoco6nm. 3aa1pa,
1mcnun nkpe no1epnk1 caon pa6oune Hec1a n sa1eM, aosHoxno, noxanek1, u1o onn
ne cpenann u1o-1o 1aH no-ppyroHy. 3aa1pa, 1mcnua npepnpnnnHa1ene nnkanpnpyk1
cao 6nsnec n sa1eM, aosHoxno, 6ypy1 pyHa1L, kak Horno 6m ac 6m1L no-ppyroHy,
ecnn 6m onn peknaHnpoaanncL 6onee 1aopueckn, n npopanranncL nac1ounaee. BceHy
korpa-1o npnxopn1 koneu.

Bc, u1o 6m am nn penann ceropnn, pena1e a1o nannyuunH o6pasoH, n nonyua1e o1
a1oro caHoe nyuuee. BceHy korpa-1o npnxopn1 koneu.

60






HPOCTO
CQERAH
3TO

Nike


61




The Author, Dan Kennedy is available for speaking engagements, schedule permitting.
You may contact him at 602/997-7707, or via FAX at 602/269-3313.
A complete catalog of Dans Magnetic Marketing Tool Kits, books, audiocassette programs and
other resources is available from Kimble & Kennedy Publishing. To request your free Catalog, call:
(512) 263-2299 or FAX a note: (512) 263-9898.

For nearly 20 years, The Author has made it his business to surround himself with
exceptionally successful individuals and to study them in zealous search of one ultimate
success secret and this book contains that discovery. The Author, Dan Kennedy, has
had his books favorably featured several times in Success Magazine, in USA Today, in
Selling Magazine, and countless trade and specialty magazines. As a Speaker, Dan
addresses over 100,000 people a year. And, as a Consultant, he works with clients in
nearly 100 different fields, from startup entrepreneurs to CEOs of $200-million
companies. His speaking colleagues, associates and clients include celebrities from the
fields of entertainment, sports, publishing and politics.

Kimble & Kennedy Publishing
A Division of Group M Marketing, Inc.
9433 Bee Cave Road, Bldg. 2, Suite 110 Austin, TX 78733
Tel: (512) 263-2299 Fax: (512) 263-9898
Website: www.kimble-kennedy.com






Knnra nepeaepena ( 2009) AnypoH CaqnnmH npn yuac1nn Enenm Bora1mpao,
Ha1anLn C1one1oao, C1anncnaaa Iarapnna n Ha1anLn Apcen1Leao.


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