Solutions to Common Skin diseases (Rashes, Acne, Sunburn,Pimples) as well as

recommendations for the skin (dry or smooth) and what products (Vaseline Products) to
use.
A portion of the money will be used to give treatment to the poor people suffering from
severe skin diseases in the rural area.
Check your skin and help the poor.
Practical education & training to promote healthy skin and high standards of personal
hygiene.
Dermatologists and renowned people from the Beauty Industry will be there (Kaniz
Almas)

Why people will go?

They are getting expert advice on their skin and skin problems at a comparatively lower cost.
There is a much bigger Social cause behind it.

How will it help Unilever?

Enhanced brand equity for Vaseline.
Inclusion of Vaseline in peoples evoked set.