MISSION STATEMENT

PRODUCT
DESCRIPTIO
N

A hand held box to organise, carry and

protect the
owners tool.

BENEFIT
PROPOSITIO
N

Tool chest made of wood.

Low in cost.
Hammer is placed such that it also
serve as a handle
for easy carrying.

KEY
BUSINESS
GOAL

Attract new customers.

PRIMARY
MARKET

Do It Yourself (DIY) consumer.

Craftsman.
Labour.
Woodmaker.
Casual consumer.
Tool hardware market.

SECONDARY
MARKET

Sustain customer satisfaction rate.

Supply and demand goes parallel.

ASSUMPTIONS:
a)Hand held
b)Tool as the part of Tool Box
c)New product platform

STAKEHOLDERS:
a)User
b)Retailer
c)Share holders
d)Manufacturing operations

PRODUCT DESIGN AND

DEVELOPMENT
PROJECT
PORTABLE TOOL-BOX

SUBMITTED
SUBMITTED TO:TO:DR.
DR. RAKESH
RAKESH JAIN
JAIN
(HOD(HOD- MECHANICAL
MECHANICAL DEPT.)
DEPT.)

SUBMITTED BY:PRABHAT YADAV 2012ume1324

BHUPENDRA PRATAP SINGH
2012ume1325
SUBHASH CHAND 2012ume1327

NAME MR. NARENDRA SINGH

SEX- MALE

AGE- 35

EMAIL-ID/PHONE NO- 09829739980

DATE- 16/03/2015
Occupation-BUSINESS
Address-UU-72 CALGIRI ROAD,MALVIYA
NAGAR,JAIPUR

NAME MR. B.R NAYAK

SEX- MALE

AGE- 42

EMAIL-ID/PHONE NO- 09829706971

DATE- 16/03/2015
Occupation-SENIOR
TECHNICIAN,MNIT COLLEGE
Address-MNIT JAIPUR

LAB

NAME MR. VINOD KUMAR

SEX- MALE

AGE- 45

EMAIL-ID/PHONE NODATE- 11/03/2015

Occupation-BUSINESS
Address-CHITRA
NAGAR,JAIPUR

AGENCY,MALVIYA

NAME MR. DEEPAK BATRA

SEX- MALE

AGE- 42

EMAIL-ID/PHONE NO- 07891040405

DATE- 11/03/2015
Occupation-BUSINESS
Address-GROVER HARDWARES,SATKAR

NAME MR. SANJAY KUMAR TAILOR

SEX- MALE

AGE- 44

EMAIL-ID/PHONE NO- sappy.tailor@gmail.com

09549656741
DATE- 16/03/2015
Occupation-SERVICE(SENIOR
ASSISTANT)
Address-122/147 MANSAROVAR,JAIPUR

TECH.

NAME MR. S.K JAIN

SEX- MALE

AGE- 50

EMAIL-ID/PHONE NO- 09414779704

DATE- 14/03/2015
Occupation-BUSINESS (RAJ TYPING
CENTRE)