Professional Documents
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Bel300 Sesi 1 08
Bel300 Sesi 1 08
UNIVERSITITEKNOLOGI MARA
FINAL EXAMINATION
INSTRUCTIONS TO CANDIDATES
NAME OF LECTURER :
Do not bring any material into the examination room unless permission is given by the
invigilator.
Please check to make sure that this examination pack consists of:
Read the situation below carefully and answer the questions that follow in complete
sentences using your own words.
Avanus Travel and Tours Sdn. Bhd. provides travel and tour services for local and foreign
tourists. Recently, there have been numerous complaints by some of the tourists that the
tour guides are not proficient in English and they are not familiar with the local history and
culture. Besides that, the guides also collect tips from the tourists and are rude when they
are not happy with the amount of money they receive from them. When an investigation was
carried out, it was found that the company had employed untrained people as tour guides
due to a labour shortage. Furthermore, the courses that were held for the new employees
were short and did not include courses on local history and culture.
QUESTION 1
As the Marketing Manager at Avanus Travel and Tours Sdn. Bhd., you wish to complain to
the Director of the company about this matter. What would be the two major complaints?
(a)
(b)
(5 marks)
QUESTION 2
State two major problems the company may face if the complaints are not attended to.
(a)
(b)
(5 marks)
QUESTION 3
2. As the Marketing Manager at Avanus Travel and Tours Sdn. Bhd., write two
recommendations you would make to the Director of the company to solve the
problems.
(a)
(b)
(5 marks)
QUESTION 1
You are a tour coordinator for Eve Travel and Tour Agency. As the Harvest Festival or
'Pesta Kaamatan' season is coming soon, you are required to write an article describing the
promotional tour packages that your company is offering during the season. The article will
be published in the local newspapers.
In about 150 words, write the article using the information given below. You must add at
least 4 other relevant details.
• Family
• Honeymoon
Types of tour:
• Individual
• Nature
• Group
• Island
• Historical
• Zoo
(15 marks)
QUESTION 1
Read the situation below carefully and complete the task that follows.
In order to foster better ties among the employees of FastEx Courier Services, the Managing
Director has decided to have a telematch as one of the activities for its family day
celebration. The employees are encouraged to bring their family members for the event. As
chairperson of the telematch sub-committee, write out five detailed instructions to your
committee members on the steps that need to be taken to ensure the success of the event.
The steps should begin with the initial decision on the type of telematch events that are
suitable for the employees and conclude with what needs to be done on the day of the
telematch to ensure that all the events run smoothly.
(a)
(b)
(c)
(d)
(e)
(10 marks)
QUESTION 1
The text below is an extract taken from the Internet on 'Leadership Qualities'. You found
the extract interesting and you wish to share it with your colleagues. Rewrite the extract in
your own words to make it suitable for your company newsletter.
Adapted from
http://www. buzzle.com/editorials/
Retrieved on May 11, 2006
(10 marks)
QUESTION 2
The text below is taken from a book The 25 Most Common Problems in Business. You found
the text interesting and would like to share it with your colleagues. Rewrite the text in your
own words to make it suitable for display on your company bulletin board.
Adapted from
The 25 Most Common Problems in Business by Zabloski, J., 1996
(10 marks)