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INDRAJIT GADKARI
SANJEEV DALMIA
MAYANK SEPANY
DHWANI TANNA
DARSHIT UDANI
McDonald’s As A System
• Founder -Ray Kroc
• McDonald's brand mission is to "be our customers' favourite
place and way to eat."
• McDonald's in India is a Joint-Venture (JV) partnership.
• . McDonald's India first family restaurant at Basant Lok in
Oct, 1996.
• Today 169 Restaurants across India.
McDonald’s As A System
SUPPLIERS
CUSTOMERS
FEEDBACK
STAKEHOLDERS
REGULATORY COMPETITORS
BODIES
INPUTS
• Human Resources
• Profits
SERVICE
INPUT
N C
C
ES
ES
P
P
U
U
SS TT
P A
A P
P
U LL
LL
O
O
RI
RI
CI
CI
C
C N
N
T A
A
TI
TI
G
G
O
O B
B
N
N A
A
O
O
C FF
LL
A
A
R
R N
A ES
ES
O
O
N
C
C
EE
P U
U
R
R
SS
H
C H
I C
ES
ES
EE
EE
T B
B
U
TT
U
P
A D
D
G
G
P
R
R
O
O
L EE
TI
TI
FI
FI
N TT
N
G
G
SS
ADMINISTRATION
I P O
N R U
P O T
U C P
T E U
S T
S
-Taking orders -Ouick service
-Land & machinery
-Booking & Delivery
-Skilled labour
Appointments -Hygine
-Food material
-Division of
Work
Marketing & advertisement
I P O
N R U
P O T
U C P
T E U
Media selection,
S T
Marketing Understanding
S Increasse in sales
research & customers Increase in markett
Customers research & the changing Share
dynamics of
market
THANK YOU