Coca- Cola

1. Company Overview

Company Description

The Coca-Cola Company (NYSE: KO), incorporated in September 1919, is the world's
largest beverage company. It is the owner and marketer of more than 500 nonalcoholic
beverage brands. It also manufactures, distributes and markets concentrates and syrups
used to produce nonalcoholic beverages.
Line of Business:
The Company owns or licenses and markets more than 500 nonalcoholic beverage
brands, such as waters, juices, ready-to-drink tea and coffee, and energy and sports
drinks. The Company's portfolio includes 12 other billion dollar brands.
Locations and Markets:
The company is headquartered at Atlanta, Georgia. The Company operates in six
operating groups: Eurasia and Africa; Europe; Latin America; North America; Pacific
and Bottling Investments. Through the world's largest beverage distribution system,
consumers in more than 200 countries enjoy the Company's beverages at a rate of 1.6
billion servings a day. Employing approximately 92,400 associates.

Products
1. Beveragres
The Company’s beverage products include Coca-Cola, caffeine free Coca-Cola,
Cherry Coke, Diet Coke, Fanta, Sprite, Diet Sprite Pibb Xtra, Mello Yello, Tab,
Fresca and Barq's sparkling beverages, Powerade, Aquarius, Dasani, Lift, Thums Up,
Kinley, Eight O’Clock, Qoo, Mother.
2. Juice
The Company produces, distributes and markets juice and juice-drink products,
including Minute Maid juices and juice drinks, Simply juices and juice drinks, Cappy
juices, Odwalla nourishing health beverages, Five Alive refreshment beverages and
Bacardi mixers concentrate (manufactured and marketed under license agreements
from Bacardi & Company Limited).
3. Tea
Beverage Partners Worldwide (BPW), the Company’s joint venture with Nestle,
markets ready-to-drink tea products under various trademarks, including Nestea,
Enviga, Yang Guang, Nagomi, Frestea, Ten Ren, Yuan Ye, Tian Yu Di (Heaven &
Earth), Nestea Vitao and Nestea Cool, in various markets worldwide.
Leadership:
There are 122 executives listed for The Coca-Cola Company's Atlanta, GA location.

• Chairman and CEO: Muhtar Kent

• EVP and CFO: Gary Fayard
• SVP and CTO: Guy Wollaert

Competitors

The Company competes with PepsiCo, Inc., Nestle, Dr Pepper Snapple Group, Inc.,
Groupe Danone, Kraft Foods Inc. and Unilever.