Questionnaire

1. 2. 3. 4. Name: Contact Number (optional): Gender: Male Female Age: A. 13-20 Years B. 20-30 Years D. 40-50 Years E. 50 Years & Above 5. Occupation: A. Student B. Housewife D. Salaried E. Professional G. Others :_________

C. 30-40 Years

C. Self Employed F. Retired

6. Income per month: A. 5000-10000 D. 20000-25000

B. 10000-15000 E. 25000 & Above

C. 15000-20000

7. What is your mode of transportation? A. Two Wheeler B. Auto Rickshaw D. Bus 8. You are staying in: A. Own House D. Leased House

C. Four Wheeler

B. Rented House

C. PG

9. Which retail outlet will come to your mind when you think of shopping? A. Big Bazaar B. Spar C. Star Bazaar D. Any Other __________ 10. Which retailer is your preferred destination for Grocery : __________ Reason: i. Hygiene ii. Price iii. Availability iv. Distance from home v. You just like shopping there

11. Which retailer is your preferred destination for Apparels__________ Reason i. Range/Variety of options ii. Price iii. Sales staff iv. Easy to shop v. Distance from home vi. You just like shopping there

12. Which retailer is your preferred destination for Plastics, Utensils & Crockery: __________ Because of: i. Range/Variety of options ii. Price iii. Sales staff iv. Easy to shop v. You just like shopping there vi. Distance from home 13. Which retailer is your preferred destination for Electronic Products_________ Because of: i. Range/Variety of options ii. Price iii. Sales staff iv. Easy to shop v. You just like shopping there vi. Distance from home 14. Which are the products you do not find regularly in SPAR? __________ 15. Where the promotional activities are more attractive? A. Big Bazaar B. Spar D. Others __________ 16. Indicate your satisfaction level on the following: Highly Neither Particulars satisfied Satisfied Satisfied nor Dissatisfied Pricing Variety Layout Quality Offers Brands Service

C. Star Bazaar

Dissatisfied

Highly Dissatisfied

17. What additional services or products should Big Bazaar provide in future for its customers than what it is doing now?