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Winter / November 2011

Master of Business Administration Semester III ML0012 Store Operations- 4 Credits (Book ID: B1226) Assignment Set- 1 (60 Marks)

Note: Each question carries 10 Marks. Answer all the questions. Q1. How does store layout and store design contribute in retail business? Explain. Q2. What legal procedures exist to handle customers in retail environment? Q3. Elaborate on the role played by IT applications in retail stores. Q4. What tasks does a retailer have to carry out in inventory management? Assess the importance of various inventory levels. Q5. How can we classify retail stores? What are the different types of retail store operations? Q6. Is strategic planning helpful for a retail store? Justify. What are the steps involved in it?

Winter / November 2011

Master of Business Administration Semester III ML0012 Store Operations- 4 Credits (Book ID: B1226) Assignment Set- 2 (60 Marks)

Note: Each question carries 10 Marks. Answer all the questions. Q1. What are the pricing objectives in retail stores? What are the elements of retail price? Q2. How does a retailer carry out profit planning in his/her retail stores? What are the key business ratios that would be available for financial analysis? Q3. Is promotion essential in retail? Explain how retailer can select an appropriate promotion mix for his/her store. Q4. Give short notes on ethics in retailing and retailers corporate social responsibilities. Q5. Explain the HR oriented functions in retail stores. Q6. What is the importance of CRM in retail stores? Explain

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