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Process Approach Continual Improve Ment Customer Satisfacti On
Process Approach Continual Improve Ment Customer Satisfacti On
1-most importa nt 20 49
59 35
18 16
0 0
5-least importa nt 3 0
60 49 35
60
25
15
% of respondents
60 50 40 30 20 10 0
59
20
Process approach
1-most important
5-least important
15 0 Customer satisfaction 0
-least important
1-most importa nt 23 47
48 33
19 12
60 % of respondents 50 40 30 20 10 0
10 8
5-least importa nt 0 0
48 47 51 33 32 12 0
51
32
10
3
23
4
19 10
8 0
10
Process approach
Customer satisfaction
1-most important
5-least important
32
10 3 Customer satisfaction 4
5-least important
TQM
8%
Small enterprises
83%
TQM
Others
Small enterprises
Medium enterprises
% of enterprises
50-60 31%
60-70 5%
70-100 30%
5% 37%
11%
7%
40%
40%
50-60
60-70
70-100
100-150
150-200