Professional Documents
Culture Documents
Introduction
IN 1949, CLYDE KLUCKHOHN published Mirrorfor
Man: The Relation of
Anthropology to Modem Life. His book, which won a $10,000 prize offered
by McGraw-Hill for the best popular book on science, was a "manifesto"
of "the New Anthropology." Popularized by Ruth Benedict and Margaret
Mead, the New Anthropology was, in the words of the critic Robert
Endleman, "anthropology with a message"-the
message that anthropologists now commanded "the knowledge needed to reform the world." The
New Anthropology had been popularized, between the world wars, by
Margaret Mead, who instructed the educated public on such problems
as adolescence, child rearing, and gender roles. Ruth Benedict "forged" the
Pacific Stlldil's,
2009
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"link" between studying "the exotic primitive" and solving "the problems of
modern society." Whereas Benedict marshaled anthropological knowledge
to shatter Americans' "ethnocentric ethical conceptions," Kluckhohn hoped
to derive the "ultimate values" with which social scientists could promote
a peaceful postwar world. (Endleman J 848: 28.5-6, 290).
In Mirror for Man, Kluckhohn declared that antIuopolo!,'Y was "no
longer just the science of the long-ago and far-away," it was "an aid to
useful action." Thanks to the "all-embracing" or holistic charactcr of their
discipline, anthropologists occupied "a strategic position" to determine
which "factors" would "create a world community of distinct cultures
and hold it together against disruption." Only those experts who, like
anthropologists, were "singularly emancipated from the sway of the locally
accepted" eould surmount the apparently "unbridgeable gap" between
"competing ways of life" by laying barc "the principles that undergird each
culture" ([1949aJ 198.5: 286-7). On the heels of the publication of Mirror
for Man, Kluckhohn appeared on the eover of the January 29, 1948, issue
of the Saturday Review (~f Literature, proclaiming that anthropologists
now had "the beginnings of a science whose principles are applicable to
any human situation."
Described by a reviewer as a "prophet" of the New Anthropology
(Mishkin 1848, 1.5), Kluekhohn captured anthropologists' exuberance and
heady optimism, born of their wartime service and access to policymakers,
that they would play prominent roles in postwar reconstruction. No longer
practitioners of what Clifford Gecrtz (2002, .3)has describcd as "an obscure,
isolate, even reclusive, lone-wolf sort of discipline," they would increasingly
participatc in "multi- (or inter-, or cross-) disciplinary work" and "team
projects," lavishly flmded by philanthropic foundations and, in some cases,
by federal agencies, dedicated to solving "the immediate problems of
the contemporary world." This enthusiasm proved infectious. For a brief
moment, anthropology loomed as "thc reigning social scicnce" in the
eyes of many political scientists, Etmily therapists, historians, and American
studies scholars (Pye 1973, 6.5; see also Berkhofer 1873 and Weinstein
2(04).
In what follows, I examine Kluckhohn's rclations with Benedict, Mead,
and Gregory Bateson in two contexts: the school of culture and personality
and the wartime Conference on Science, Philosophy, and Religion in
Their Relation to the Democratic Way of Life. Although tcchnically not
a Boasian-having studied anthropology with Father Wilhelm Schmidt in
Vienna, Robert Marett in Oxford, and Alfred Tozzer at Harvard-Clyde
Kay Maben Kluekholm (180.5-1860) nonetheless strongly idcntified with
"the Boasian tradition" (Handler 188.5: 80-1). He worshipped Boas as his
2.53
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Philosophical Society, Anne Roc papers, B/R261]; Kluekholm, Autobiographical Sketch, ca. 1946 [Harvard University Archives, Clyde Kluekhohn
papers, HUG 4490.7]).
Culture and Personality
Although he had been analyzed in 19:31 by Eduard IIitsehmann-one
of Freud's earliest diseiples in Vienna-Kluekhohn
did not overcome his
"ambivalence" toward psychoanalysis until 1939 (Parsons 197:3: .30-1). He
first made his name as an outspoken critic of "the almost morhid avoidanee
of theory" in anthropoloS'Y and archaeology. Until anthropologists and
archaeologists made their "postulates" and "canons of procedure" explieit,
and hence subject to "systematic criticism," their findings, Kluckhohn
(1939, 1940) insisted, would not have any scientifle standing.
Although his dissertation had heen lihrary-hased, Kluekhohn soon earned
his spurs as an ethnographer. In 19.36, he hegan fieldwork among the
Ramah Navajo that would eontinue until his death. Inspired hy the social
psychologist, John Dollard, whom he had known from his freshman year
at Wisconsin, and by Edward Sapir, with whom he studied the Navajo
language in New Haven in 1936-19.37, Kluckholm decided to follow a
representative sample of Navajo children "through time" as they "aequired"
their culture in "a needed experiment" to correct "the flat, one-dimensional
quality" of most ethnographies at that time (Kluckholm 1949b, v). In doing
so, he became one of the pioneers of "long-term field research" in American
anthropoloS'Y (Foster et aI., 1979, 7).
While kinship and social organization hored Kluekhohn, he paid close
attention to the details of Navajo religion, ceremonialism, and heliefs.
Concerned with individual variation, he documented the frequeney of the
hehaviors he ohserved, sought to determine the extent of individual participation in eeremonies, and indicated whether his sourees were informants'
statements or his own observations. From the outset, Kluekhohn was
strongly oriented toward the life-history method, whieh John Dollard
defined as "a deliberate attempt to define the growth of a person in a
cultural milieu and to make theoretical sense of it" (Dollard [193.5] 1949,
iii). Quick, however, to acknowledge the usefulness of statistical analysis,
Kluckhohn put his generalizations, whenever possihle, on a quantitative
basis (Lamphere and Vogt 197.3). His concern \\ith documenting variation,
combined with his life-history orientation, may explain Benedict's disparaging allusion to "Kluckhohn's counting noses" (Benedict to Margaret Mead,
letter dated January 30, 1939, eited in Young 200.5, 74).
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Cold War, which pitted the Unitcd States in ideological warl~lre with the
Soviet Union, heightened the urgency that Klnckhohn felt for formulating
"a good five-cent ideolo/,'Y"that Americans could both articulate to themselves and communicate to foreigners. Such "a positive, clearly defined
national faith" secmed essential, not only to offset Communism's appeal
as a secular religion but also to supersede the "compctitive individualism"
and outmoded "Horatio Alger economic and achievement values" that
Kluckholm ([19.50] 1962: :328-.31) dcplorcd. By 19.57, Kluckhohn thought
that he had detected the emergence of "a 'new' set" of American values,
the "most pervasive" of which was "the weakening of the Puritan ethic with
its demands for exhihitionistic achievement, unhridled 'individualism,' and
competition" (Kluckhohn 19.58, 2(4), "Heterogeneity," he believed, was
fast becoming "one of the organizing principles of American culture"
(Kluckhohn 19.58: 196-7; Morison 19.58, 4(7).
Conclusion
At the timc of his death, Kluckholm had just begun a well-earned respite
from teaching, thanks to a multiyear grant he received from the Ford
Foundation in 19.57. Kluckhohn looked f()rward to synthesizing his many
years of fieldwork among the Navajo, shaping the summary volumes of the
Comparative Study of Values in Fivc Cultures Project, and preparing a new
edition of Navaho vVitchcrnft. He also hoped to make some progress on
two books-one on "anthropological theory," the other on "anthropological
studies of modern civilizations" (Kluekhohn to Bernard Berelson, letter
dated June 1, 19.57 [Harvard University Archives, Clyde Kluckholm Papers,
HUG 4490.6]; Parsons 197:3,.36). By then, Kluckhohn had earned a welldeserved reputation as fieldworker, theorist, promoter of interdisciplinary
and multidisciplinary projects, and prophet of the New Anthropology.
Kluckhohn's wide-ranging interests well equipped him to represent
anthropolo/,'Y, not only to profeSSional colleagues in other disciplines hut
also to educated Americans. As a public intellectual. Kluckhohn exemplified a long and rich tradition in American anthropology stretching from his
anthropological god, Franz Boas, to his student, Clifl(m} Geertz (Stocking
[1979] 1992: 92-11.3; Ortner 1997). Influenced more by Benedict the
theorist, than by Mead the popularizer, Kluckhohn endeavored to make
Americans culture-conscious. Like Benedict, he wanted to go "beyond
relativity." For Benedict, going heyond relativity meant finding the social
and cultural arrangements that fostered social cohesion; for Klnckholm, it
meant searching for the organizing principles of cultures. Hence his turn,
after 194.5, to linguistics. As a practitioner of culture and personality,
265
ACKNOWLEDGMENTS
This article began as a paper presented at the symposium, "Gang of Four: GfPgory
Batesou, Ruth Benedict, Heo Fortune, and Margaret Mead in Multiple Contexts," at
the annual mcetings of the Assodation for Sodal Anthropology in Oceania, in Kaua'i,
Hawai'i, in February 200.5. Quotations from the Kluckhohn Papers are reproduced
courtesy of dIP Harvard University Archives. I am grateful to the American Philosophieal
Society lilr permission to quote from Anne Roe's intcrview with Clyde Kluekholm in the
Anne Hoe Papers. I am also grateful to Mary Catherine Batesou and the Institute for
Intercultural Studies in New York filr permission to quote from Kluckholm's correspondenee with Margaret Mead ami Gregory Bateson in the Margaret Mead Papers at the
Libnlly of Congress. I would like to thank Gerald Sullivan, Sharon \V. Tiffany, and Susan
E. Gray for their comm('nts on earlier drafts of this mticle.
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