Slow charging and overheating: A Case

study on oppo mobile

PAYAL R KACHA
137360585027

A case submitted in partial fulfillment for the award of the degree of

MASTER OF APPLIED MANAGEMENT

Submitted to
Prof. PRIYANKA THAKKAR

N.R.Vekariya institute of business management studies-junagadh

Gujarat Technological University, Ahmedabad

 Student Declaration
I hereby declare that this case study report titled slow charging and
overheating: A Case study on oppo mobile by me to the
N.R.Vekariya institute of business management studies-junagadh. Is a
bonafide work undertaken by me and it is not submitted to any other
university or institution for the award of any degree certificate or published
ant time before.

Date:
Place:
 EXECUTIVE SUMMARY

The main objective of the survey was to know the position of oppo mobile
in market and present scenario of mobile market and marketing strategies
of oppo mobile.

The beverage market in India in very large. The major portion of the market
is dominated by the oppo mobile. The market witnessed 5-6 % growth in
the early 90.presently the growth rate of oppo mobile in india as compare
to previous year. The study also revels the different and perception of the
consumers towards various brand. It also compare the brand vivo and its
impact on the consumer and on the market.
CONTENTS

Company Profile
OPPO is a global electronics and technology service provider that delivers
the latest and most exquisite mobile electronic devices in over 20 countries,
including the United States, China, Australia and many countries
throughout Europe, Southeast Asia, South Asia, the Middle East and Africa.
OPPO is dedicated to customers with the most extraordinary mobile
experience through meticulous designs and smart technology.
At OPPO, we believe that true innovation is all about changing, renewing or
creating more effective products that make life simpler. A core part of
OPPOs company culture lies in its commitment to working with its fans to
develop and deliver the best products possible, through openness to
customer feedback. OPPO's brand philosophy is summed up in the phrase
The art of technology.

It conveys our business principles of honesty, integrity and ethics. OPPO is

consistent in its determination to not only do things right, but also to do the
right thing in any given situation.
 2001
OPPO is Globally Registered

2004
OPPO
Launched in China

2005
OPPO's First MP3 Player
 Define the problem
MOBILE HEETING PROBLEM

mene 6 june 2016 ko oppo f1f liya tha but abhi 1 years bhi nhi huva or
mera mobile bahut hi jayada hit ho raha h .pls gide kijiye me kya karu nahi
to mera mobile change kijiye ye kya h itna costly mobile lo or uska result
kya hota h nhi to mera paisa refund kijiye nhi to me oppo company ke nam
pr compalian karungi pls CONTACT ME MY NO IS 9958210512

Oppo A37 speakers

5 months ago i have bought a new Oppo A37 but now i found that only one
of its speakers works give me some instructions that wheather it had only
one speaker or it has some problem.

Slow charging and overheating

2months back i have bought oppo f1s 64gb it was such great phone and
awesome performance and charging speed is still better normal speed but
for the past 2days i have facing a problem my phone is taking more the 4
hours to charge my phone Kindly plea tell me a resolution Either need to
change the phone are charger.Prakash minj

Over Heat issues

Hi, I bought a new Oppo A37f phone around two weeks ago and it is
overheating very badly. I feel my figures are on fire while using internet or
playing games. Oppo is doing injustice to its buyers. Not worth the money i
spent to buy this phone. I need a complete refund or a better phone.

You can contact me at 8284897397 Rakas Mar 29, 2017

Over Heat issues

I bought a new Oppo A37f around two weeks ago and it over heats. I feel
my hands are on fire while using internet or playing games. This is not
worth the amount i spent. Oppo is doing injustice to its customers. I need a
better phone or a complete refund.
Hanging problem in neo7

Mar 28, 2017

Very bad perfomance,a lot hanging problem, battery very poor condition,
Voice is not clear

Emi no-863260034766770

EMi no-863260034766762

I bought it in December,now i want you either exchange it or give me an

upgraded model or I'll go to court.

Extremely hated problem

I purchased OPPO a37 two week ago. Sometime I feel to commit the
suicide. Because I have got this amount borrow from someone. I want my
money. Plz plz.

Prabsharan singh

Mar 19, 2017

Heating problem

I bring just new phone just 2week away and phone suffering from heat
problem during the use of internet please solve my problems

aggarwalmanuj17! Mar 18, 2017

My phone is hanging

The phone is hanging from the day i have downloaded the new update. It is
really annoying.

karanrajan

Mar 12, 2017

Slow charging
2months back i have bought oppo f1s 64gb it was such great phone and
awesome preformance and charging speed is stil better normal speed but
for the past 2days i have facing a prblm my phone is taking more tha 4
hours to charge my phone Kindly plee tell me a resolution Either need to
change the phone are charger. zuha zuha wank Mar 12, 2017

Oppo Hanging...

Late response..

Automatically switch off

Roban sandhu Mar 11, 2017

Hanging and battery

My phone get low fastly and there is hanging problem.Please replace it and
give new OPPO a37.Phone number 9646908836

Roban sandhu

Mar 11, 2017

Battery and hangings

My phone gets low fastly and therevis hanging problem in it

Bharti uttekar

Mar 9, 2017
Overheating And hanging

I am bharti uttekar

I have buyed the oppo a37

The phone is being too much overheating and hanging

Please replace my phone

Thank you
How to solution Overheating Android Phone
Professional apps to fix overheating issues

1. Cooler Master: https://play.google.com/store/apps/details?

id=com.easyx.coolermaster

If you're looking for an app that does the talking, you will love the Cooler
Master. It offers a number of features that you would love.

> Helps you with real time temperature monitoring.

> Dynamic overheating checking and warning.

> It analyses CPU usage and looks for apps which may be causing
overheating of the phone.

> Very easy to operate. The app offers one tap functionality.

> To prevent the phone from overheating, detects and then closes the
apps.

2. Device Cooler Master:

https://play.google.com/store/apps/details?
id=com.technoapp.temperature.master.cooler

One of the coolest apps in the market as well one of the most popular.
Analyses real time and looks for heating apps. Once detected, will shut off
app which was the cause. Extremely easy to use and a handy app to have.
It also clears up cache memory, frees RAM and optimizes phone speed. It
also does help you to control the extra usage of apps. The Device Cooler
Master is a very effective way to handle heating of phones.
3. Device Cooler Heat Minimizer:
https://play.google.com/store/apps/details?
id=com.easylogics.device.cooler.heat.minimiser

Thanks to the excessive usage of CPU, GPU and The RAM, Smart phones
are burning out fast and quick. But with the professional monitoring of a
device like The Device Cooler Heat Minimizer, that can be very easily
overcome. The Device Cooler Heat Minimizer is a very easy to use cooling
app, which provides real time monitoring of CPU, GPU and RAM.

It detects heating apps and either controls their activities or shuts them off
thereby ensuring the life of the battery. The Device Cooler Heat Minimizer
is a very popular app and used by many.
 Objective & Scope of Study

Every time business organization that comes into contact with customers,
they develop a perception in the mind of the customers. Today every
organization needs to know the perception in the mind of the customers, as
the market is highly competitive. In order to gain the mind share of the
customers along with the market share certain strategies are required.
Especially in the mobile sector as there are many competitors, so to leave
a positive impact on the customers, provide them best services to them. To
gain the advantage over the competitors.

The final decision of transaction is totally depend on the consumer,

consumer may have different perception for his satisfaction for particular
brand and company has to fulfill consumers requirement. Hence the
concerned project is undertaken:-

To analyze the customers requirement.

To study the Competitors service

To study the attitude of staff member to customers.

To provide the better services & try to built the credibility in the
consumer.

To know the opinion & suggestions of customers.

OPPO Global Business

OPPO is relentless in the pursuit of the latest technology, the highest
hardware quality standards and in delivering the best user experience
possible. We design, manufacture, and promote our own products to
assure customers of reliable and the highest end products possible from
beginning to end.
Since its founding in 2004, OPPO has consistently strived to deliver users
this ideology across the globe. Having successfully entered into the mobile
phone market in 2008, OPPO began looking at expansion in international.
.
Marketing Strategies By Oppo:-
1. Newer, and better products:-
oppo mobile launch Worlds first rotating camera with flash light
O-touch panel, worlds first Smartphone with rear touch back panel
O-click, a Bluetooth remote camera trigger and a device locator in oppo N1
Oppo launch oppo finder worlds slimmest phone just 6.65
Oppo develop VOOC rapid charge the world fastest and safest mobile
device charging technology
2. Focus on mobile features:-
Oppo mobile focus on mobile features according to market oppo develop
color for develop new feature in mobile motions and gestures for a easy
using, for a security

3. Control mop in market:-

Oppo mobiles focus on control mop in market for save dealers profit.

4. Brand building: -
Brand building was one of the major tasks it had in hand. It went with
Bollywood stars Hrithik Roshan and Sonam Kapoor as its brand
ambassador. "We feel that Hrithik and Sonam are elegant and truly match
with Oppo's brand image.
OPPO, new partner of FC Barcelona for next 3 year
5. New products:-
Oppo launch new mobiles and develop new features in mobile like neo5
Wi-Fi display for increase sale
6. Events
Oppo doing event for making customer relationship and brand awareness
and oppo also doing event in cultural days like diwali, new year , other
cultural days and every month celebrate oppo day and in these event give
gifts to customers and also other offer

7. Schemes to dealers
Oppo mobile give schemes to dealers like trip on sale 500pcs and also
give to branding offers and promoters for sale product and also give extra
profit on mobile
 ANALYZING THE CASE DATA

Description 2014 T
H E
Smartphone (92%)
The amount of South Africans that are internet
users and own a smartphone . Feature Phone (8.1%)

BlackBerry (37.9%)

The most purchased smartphone brand, based Samsung (35.2%)

on purchase intents (I.e. Price). Owned by South
African internet users. Nokia (31.4%)

Apple (12.3%)

The amount of South Africans who own a Prepaid (34.6%)

smartphone Prepaid and Contract. The
smartphone operating environment. Contract (65.4%)

The distribution of smartphone brand operators in Vodacom (53.3%)

South Africa, based on the amount of mobile
MTN (29.9%)
internet users by South African through a data
plan. Cell C (12.9%)

After 1 Year (31.1%)

Dont Plan to get a new phone

The average time that it would take a consumer (27.7%)
to purchase a new internet enabled mobile
phone. In the next 6 months 1 Year
(17.0%)

In the next 3 months (14.3%)

ART OF TECHNOLOGY
Theres an Art to Living Life.

At OPPO, were here for those that expect more from their smartphone
than a run-of-the-mill experience.This is the reason for the dedication and
effort we put into bringing users the very best, which is why we put as much
effort into what our phones can do for you.

We are driven by our love for art. Our devotion and dedication to the art of
technology is what inspires us to create beautiful products-inside and out.
Everything is considered. From the tactile qualities to the aesthetic aspects
of each of our devices; every angle, every color, every piece is meticulously
craftedso we are left with not just a remarkable looking device, but a
cultivated experience.

We put as much thought and consideration into the designing of our

products as one would into designing their own unique lifestyle, right down
to the very minute of details. It is here, where the art of technology and life
convene.

Full charge in just 15 minutes! "OPPO" is

developing a new technology
Chinese mobile manufacturer company Oppo has recently unveiled a new
technology that can charge the Smartphone in just 15 minutes.

One of the promising mobile manufacturing companies from China has

recently unveiled a new technology at the Mobile World Congress held in
Barcelona. It can allow the users to charge their phones in just 15 minutes.
The technology is considered to be revolutionary because the complete
cost of your device requires at least 1-2 hours but with this new technology
developed by Oppo, now users can easily charge their devices that too in a
very little span of time.

Oppo has named this technology as Super VOOC and according to the
company the technology is still at thetentative stage but still it delivers great
service. One of the authorities from the company has mentioned that as of
now the technology can be used in the smartphones and different
companies can also have this technology from Oppo.

During the presentation at the Mobile World Congress, one of the

companys official has demonstrated that how empty battery can be
charged in just 10-15 minutes. Oppo showed this demonstration with the
help of a 2,500mAhbattery, and now it is also clear that the company can
deliver such great results as Oppo wheels the software, battery and
chipsets installed in the device. The technology developed by Oppo is very
unusual, and it is far better than the Qualcomm Quick Chargetechnology,
but very surprisingly Super VOOC will not be available on other
smartphones.

The Chinese company Oppo is gradually holding a good amount of share

in different countries and according to the company sources till now the
company has grown by 67 % for its production. It is also noteworthy that
Oppo is now the eight biggest smartphone manufacturer companies across
the world.

The company during the presentation at MWC said that the users can
attain complete charge with the help of microUSB or USB C charging ports.
Oppo was anticipated to develop a technology that can quicklyresolve the
problem of fast charging so that the users should always be charged. The
researchers also find that using a low voltage of 5 volts for charging with
VOOC technology will ensure the safety, sustainability and stability of the
device. Overall it could be said that the technology will be a revolution for
charging processes, and it will deliver the best results to its users as it will
save time.

The Art of Technology

Theres an Art to Living Life.

At OPPO, were here for those that expect more from their smartphone
than a run-of-the-mill experience.This is the reason for the dedication and
effort we put into bringing users the very best, which is why we put as much
effort into what our phones can do for you.

We are driven by our love for art. Our devotion and dedication to the art of
technology is what inspires us to create beautiful products-inside and out.
Everything is considered. From the tactile qualities to the aesthetic aspects
of each of our devices; every angle, every color, every piece is meticulously
craftedso we are left with not just a remarkable looking device, but a
cultivated experience.

We put as much thought and consideration into the designing of our

products as one would into designing their own unique lifestyle, right down
to the very minute of details. It is here, where the art of technology and life
convene

Conclusion
This refers to the product ability to satisfy consumers or customers need,
both functionally and emotionally. This is the most important factor if a
brand is to be a winning brand. Users are getting smarter in their choice
and will not make purchase decision if they dont trust in the quality of the
product presented to them. Hitting the right communication channel and
effectively delivering the message to potential buyers contributes to the
success of a brand. Even for a good product, if no one knows about it, talks
about it or discuss about it, then the chance of failure for that product is
really high.

Considering the case of iPhone for example although there has been a lot
of negative feedback about the product recently, however, every time a new
version of iPhone is launched, the world holds it breath and eagerly waits to
see the great invention of Apple. This is achieving through mastery in
communication. Despite that, the product must be strong, reliable and good
all by itself in order for consumers to test out and trust what being said in
the communication channel.