EXECUTIVE DASHBOARD

160%
150%
140%
130%
120%
110%
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
-10%
-20%
-30%
-40%
-50%
1-Feb 1-Mar 1-Apr 1-May 1
REVENUE GROWTH ( % ) C
 REVENUE GROWTH

44.0%

MONTH / YEAR REVENUE ( $ )

16-Jan $ 1,800,000
16-Feb $ 2,000,000
16-Mar $ 2,200,000
16-Apr $ 2,000,000
16-May $ 2,200,000
16-Jun $ 2,280,000
16-Jul $ 2,360,000
16-Aug $ 2,440,000
16-Sep $ 2,520,000
16-Oct $ 3,000,000
16-Nov $ 3,820,000
16-Dec $ 5,500,000
17-Jan
17-Feb
17-Mar
17-Apr
17-May
17-Jun
17-Aug
17-Sep
17-Oct
17-Nov
17-Dec
18-Jan
 CYCLE DATA BY MONTH

Apr 1-May 1-Jun 1-Jul 1-Aug 1-Sep

REVENUE GROWTH ( % ) CUSTOMER GROWTH ( % ) AOV GROWTH ( % ) Movi ng average (AOV GROWTH

CURRENT STATUS
 CUSTOMER GROWTH

4.5%
CYCLE DATA BY MONTH

CUSTOMERS ( # ) AVERAGE ORDER VALUE ( $ )

18,500 $ 270.00
20,000 $ 300.00
21,500 $ 200.00
23,000 $ 180.00
24,500 $ 150.00
26,000 $ 112.00
27,500 $ 270.00
29,000 $ 300.00
30,500 $ 200.00
32,000 $ 180.00
33,500 $ 150.00
35,000 $ 112.00
MONTH

1-Aug 1-Sep 1-Oct 1-Nov 1-Dec

OV GROWTH ( % ) Movi ng average (AOV GROWTH ( % ))

US
OWTH AOV GROWTH

% -25.3%
ONTH

REVENUE GROWTH ( % ) CUSTOMER GROWTH ( % )

11.1% 8.1%
10.0% 7.5%
-9.1% 7.0%
10.0% 6.5%
3.6% 6.1%
3.5% 5.8%
3.4% 5.5%
3.3% 5.2%
19.0% 4.9%
27.3% 4.7%
44.0% 4.5%
1-Nov 1-Dec
OWTH

3%

AOV GROWTH ( % )

11.1%
-33.3%
-10.0%
-16.7%
-25.3%
141.1%
11.1%
-33.3%
-10.0%
-16.7%
-25.3%