DIOR BRONZE
SOINS PROTECTEURS SOLAIRES
PROTECTIVE SUNCARE
2016
PRODUCT DESCRIPTION
Protective and beautifying skincare.
TARGET
Women in search of suncare products that
protect their skin effectively from damage by
the sun, while encouraging a sublime,
luminous and lasting tan.
INGREDIENTS
a/ Expert protection
• Broad-spectrum anti-UVA and anti-UVB
sunscreen for optimal protection
• Vitamin E, known for its antioxidant action
• Tan Beautifier: stimulates collagen synthesis
> The skin is protected from photoaging and
free radicals.
b/ Beautifying action
New exclusive Tan Beautifier complex
Helps activate tanning during exposure and
works to prevent fading
(pro-pigmenting action, stimulates melanin
production with a delayed effect).
> A beautified, intensified and prolonged tan.
THE PRODUCT +
Ultra-effective triple protection combined with
immediate and lasting beautifying action.
Ultra-sensorial textures
* Deliciously melt-away, water-resistant.
* Subtle Dior Monoi fragrance: the unique
blend of Tiare flowers from Polynesia and
Kau Pe flowers from the Marquesas Islands.
1/ Body + Face + Hair
HUILE PROTECTRICE HÂLE SUBLIME
Beautifying Protective Oil Sublime Glow
SPF 15 / 125 ml pump spray
2/ Body + Face
LAIT EN BRUME PROTECTEUR HÂLE SUBLIME
Beautifying Protective Milky Mist Sublime Glow
SPF 30 / 125 ml pump spray
3/ Face
CRÈME PROTECTRICE HÂLE SUBLIME
Beautifying Protective Creme Sublime Glow
SPF 30 & SPF 50 / 50 ml tube
WHAT TO SAY
1. EXPERT PROTECTION
The skin is perfectly protected from damage by
the sun and free radicals, responsible for signs of
photoaging.
> Triple protection: Anti-UVA / Anti-UVB /
Antioxidant.
2. BEAUTIFYING ACTION
During exposure, the skin is immediately
beautified and visibly more luminous. The natural
tanning process is lastingly activated. Tanning is
encouraged, intensified and prolonged.
> Luminous, beautified and lasting tan.
DIOR BRONZE
SOINS SOMPTUEUX AUTO-BRONZANT
SELF-TANNING CARE
PRODUCT DESCRIPTION
The first self-tanning care line that recreates
all the benefits of the sun:
- a beautiful, luminous and perfectly natural
tan on your skin.
- a mood-lifting effect on your mind, as if you
just spent time in the sun.
TARGET
For women who want a natural-looking tan
without sun exposure.
INGREDIENTS
• Bronze-Perfect self-tanning complex:
- it recreates a natural tan by adapting to
the skin’s pH.
- it recreates a unique mood-lifting effect
with its plant extracts.
PRODUCT PLUS POINTS
1. Integral benefits: All the pleasures of the
sun for the skin and mind.
2. Extremely sensorial textures: Creme-Gel,
Creme and a highly innovative texture: the 1st
Self-Tanning Dry Oil. They are specially
formulated to ensure even application.
3. First self-tanning dry oil
- The oil: its fluid, melt-away, easy-to-apply
texture ensures an even, natural tan.
- Non-greasy texture: Skin is perfectly
nourished, soft and moisturized, with no
sticky finish.
USE
- Before applying to the face, exfoliate the skin with
Dior Instant Gentle Exfoliant.
- Apply to cleansed, moisturized skin. Wash hands
thoroughly after use.
- Do not spray the self-tanning oil directly onto the
face.
- Avoid eyebrows and hairline. Avoid contact with
the eyes.
- Apply less to elbows and knees.
- For a more intense tan, reapply after 3 hours and
then 2 to 3 times a week.
WHAT TO SAY
1. Natural self-tanning effectiveness
The formula adapts its action to the skin’s ideal pH
for a perfectly natural, even and luminous tan.
2. Unique well-being
Plant extracts help stimulate natural secretion of
β-endorphins, the “molecules of happiness.”
3. Refined pleasure
Textures that melt deliciously on the skin. The
delight of a new sunny fragrance for absolute
refinement.
DIOR BRONZE
AFTER SUN - BAUME DE MONOI
MONOI BALM

INGREDIENTS PRODUCT PLUS POINTS

• Coprah oil Soothes

> compensates the dehydration caused by Formulated for the face and the body, its light
solar exposure, nourishes. and fresh texture comforts the skin after sun
exposure

Rehydrates
It compensates the dehydration caused by solar
exposure and intensely nourishes the skin,
leaving it soft and silk.

Sublimes
Adorned with a satiny veil, the skin is beautified
with a glowing tan.
PRODUCT DESCRIPTION
After Sun care that comforts and rehydrates
the skin for a radiant tan.

TARGET
All women who wants to treat their skin after
sun exposure.