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What is Everyday Makeup?

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What is Everyday Makeup?
What it IS What it's NOT
Light & Easy to Wear Heavy & Too Detailed
Covers Blemishes Too Colorful & Bright
Healthy Looking Too Sculpted
Preserves Natural Highlight Carved-Out
Enhancement of Natural Beauty Lid Heavy

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Everyday Makeup Disclaimers
Please take note of the following:
- We will teach you all technical skills to learn this look.
- There is a module uploaded for you so you can look back and practice this look.
- All makeup techniques have a different effect on everyone so we will personalize
this session according to your skin type, face shape, etc to ensure it fits your needs.
- We will also check for routine efficacy - this means there is a tendency that your
makeup might crease, get oily or fade throughout the day -- ALL OF WHICH ARE
NORMAL as it takes several practices to get the perfect combination of techniques
for someone's skin.

POST SESSION SUPPORT IS ALWAYS PROVIDED. We ask that you take photos after
the session and observe how your makeup performs so we can makeup
adjustments along the way because we want to make sure we're able to give you
feedback.
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Everyday Makeup Step-by-Step
Step 1: Skincare
Step 2: Primer
Step 11: Eyeshadow
Step 3: Color Corrector Step 12: Tightline
Step 4: Concealer Step 13: Mascara
Step 5: Base Makeup of your Choice Step 14: Bronzer
Step 6: Liquid Highlight Step 15: Blush
Step 7: Cream Bronzer Step 16: Highlighter
Step 8: Cream Blush Step 17: Lips
Step 9: Setting Powder
Step 10: Eyebrows

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Skincare
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Skincare
Cleanser - used to remove
make-up, dead skin Toner - is used to restore your skin's
Micellar Water - used as PH level,
cells, oil, dirt, and other types a facial cleanser to tigtening your pores and prepare
of pollutants help remove makeup, dirt, your skin
from the skin, helping to and oil from the skin to absorb your serums and
prevent clogged pores. moisturizer.

TIP: Don't overexfoliate your skin TIP: Use milder toners for pre-makeup.
TIP: Skip this part if you
because it can break natural skin Reserve those with active ingredients
just washed your face in
barriers. for your evening skincare routine.
the bath.

Eye Serum/ Eye Cream- Moisturizer - keep your facial Sunscreen - used to protect
hydrates the eye area and skin hydrated and the skin from the harmful
reduces the appearance of fine healthy by creating a effects of the sun. They help to
lines and wrinkles. protective barrier on your prevent sunburn and
skin. premature aging
TIP: User your ring finger because TIP: There are many ways on how to
TIP: The moisturizer needs some
it has the lightest pressure among retouch your sunscreen even if you're
time to form a smooth, even
all fingers and use gentle tapping already wearing makeup. You can tap
surface over your skin. Wait a bit
motions only. gently with regular sunscreen or you
before proceeding to primer.
can use SPF Infused makeup like
powders or setting mists.
Lip Balm - is a soft wax-like substance
you
apply to saturate and ease the
soreness
caused by having dry or chapped lips.

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Serving
Sizes
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cleanser HAZELNUT

=
This rule applies for all types
of cleansers - cream, gel or Risk for dirt build
liquid. So even if it doesn't up that leads to
sud up, It's okay assuming congestion.
you have a regular amount
of makeup on your face.
You're wasting
For double cleansing, just product.
split this size into two.

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scrub RASPBERRY

=
Scrubs are grainy physical
exfoliants. Using too much You won't get the
will strip your skin of its most out of it's
natural layers so don't use it benefits.
everyday.

This amount should be Your face may turn


enough for your face and itchy, flaky or dry.
neck.

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toner HALF A
TEASPOON

=
Facial toner is basically
the in-between skincare may cause clogged
step. pores, build up of
dirt & dead skin
It's meant to be used cells.
after washing your face
but before applying your
serum or moisturizer
used as a way to balance Yourlead
may faceto
may turn
dryness
the pH of the skin after itchy,
or flaky or dry.
irritation
using an alkaline soap
product for cleansing.

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eye cream GRAIN
OF RICE

=
The skin around your eyes
are thin and eye creams are
Aging around the
concentrated, so don't put eyes will be faster.
too much.

TIP: Your ring finger is weak


so it's perfect for applying Risk for
Your faceeye
may turn
anything around the eye -- itchy, flaky or dry.
irritation.
there's less pressure.

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moisturizer ALMOND

=
The same amount is
recommended for both
Less hydration on
morning and evening the face.
moisturizers.

TIP: Don't forget to apply


Makes skin lazy. It
moisturizer on your neck so won't produce
it doesn't age, too. natural moisture as
much.

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sunscreen GRAPE

=
Don't forget to cover your
neck, ears and other areas You accelerate
for complete efficacy. This is aging and risk skin
true for both chemical and cancer.
physical sunscreens.

TIP: There are makeup Risk for white cast Img from The Beauty Work

products infused with SPF. when taking


photos.

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Primer

Primer - creates a smoothing effect that


enhances makeup coverage and helps Pea-sized amount
your makeup stay on longer — all while
targeting concerns like oily or dry skin.

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5 PRIMER SPOTS FOR BEGINNERS

1. Forehead
2. Right Cheek
3. Left Cheek
4. Nose
5. Chin

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Corrector
and
Concealer
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Neutralizing Blemishes! OPTIONAL

DARK UNDEREYES DARK SPOTS DARK ACNE SCARS

RED SPOTS RED ACNE SCARS RED VEINS

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Corrector PEPPER
CORN

=
Di spense a pepper corn
si zed amount at the back of It won't work or it
your hand before appl yi ng i t
will be patchy from
adding layers.
l i ttl e by l i ttl e on your
di scol orati ons.

The color will stain


your base or it will
be too cakey. SERVING SIZE
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How to spot conceal with concealer only

1. Take a concealer that's the same shade as your skin.


2. Apply it to your discoloration.
3. Blend it out until it seamlessly blends with your skin.

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How to spot conceal with corrector
1. Apply corrector sparingly and
blend out to a thin layer
2. Let the corrector dry first so it
doesn't mix with your concealer
3. Apply a thin layer of your 'same
shade' concealer with a brush
4. Blend with enough pressure so it
doesn't mix with the corrector
and the end goal should look like
it's part of your skin.

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Base Makeup of
your choice

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Base Makeup of Your Choice

SHEERING DOWN A FULL COVERAGE FORMULA

USE BB CREAMS OR TINTED MOISTURZER

USE SMALL AMOUNT OF FOUNDATION JUST ENOUGH


TO EVEN OUT SKINTONE

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ABOUT BASE MAKEUP
It's all different for everyone!

It takes a lot of practice to get the routine that works for you but don't
worry because we're here to offer post-session support.

After this session, keep your makeup on for about a few hours so you
can observe how it performs.

CREASING AND CAKING IS NORMAL


BUT THERE ARE WAYS TO MINIMIZE IT
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Benefits of Learning How to
Sheer Down Foundation
You won't need to buy a Use these tools to apply your
separate tinted foundation

moisturizer. Flat Foundation Brush


acts as an
You will learn that applicator Damp Sponge

foundations can have acts as a blending


tool to achieve a

different levels of very seamless base

coverage.
You will achieve a more
natural finish on your skin
that's more appropriate
for everyday.
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ACTIVITY:
Let's mix your moisturizer and foundation!

Mixing Palette or any clean


surface like a mirror or compact & Foundation of Choice Moisturizer of Your Choice
a tool to mix it with

1:1 Ratio
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Underpainting

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ACTIVITY: Let's study your facial features!

The width of your face at the forehead

The width of your face from cheekbone


to cheekbone

The width of your face at the jaw area

The length of your face from hairline to


chin

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Other Questions to Ask Yourself

What are the prominent parts


of your face and vice versa?

What are your best features?

Your coach will teach you how to


enhance your natural beauty by
underpainting!

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Underpainting
BENEFITS OF UNDERPAINTING

MORE NATURAL FACE


DEFINITION
HELPS WITH FACE MAKEUP
LONGEVITY
LOOKS REALLY GOOD ON AN
EVERYDAY MAKEUP LOOK

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Liquid Highlighting Placement

Process of applying LIGHTER SHADE of your


concealer (after your liquid foundation)

To brighten certain parts of your face so that it


looks more forwarded, lifted and wide awake

CASE TO CASE Basis: If you have a prominent


part, skip that area (ex: You have a
prominent forehead or chin)

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Cream Bronzer Placement
Gives warmth to the perimeters of your face
Gives a sunkissed glow, perfect for an everyday makeup look

SIDE VIEW FRONT VIEW SIDE VIEW

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Cream Blush Placement

Gives color to our cheeks


Gives us a healthy looking skin
Makes our complexion look
healthier and more youthful

FRONT VIEW SIDE VIEW

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Setting
Powder
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Setting Powder

Used to set base makeup so


that makeup lasts longer
and does not move around,
or rub off of your skin.

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Tools for Powders
Setting the nooks and
crannies of your face like Setting for bigger areas of
your undereyes or the sides the face and body.
of your nose. Great for
baking, too!

VELVET PUFF
BIG POWDER BRUSH

Setting the nooks and


crannies of your face like Ideal for retouches and for
your undereyes or the sides more coverage.
of your nose.

TAPERED POWDER BRUSH COMPACT PUFF

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Setting Spray vs Fixing Spray

Sets by emulsifying layers of your makeup so Makes your make up last all day and night
they can appear as just one layer depending on the quality of the fixing spray

Prevents the layers of your makeup from Acts like a protective layer to ensure you makeup
separating doesn't budge

Usually cheaper than fixing spray (still


A little bit more expensive due to its function
depends on the brand)

Usually contains skin-caring ingredients that Contains alcohol and PVPs (the ingredient in
you would find in mists your hairspray)

SETTING FIXING
SPRAY SPRAY

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Brow
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FEATHERY BROWS Step by Step

Backcomb first. Make sure that you


don't put too much pressure on the
skin so that you don't disturb your
base makeup. Focus on the brow
hairs.
Once all of your brow hairs are
coated with your dimension product,
brush your brow hairs back to its
direction of growth.
Let is set before filling it in with your
drawing product

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Eyeshadow
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Colors for Everyday Eyeshadow

Use one shade only for basic eye contour. It will look cohesive if you also use the same
shade you used for blush. But you can choose any shade you want. Something light to
contour the eyes.

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Tightlining
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Tightlining

Tightlining is an easy technique of lining your upper waterline


for a subtle yet impactful finish.
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Why do we tightline?
It defines the eye shape
Adds perceived volume to your lashes
Make your eyes pop

How do we tightline? (2 Ways)


Use a cotton bud to carefully expose the upper lash line.
Carefully glide the pencil from outer to inner corner.
Use a hand held mirror and place it at chin level.
Look down so you can see your upper lash line.
Carefully glide the pencil from outer to inner corner.
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Lash Curler
and
Mascara
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Mascara

Curl your lashes by pumping from Remove excess product first from the mouth of your mascara
the root to the tip. tube and then slowly apply it all over your lashes starting from
root to tip to ensure that each lash is coated well.

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Face Makeup

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Face Makeup
POWDER BRONZER ( OPTIONAL) - add a light bronzer powder
if cream bronzer isn't enough or if it was powdered down
after setting with powder.

POWDER BLUSH ( OPTIONAL) - same principle with bronzer.

POWDER HIGHLIGHTER ( OPTIONAL) - add a natural highlight to


your face by using an everyday highlighter shade. Place it on your
cheekbone, tip and bridge of your nose, forehead or chin, inner
corner of eyes, brow bone and upper lip.

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Lips

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Lips

Gloss "MLBB" (My Lips, But Better)


shade that is close to your original lip color

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What's next for you?
GLAM MAKEUP PART 1
- Prep Routine
- Full coverage base makeup routine for Glam Events
- Underpainting
- Setting and Baking
- Face Makeup Products
(Contour, Blush, Highlighter)
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