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RB - NIE - OM - Unit 1 - 2019-20 PDF
RB - NIE - OM - Unit 1 - 2019-20 PDF
Operations
Productions Services
Management
Management Management
RB/NIE/Mech 2019-20
RB/NIE/Mech
2019-20
Swiggy ME0308
If you're talented and think you can handle the pressure of an exponential growth rate, join
us on this journey. We'd love to have you on board!
"Swiggy is a food ordering and delivery company based out of Bangalore, India. Swiggy was
inspired by the thought of providing a complete food ordering and delivery solution from
the best neighbourhood restaurants to the urban foodie. A single window for ordering from
a wide range of restaurants, we have our own exclusive fleet of delivery personnel to
pickup orders from restaurants and deliver it to customers . Having our own fleet gives us
the flexibility to offer customers a no minimum order policy on any restaurant and accept
online payments for all partner restaurants that we work with. Our delivery personnel carry
one order at a time which ensures we get reliable and fast deliveries."
July 7 , 2015 Co founder:
On line food ordering at Rahul jaimini IIT KGP Tech
Bangalore-Koramangala Sriharsha Majety IIM CalCutta & BITs
Planning
Extended to Hyderabad, Mumbai, Nandan Reddy Msc ( Physics) BITs
Pune, Kolkata, Chennai.
1st online food service , 1995 World wide waiter, waiter .com at California, Close on 2001
Paper Boat ME0308
Paper Boat is a brand of traditional Indian beverages and foods produced and marketed by
Hector Beverages, which is headquartered in Bangalore, India.[1][2]
Paper Boat was launched by Hector Beverages in August 2013.[3] The product consists of a
range of traditional, indigenous Indian drinks such as Aam Panna, Jaljeera and Aam Ras.
The drinks were initially offered in single serving, flexible pouches; the company has since
then expanded to one liter Tetra Pak cartons as well.[3][4]
The company aims to preserve traditional recipes while using innovation to make the
ethnic Indian drinks accessible to an urban market.[5] Paper Boat does not use artificial
coloring or preservatives in its products.[6]
The company is funded by N.R. Narayana Murthy-led Catamaran Ventures, Footprint
Ventures and Sequoia Capital, among others other investors.[7]
Hector Beverages was founded in 2009 by
Neeraj Kakkar, Neeraj Biyani, Suhas Misra and
James Nuttall
Ola Cabs was founded on 3 December 2010 by Bhavish Aggarwal, currently[when?] CEO,
and Ankit Bhati
RB/NIE/Mech 2019-20
Café Coffee Day ( CCD) ME0308
Coffee chain in 1993
The first CCD outlet was set up on July 11, 1996, at Brigade Road, Bangalore, Karnataka
The company is vertically integrated to cut costs: from owning the plantations[4] to growing
the coffee,[4] making the coffee machines[10] and making the furniture for the outlets
The company is vertically integrated to cut costs: from owning the plantations[4] to
growing the coffee,[4] making the coffee machines[10] and making the furniture for the
outlets.[4]
On 29 July 2019, Siddhartha went missing, and his body was found in the Nethravathi
river backwaters two days later. A letter, assumed to be written by Siddhartha
addressing the board of directors and staff, was made public in which he takes
responsibility for not creating a profitable business model.[11]
RB/NIE/Mech 2019-20
ME0308
Narayana Health's (NH) : A Journey that began wining the Heart of India
Indians are three times Prones to heart diseases than Europeans.
2013- 2.5 million heart surgeries per year in India. We are doing 90 000 only.
RB/NIE/Mech 2019-20
Where are you?
RB/NIE/Mech 2019-20
Galaxies 100 Billion
Planets
RB/NIE/Mech 2019-20
ME0308
Apply
Knowledge
Giving it
Use it/Recycle it
back to earth
RB/NIE/Mech 2019-20
ME0308
Choice is yours
RB/NIE/Mech 2019-20
Aggregate Planning Strategies
Strategy 1 : Vary the size of the work force ( Ex. Hiring or firing the workers,
Productivity per employee )
Strategy 2 : Vary the number of working hours ( Demand high, Over time,)
Strategy 3 : Vary the inventory levels ( During peak hours)
K.R.Phneesh
RB/NIE/Mech
Syllabus Flow Chart ME0308
• Demand Forecasting
Unit 3
RB/NIE/Mech 2019-20
Unit 1 ME0308
Unit – 1:
Operations Management Concepts: Introduction, Historical Development,
Operations Management Definition, and Framework for managing operation, The
trending operation management Products v/s Services, Productivity, Factors affecting
Productivity, International Dimensions of Productivity, Scope of operations
management.
Operations Decision Making: Introduction, Characteristics of decisions, framework
for Decision Making, Decision methodology, Decision support system. Concept and
Numerical problems on economic model (BEA), Decision tree analysis.
SLE: statistical model
RB/NIE/Mech 2019-20
Course outcomes:
ME0308
Course outcomes:
At the end of the course, the student will be able to:
1. Understand role of operation management, the factors affecting productivity and
develop decision support system.
RB/NIE/Mech 2019-20
System aspect of production /operations function ME0308
RB/NIE/Mech 2019-20
System aspect of production /operations function ME0308
• Material
• Labor
Transfor Conversion • Goods
input • Equipment Process Out put
mation • Services
• Capital
Feedback
information
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FUNCTIONAL SUBSYSTEM OF ORGANIZATIONS ME0308
Finance
Marketing Personnel
Production
Ex: Production
Boilers with specific capacity, Construction flat, Automobiles
Ex: Services
Medical facilities and clinical tests, carrying food for the party, travel booking service,
Banking sector etc.
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ME0308
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Definitions Operations Managements ME0308
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Important stages in the history of Operation Management
ME0308
? ? ?
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Important stages in the history of Operation Management ME0308
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Manager skills
ME0308
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Historical Development
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Date Contributions Contributor
1935 Statistical sampling applied to product control: H.F. Dodge and H.G.
inspection sampling plans Roming
1940 Operations research applications in world war II P.M.Blacker and other
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ME0308
RB/NIE/Mech 2019-20
Production System ME0308
• Men • Production
design
• Materials
• Process
• Machines Transformati • Product
Input Planning Output
• Information on process • Service
• Production
• finance control
• Maintenance
Control
• Inventory
•Cost
•Quality
Fig. Schematic production system
• Land
• Late delivery
• Labor Serviced
• Labor turnover
• Building Transformati customer with
Input • Production Output
• Information on process desired
control merchandise
• capital
• Maintenance
feedback
• Inventory level
•Labor efficiency
•Sales volume
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ME0308
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Decision making pyramid ME0308
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Production Managing and tracking ME0308
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A Framework of Managing Operation ME0308
Planning:
Organizing:
Controlling:
•Controlling operations
•Inventory Control
•Cost Control
•Maintenance
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ME0308
Behavior :
For smooth functioning of the concern, operations managers are really interested to
know how their efforts to plan, organize and control affect human behavior. This
may also include studying the behavior of their subordinates that may affect planning,
organizing and controlling actions of the management. In addition, the decision-making
behavior of manager is also worth analyzing.
Models:
•Verbal models : These involve words and descriptions
•Physical models: Built using a scale
•Schematic models: These involve diagrams and charts
•Mathematical models: Involving equations
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ME0308
Kerala 2018
Kodagu 2018
Trends in operation management gives some clues about the changes or shift in overall
economic activities.
Indian scenario
Will this trend continue ? If so, how long ? And at what rate?
Ex. Patanjali
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The Trend: Information and Non Manufacturing systems
ME0308
The Trend : Global Scenario
Google,
Best Ex. Ordinary mail are replaced by electronic mail.
Information Apps,
Computers, mobile telephones, wireless
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ME0308
Education
Living style
Cloths
Technology
Culture
Luxury
Market
E commerce
Entertainment
Sports
Apps
Investment
Etc.
RB/NIE/Mech 2019-20
Trend Example: ME0308
(Touch)
( good ,Bad,)
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Transformation and value adding activities ME0308
The objective of combining resource under controlled conditions is to transform them
Into goods and services having a higher value than the original inputs.
The productivity refers to the ratio between values of outputs per work hour to the cost
Of inputs. The overall must be greater than 1, then we can say value is added to the
Product.
RB/NIE/Mech 2019-20
Productivity and performance ME0308
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Influence of Productivity ME0308
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Techniques to improve Productivity ME0308
The industry is always in search of ways and techniques to improve productivity some
Of the basic techniques are listed below
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Techniques to improve Productivity ME0308
There are several strategies for improving productivity
1. Increased output for the same input Ex. Steel plant (Altering billet making section)
RB/NIE/Mech 2019-20
ME0308
Table 4. Revenue and Capital Expenditure of Defence Services, 2018-19
Note: *: Includes Rs 9.96 crore allocated for capital expenditure for the inspection organisation
RB/NIE/Mech 2019-20
International Dimensions of Productivity ME0308
Industrialization nations are developed two strategies to remain competitive in the
Business.
The word is fast, becoming a global village. Economic liberalization, privatization and
Globalization in many countries all over world have erased several frontiers, both in
Manufacturing as well as service operations. Market have opened up, competitions
are very hot, quality is going up, inefficient companies are breaking up, productivity
And professionalism are shooting up, outs sourcing is buzzing up and so on, in the present
International market scenario.
USA –is 50% depend From china , korea, India, Brazil, Malaysia etc.
USA, UK,GERMANY, FRANCE, RUSSIA, --------- Research, Aviation, micro electrons,
nano-technology, fiber optics, laser-technology etc.
RB/NIE/Mech 2019-20
Operational Excellence ME0308
•% of products which do not need rework
•Costs incurred to improve quality
1. Quality Measures •Number of defective pieces (parts per million)
•Avg no. of employee suggestion per month.
World class manufacturing concept is of a recent origin. The following attributes of the
world class manufacturing are aimed to fulfill the customer demands.
All these performance measures are external to the manufacturing system but highly
essential for the success of the company.
Ex. Mobile.
RB/NIE/Mech 2019-20
World Class Manufacturing Practices ME0308
3. TPM ( Total Production Maintenance): Removal maintenance dept and tr. to Prod dept.
ii) Poka Yoke : Japanese term means mistake proofing or error proofing
iii) Kaizen : means Change to good, it works on elimination of waste
RB/NIE/Mech 2019-20
Japanese managerial techniques ME0308
1. Corporate objects : Customer are given the highest priority. Employees are
given the next priority. Owners and shareholder get the last priority.
RB/NIE/Mech 2019-20
Scope of Operations Management ME0308
Location
Maintenance of Plant layout &
management facilities Material han
Quality
Process
control Production design
planning and
control
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ME0308
Kerala 2018
Kodagu 2018
? Any Suggestion ?
RB/NIE/Mech 2019-20
OPERATION DECISION MAKING ME0308
Dept. : Marketing, R & D , Maintenance, Transportation, Finance, Human resources
Material, Demand, machine, labourers, high or low volume price products etc.
CHARACTERISTICS OF DECISIONS:
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ME0308
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ME0308
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Characteristics of Decisions ME0308
3. Cost of analysis : The cost of analysis gets added up to the cost of the project which
many bring down profitability
4. Decision complexity : sometimes decision become very complex and cumbersome because
RB/NIE/Mech 2019-20
Information Continuum ME0308
Complete Extreme
certainty uncertainty
All data
Objective
No data
information
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FRAMEWORK FOR DECISION MAKING ME0308
Decision making using scientific and analytical methods involve a systematic step by step
Procedure as follows:
1. To define the problem and parameter influencing it. (both controllable & non-controllable)
5. Evaluate all alternative and select the best.: ( Experience, good judgment majority choice, etc)
6. Implement the decision and monitor the results. : this not a part of Decision Making
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ME0308
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Decision Methodology ME0308
Engineers and Managers are expected to use a number of quantitative techniques to serve
as a basis for decision making. But type of quantitative technique used depends on the
nature of variables influencing the problems.
Condition: All information variables known, or in certain cases no information available.
Few quantitative techniques:
A. Variable with complete certainty B. Variable with Risk and Partial certainty
1. Break-even-analysis 1. Forecasting
2. Cost benefit analysis 2. Decision tree
3. Inventory control 3. PERT & CPM
4. Linear programming. 4. Aggregate planning
5. Non-linear programming 5. Simulation
6. Dynamic programming 6. Queueing theory
7. Integer programming 7. Regression and correlation
8. Scheduling 8. Heuristic methods
C. Variables with extreme uncertainty
1. Game Theory 2019-20
2. Flip of the coin OR is the solution
RB/NIE/Mech 3. Astrology
Decision support systems (DSS) ME0308
Decision support systems (DSS) are computer based systems designed to help decision
maker at various stages of the decision making process especially in the development of
alternatives and evaluation of possible courses of action. A large number of computer
based analytical tools or software's are available to help modern day managers to take
decisions on various aspects of business. Computers have enabled decision makers to
save time and costs, crunch data, visualization solution better and provide more alternatives.
CRAFT ( Computer Relatives Allocation of Facilities Technique : used for plant layout
CAN-Q ( Computer analysis of Network of Queues. : Queueing problems
ALDEP ( Automated layout design program) : used for layout design
COMSOLE ( Computer Method for Sequencing of Assembly Lines)
ADAMS ( Simulation of Kinematics Mechanisms)
IMPAS ( Computer aided process planning software)
ESPIRT ( Computer aided part programming)
PREDATOR ( Checking the manual part program)
NASTRAN/ANSYS /ABACUS/DEFORM/FLUENT: used for finite element analysis
RB/NIE/Mech 2019-20
Economic Model ME0308
Mathematical and analytical models which address issues of costs, revenues, profits
and losses are economical models. Decisions on these are fundamental to the survival
and continuation of any business. Break Even Analysis and contribution analysis are
important economic models widely used in several business areas.
1. Fixed costs (FC): These costs remain fixed or constant irrespective of the volume of
production. They remain the same whether the production is small. Large or NIL.
Ex. Costs on land and building, Salaries to top management, insurance, depreciation,
taxes on property, equipment etc.
2. Variable Costs (VC): These costs vary with the volume of production. Higher the
production, higher will be the variable costs. In other words, variables costs are the
function of volume of output. Variable costs become zero when production is
stopped. Variable costs are also known as prime costs.
Ex. Cost of raw materials, labor, transportation of finished goods. Packing costs etc.
3. Total cost (TC) : It is the final cost involved in the manufacture of a product. It is
nothing but the sum of fixed costs and variable costs.
4. Sales Revenue (SR) : It is the income which comes into the organization through the
sales of the products.
Turnover is the net sales generated
by a business, which profits is the
Sales Revenue = Total cost + Profit
residual earning of a business after
all expenses have been charged
RB/NIE/Mech against net sales. 2019-20
ME0308
Variable cost
cost
cost + = FC
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ME0308
Sales Revenue
Total cost
Price per unit
Revenue
of O/P
Cost FC
Volume of output
Volume of output
RB/NIE/Mech 2019-20
Break Even Chart ME0308
Loss Region
Total FC
Margin of safety
FC
Break Even output
Volume of output
RB/NIE/Mech 2019-20
Any questions?
It is your time to discuss
? Any Suggestion ?
The point at which the sales Revenue line and total cost line intersect is known as
Break-even point. In other words, the Break-even point is that junction where income
and costs are exactly in balance. Thus there is neither profit nor loss for the
corresponding volume of output known as Break-even production. The BEP divides the
profit and loss regions.
1. Selling price per unit of output will remain constant throughout the volume of output.
2. There is a liner relationship between sales volume and costs i.e., there are no whole
sale rates.
3. Costs can be divided into two categories – Fixed costs and Variable costs.
4. Production and sales quantities are equal i.e., there is no inventory.
5. No other factor will influence the cost expect the quantity of output.
RB/NIE/Mech 2019-20
Break Even Point ME0308
Limitations of BEA:
1. The whole of the production output is sold, which may not be so in reality.
2. Certain costs are partly FC and Partly VC. BEA holds good only for short run
requirement.
3. Profits depend only on selling price and sales volume ignoring the fact that they are
affected by technological changes, price, volume discounts, improved management,
improvement in quantity, versatility etc.
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ME0308
1) Contribution: It is difference between sales revenue and variable costs for any given
volume of output., At any given volume of output, If contribution is greater than the
fixed costs, Profit will result. contribution always equals Fixed cost at BEP
Contribution = Sales Revenue – Variable costs.
2. Margin of safety : Margin of safety is the horizontal distance between the BEP and the
actual output being produced.
Margin of safety = [ ( Actual sales - Break even sales) / Actual sales ] X 100
3. Angle of incidence ( ) : The angle between the sales revenue line and the total cost
line is called as angle of incidence. A large of incidence indicates large profit and
extremely favorable business positions.
Q ( BEP) = FC / ( s – v)
Where as,
FC= Fixed costs
Q= Quantity of output produced and sold
s = Selling price per unit of output.
v = Variable price per unit of output
sQ = S = Sales revenue ( income) for quantity Q
vQ = V = Variable costs for quantity Q.
RB/NIE/Mech 2019-20
Problems on BEP: ME0308
1) If fixed cost for manufacturing a certain products are Rs. 3,00,000 and variable costs
are estimated at 40% of the unit selling price of Rs 100. What is the quantity of
sales at which there is Break-even ?
2) Process X has fixed costs of Rs 80,000 per year and variable costs of Rs 18 per unit.
Where process Y has fixed costs of Rs 32,000 per year and variable costs of Rs 48
per unit. At what production volume Q are the total costs of projects X and Y equal
?
Ans : Q = 1600 units.
3)
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ME0308
3) Festo India company has its existing product base ( Pneumatic cylinder) decides to
launch a new product priced at Rs 6500 per unit. If the fixed cost is Rs 8,20,000 and
variable cost per unit is Rs 2400 determine.
a) The BEP
b) The contribution
c) The volume needed to generate a profit of Rs 10,25,000?
b) The contribution:
Total Contribution = Sales revenue – variable cost = 6500 x 200 – 2400 x 200
= 1300000 – 480000 = Rs 820000.
c) Sales revenue = Total cost + Profit
Profit = Sales revenue – Total cost
10,25,000 = sQ – ( F+vQ)
Q = 450 units.
Thus the additional volume company has to sell is = 450 – 200 = 250 units.
RB/NIE/Mech 2019-20
4) A publisher sells a text book priced at Rs 200 each . The production costs for a volume
10000 books are as follows.
a) Labor = Rs 2,40,000
b) Materials = Rs 4,80,000 VC= a+b ME0308
c) Total over heads = Rs 3,60,000 FC= c+d+e
d) Selling and admiration = Rs 2,00,000
e) Interest on capital = Rs 3,20,000
Use the data to draw a break even chart and determine the BEP.
RB/NIE/Mech 2019-20
5) A firm has rated capacity of manufacturing 30,000 casting / year. But due to poor
sales it is working at 25% of its related capacity. The expense are as below.
RB/NIE/Mech 2019-20
Solution:
Rated capacity = 30000 casting /year
Actual Production = 25 % of 30000 = 7500 casting / year.
ME0308
Q1 = 7500 c/y
Q2 = 24000 c/y
For Q1 Variable cost per casting = V/Q1 = 209200/ 7500 = Rs 27.89 33 per unit.
Total cost1 [( at Q1= 7500)] = F+V = 3,00,000 + 2,09,200 = Rs 5,09,200
Total cost 2 [( at Q2 =24000)] = F + v Q2 = 3,00,000 + (27.8933 x 24000) = Rs 969439.2
Conclusion:
Looking at the value . It is concluded that it is loss making both at Q1 and Q2.
But the loss is considerably reduced from Rs -97200 to Rs – 9439 when sales
went up from 7500 to 24000 because of reduction in selling price fro Rs 55 to Rs
40.
RB/NIE/Mech 2019-20
6) A travel agency has a vacation package that sells for Rs 12,500. Fixed costs are Rs 80
lakhs and the present volume of 1000 customers. Variable costs are Rs 25 lakhs and
profits are Rs 20 lakhs.
Ans.
Q2 = 1100 customers.
RB/NIE/Mech 2019-20
7) Pizza hut has the following data on costs at two volumes of production for a pizza that
sells at Rs 50.
Ans :
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ME0308
Problem: A manufacturer of motor cycles buys side box at Rs. 240 each. In case he makes
it himself, the fixed and variable costs would be Rs.300,000 and Rs. 90 pre side box,
respectively. Should the manufacturer make or buy the side box if there is a demand for
2500 side boxes?
Q ( BEP) = FC / ( s – v)
BEP = 300000/(240-90)
= 2000 units.
Since the demand (2500 units) is more than the break even points, the company
can manufacture the side boxes.
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ME0308
Problem: There are three alternative available to meet the demand of a particular product.
They are as follows :
1. Making the product using process A.
2. Making the product using process B.
3. Buying the product.
The details as follows
Cost Elements Making using Making using Buy
Process A process B
FC/year 100,000 300,000 -
VC/unit 75 70 -
Purchase price /unit - - 80
Problem: Old Fashioned Berry pies –Ltd , currently operates a single bakery, but is not
considering a second location in a new shopping mall. The owner estimates that fixed costs
would be dollar 3,000 per week, and that labor and materials to produce pies at that
location will be 60 cents per pie. Pie be sold for dollar 1.60 each.
1) What number of pies must be sold to break even?
2) What profit ( or loss) would there be on sales of 20,000 pies in one week?
3) What volume would be required in order to realize a profit of dollar 12000?
RB/NIE/Mech 2019-20
ME0308
RB/NIE/Mech 2019-20
Decision Tree Analysis ME0308
Decision Tree Analysis is a technique used for taking long-term capacity planning
decision. A decision tree is basically a diagram used to structure and analysis a
decision problem. It is a systematic and sequential laying out of decision points,
Alternatives, and chance events. A decision point is a juncture when one decision
has to be taken among a few alternatives. A chance event is one which
potentially leads to several different outcomes, only one of which will definitely
occur. In other words when a chance event occurs, the decision maker has no control
over which outcome will occur.
RB/NIE/Mech 2019-20
Step in Decision Tree Analysis ME0308
1) Tree Diagramming
a) Identify all decision points and the order in which they occur.
b) Identify alternate decisions for each decision point.
c) Identify the chance events that may occur after each decision.
d) Draw a tree diagram showing the sequence of decisions and chance events.
2) Estimation
a) Estimation the probability of each possible outcome of each chance event.
b) Estimate the economical consequence of each possible outcome and decision
alternative.
RB/NIE/Mech 2019-20
Decision tree Diagram Example: ME0308
RB/NIE/Mech 2019-20
Decision Tree-Problems: ME0308
1) An entrepreneur wants to introduce a new quartz crucible into Indian Market. This
product has an excellent market for the next 5 years. He has three options.
i) Making the crucible by building a large unit.
ii) Making the crucible by building a small unit.
iii) Becoming a trader. Just buy and sell.
The following data are furnished.
Alternative Possibility of Sales Probabi
a) Investment Analysis: demand Revenue/Year lity
( Rs. In lakh)
Alternative Investment
Make in large unit Rs. 60 Lakhs Large Unit High 19 0.7
Make in small unit Rs. 40 Lakhs Medium 10 0.1
Low 3 0.2
Buy and sell NIL Small Unit High 16 0.7
Medium 12 0.1
Low 4 0.2
Buy and High 10 0.7
Sell Medium 4 0.1
Low 1 0.2
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ME0308
Rs 19 Lakh : P = 0.7 : 5 years
60 L High
Large Medium Rs 10 Lakh : P = 0.1 : 5 years
Rs 3 Lakh : P = 0.2 : 5 years
Low
a
Rs 16 Lakh : P = 0.7 : 5 years
40 L High
Rs 12 Lakh : P = 0.1 : 5 years
2 Medium
Small Rs4Lakh : P = 0.2 : 5 years
b Low
Rs 10 Lakh : P = 0.7 : 5 years
1 NIL High
Rs 4 Lakh : P = 0.1 : 5 years
Medium
Rs 1 Lakh : P = 0.2 : 5 years
c Low
Decision
event
Chance event
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ME0308
i) Probable Revenue for :
Chance Event a = { ( 19 x 0.7) + ( 10 x 0.1) + ( 3 x 0.2)} x 5 = (13.3+ 1+ 0.6) x 5
= 74.5
But the revenue above is including the initial investment of Rs 60 lakhs.
Income for event a = 74.5 – 60 = 14.5 lakhs.
Similarly for b :
Chance Event b = 66 lakhs
Income for Event b = 66 – 40 = 26 Lakhs
Similarly for c:
Chance of event c = 38Lakh.
Income for Event c = 38 Lakhs
Since there is no initial investment for buy and sell option. The income is 38Lakhs
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ME0308
Prob: Madura garment is evaluating a project developing a new anti- stain shirt either
through R&D or through a collaboration with Marks & Spencers of England. The
management of the company estimates its 10 years present value profits(in lakhs) and the
probabilities for various success possibilities, as shown in the table.
Suggestion the management which alternative should be selected based upon the criteria
of,
i) Maximax ii) Maximin iii) Laplace iv) Maximum probability and v) Expected
monetary value.
Also draw a decision tree for the given problem.
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ME0308
i) Maximax: This is nothing but the absolute maximum of all possibilities. In other
words, maximum implies selection of alternative with highest profit even if it is
with the lowest probability.
Therefore, maximax = choose (i) a with Rs 800 lakhs profit and of probability 0.2
ii) Maximin: This is nothing but the best of the worst values. In other words, maximin
implies selection of the alternative which minimizes losses.
Therefore , maximin = Choose (ii) c with Rs 40 lakh loss and of probability 0.4.
Laplace: This is nothing but the selection of the best option after calculation the average
pay off for each alternative.
Therefore R&D option is selected based on Laplace criterion because of higher average
pay off.
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ME0308
iv) Maximum probability : In this , that criterion is selected which has the highest
probability in deciding the profit or loss of any of the alternatives.
In this problem, both moderately successful and not successful have equal probability
of occurrences of 0.4. So either of the criterion can be chosen. If moderately successful
criterion is selected then the alternative to be pursued should be R&D ( because of
higher profit) and if Not successful criterion is selected, then the alternative to be
pursued should be joint venture ( because of lower losses)
V) Expected monetary value: This is similar to laplace criterion but the difference is
that here instead of the average the total is considered. In other words, the
expected total loss or profit of each alternative becomes the basis for decision..
Therefore, EMV of R&D =( 800 x 0.2 + 600 x 0.4 -120 x 0.4) = 448 lakhs.
EMV for joint venture = ( 600 x 0.2 + 400 x 0.4 – 40 x 0.4 )= 296 lakhs.
Comparing the two, R & D option is selected based on Expected monetary value
criterion.
RB/NIE/Mech 2019-20
ME0308
Decision Tree Diagram
Highly Successful (P1 = 0.2)
Rs. 800 lakhs
NIE/Mech 2019-20
ME0308
Alternatively, the sub-assemblies can each be tested electronically at a cost of Rs. 10 per
sub-assembly tested. Past experience shows that about 30% of those supplied are
defective , the probability of the test indicating a bad adjustment when the sub-
assembly is faulty is 0.8 , while the probability that the test indicates a good adjustment
when the sub-assembly is properly adjusted is 0.7 . If the adjustment is not made and
the sub-assembly is found to be faulty when the system has its final check, the cost of
subsequent rectification will be Rs. 140 . Draw up an appropriate decision tree to show
the alternatives open to the purchaser and use it to determine his appropriate course of
action.
RB/NIE/Mech 2019-20
ME0308
Rs.0
Rs.50
A
1 Rs.140
Problem: HCL software development corp. has determined that it need to expand
its current capacity. The decision has come down to whether to expand now with a
large facility, incurring additional costs and taking the risk that the demand will not
materialize, or to undertake a small expansion, knowing that the decision will have
to be reconsidered in five years. Management has estimated the following chances
for demand.
• The likelihood of demand being high is 0.60
• The likelihood of demand being low is 0.40. The profits for each alternative
have been estimated.
• Large expansion has an estimated profitability of either Rs. 100 lakhs or 60
Lakhs. Depending on whether demand turns out be high or low.
• Small expansion has a profitability of 50 Lakhs, assuming that demand is low.
• Small expansion with an occurrence of high demand would require
consideration is expected to be 70 lakhs, Else it would result in profit of 60
lakhs
1) Construct a decision tree, and
2) Find the best alternative,
RB/NIE/Mech 2019-20
ME0308
High demand P= 0.6, Profit =100lakhs
Large
a
expansion
Low demand P= 0.4, Profit =60 lakhs
Profit = 70 Lakhs
1 c
High demand, P = 0.6 2 Profit = 50 Lakhs
b d
Small expansion
High demand, P = 0.6
Profit = 50 Lakhs
RB/NIE/Mech 2019-20
RB/NIE/Mech
Choice is yours
RB/NIE/Mech