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originalni

naučni UDK 336.714/.717


rad

USPON I PAD
UNIVERZALNOG
BANKARSTVA
doc dr Sanja Vučković
Fakultet za poslovne studije,
Megatrend univerzitet
svuckovic@megatrend.edu.rs

Rezime

Savremena kriza pokreće stare dileme o razdvajanju komercijalnog i


investicionog bankarstva. Nesumnjive činjenice o uzrocima krize govore
Prof. dr Vladimir Prvulović
u prilog tezi da su zahuktali egzotični poslovi s hartijama od vrednosti
Fakultet za medjunarodnu
ekonomiju, Megatrend univerzitet bili glavni pokretač finansijskog kraha. Najveće role imale su investicione
vprvulovic@megatrend.edu.rs banke i bile su najvažniji akter na ovom segmentu tržišta, pa se kao moguće
rešenje za sprečavanje budućih finansijskih problema nametnulo razdvajanje
investicionih i komercijalnih bankarskih poslova. Glavni argument je da se ne
sme dozvoliti da novac poreskih obveznika ponovo leči probleme banaka u
privatnom vlasništu, probleme prouzrokovane lošim procenama i odlukama
ambicioznih i neopreznih menadžera. Rad se u prvom delu fokusira na razvoj
univerzalnog bankarstva i na pojašnjenje specifičnih političkih i društvenih
okolnosti za nastanak prvog zakona koji reguliše univerzalne banke. Dalje
se ukazuje na prednosti i manjkavosti ovog koncepta, da bi se u poslednjem
delu sumirali okviri novih oštrih regulatornih propisa i preporuka u ovom
segmentu finansijskog tržišta.

Ključne reči: univerzalno bankarstvo, komercijalne banke, investicione banke,


sekjuritizacija, regulacija, deregulacija, kriza

JEL: G01, G21, G24, N20


bankarstvo 5 2013

Rad primljen: 24.09.2013.

Odobren za štampu: 22.10.2013.

54
original
UDC 336.714/.717 scientific
paper

THE RISE AND


DECLINE OF
UNIVERSAL
BANKING Sanja Vučković, PhD,
Assistant Professor
Graduate School of Business
Studies, Megatrend University
svuckovic@megatrend.edu.rs

Prof. Vladimir Prvulović, PhD


Graduate School of International
Economics, Megatrend University
vprvulovic@megatrend.edu.rs

Summary

The contemporary crisis has reopened the old dilemmas about the
separation of commercial and investment banking. Indisputable facts about
what caused the crisis speak in favor of the thesis that the frenzied exotic
operations with securities were the main trigger of the financial breakdown.
The biggest roles were played by investment banks, as the main players in this
market segment, hence the potential solution for preventing future financial
problems imposed itself in the form of separating investment and commercial
banking operations. The major argument is not to allow the taxpayers’ money
to once again heel the problems of private banks, problems caused by bad
judgments and decisions on the part of ambitious and imprudent managers.
In its first part, the paper focuses on the development of universal banking
and the clarification of specific political and social circumstances relevant for
the adoption of the first law regulating universal banks. The paper moves
on to indicate the advantages and disadvantages of this concept, whereas
its final section sums up the frameworks of the new stricter regulations and
recommendations in this field of the financial market.

Keywords: universal banking, commercial banks, investment banks,


securitization, regulation, deregulation, crisis

JEL: G01, G21, G24, N20


bankarstvo 5 2013

Paper received: 24.09.2013

Approved for publishing: 22.10.2013

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Univerzalno bankarstvo: put do na finansijskom tržištu, pružaju pomoć oko
zvezda organizovanja emisije hartija od vrednosti,
garantuju emisije, otkupljuju ili samo prodaju
Osnovne usluge komercijalnih, hartije emitenata. Isto tako, aktivni su učesnici u
tradicionalnih ili klasičnih banaka, vekovima restrukturiranju preduzeća, promeni vlasničke
unazad podrazumevaju primanje različitih strukture, preuzimanju ili spajanju. Banke koje
vrsta depozita od klijenata i izdavanje kredita se bave isključivo prethodnim nabrojanim
stanovništvu i privredi u zemlji i inostranstvu. poslovima nazivaju se investicione banke.
Ovi najstariji bankarski poslovi nazivaju se Usko su povezane sa brokersko-dilerskim
depozitno-kreditnim. Depoziti se međusobno poslovima i aktivno trguju svim vrstama hartija
razlikuju po ročnosti, vrednosti i valuti, što od vrednosti. Strukturu njihove pasive čine,
bitno utiče na kamatu koju deponenti dobijaju pored sopstvenog kapitala, pretežno izdate
na uložena sredstva. Novac koji je banci duže na hartije od vrednosti ili pozajmljeni kapital od
raspolaganju ona vrednuje i nagrađuje više od drugih banaka. Njihovi najznačajniji klijenti su
onog koji joj je ponuđen na kraći period. Takođe, investicioni i penzioni fondovi, hedž fondovi,
krediti koje banka odobrava svojim klijentima osiguravajuća društva, brojne korporacije.
imaju različitu namenu, ročnost, vrednost, pa i Veliki doprinos razvoju investicionog
kvalitet i, prema tome, nose različitu kamatnu bankastva daje međunarodno regulatorno
stopu koju banka na njih zaračunava. Pored okruženje, okrenuto procesima deregulacije
ovih osnovnih poslova, većina banaka obavlja poslednjih decenija, razvoj tehnologije u oblasti
usluge platnog prometa, izdavanja garancija, širenja informacija, kao i nesumnjiv napredak
poslove u vezi sa finansiranjem nekog kompjuterske tehnologije. Zahvaljujući broju i
spoljnotrgovinskog posla, menjačke poslove, raznolikosti usluga koje nude, mnoge današnje
povereničke, kao i mnoge druge. Bez obzira na banke dobijaju naziv „finansijski supermarketi“
broj i kvalitet usluga koje pružaju, zajednička ili one stop shops što nedvosmisleno opisuje da
karakteristika svih tradicionalnih komercijalnih ponuda na jednom mestu može zadovoljiti
banaka je u tome da su im depoziti osnovni apsolutno sve finansijske prohteve. Zahvaljujući
izvor prihoda, a izdati krediti čine najznačajniju ovoj činjenici koja pogoduje kako komitentima
stavku aktive. Naplaćujući višu aktivnu kamatu tako i bankama, banke sve više razvijaju svoje
za izdate kredite i plaćajući nižu (pasivnu) za aktivnosti na finansijskom tržištu afirmišući
primljene depozite, banke ostvaruju razliku u time koncept univerzalnog bankarstva.
ceni koja čini osnovni profit ovih institucija. Univerzalne banke su finansijske institucije
Takođe, banke prihoduju po osnovu raznih koje se bave podjednako depozitno-kreditnim
provizija i naplata za ostale svoje usluge. poslovima sa stanovništvom i privredom i
Nekadašnja uloga banaka vremenom se poslovima sa hartijama od vrednosti. Imaju
menja. One postaju vrlo aktivan i u pojedinim dominantnu ulogu na finansijskom tržištu
zemljama dominantan učesnik na finansijskom zajedno sa ostalim institucionalnim ulagačima.
tržištu. Koncept komercijalnog bankarstva, Koncept univerzalne banke ima dugu istoriju i
naročito u eri industrijalizacije, pruža isuviše u mnogim razvijenim zemlјama predstavlјa i
mali manevarski prostor za povećane apetite, jedini model poslovanja banaka (Pelaez i Pelaez,
kako samih bankara tako i njihovih klijenata. 2009). U manjem broju zemalјa, postojala
Javlja se potreba za dodatnim izvorima sredstava. su regulatorna ograničenja za komercijalno
Spektar njihovih usluga širi se shodno zahtevima i investiciono bankarstvo pod zajedničkim
klijenata, s jedne, i prirodne težnje banke za krovom. Zapravo, komercijalni i bankarski
sticanjem što višeg profita, s druge strane. poslovi su dugi niz godina bili fizički odvojeni
Savremene banke širom sveta danas nude zakonskim aktima i nije postojala mogućnost
bankarstvo 5 2013

spektar usluga svojim klijentima koji se da ista banka obavlјa obe grupe finansijskih
drastično razlikuje od poslova tradicionalnih poslova. Da bi se dobio jasniji uvid o tome da
banaka. Pored klasičnih bankarskih, obavljaju li univerzalno bankarstvo treba, mora ili ne
poslove sa hartijama od vrednosti, daju sme da opstane u bankarskom sektoru i na
konsultantske usluge u vezi sa investiranjem koji način mu doprinosi ili šteti, napravićemo

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Universal banking: road to stardom drastically different from the operations of
traditional banks. Alongside the classic banking
The basic services of commercial, traditional operations, they conduct securities-related
or classic banks have for centuries referred to operations, provide consulting services in
the taking of various types of deposits from respect of financial market investments, provide
clients and granting of local and cross-border, assistance in organizing securities issuance,
retail and corporate loans. These oldest guarantees these issuances, purchase or just sell
banking operations are known as deposit and securities on behalf of their issuers. Moreover,
lending operations. Deposits differ according they actively participate in restructuring of
to maturity, amount and currency, which enterprises, changes in ownership structure,
considerably determine the interest that the mergers or acquisitions. Banks which are
depositors get for their deposited funds. A primarily engaged in the above listed operations
bank values more and accordingly rewards are called investment banks. They are closely
the money entrusted to it for a longer period associated to broker-dealer operations and
of time, as opposed to the money offered for a actively trade in all types of securities. The
shorter period. Also, loans granted by a bank structure of their liabilities, in addition to
to its clients have a different purpose, maturity, equity, mostly consists of issued securities or
value, and quality, thereby entailing different capital borrowed from other banks. Their most
interest rates calculated by the bank. In addition important clients are investment and pension
to these basic operations, most banks conduct funds, hedge funds, insurance companies, and
payment system services, issue guarantees, numerous corporations. Largely contributing
finance foreign trade, effect foreign exchange to the investment banking development is the
operations, trustee operations and many others. international regulatory environment, inclined
Regardless of the number and quality of services towards the deregulation process in the past
they offer, the common characteristic of all decades; the development of information
traditional, commercial banks is that deposits distribution technology, accompanied by the
are their main source of income, whereas evident progress of computer technologies in
granted loans stand as the most important item general. Thanks to the number and versatility of
of assets. By charging higher lending interest services they offer, many of the banks today get
rate on granted loans and paying lower (passive) nicknamed “financial supermarkets” or “one
interest rate on received deposits, banks achieve stop shops”, which unambiguously indicates
a difference in price which is the main profit of that the offer in a single place absolutely can
these institutions. Also, banks generate profit satisfy all financial needs. Due to this fact,
in respect of various fees and charges for their favorable both for clients and for banks,
other services. banks have been increasingly developing their
The role banks had in the past has changed financial market activities, thereby promoting
over time. They have become a rather active the concept of universal banking.
and, in certain countries, predominant player in Universal banks are financial institutions
the financial market. The concept of commercial equally dealing with deposit and lending
banking, especially in the industrialization operations with retail and corporate clients,
era, offers too narrow a maneuvering space and with securities-related operations. They
for increasing appetites, both of bankers play a dominant role at the financial market
themselves and of their clients. A need has alongside the other institutional investors. The
arisen for additional sources of finance. The concept of a universal bank has had a long
range of their services has been expanding history and in many developed countries it is
in line with the clients’ requests, on the one the only banking model (Pelaez and Pelaez,
bankarstvo 5 2013

hand, and with the natural inclination of banks 2009). In a few countries, there have been
towards the acquisition of the largest possible certain regulatory limitations for commercial
profit, on the other. and investment banking under the same roof. In
Today, modern banks all over the world fact, for quite a while, commercial and banking
offer an array of services to their clients, operations have been physically separated by

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kratak osvrt na njegov nastanak. Zanimlјivo manjih finansijskih kriza do 1913. godine imaju
je da su se u posmatranim sistemima (u SAD upravo najveće banke smeštene u Nјujorku koje
i u Evropi) odnosi između komercijalnog i počinju da posluju kao neformalna zajednica
investicionog bankarstva potpuno različito centralnih banaka. Na čelo ovog sistema
formirali i razvijali. Zajedničko im je ipak to postavlјen je bankar Džon Morgan (John
što je univerzalno bankarstvo nabujalo kada Morgan). Preteča današnjeg FED-a, ovaj sistem
su želјe banaka za visokim profitima postale dokazuje da su funkcionisanje i razvoj jedne
važnije od društvenih interesa i stabilnih privrede nemogući bez centralne banke. Jačanje
finansijskih i ekonomskih tokova. Zbog toga je javne i političke svesti o potrebi centralizacije
priča o usponu i padu univerzalnog bankarstva bankarstva na nivou zemlјe dovode i do
neodvojiva od sudbina poznatih poslovnih osnivanja Sistema federalnih rezervi (Federal
lјudi i bankara. Reserve System, FED) krajem decembra 1913.
godine koji danas posluje kao centralna banka
Kako se koncept univerzalnog bankarstva Sjedinjenih Američkih Država.
razvijao u Americi Grupisanje najvećih, najmoćnijih i
Bankarski sistem Sjedinjenih Američkih najuspešnijih poslovnih banaka ujedno je značilo
Država sve do prve polovine XVIII veka širenje njihove uloge u finansiranju razvoja
funkcioniše u potpunosti bez ideje o formiranju najznačajnijih američkih korporacija u oblasti
centralne banke. Prve inicijative, po ugledu na industrije i u ostalim krucijalnim granama.
Banku Engleske, rađaju se 1791. godina kada Ovo širenje moći povezuje se sa učešćem
se i formira Prva banka Sjedinjenih Američkih banaka i samih bankara u delu vlasništva
Država. Ona funkcioniše sve do početka mnogih vodećih industrijskih giganata. Banke
XIX veka, kada se ukida odlukom Senata, omogućavaju privredi finansiranje na različite
zahvalјujući velikom broju glasova koje su imale načine, kako putem kredita tako i putem
manje federalne države u ovoj instituciji. Sličnu izdavanja hartija od vrednosti. Pomažu im oko
sudbinu doživlјava i Druga banka Sjedinjenih emisija korporativnih hartija, pokrovitelјstva
Američkih Država, koja postaje meta zapadnih ili prodaje hartija na tržištu. Dakle, banke
federalnih država i prestaje s radom početkom i korporacije međusobno postaju vezane
XIX veka (Rothbard, 2002). Period nakon neraskidivim poslovnim, a neretko i privatnim
neuspelih pokušaja formiranja centralne kontaktima, a sve u ambijentu procvale
banke karakteriše postojanje oko 7.000 manjih privrede početkom XX veka. Dovolјno govori
nacionalnih banaka koje izdaju novac. Šarenilo podatak da su J. P. Morgan i House of Morgan
papirnih i kovanih novčanica, od kojih mnoge (jedna od kompanija J. P. Morgana) kontrolisali
vremenom gube vrednost na tržištu, konačno najveće sektore privrede Amerike. Imali su čak
prestaje krajem XIX veka kada administracija 126 mesta u upravnim odborima 89 kompanija
predsednika Linkolna odlučuje da uvede i kontrolisali su 40% ukupnog industrijskog,
jedinstven nacionalni novac (greenbacks) koji će finansijskog i trgovinskog kapitala Sjedinjenih
izdavati autorizovane nacionalne banke i koji je Američkih Država što je činilo oko trećine bruto
u to vreme služio prvenstveno za finansiranje domaćeg proizvoda (Tabarrok, 1998). Krupan
tek počelog Građanskog rata. Male banke koje bankarski kapital omogućava upravlјanje
nemaju ekskluzivno pravo štampanja novca političkim odlukama, a sami bankari time sebi
takođe nastavlјaju sa radom, ali bez mogućnosti obezbeđuju još veći uticaj i bogatstvo. Moć
da koriste svoj dotadašnji novac. najvećeg konkurenta Rokfelera (Rockefeller),
Najveću ulogu u smirivanju tržišta posle niza jednog od klјučnih lјudi koji su imali uticaj na
stvaranje Sistema federalnih rezervi, a i ostalih
Federal Reserve bankara (naročito njujorških), nije bila ništa
bankarstvo 5 2013

manja. Prvobitno vlasnik kompanije Standard


Oil (Standard Oil), a kasnije i mnogih drugih u
oblasti industrije, Rokfeler kupuje prvu banku
koju kroz seriju merdžera uvećava do nivoa
jedne od najvećih banaka Amerike. U to vreme

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means of legal provisions, leaving no possibility the money they used until that point.
for one and the same bank to conduct both The largest role in pacifying the market after
groups of financial operations. In order to a series of slighter financial crises up until 1913
acquire a clearer insight into whether universal was played by no other than the largest banks
banking should, must or must not survive in the located in New York, which started operating
banking sector, and in which way it facilitates as an informal union of central banks. The
it or damages it, we will briefly go back to its banker John Morgan was appointed head of
origins. Interestingly enough, in the observed this system. As a predecessor of today’s Fed,
systems (in the USA and in Europe) the relations this system proves that proper functioning and
between commercial and investment banking development of an economy are impossible
have had a completely different formation and without a central bank. The strengthened public
development process. What they do have in and political awareness about the necessity of
common, however, is the fact that universal having centralized banking at the country level
banking flourished once the banks’ desires led to the establishment of the Federal Reserve
for high profits gained precedence over social System (the Fed) in late December 1913, which
interests and stable financial and economic today operates as the central bank of the United
flows. It is exactly why the story of the rise and States of America.
decline of universal banking is inextricably The consolidation of the largest, most
intertwined with the fates of celebrated powerful and most successful commercial
businessmen and bankers. banks at the same time implied their expanded
role in financing the development of the most
Development of the universal banking important US corporations in the field of industry
concept in America and other crucial branches. This expansion of
Until the first half of the 18th century, the power is associated with the share of banks and
banking sector of the United States of America bankers themselves in the ownership structure
functioned completely bereft of the idea about of many leading industrial giants. Banks enable
the formation of a central bank. The first financing of economy in many ways, both by
initiatives, modeled after the Bank of England, granting loans and by issuing securities. They
were born in 1791 when the First Bank of the provide assistance in respect of corporate
United States of America was established. It securities issuing, underwriting or selling at the
operated until the early 19th century, when it market. Thus, banks and corporations become
was closed according to the Senate’s decision, mutually connected by unbreakable business,
owing to the majority votes of the smaller states and often private ties, in the environment of
within this institution. Similar fate befell the the flourishing early 20th century economy. It
Second Bank of the United States of America, is sufficient to say that J. P. Morgan and House
which stopped operating in early 19th century of Morgan (one of J. P. Morgan’s companies)
after it became the target of the western states controlled the largest sectors of the US economy.
(Rothbard, 2002). The period following the They had as many as 126 seats in the BoDs of
unsuccessful attempts to establish a central 89 companies, thereby controlling 40% of total
bank is characterized by the existence of about industrial, financial and trading capital of the
7000 smaller national banks issuing money. The United States of America, which amounted
motley of banknotes and coins, many of which to about one third of GDP (Tabarrok, 1998).
lost their market value over time, finally ended Substantial banking capital provides leverage in
in late 19th century, when the administration of political decision-making, and bankers thereby
President Lincoln decided to introduce uniform acquire additional influence and wealth. The
national money (greenbacks) which was issued biggest competitor, Rockefeller, one of the
bankarstvo 5 2013

by authorized national banks, and at that time key people who impacted the creation of the
primarily used to finance the Civil War that had Federal Reserve System, just like other bankers
just broken out. Small banks with no exclusive (especially those in New York), was equally
rights to print money also continued their powerful. At first the owner of Standard Oil
operations, but without the possibility to use Company, and later of many other industrial

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ova kompanija finansira izbornu kampanju da savladaju zahuktalo finansijsko tržište,
senatora Mekinlija (McKinley) i kroz njegovu naročito u sektoru bankarstva. Tridesetih
administraciju kasnije vrši ogroman uticaj na godina (1933) stupa na snagu poznati Glas-
političke odluke. Značajniji je, međutim, odnos Stigalov zakon koji u potpunosti zabranjuje
koji uspostavlјa sa senatorom Oldričem (Nelson komercijalnim bankama da se bave poslovima
Aldrich), prvo politički, a udajom senatorove sa hartijama od vrednosti, kao i bilo kakvu
ćerke za njegovog sina i familijarni. Oldrič je bio međusobnu povezanost ove dve grupe banaka
i predsednik Nacionalne monetarne komisije u smislu vlasništva ili upravlјanja (Neal i White,
(National Monetary Commision), tvorac plana 2012). Poslednji segment posebno pogađa
(Aldrich's Plan) koji sa neznatnim izmenama velike banke, kao što je bila J. P. Morgan and
postaje poznati Glas-Stigalov zakon (Glass- Company, s obzirom na činjenicu da su one
Steagall Act). On je i jedan od osnivača Sistema i formalno imale veliki uticaj na poslovanje
federalnih rezervi. Zapada za oko i činjenica mnogih drugih banaka putem direktnog učešća
da je Oldričev sin postao predsednik banke u vlasništvu ili upravlјanju. Najveća zamerka
sa kojom Rokfeler započinje svoju bankarsku uvođenju novog zakona bila je, skoro svima
karijeru. A očevo bogatstvo u periodu od očigledna, loša namera predlagača da se uništi
trideset godina, koliko je bio senator, raste sa prvenstveno imperija porodice Morgan. Sve
50.000 na 12 miliona dolara (Tabarrok, 1998). postaje interesantnije ako se ima u vidu da je
Međutim, tridesetih godina XX veka, SAD, jedan od kreatora zakona (Glas) bio u bliskim
a i ostali deo sveta, suočavaju se sa do tada vezama sa senatorom Oldričem koji je preko
najvećom ekonomskom depresijom koju je svet njega i lobirao za uvođenje pomenutog zakona.
poznavao. Nezaposlenost koja je dostizala preko Štetu je pretrpela i konkurentska imperija, ali
30%, pad industrijske proizvodnje od oko 50% i se smatra da je Morganova znatno veća (što je i
međunarodne trgovine do 60% parametri su koji bio cilј). Posledično, banka J. P. Morgana ostaje
potpuno srozavaju američku i svetsku privredu. čisto komercijalna banka, a jedan deo vlasnika
Kriza najpre počinje na berzi, strmoglavim se odvaja i osniva kompaniju Morgan Stanley.
padom cena akcija kotiranih preduzeća, ali vrlo Zakon je prilično tesno izglasan u Kongresu,
brzo eskalira kroz realni sektor i dovodi do ali mu je u korist išla podrška predsednika
kolapsa. Posle godina procvata, cene akcija su se Ruzvelta i brojne otkrivene malverzacije
neprirodno pretvorile u mehur koji je u jednom velikih banaka. Naime, u isto vreme je u javnost
trenutku eksplodirao ostavlјajući dramatične dospela istraga koja se vodila u Morgan grupi, a
posledice. Krivci su se tražili na raznim ticala se neplaćanja poreza prethodnih nekoliko
stranama. Veliki broj malih banaka je zatvoren, a godina, dok je konkurent Rokfeler uspeo
njihovi advokati su tvrdili da su oni žrtve velikih da se izvuče zahvalјujući bliskim vezama sa
banaka koje su svojim aktivnostima sa hartijama senatorom Oldričem. Takođe, smatralo se da
od vrednosti zaslužne za stvaranje berzanskog postoji veliki sukob interesa kada komercijalne
mehura i devastiranje čitave privrede. Drugi su i investicione banke posluju pod istim krovom
(monetaristi), pak, smatrali da se radilo o običnoj i da će u kriznim situacijama doći do moralnog
recesiji koja je povremeno stanje svake privrede, hazarda. Naime, u pokušaju da sebi obezbedi
a da je kasnije pogrešna politika centralne veći profit, banka počinje da trguje hartijama
banke, restriktivno orijentisana, dodatno od vrednosti sa svojim klijentima. Zapravo,
proširila žarišta. Kejnzijanci su uzrok nalazili očekujući promenu cene na tržištu, preko veštih,
u smanjenju tražnje i potrošnje koja nastaje kao iskusnih menadžera i bankarskih savetnika,
posledica gubitka poverenja u finansijski sektor. banka može direktno svojim klijentima da
Smatrali su da je vlada morala da povećava proda hartiju za koju veruje da će joj cena
deficit i smanjuje poreze, da bude ekspanzivno opasti. Pomenuti zakon u neizmenjenom
bankarstvo 5 2013

orijentisana kako bi tražnja ponovo oživela, što obliku ostaje na snazi sve do sedamdesetih
su i predlagali u jeku depresije. godina XX veka kada komercijalne banke sve
Ubrzo nakon Velike depresije kreatori više vrše pritisak da se on ukine. Razlog je bio
ekonomske politike pokušavaju raznim taj što je profit komercijalnih banaka drastično
predlozima, koji na kraju prerastaju u zakone, opao zahvalјujući praksi da se preduzeća

60
companies as well, Rockefeller bought his first believed that the government should have
bank which, through a series of mergers, he increased the deficit and reduced the taxes, and
enlarged to the level of one of the biggest banks that it should have been expansion-oriented
in the US. At that time, his company financed in order to revive the demand, as they kept
the electoral campaign of Senator McKinley, suggesting even at the height of the depression.
and subsequently used his administration to Soon after the Great Depression, the
exert enormous pressure on political decisions. economic policy makers offered various
Somewhat more important is, however, the proposals, eventually turning into laws, in their
relationship he established with Senator Nelson attempt to soothe the heated financial market,
Aldrich, which, although political at first, especially in the banking segment. In the 1930s
after the Senator’s daughter married his son, (1933, to be precise) the famous Glass-Steagall
also became personal. Furthermore, Aldrich Act came into effect, introducing a complete
was the President of the National Monetary ban for commercial banks to conduct securities-
Commission, and the creator of the so-called related activities, and prohibiting any affiliation
Aldrich’s Plan, which, with slight amendments, whatsoever between these two groups of
grew into the famous Glass-Steagall Act. He banks in terms of ownership or management
was one of the founders of the Federal Reserve (Neal and White, 2012). The latter segment
System as well. Conspicuously, Aldrich’s son particularly affected large banks, such as J. P.
was appointed president of the bank which Morgan and Company, given the fact that they
marked the beginning of Rockefeller’s career formally had a large impact on the business
in banking. Aldrich’s wealth, during the thirty of many other banks due to their direct share
years he spent as the Senator, accumulated from in ownership or management. The principal
50,000 to 12 million dollars (Tabarrok, 1998). objection to the adoption of the new law was the
However, in the 1930s, the USA and the bad, and obvious to almost everyone, intention
rest of the world faced the biggest economic of its proponent to destroy, first and foremost,
depression, unprecedented until that point. the empire of the Morgan family. The whole
Unemployment exceeding 30%, drop of thing becomes even more interesting when
industrial production by about 50% and we bear in mind that one of the creators of
decline in international trade by 60% are the the law (i.e. Glass) had close ties with Senator
parameters that completely devastated the US Aldrich, who had lobbied for the adoption of
and global economy. The crisis first broke out at the concerned law. Although the competitive
the stock exchange, with the drastic fall of listed empire suffered the damage as well, it is
companies’ stock prices, but it quickly escalated generally believed that the damage inflicted
in the real sector, and caused a total collapse. upon Morgan was considerably higher (as was
Following the years of bloom, the stock prices originally intended). Consequently, the bank
artificially created a bubble which at one point of J. P. Morgan remained a pure commercial
burst, leaving dramatic consequences behind bank, whereas a group of owners stepped out
it. The culprits were sought on various sides. to establish the company Morgan Stanley. The
Many small banks were closed, their lawyers law was adopted in Congress with a rather tight
claiming that they had been the victims of the voting result, but it had in its favour the support
leading banks whose securities-related activities of President Roosevelt, and numerous cases of
were to be blamed for the creation of the stock exposed malversation in the operations of large
exchange bubble and devastation of the entire banks. Namely, an investigation led at that
economy. Others (i.e. monetarists), however, time within the Morgan group concerning tax
believed that it was just a regular recession, evasion in the several years before got disclosed
as an occasional state of every economy, and to the public. Morgan’s competitor, Rockefeller,
bankarstvo 5 2013

that the subsequent central bank’s policy, managed to dodge this bullet thanks to his
restrictiveness-oriented, spread the contagion. close ties with Senator Aldrich. Moreover, it
The Keynesians found the cause in the reduced was considered that a huge conflict of interests
demand and consumption, resulting from the existed when commercial and investment
lost confidence in the financial sector. They banks did business under the same roof, and

61
osamdesetih godina okreću hartijama od pre izbijanja poslednje finansijske krize. Da bi se
vrednosti kao atraktivnijem izvoru finansiranja hartije što lakše i skuplјe prodale na finansijskom
od dotadašnjeg tradicionalnog kreditiranja tržištu, neophodna je bila reputaciona potpora
putem banaka. Istovremeno, profit investicionih koju pružaju rejting agencije. Naime, najpoznatije
banaka rapidno raste. rejting agencije rangiraju ovakve instrumente kao
Najpre se 1978. godine komercijalnim hartije veoma visokog kvaliteta i time njihovim
bankama dopušta prodaja komercijalnih zapisa izdavaocima omogućavaju veći i brži profit. Nizak
i osnivanje afilijacije koja ima pravo da do pet rizik hartije dobijaju na osnovu hipoteka koje su
procenata ukupnog prihoda ostvari putem im u osnovi, a čija cena u međuvremenu rapidno
pokrovitelјstva, a kasnije se (1988) ta mogućnost raste. Naposletku, s padom cena nekretnina
proširuje na deset procenata prihoda i to ne samo čitav proces se piramidalno urušava i ostavlјa
putem poslova sa komercijalnim zapisima već i posledice kako na finansijsku tako i na realnu
sa hipotekarnim i municipalnim obveznicama. oblast ekonomskog života. Sumnjivo poslovanje
Stege sve više popuštaju: dve godine kasnije, sa egzotičnim hartijama od vrednosti je na kraju
komercijalne banke su već mogle da posluju sa samo Sjedinjene Američke Države kroz program
korporativnim obveznicama kao i sa akcijama pomoći (Troubled Asset Relief Program, TARP)
preduzeća. Vremenom dozvola za obavlјanje koštalo oko 400 milijardi dolara. Poslednjih godina
poslova sa hartijama od vrednosti dostiže vodi se oštra polemika o ponovnom uvođenju
čak 25% ukupnih prihoda, da bi 1999. godine formalne barijere između poslovanja komercijalnih
pomenuti zakon bio u potpunosti i ukinut i investicionih banaka (Greenspan, 2007).
Gramm-Leach-Bliley zakonom. Time je i zvanično
počela nova era univerzalnog bankarstva u Nemačka - postojbina univerzalnog
Americi (Casserley i saradnici, 2009). bankarstva
Univerzalno bankarstvo u Americi u proteklih Nemačko bankarstvo u svojoj istoriji
deceniju i po karakterisalo je izdvajanje velikih nikada nije imalo zakonsko razgraničenje
finansijskih kuća, kao što su Goldman Sachs, komercijalnog i investicionog bankarstva. Tamo
AIG, Merrill Lynch, Morgan Stanley, Bear Stearns je koncept univerzalnih banaka oduvek postojao
i Lehman Brothers koje su vrlo uspešno poslovale kao jedini oblik bankarskog poslovanja. Kraj
sve do finansijske krize 2007. godine. Nakon XIX veka karakteriše brz razvoj industrije sa
izbijanja krize doživlјavaju različitu sudbinu. zahtevima za velikim kapitalnim investicijama
Neke su bankrotirale (Lehman), neke su prodate koje su mogle biti obezbeđene jedino putem
(Bear, Merrill, AIG), a Morgan Stanley i Goldman udruživanja sredstava više pojedinačnih
Sachs nastavlјaju da posluju kao komercijalne banaka. Udruživanjem kapitala stvara se manji
banke. Zajedničko za sve banke je da su zahtevale, broj većih banaka (Berlin banks) koje su imale
a neke i dobile, pomoć od države. dominaciju u finansiranju razvoja privrede, ali
Čime je bilo podstaknuto bujanje univerzalnih bez funkcije centralne banke.
banaka u SAD u poslednjih tridesetak godina? Još Nemačka centralna banka (Reichsbank)
je administracija predsednika Regana dozvolila od 1876. godine jedina je imala monopol nad
liberalnije odnose na finansijskom tržištu. izdavanjem novca, ali je takođe bila zadužena
Umesto vladinih programa izdavanja kredita i za kreditiranje privrede na kraći rok putem
zajmoprimcima s niskim dohotkom, liberalizacija razgranate mreže svojih banaka. Zahvalјujući
je zapravo značila da se bankama dopušta da brzom razvoju industrije u zemlјi, velike banke
se bave popularnim i široko rasprostranjenim su bile fokusirane na finansiranje korporativnih
poslovima kreditiranja stanovništva. Banke su klijenata, dok su štedno kreditne zadruge
izdavale pretežno kredite osigurane hipotekom i i kreditne unije poslove sa stanovništvom
vremenom cene kuća i stanova počinju da rastu. obavlјale sve do šezdesetih godina XX veka.
bankarstvo 5 2013

Banke prikuplјene hipotekarne kredite sortiraju Banke su imale vlasnički udeo u preduzećima
u pulove sličnih karakteristika i na osnovu njih koja su finansirala što se pokazalo kao mudro
izdaju dužničke hartije od vrednosti i dalјe ih rešenje u godinama hiperinflacije nakon Prvog
preprodaju na finansijskom tržištu. Ovo su osnovne svetskog rata. Naime, u kriznom periodu
karakteristike procesa sekjuritizacije neposredno velike inflacije banke su izgubile skoro dve

62
that in emergency situations there was potential the US to thrive in the past thirty years or so? The
for moral hazard. Attempting to yield higher administration of President Reagan was the first
profits, a bank starts to trade in securities with to allow more liberal relations at the financial
its clients. In fact, while expecting the market market. Replacing the government programs
price to change, through skillful, experienced for granting loans to low-income borrowers,
managers and banking advisors, the bank can liberalization actually implied that banks were
directly sell to its clients the securities whose allowed to engage in popular and widespread
price it believes would fall. The concerned law retail lending operations. Banks mostly extended
remained in effect, in the same form, until the mortgage-backed loans, causing the real estate
1970s, when commercial banks started to exert prices to start growing over time. Banks further
increasing pressure for it to be abolished. The sorted their mortgage loans into pools with
reason lay in the fact that the commercial banks’ similar characteristics, based on which they
profit was drastically diminishing due to the issued debt securities and resold them at the
practice exercised by enterprises in the 1980s financial market. These are the main features
which resorted to securities as a more attractive of the securitization process straight before the
source of finance compared to traditional outbreak of the recent financial crisis. In order
bank lending. At the same time, the profit of to sell securities in the financial market in the
investment banks was rapidly increasing. easiest possible way and at the best price, it was
At first, in 1978 commercial banks were necessary to have reputational support provided
permitted to sell commercial papers and to by rating agencies. Namely, the most famous
establish affiliations entitled to yield up to 5% of rating agencies ranked these instruments as
total income by means of securities underwriting, high-quality securities, thereby enabling bigger
and later on (in 1988) this possibility was and quicker profit to their issuers. Low risk was
expanded to 10% of income, not only by means awarded to securities based on their underlying
of operations with commercial papers, but mortgages, whose prices were, in the meantime,
also with mortgage-backed and municipal rapidly increasing. Finally, when the real estate
bonds. The pressures of discipline were getting prices dropped, the entire process underwent
lighter: two years later, commercial banks were a pyramidal collapse, and had disastrous
already allowed to trade in corporate bonds and consequences for both financial and real sectors
companies’ shares. Over time the license for of the economy. Suspicious transactions with
conducting securities operations reaches 25% of exotic securities ended up costing the United
total income, and in 1999 the concerned law was States of America only, through the Troubled
fully abolished and replaced by Gramm-Leach- Asset Relief Program (TARP), about 400 billion
Bliley Act. This officially marked the beginning dollars. In recent years harsh debates have been
of a new era of universal banking in the US led about the potential reintroduction of a formal
(Casserley et al., 2009). barrier separating the operations of commercial
In the past decade and a half universal and investment banks (Greenspan, 2007).
banking in the US was characterized by large
financial companies, like Goldman Sachs, AIG, Germany - the cradle of universal banking
Merrill Lynch, Morgan Stanley, Bear Stearns In its history, the German banking has never
and Lehman Brothers, which singled out in the had regulatory division of commercial and
market and operated rather successfully until investment banking. In Germany the concept
the 2007 financial crisis. After the outbreak of of universal banks has always been the only
the crisis, each of them had a different fate. form of banking. The end of the 19th century
Some went bust (Lehman), some were sold was characterized by a swift development
(Bear, Merrill, AIG), whereas Morgan Stanley of industry, posing requests for large capital
bankarstvo 5 2013

and Goldman Sachs continued their business as investments that could have been provided only
commercial banks. What all these banks have in by affiliating funds of several individual banks.
common is that they requested to be, and some Through the association of capital, a smaller
of them were, bailed out by the state. number of larger banks (the so-called Berlin
What was it that boosted universal banks in banks) were created, which achieved supremacy

63
trećine kapitala, a spas su predstavlјale upravo Najznačajnija institucija britanskog
akcije velikih industrijskih preduzeća koje bankarstva od svog osnivanja 1694. god bila
su imale u posedu. Međutim, sledeći udar je Banka Engleske. Nјena osnovna uloga bila
bankarske krize tridesetih godina ostavio je je pomoć Vladi pri finansiranju i izdavanju
veće posledice. S obzirom na činjenicu da su novčanica. Ostale banke nisu imale mogućnost
poslovale sa visokim leveridžom (dugom), u da se udružuju u veće finansijske institucije tako
čijoj je strukturi preovladavao strani kapital, da centralna banka ima dominantnu poziciju
banke su bile jako osetlјive na spolјne uticaje. u finansijskom sistemu Engleske početkom
Tako se kriza austrijskog bankarskog sektora XVIII veka. Pored malih banaka, postojale su
vrlo brzo proširila na Nemačku, usled čega specijalizovane trgovinske banke sa sedištem
neke banke proglašavaju bankrot dok je veći u Londonu koje su prvenstveno bile zadužene
broj ostalih nacionalizovala država. za finansiranje trgovine i distribuciju vladinih
Nakon Drugog svetskog rata prvo su velike obveznica. Prvu bankarsku krizu Engleska
banke podelјene na veći broj manjih banaka trpi na samom početku XIX veka kada se
koje su poslovale kao univerzalne banke, da bi ispolјava sva slabost i krhkost malih banaka
im se pedesetih godina dozvolilo da se ponovo da prevaziđu novonastalu situaciju. Tada se
udruže sa pravom osnivanja nacionalnih filijala. Banka Engleske po prvi put nalazi u situaciji
U tom periodu banke i dalјe imaju akcije i kreditora u krajnjoj nuždi i pruža pomoć
upravlјačke pozicije u mnogim industrijskim bankama u nevolјi kako bi ostale na tržištu.
korporacijama. Ovakvi odnosi su podvrgnuti Posle krize bankama se dozvolјava udruživanje
kritici sedamdesetih godina XX veka kada se kapitala da bi se većim finansijskim sredstvima
ograničava vlasničko učešće u nefinansijskim lakše oduprele budućim kriznim situacijama.
organizacijama na 25%. I ovde se uočava konflikt Vlasnici udruženih banaka imaju neograničenu
interesa u poslovanju univerzalnih banaka i odgovornost što se smatralo garantom
narednih godina sve više insistira na smanjenju sigurnosti da će banka poslovati obazrivije i
uticaja koje banke imaju na velika preduzeća. više voditi računa o novcu svojih deponenata.
Tako nemačke banke počinju da smanjuju svoje Ovakva teza ipak se nije potvrdila u praksi - u
udele u korporacijama, delimično zbog pritiska prvoj sledećoj krizi, pedesetih godina XIX veka,
investitora, a drugim delom zbog zaštite kapitala. banke su privukle manje kapitala nego što bi
Slična situacija se održala i poslednjih godina to bio slučaj da je odgovornost vlasnika bila
tako da ni danas banke nemaju znatnije učešće ograničena. To je zapravo značilo da investitori
u vlasništvu kompanija, kao ni na upravlјačkim nisu bili blagonakloni prema vlasnicima
pozicijama u preduzećima. banaka koje su činili lјudi različitih profila i
I ovde je u središtu najnovije finansijske krize interesovanja. Krajem XIX veka banke dobijaju
aktuelizovano pitanje razdvajanja tradicionalnih legitimno pravo da posluju sa ograničenom
od investicionih banaka. Bitna razlika je što u odgovornošću vlasnika.
Nemačkoj mali broj najvećih banaka posluje sa Mali broj velikih nacionalnih banaka
stanovništvom, pa im glavni izvor sredstava ne pretežno okrenutih komercijalnom bankarstvu,
predstavlјaju depoziti građana. Većina se bavi ograničene odgovornosti vlasnika, čini sliku
investicionim bankarstvom i kao glavni izvor vrlo stabilnog bankarskog sektora Engleske
na strani pasive nalaze se kratkoročne hartije početkom XX veka.
od vrednosti ili pozajmice od drugih banaka. Sedamdesetih godina i nešto ranije, engleske
banke počinju da šire svoje poslovanje na hartije od
Univerzalno bankarstvo u Velikoj Britaniji vrednosti, izdaju hipotekarne kredite, dugoročne
Britansko bankarstvo je oduvek poslovalo sa revolving kredite preduzećima i slične poslove.
vrlo jasnom granicom između tradicionalnih i Evidentan je i proces integrisanja velikih banaka
bankarstvo 5 2013

investicionih banaka, iako nikada nije postojala koje počinju rad van granica Engleske. Takva
zakonska regulativa koja je to nalagala. Tek situacija ostaje do finansijske krize 2007. godine.
osamdesetih godina XX veka, u procesu izraženije Tada neke najznačajnije engleske banke kao što su
deregulacije, britanske banke počinju poslovanje HSBC, Barclay i Standard Chartered Bank uspevaju
kao univerzalne finansijske institucije. same da se izbore sa novonastalom situacijom,

64
Reichsbank, Berlin, 1903

too, the conflict of interests was observed in


universal banks’ operations, which is why in
the following years it was increasingly insisted
upon the reduction of impact banks have on
large enterprises. Thus, the German banks
started to reduce their shares in corporations,
somewhat due to the pressure on the part
of investors, and somewhat due to capital
protection. The situation has remained similar
until recent years, so that today banks in
Germany do not have considerable shares in
companies’ ownership structure, nor do they
in financing the economy’s development, yet hold managerial positions in enterprises.
had no function of a central bank. In light of the recent financial crisis, the issue
Since 1876 the German central bank of separating traditional and investment banks
(Reichsbank) had the monopoly on money was current in Germany as well. A significant
issuing, but was also in charge of short-term difference, however, lay in the fact that in
corporate lending via its extensive branch Germany a few major banks actually conduct
network. Owing to the rapid development of retail operations, which is why their main
industry in the country, large banks remained sources of funds are not retail deposits. Instead,
focused on financing corporate clients, whereas most of them do investment banking, the main
savings and credit cooperatives and credit sources on the liabilities side being short-term
unions conducted retail operations until the securities and loans from other banks.
1960s. Banks had their ownership shares in the
enterprises they financed, which turned out to be Universal banking in Great Britain
a prudent solution in the years of hyperinflation Banking in Britain has always functioned
following the First World War. Namely, during with the clear distinction between traditional
the large inflation crisis banks lost almost two and investment banks, although there have
thirds of their capital, seeking salvation in never been any laws or regulations to prescribe
the shares of large industrial enterprises they it. It was only in the 1980s, in the process of
possessed in their portfolios. However, the prominent deregulation, that the British
next shock imposed by the 1930s banking crisis banks started to operate as universal financial
had somewhat bigger repercussions. Given institutions.
the fact that they operated with high leverage The most significant institution in the British
(debt), in whose structure foreign capital was banking, since its establishment back in 1694,
predominant, banks were extremely sensitive has been the Bank of England. Its main role
to foreign influences. Thus, the crisis in the has been to assist the Government in financing
Austrian banking sector quickly spilled over to and money issuing. Other banks did not have
Germany, as a result of which some banks went the possibility to associate into larger financial
bankrupt, whereas the majority of others got institutions, so that the central bank occupied
nationalized by the state. the dominant position in the financial system
After the Second World War, large banks of England in early 18th century. In addition to
were first divided into many smaller banks small banks, there were specialized merchant
which operated as universal banks, only to banks seated in London, which were primarily
be allowed in the 1950s to re-affiliate with the in charge of trade finance and government bonds
right to establish national branches. In this distribution. The first banking crisis hit England
bankarstvo 5 2013

period, banks still had shares and management at the very beginning of the 19th century, when
positions in many industrial corporations. small banks demonstrated all their weakness
Such relations were subject to criticism in the and fragility in trying to overcome the newly-
1970s, when ownership shares in non-financial occurred situation. It was then that the Bank
organizations were limited to 25%. Here, of England for the first time found itself in the

65
dok neke druge, poput RBS, Lloyds i manje banke (1998) vrednost derivativnih hartija bila je dva
koje su bile zavisne od njih, dobijaju vladinu i po puta veća od vrednosti svetskog bruto
finansijsku pomoć kako bi opstale (Casserley i domaćeg proizvoda, a neposredno pred krizu
saradnici, 2009). čak dvadeset puta veća (Blundell-Wignall,
2011). Imajući u vidu da država u većini
Univerzalno bankarstvo i svetska zemalјa osigurava depozite građana, nameće
kriza se zaklјučak da su se investicione banke olako
kockale tuđim novcem, računajući na to da će
Svetska finansijska kriza direktno se povezuje u slučaju da stvari krenu po zlu država morati
sa velikim finansijskim konglomeratima čije da pomogne i to novcem poreskih obveznika.
rizično poslovanje, naročito u sektoru sa Popularizovana je krilatica „preveliki da bi
hartijama od vrednosti, postaje glavna meta propali“ (too-big-to-fail) koja govori o postojanju
najnovijih mera regulacije. Verovatno najveći velikih i važnih finansijskih institucija, poput
kritičar investicionog bankarstva jeste uticajni nekih investicionih banaka, koje su toliko
Pol Krugman, profesor ekonomije i dobitnik inkorporirane u mnogim sektorima privrede da
Nobelove nagrade. On ukazuje na otuđenost bi njihovo bankrotstvo pretilo čitavoj privredi.
savremenog bankarstva od svojih korena i Ovakav stav dodatno olakšava rizične plasmane
kritikuje „bankarstvo u senci“ - odbojnost banaka jer se smatra da će država kao garant na kraju
da se bave tradicionalnim kreditno-depozitnim morati da pripomogne (podstiče se moralni
poslovima i njihovu opčinjenost investiranjem i hazard). To se videlo i na poslednjem primeru
hartijama od vrednosti. On smatra da bankarstvo spasavanja velikih bankarskih sistema, naročito
mora ponovo da bude „dosadno“, što znači da se u Americi (TARP), što je i izazvalo najviše gneva
regulacijom ograniče mogućnosti da banke budu u javnosti i kreatore monetarne i finansijske
univerzalne (Krugman, 2009). stabilnosti ponovo navelo na put odvajanja
Jasno je da na talasu prethodne kritike banaka i stroge regulacije.
različite države aktuelizuju pitanje opravdanosti Međutim, treba imati u vidu i sledeće.
koncepta univerzalnog bankarstva. Stručna Poznato je takođe da mnoge hartije od
javnost je prilično podelјena u stavovima, vrednosti nose niži rizik i veću likvidnost
ali je moguće izdvojiti argumente za i protiv u poređenju s kreditima. Likvidnost hartija
univerzalnog bankarstva kao i preporuke za dozvolјava bankama da u vrlo kratkom roku
buduću regulaciju ovog koncepta. prepakuju svoj portfolio i tako izbegnu moguće
Šta je to što zagovornici ideje o (ponovnom) negativne posledice drastičnog smanjenja
razdvajanju komercijalnog i investicionog profita. Uživajući u koristima koje im pruža
bankarstva zameraju univerzalnom bankarstvu, diversifikacija, banke smanjuju ukupan rizik
a šta stoji kao glavni stub odbrane univerzalnog poslovanja što bi im bilo uskraćeno kada
bankarstva? ne bi imale pravo bavlјenja investicionim
bankarstvom. Sledstveno, u svojim bilansima
Da li banke treba da budu izložene visokom mogle bi da drže samo nelikvidne kredite i u
riziku? slučaju nenaplativosti da pretrpe mnogo veće
Investicione banke u proteklih nekoliko gubitke. Prethodna analiza, da zaklјučimo,
decenija preuzimaju vrlo visoke rizike u govori o tome da univerzalno bankarstvo može
poslovima sekjuritizacije, jednim od najvećih da ima svoje prednosti - uspešnije upravlјanje
izdanaka procesa deregulacije koji preovladava odnosom između rizika i profita.
finansijskim tržištem tokom XX i početkom XXI Protiv teze o previše rizičnom poslovanju
veka. Univerzalne banke nemaju barijere ni u univerzalnih banaka stoji i činjenica da su
pogledu pribavlјanja niti ulaganja sredstava, univerzalne banke zapravo na meti monitoringa
bankarstvo 5 2013

pa se dolazi u situaciju da je novac štediša vrlo (nadglednja) sa dve strane: deponenata i vlasnika
rizično plasiran. Banke su izdavale sumnjive hartija od vrednosti. Zbog toga efikasnost
hipotekarne kredite koji sa strmoglavim njihovog poslovanja mora biti veća. Iskustvo
padom cena nekretnina u SAD, neposredno američkog bankarskog sistema pokazalo je
pred krizu, nisu bili naplativi. Krajem XX veka da su u periodu Velike depresije propadale

66
Bank of England

Universal banking and the global


crisis

The global financial crisis is directly


associated with large financial conglomerates
whose risky business, especially in dealing with
securities, became the major target of the latest
regulation measures. Probably the harshest
critic of investment banking is the influential
Paul Krugman, professor of economics and
winner of the Nobel Prize. He underlines the
position of the lender of last resort, providing alienation of modern banking from its roots,
assistance to problematic banks, so that they and criticizes “shadow banking” - reluctance
could survive at the market. In the aftermath of banks to conduct traditional lending and
of the crisis, banks were allowed to pool their deposit operations, accompanied by their
capital so that their larger financial funds could fascination with investment and securities. He
help them resist future crises more easily. believes that banking has to go back to being
The owners of affiliated banks had unlimited “boring”, implying that regulation has to
liability which was deemed to be a guarantee limit the possibilities of banks to be universal
of security and certainty that banks would (Krugman, 2009).
operate more cautiously, taking better care of Clearly, fuelled by the above criticism,
their depositors’ money. This thesis, however, various countries have focused on the issue of
did not pass the test of practice - in the first justifiability of the universal banking concept.
following crisis, in the 1850s, banks attracted Opinions in the professional public have been
less capital than it would have been the case had rather divided, but it is possible to list the
the owners’ liability been limited. This actually arguments for and against universal banking,
meant that investors were not benevolent along with the recommendations for the future
towards the banks’ owners, including people regulation of this concept.
of various profiles and interests. In late 19th Why do those advocating the (repeated)
century banks were granted the legitimate right division of commercial and investment banking
to operate with limited liability of their owners. disapprove of universal banking, and what is
A small number of large national banks, it that stands as the main pillar of defense of
mostly oriented towards commercial banking, universal banking?
with limited liability of their owners, account
for the extremely stable banking sector of Should banks be exposed to high risk?
England in early 20th century. In the past several decades investment banks
In 1970s and somewhat before that, the British have been taking really high risks in the process
banks started to expand their operations to include of securitization, one of the main outcomes of
securities, mortgage loans, long-term revolving deregulation, prevailing at the financial market
loans to corporates, etc. What is also evident is throughout the 20th and at the beginning of the
the process of integration of large banks, starting 21st century. Universal banks have no barriers
to expand their business outside the borders in terms of acquiring or investing funds, which
of England. This lasted until the 2007 financial results with depositors’ money being placed at
crisis. Then, some of the major English banks, huge risk. Banks issued dubious mortgage loans,
like HSBC, Barclay and Standard Chartered Bank, which, after the drastic fall of real estate prices
managed to struggle with the new situation on in the US, became non-performing. In late 1990s
bankarstvo 5 2013

their own, whereas some others, like RBS, Lloyds (in 1998, to be precise) the value of derivatives
and smaller banks depending on them, had to be was two and a half times higher than the value of
bailed out by the government in order to survive global GDP, and right before the crisis broke out,
(Casserley et al., 2009). it was twenty times higher (Blundell-Wignall,
2011). Bearing in mind that in most countries

67
upravo male banke (njih oko 9.000) koje nisu razvoja SAD (početak XX veka) izražena bankarska
imale svoje afilijacije čija je osnovna delatnost koncentracija (tj. mala konkurencija između
poslovanje sa hartijama od vrednosti (tj. koje banaka) zapravo je doprinela rastu i nije, što bi se
se nisu bavile investicionim bankarstvom). Isto na prvi pogled pomislilo, usporila razvoj nauštrb
tako, kriza krajem osamdesetih u kojoj stradaju bankarskih profita (Mitchener i Wheelock, 2013).
prvenstveno štedno-kreditna udruženja (njih Svojom reputacijom i poverenjem koje uživaju u
preko 700), koja su bila usko specijalizovana javnosti, velike banke imaju mogućnost da bez
i nisu se bavila poslovima investicionog većih napora uvedu i podstaknu trgovinu novim
bankarstva, suzbija tvrdnju da je univerzalno instrumentima (Schilbach, 2013). Univerzalne
bankarstvo kao takvo a priori generator banke omogućavaju nastanak i širenje finansijskih
najnovije finansijske krize. Veliki bankarski inovacija inicijalno za institucionalne klijente,
sistemi pružaju klijentima „uslugu po meri“ ali ovi finansijski instrumenti vrlo brzo postaju
(tailor-made service) i imaju mogućnost da ih, popularni kod ostalih učesnika na finansijskom
zahvalјujući ekonomiji obima, servisiraju po tržištu i tako doprinose razvoju čitavog društva.
znatno nižim troškovima nego što bi to činile Treba izdvojiti instrumente zaštite (hedžinga)
manje specijalizovane banke. na deviznom tržištu kao finansijsku inovaciju
Bez obzira na činjenicu da li je univerzalno namenjenu multinacionalnim kompanijama
bankarstvo najveći krivac za aktuelnu krizu koja biva brzo i lako prihvaćena od strane ostalih
ili samo jedan od faktora u nesrećnom spletu učesnika. Poslovanje nemačkih banaka krajem XIX
okolnosti, ne bi trebalo zanemariti i koristi koje i početkom XX veka bilo je pretežno orijentisano
proističu iz ovakvog koncepta i, uopšte, iz inovacija na privredna preduzeća sa kojima se stvara vrlo
na finansijskom tržištu. Regulatori ne bi smeli da u blizak odnos i međusobno poverenje. Posledično,
potpunosti suzbiju podsticaje za razvoj finansijskih smanjuju se troškovi pribavlјanja informacija
inovacija i da preteranom i prestrogom regulacijom o preduzećima i na taj način se osvetlјava put
suzbiju interes banaka da se bave osnovnim i nepoverlјivoj štednji da se lakše mobiliše.
srodnim bankarskim poslovima. Treba naći pravu Banke su u situaciji da temelјno sagledaju
meru između sprečavanja „kockarskog“ ponašanja poslovanje preduzeća, da odaberu bolјe i
banaka, s jedne strane, i nesputane slobode tržišta, lošije investicije i da sa tim informacijama
s druge strane. mnogo jednostavnije privuku kapital. U
Engleskoj je struktura finansijskog sistema
Da li univerzalne banke doprinose bila više okrenuta poslovima sa hartijama od
privrednom rastu? vrednosti i nije postojala tako bliska veza sa
Istorijski pregled razvoja bankarskog preduzećima kao što je bio slučaj u Nemačkoj.
sektora na najznačajnijim finansijskim tržištima Posvećenost nemačkih banaka korporativnom
pokazuje da su banke imale veliku ulogu u sektoru u velikoj meri objašnjava mnogo brži
njihovom privrednom razvoju. Banke postaju rast industrijske proizvodnje u ovoj zemlјi pre
glavni finansijeri najvećih korporacija, naročito Prvog svetskog rata. Komparativna analiza
u periodu industrijalizacije. Mobilizacija i sa američkim finansijskim sistemom takođe
efikasna alokacija finansijskih sredstava po potvrđuje veću posvećenost industrijskom
definiciji pripada upravo intermedijatorima kao razvoju i ukazuje na manje sistemske probleme
što su banke. Shodno različitoj genezi i strukturi finansijskog sektora u Nemačkoj. Za razliku od
bankarstva u Evropi i SAD, ova uloga dolazi bankocentričnog nemačkog, američki finansijski
više ili manje do izražaja u različitim zemlјama. sistem je više okrenut tržištu hartija od vrednosti,
Veliki broj radova i istraživanja ukazuje na prvenstveno akcijama koje su uglavnom
blisku vezu univerzalnog bankarstva, naročito bile u posedu stanovništva. Ovo predstavlјa
njegovog investicionog dela, i privrednog rasta. razlog više u prilog činjenici da je nemački
bankarstvo 5 2013

Samo velike banke (ili sindikalizovane manje finansijski sistem kroz smanjenje informacione
banke) u mogućnosti su da podrže zahteve za asimetrije i preko veće korporativne kontrole u
velikim iznosom finansijskih sredstava koji je preduzećima omogućavao efikasniju alokaciju
potreban korporacijama za kapitalne investicije. sredstava. Razvijeno američko tržište hartija od
Na primer, u periodu snažnog industrijskog vrednosti je, s druge strane, afirmisalo veći nivo

68
the government insures retail deposits, the only whose basic activity was trading in securities
conclusion is that investment banks carelessly (i.e. banks which did no investment banking).
gambled with other people’s money, counting on Likewise, the late 1980s crisis which primarily
it that, in case things go wrong, the government hit savings and lending associations (over 700
would have to intervene, using the tax payers’ of them), which were highly specialized and
money. The catchphrase “too-big-to-fail” has conducted no investment banking operations,
been popularized, referring to the existence of disputes the claim that universal banking
large and important financial institutions, like as such is a priori the generator of the recent
some investment banks, which have gotten financial crisis. Large banking systems provide
so deeply incorporated into many sectors of tailor-made services to their clients, and thanks
economy that their bankruptcy would threaten to the economy of scales, they are in the position
to bring down the entire economy. Such an to service them at the considerably lower costs
attitude additionally facilitates risky placements, compared to some less specialized banks.
because it is considered that the government, as Regardless of the fact whether universal
a guarantor, would eventually have to intervene banking is to be blamed for the current
(thereby instigating moral hazard). This was to be crisis or has just been one of the factors in
seen in the latest example of bailing out the large an unfortunate turn of events, the benefits
banking systems, especially in the US (TARP), arising from this concept, and generally from
which has caused a lot of anger in the public, financial market innovations, should not be
and brought the monetary and financial stability neglected. The regulators should not entirely
policy makers back to the path of dividing banks curb the incentives for financial innovations
and introducing strict regulation. development, and should not let too strict a
However, the following also has to be regulation discourage the banks’ interest in
taken into account. It is well known that dealing with basic and associated banking
many securities entail lower risks and higher operations. The true balance needs to be
liquidity compared to loans. Liquidity of established between preventing the “gambling-
securities enables banks to repackage their like” behavior of banks, on the one hand, and
portfolio within a rather short period of time, the unrestrained freedom of the market, on the
thereby avoiding potential adverse effects of a other.
drastic profit reduction. Enjoying the benefits
of diversification, banks reduce their overall Do universal banks contribute to economic
business risk, which would have been denied growth?
to them were they not entitled to do investment A historical review of the banking sector’s
banking. Consequently, in their balance sheets development in the major financial markets
they could only hold illiquid loans, suffering has shown that banks played a huge role in
from much higher losses in case these loans their economic development. Banks became
become non-performing. The above analysis, the main financiers of the largest corporations,
to conclude, confirms that universal banking especially in the industrialization period.
may have its advantages - i.e. a more successful Raising and efficient allocation of financial
management of the correlation between risk resources by definition belongs to no other than
and profit. to intermediaries like banks. In line with the
What also speaks against the thesis on too different genesis and structure of banking in
risky operations of universal banks is the fact Europe and in the USA, this role has been more
that universal banks are, in effect, subjected or less prominent in various countries.
to monitoring (supervision) from two sides: Many papers and studies indicate that
depositors and securities owners. Therefore, the there is a close connection between universal
bankarstvo 5 2013

efficiency of their operations has to be higher. banking, in particular its investment segment,
The experience of the US banking system has and economic growth. Only large banks (or
shown that in the period of Great Depression smaller, syndicated banks) are able to support
the first to go bust were small banks (about 9000 the requirements for huge amounts of financial
of them) which had no affiliations of their own funds, which corporations need for the purpose

69
diversifikacije kao osnove za smanjenje rizika posledica sebičnog ponašanja banaka. Ako se
ulaganja (Levine, 1997). ima u vidu rani razvoj američkog bankarskog
U aktuelnoj svetskoj krizi istraživanje Dojče sistema, naročito kroz poslovanje J. P. Morgana
banke (Deutsche Bank) ukazuje da su najveći i Rokfelera, uviđa se ogroman uticaj koji banke
gubitak pretrpele visoko specijalizovane banke, vrše na kompanije, kako direktno tako i preko
bilo da su se bavile samo investicionim ili samo političkog lobiranja. Podatak o 126 direktorskih
komercijalnim bankarstvom, a da su univerzalne pozicija u 89 kompanija koji su J. P. Morgan i
banke imale manje finansijske probleme od njih. njegova banka imali, jasno ukazuje na veliku
I dalјe se konsoliduju, ali su pretrplјene štete i moć koju uživa mala grupa lјudi. Savremenici
gubici prvenstveno rezultat loše poslovne politike ovih događanja ukazuju na svemoć grupe
menadžmenta i loših odluka (Schilbach, 2013). oligarha koji kroje i prekrajaju zakone i propise
U drugom istraživanju, u osnovi je potvrđena po svojoj meri. Već je napomenuto da i čuveni
prethodna hipoteza, s tim što su loše odluke Glas-Stigalov zakon više nastaje kao posledica
menadžmenta pripisane državnom vlasništvu u privatnih previranja nego nužnog javnog
propalim nemačkim bankama (Dietrich i Vollmer, interesa. Kroz svoje političko-rodbinske veze,
2012). U sklopu teze o doprinosu razvoju zemlјe, Rokfeler lobira za ovaj zakon (iako će i njegova
zanimlјivi su rezultati istraživanja koje empirijski banka trpeti posledice) s cilјem da uništi svog
dokazuje da su univerzalne banke od 1989. konkurenta, o čemu je već bilo reči. Dakle, lični
do 2012. godine finansirale projekte rizičnijih i motivi, osvetolјubivost, lјubomora, gramzivost,
ujedno znatno produktivnijih korporacija od onih pohlepa i nezasitost nekada su mnogo veći
koje su finansirale komercijalne banke. Takođe, pokretači reformi i zakona nego bilo koji
postoje dokazi o većoj efikasnosti poslovanja društveno opravdani faktori.
univerzalnih banaka i njihovom izraženom
uticaju na disperziju prihoda u SAD (Neuhann Da li su univerzalne banke u konfliktu
i Saidi, 2013). interesa s klijentima?
Prethodni argumenti još jednom ukazuju U konceptu univerzalnog bankarstva
na pozitivne strane univerzalnog bankarstva, konflikt interesa nastaje po definiciji jer je veoma
ukazivanjem na vezu između finansijskog teško razgraničiti poslovanje banke u interesu
razvoja i privrednog rasta i razvoja. To što je neka klijenta od interesa same banke. Poslujući sa
banka razvijena ili uklјučena u korporativne hartijama od vrednosti, s jedne, i depozitima,
tokove ili u investiranje u hartije od vrednosti, s druge strane, univerzalne banke mogu da
ne znači unapred da je taj finansijski sistem loš dođu u sukob interesa. Hartije od vrednosti,
i sklon izbijanju finansijske krize. Finansijski čiji su pokrovitelјi, banke prodaju svojim
sistem, iako jedan od najvažnijih i najznačajnijih klijentima (deponentima) i time mogu da se,
sistema u državi, ipak predstavlјa samo (jedan) umesto na istoj, nađu na suprotnim pozicijama
segment razvoja ukupne privrede. u transakciji. Naime, kao pokrovitelјi emisije,
Treba imati u vidu specifičnosti malih banke imaju interes da postignu što veću cenu
zemalјa, pošto određena pravila koja važe u kako bi pobolјšale reputaciju i povećale profit
velikim državama ne važe za manje privrede. kao posrednici u emisiji hartija. S druge strane,
Tako se ukazuje na činjenicu da je za male imaju deponente u čijem bi interesu trebalo
privrede važno da zadrže manje tradicionalne hartiju kupiti po što povolјnijoj ceni. Dakle,
banke, pošto će se u njima pre i lakše ispostaviti univerzalne banke se nalaze u situaciji da biraju
da su veće banke „prevelike da bi propale“ i između interesa dve grupe svojih klijenata (Ber
da su izražena pretnja finansijskoj stabilnosti i saradnici, 2001). Često u tom procesu prevare
(Vallascas i Keasey, 2012). svoje komitente kojima prodaju hartije za
Da li je jedan od motiva bankarskog koje očekuju pad cene. Ova praksa je, sem u
bankarstvo 5 2013

ulaganja u preduzeća povećanje privrednog Americi, evidentna bila sedamdesetih godina


rasta? Nasuprot prethodnom razmatranju, ima u Nemačkoj i to u nekoliko oblika. Najnovijom
stavova da bi bilo naivno bankarskom razvoju finansijskom regulativom sve veći značaj
pripisivati bilo kakve zasluge za privredni pridaje se baš ovom pitanju. Opisani konflikt
razvoj. Ako do toga i dođe, to je samo slučajna interesa je jedan od glavnih uzroka finansijskih

70
of capital investments. For instance, in the additional argument in favor of the fact that the
period of strong industrial development in the German financial system, through the reduction
US (in early 20th century), prominent banking of information asymmetry and increased
concentration (i.e. low competition among corporate control in enterprises, enabled a more
banks) actually facilitated growth instead of, efficient allocation of funds. The developed US
as might have been expected, slowing it down securities market, on the other hand, promoted
for the sake of banking profits (Mitchener and a higher level of diversification as the basis for
Wheelock, 2013). Thanks to their reputation mitigated investment risk (Levine, 1997).
and the confidence of the public that they In light of the current global crisis, the
enjoy, large banks are in the position to easily research by Deutsche Bank indicates that the
introduce and boost trading in new instruments biggest loss was suffered by highly specialized
(Schilbach, 2013). Universal banks enable the banks, whether they engaged only in investment
creation and expansion of financial innovations, or only in commercial banking, as opposed to
initially for institutional clients, but these universal banks which faced slighter financial
financial instruments soon become popular problems. They are still consolidating, but the
with other financial market participants as suffered damage and losses are mostly the result
well, thereby contributing to the progress of of bad business policy of their management
the society overall. Worth mentioning are the and their poor judgment (Schilbach, 2013).
hedging instruments at the FX market, which Another research basically confirms the above
were originally a financial innovation targeted hypothesis, the only difference being that the
at multinational companies, soon, however, bad decisions of the management are ascribed to
accepted by other market participants, too. The the state ownership in bankrupt German banks
operations conducted by the German banks in (Dietrich and Vollmer, 2012). As part of the
late 19th and early 20th century were mostly thesis on contributing to a country’s progress,
oriented towards commercial enterprises, with it might be interesting to mention the results
which they established a rather close relationship of a research empirically proving that, between
based on mutual trust. Consequently, the costs 1989 and 2012, universal banks financed the
of procuring information about the enterprises projects of riskier and, at the same time, more
are reduced, distrust is eliminated, and the road productive corporations, compared to those
paved for easier savings mobilization. financed by commercial banks. Also, there has
Banks are in the position to closely examine been evidence of higher business efficiency of
the business of enterprises, to distinguish universal banks and their prominent impact on
between better and worse investments, and the dispersion of income in the US (Neuhann
use this information to attract capital in a much and Saidi, 2013).
simpler way. In England the financial system’s The above arguments reiterate the positive
structure was more securities-oriented, and aspects of universal banking, by indicating the
there was no such close relation with enterprises correlation between financial development and
as was the case in Germany. The dedication of economic growth and progress. A fact that a
the German banks to the corporate sector to a bank is developed or involved in corporate
great extent explains the incomparably quicker flows or securities-based investments, does not
growth of industrial production in this country necessarily mean that the concerned financial
prior to the First World War. The comparative system is bad overall, or prone to financial
analysis with the US financial system also crises. The financial system, though one of the
corroborates higher dedication to industrial major and most significant systems in a country,
development, at the same time pinpointing still represents just one segment of the entire
some slight systemic problems in the German economy’s development.
bankarstvo 5 2013

financial sector. As opposed to the bank-centric The specificities of small countries have to
financial system in Germany, the US financial be taken into account, given that certain rules
system was somewhat more oriented towards that apply in large countries does not apply to
the securities market, predominantly shares small economies. Thus, the fact is that for small
owned by retail clients (households). This is an economies it is important to keep less traditional

71
problema poslednjih godina i to zahvalјujući u američkom slučaju nakon Velike depresije
potpuno različitoj kulturi investiranja koje tridesetih godina prošlog veka. Tada je, naime,
imaju tradicionalne i investicione banke. Prve država nametnula bankama obavezne rezerve,
su konzervativnije i imaju veću odbojnost što je, uz državno osiguranje depozita, zapravo
prema riziku, dok su ove druge okrenute imalo suprotan efekat zamišlјenom - umesto
špekulativnim i rizičnijim transakcijama. da se smanji moralni hazard banaka, one su
Oni koji smatraju da nema konflikta interesa osetile da je finansijski sistem zaštićeniji i da
između banaka i investitora (deponenata) mogu da se upuste u rizičnije poslove nego do
najčešće se pozivaju na reputaciju univerzalnih tada (Mitchener i Richardson, 2013). I u ovom
banaka. Loše savetovanje investitora brzo bi se primeru se pokazuje da regulacija, i kada je
pročulo i to nije u interesu nijedne strane. Gubitak dobro zamišlјena i motivisana, može da ima
reputacije je najveća kazna na finansijskom neželјene efekte.
tržištu. Osetlјivi i lako ranjivi, investitori bi na
informaciju o pogrešnom poslovnom savetu Neizvesna budućnost: regulativa i
povukli svoja sredstva i premestili ih na preporuke
bezbednije i pouzdanije mesto. Dakle, sukob
interesa u dugom roku je nemoguć. Novi zakon u SAD
Nakon brojnih parcijalnih mera za spasavanje
Da li univerzalne banke podstiču moralni finansijskog sistema, predloga, saveta i pravilnika,
hazard? Sjedinjene Američke Države u julu 2010. godine,
Moralni hazard podrazumeva preuzimanje delom na osnovu Vokerovih pravila (Paul Volcker,
prevelikog rizika i društveno neodgovorno američki ekonomista i bivši predsednik Fed-a, a
ponašanje učesnika na finansijskom tržištu od 2009. godine u savetodavnom telu predsednika
potkreplјeno ulјulјkavanjem u osećaj Baraka Obame), koja se tiču bankarskog trgovanja,
bezbednosti da neko čuva leđa ako stvari donose zakon o finansijskoj reformi (Dodd-Frank
krenu po zlu. Univerzalno bankarstvo se Wall Street Reform and Consumer Protection Act)
u stručnoj literaturi neizbežno povezuje sa kojim se u potpunosti reguliše čitav finansijski
moralnim hazardom. To je posledica činjenice sistem. Pored banaka, osiguravajućih kuća i
da se rizična ulaganja investicionih banaka penzionih fondova, zakon reguliše i rejting
finansiraju (delom) iz osiguranih depozita koje agencije kao i druge segmente finansijskog
garantuje država, a garancije pruža i centralna sistema. Najznačajnija promena u smeru
banka kao kreditor u krajnjoj istanci. Značaj rigoroznije kontrole banaka je Vokerovo pravilo
činjenice da su gubici dobrim delom zaštićeni, o ograničavanju špekulativnih transakcija koje su
omogućava rasterećenje i konfor u investiranju, identifikovane kao glavni uzročnici finansijske
što po pravilu rezultira ulaganjem u visoko krize i potom recesije. Naime, komercijalne banke
rizične projekte. I zaista, u viševekovnoj istoriji mogu se baviti trgovinom hartija od vrednosti
bankarskog sistema postoji puno primera u svoje ime, kao i ulaganjem u hedž fondove i
pomoći države u kriznim situacijama. Veliki ostale privatne fondove samo do 3% sopstvenog
broj radova ukazuje na transmisiju moralnog kapitala (proprietary trading, trgovina hartijama
hazarda iz oblasti bankarstva na realne od vrednosti koju banka obavlja u svoje ime i
privredne sektore, najviše zahvalјujući činjenici za račun sticanja sopstvenog profita). Izvorno,
da se univerzalne banke nalaze u strukturi Voker je predložio niz strožih ograničenja, ali nisu
vlasništva preduzeća (Boyd, 1999). svi predlozi i pretočeni u zakon. Tako je pravilo
Protivnici prethodnog stava smatraju da prvobitno sugerisalo potpunu zabranu ulaganja
moralni hazard ne mora biti u direktnoj vezi komercijalnih banaka u investicione poslove u
sa univerzalnim bankarstvom. Više smisla ima svoje ime, ali se ipak, pod političkim pritiscima i
bankarstvo 5 2013

vezivati ga za velike banke koje posluju pod pritiscima raznih interesnih grupa - modifikovalo.
okrilјem da su „prevelike da bi propale“ (too- U pogledu odvajanja investicionog i
big-to-fail) ili sa čisto komercijalnim bankama komercijalnog bankarstva, novi zakon se poredi
koje izvorno posluju uz državno osigurane sa Glas-Stigalovim zakonom iz 1933. godine.
depozite. Upravo na ovu činjenicu ukazano je Dok je na snazi bio stari zakon, dešavale su

72
banks, because in these economies it might more Namely, as underwriters, banks have it in their
easily turn out that major banks are “too-big-to- interest to achieve the highest possible price in
fail”, and that they pose a considerable threat to order to improve the reputation and increase the
financial stability (Vallascas and Keasey, 2012). profit as intermediaries in the securities issue. On
Is facilitating economic growth one of the the other hand, banks have depositors in whose
motives for banks’ corporate investments? As interest it would be to purchase securities at
opposed to the above considerations, there are the most favorable price. Thus, universal banks
some opinions stating that it would be naive get into the position where they have to choose
to ascribe any credits for economic growth to between the interests of two groups of their
the development of banking. Even if it does clients (Ber et al., 2001). Often in this process
happen, it is simply a random consequence they trick their clients by selling securities
of the selfish behavior of banks. If we bear in whose price is expected to fall. Apart from the
mind the early development of the US banking US, this practice was evident in Germany in the
system, especially through the businesses of J. 1970s, when it took several forms. The latest
P. Morgan and Rockefeller, we become aware of financial regulations address this very issue as
the enormous impact banks exert on companies, increasingly important. The described conflict
both directly and indirectly by means of of interests has been one of the major causes of
political lobbying. The information about 126 financial problems in recent years, owing to the
managerial seats in 89 companies which J. P. utterly different investment culture practiced by
Morgan and his bank occupied, clearly indicates traditional and investment banks. The former
the huge power concentrated in the hands of a are more conservative and have higher risk
few. The contemporaries of these events try to aversion, whereas the latter are oriented towards
draw attention to the almightiness of a group speculative and riskier transactions.
of oligarchs, tailoring the laws and regulations Those who believe that there is no conflict
to suit themselves. It was already mentioned of interests between banks and investors
that even the famous Glass-Steagall Act was (depositors) most often refer to the reputation
more a result of the private turmoil than of of universal banks. The rumors of a bad piece
the necessary public interest. By means of his of advice offered to an investor would spread
political and family ties, Rockefeller lobbied all too quickly, and that is certainly not in the
in favor of this law (although his bank was to interest of either parties. Loss of reputation is a
suffer the consequences, too) with the intention death sentence in the financial market. Sensitive
of destroying his competitor, as was already and vulnerable, investors would, at the mention
explained. In other words, personal motives, of poor business advice, withdraw their funds
revengefulness, jealousy, cupidity, greed, and and transfer them into a safer and more reliable
insatiability were once much bigger drivers of place. Therefore, a conflict of interests, in the
reforms and laws than any socially justified long run, is practically impossible.
factors.
Do universal banks instigate moral hazard?
Are universal banks in a conflict of interests Moral hazard implies that financial market
with the clients? participants have undertaken excessive risk,
Within the universal banking concept, a and that they have been acting in a socially
conflict of interests by definition occurs because irresponsible way, lulling themselves into a false
it is very difficult to make a distinction between sense of security by believing that someone is
the operations conducted by a bank in its client’s there to watch their back if things go wrong.
interest and the bank’s own interests. Dealing Universal banking is in literature inevitably
with securities, on the one hand, and deposits, associated with moral hazard. This is due to
bankarstvo 5 2013

on the other, universal banks may face a conflict the fact that risky investments of investment
of interests. Securities, underwritten by banks banks are (partially) financed by insured
themselves, are later sold by them to their clients deposits guaranteed by the state, although the
(depositors), which may put them, instead of on guarantees are also provided by the central
the same, on the opposing sides of a transaction. bank as the lender of last resort. The importance

73
se parcijalne, ali ne i globalne turbulencije nacionalnih zakonodavstava u oblasti
na finansijskom tržištu. Krajem osamdesetih bankarstva, ima i moć da zabrani finansijske
godina kriza na berzanskom tržištu nije pogodila aktivnosti koje prete da ugroze finansijsku
komercijalne banke, kao što bankarska kriza stabilnost u EU. Sredinom oktobra 2013. godine
početkom devedesetih nije pogodila tržište doneta je odluka o osnivanju Jedinstvenog
hartija od vrednosti. To govori u prilog tezi da mehanizma za superviziju (Single Supervisory
razdvajanje dva vida bankarskog poslovanja Mechanism) do kraja 2014. godine, koji se u
donosi diversifikaciju na globalnom finansijskom zvaničnim krugovima EU tumači kao prvi korak
tržištu i umanjuje rizik finansijske krize. Razlog ka evropskoj bankarskoj uniji. Pod krovom
više za razdvajanje leži i u činjenici da su u Evropske centralne banke i EBA, Jedinstveni
poslednjoj krizi integrisane banke inficirale jedna mehanizam za superviziju treba da se izgradi
drugu i prenele zarazu u svetske okvire. kao unifikovani sistem supervizije banaka
Nije zgoreg osvrnuti se i na političke uticaje evrozone (članstvo nije obavezno za zemlje EU
i pritiske pri uvođenju bilo kakvih novina izvan evrozone). Time se finansijska supervizija
i zakona od strane regulatornih vlasti na poverava centralnoj banci, što je velika promena
finansijskom tržištu. U univerzalnom bankarstvu u konceptu i praksi finansijske regulacije EU.
to poprima ozbilјnije implikacije jer su u ovom Sistemski važne banke (utvrđeni su kriterijumi
slučaju udruženi interesi skoro svih učesnika: za razvrstavanje banaka) nadgledaće neposredno
komercijalnih i investicionih banaka, penzionih ECB a ostale, manje banke, nacionalne centralne
fondova, osiguravajućih društava, investicionih banke. Planira se formiranje interventnog fonda
fondova. Razdvojeni interesi i institucije ipak za spasavanje velikih i sistemski važnih banaka,
nemaju tako veliku pregovaračku snagu, a ukoliko su u budućnosti javi potreba za ovim
imaju manje finansijskih mogućnosti i motiva vidom intervencije. Nedostatak ove inicijative
za lobiranjem i političkim pritiscima. je što druge finansijske institucije, osim banaka,
Međutim, najnoviji zakon u SAD nailazi neće biti pokrivene novih mehanizmom.
na brojne kritike. Smatra se da će američke
banke biti u inferiornijem položaju u odnosu Nova regulativa u Velikoj Britaniji
na konkurentske inostrane banke koje nemaju U septembru 2011. nastaje predlog reforme
takvu vrstu ograničenja, što može da dovede bankarskog sektora Velike Britanije (Vickers
do nelojalne konkurencije. Nil i Vajt ukazuju Report). Najvažnija promena tiče se pojma
na oprez pri analizi aktuelne regulacije u SAD ograđivanja ili izdvajanja (ring fence, odvajanje -
i ukazuju na moguće posledice koje se sada ne ne i fizičko - dela imovine ili poslova kompanije
mogu sagledati. Moguće je, prema njihovim ili banke u posebnu celinu koja posluje pod
rečima, da neke nove finansijske inovacije zajedničkim krovom i istim imenom sa ostalim
zaobiđu stroži regulatorni okvir i iniciraju neku sektorima matične kuće), koji najavlјuje
novu krizu, krizu čija se obeležja sada ne mogu potpuno novu eru u poslovanju britanskih
zamisliti (Neal i White, 2012). banaka. Naime, tradicionalni bankarski poslovi
sa stanovništvom i malim preduzećima biće
Napori u Evropskoj uniji potpuno izdvojeni iz osnovne bankarske
U Evropskoj uniji kriza je donela prelazak delatnosti, bilo da je reč o komercijalnoj ili
iz labavije u sveobuhvatniju, precizniju i čvršću investicionoj banci. Finansijska podvojenost
institucionalnu regulaciju. Naime, prethodna podrazumeva da odvojene celine ne mogu
regulacija sprovođena je u okviru Odbora međusobno jedna drugoj pozajmlјivati sredstva
supervizora evopskog bankarstva (Committee of ako ne ispune propisane kapitalne zahteve,
European Banking Supervisors), osnovanog 2004. ali mogu i dalјe koristiti prednosti ekonomije
godine, i imala je za cilj efikasniju primenu obima u pogledu infrastrukture. Namera je da
bankarstvo 5 2013

direktiva u oblasti bankarstva. Od 2011. godine se izvorni bankarski poslovi sa stanovništvom


nadležnosti pomenutog odbora preuzima Uprava i malim preduzećima udalјe od „kazino“
za evropsko bankarstvo (European Banking investicionog poslovanja i korporativnog
Authority, EBA), koja, pored izrade regulatornih sektora. Time bi se smanjio ukupan sistemski
rešenja i promovisanja harmonizacije različitih rizik finansijskog tržišta i povećala stabilnost

74
of the fact that losses are largely protected agencies, and other segments of the financial
relieves investors of the burden, enabling them system. The most noteworthy change towards
comfortable investing, which as a rule results in a more rigorous control of banks is the Volcker
investments in high-risk projects. And indeed, in Rule concerning the limitation of speculative
the several centuries’ long history of the banking transactions, which were identified as the main
system there have been numerous examples cause of the financial crisis and the subsequent
of government bail-outs in the times of crisis. recession. Commercial banks can engage in
A large number of papers elaborate on the securities trading on their own behalf, and by
transmission of moral hazard from banking into investing into hedge funds and other private
the real economy, primarily thanks to the fact funds up to 3% of their equity (the so-called
that universal banks are part of the companies’ proprietary trading, i.e. securities trading that
ownership structure (Boyd, 1999). a bank conducts in its own name and for the
The opponents of the above opinion believe purpose of acquiring its own profit). Originally,
that moral hazard does not necessarily have Volcker suggested a series of stricter limitations,
to be directly linked to universal banking. It but not all of his proposals were actually
makes much more sense to associate it with converted into the law. Thus, his rule initially
large banks operating under the stamp of being suggested a complete prohibition of commercial
“too-big-to-fail”, or with purely commercial banks engaging in investment operations in
banks conducting traditional operations with their own name, but, under political pressure
state-insured deposits. This was the very fact and the pressure of various other stakeholders,
pinpointed in the US case following the 1930s it was eventually modified.
Great Depression. At that time, namely, the state In terms of the division between investment
imposed required reserves on banks, which, and commercial banks, the new law has been
alongside deposits insured by the state, actually compared with the 1933 Glass-Steagall Act.
backfired - instead of reducing the moral hazard While the old law was in force, turbulences
of banks, it made banks feel that the financial did occur in the financial market, but only at
system was better protected, allowing them to the regional, and not at the global level. In late
enter even riskier operations than until that 1980s, the crisis at the stock exchange market did
point (Mitchener and Richardson, 2013). This not hit commercial banks, just like the banking
serves as another example of how regulation, crisis in early 1990s did not hit the securities
even when well-outlined and properly market. This speaks in favor of the thesis that
motivated, can still have undesired effects. the separation of these two modes of banking
brings diversification at the global financial
Uncertain future: regulations and market and reduces the risk of a financial crisis.
recommendations Additional reason for such separation lies in
the fact that during the latest financial crisis
New law in the USA integrated banks infected each other, spreading
After many partial measures for the financial the contagion on the global scale.
system’s rescuing, proposals, suggestions It would not be amiss to briefly comment
and rulebooks, in July 2010 the United States on political influences and pressures when any
of America, somewhat based on the so- innovations and laws are getting introduced by
called Volcker Rule (Paul Volcker, American the financial market’s regulatory authorities.
economist and former Chairman of the Fed, and In universal banking this has more serious
since 2009 Chairman of the Economic Recovery implications, due to the joined interests of
Advisory Board under President Barack almost all stakeholders: commercial and
Obama), referring to banking operations, investment banks, pension funds, insurance
bankarstvo 5 2013

adopted the Dodd-Frank Wall Street Reform companies, investment funds. Separate interests
and Consumer Protection Act, completely and institutions do not possess such a huge
regulating the entire financial system. In negotiating power, at the same time having
addition to banks, insurance companies and lesser financial possibilities and fewer motives
pension funds, the law also regulates rating for lobbying and exerting political pressures.

75
čitavog finansijskog sistema. Na ovaj način njegove adekvatnosti, kao i ostala ograničenja,
će investiciono poslovanje biti vidlјivije i uvedena su u cilјu smanjenja moralnog hazarda
transparentnije, tako da će regulatorima i menadžera velikih banaka.
ostalim učesnicima na tržištu biti lakše da Umesto predloženog skoro potpunog
utvrde i reše probleme ovog sektora bez podvajanja komercijalnog i investicionog
uzurpiranja odvojene celine. Ova reforma bankarstva, postoje predlozi da se uvede stroga
će po svemu sudeći biti uklјučena u buduće supervizija investicionih banaka, jer bi svaka
regulatorne akte s obzirom na činjenicu da ima podela mogla da donese više štete nego koristi
potpunu podršku britanske vlade. Efekti će biti finansijskom sistemu. Bazelski standardi su
nadgledani do kraja 2015. godine, a potpuna zapravo alternativa podvajanju jer svojim strogim
primena kod banaka do kraja 2019. godine. kriterijumima i zahtevima za kapitalom, koji raste
Kao svaka reforma i ova nailazi na niz u skladu sa preuzetim rizikom u aktivi banke,
kritika i sugestija. Zanimlјiv je stav gospodina predstavlјaju regulaciju upravo investicione
Pola Vokera koji u intervju za londonski The (kritične) grane bankarskog poslovanja, ali bez
Telegraph iznosi sumnju u fukcionalnost ovog potrebe za formalnim razdvajanjem.
sistema. Naziva ga „brodom za lepo vreme“ jer U poređenju sa uvođenjem Glas-Stigalevog
smatra da ovaj sistem neće funkcionisati ako zakona 1933. godine, kada je iznos kapitala
stvari krenu nizbrdo i da njime ne mogu da se kod investicionih banaka drastično opao,
zaštite poreski obveznici u potpunosti. Uslovi a ekonomski rast ipak nastavlјen, efekti
fukcionisanja izdvojenih britanskih banaka nisu najnovijeg regulatornog procesa biće vidlјivi
sasvim jasni i precizni jer postoji prirodna težnja tek posle izvesnog vremena. Da li će uticati
da u kritičnim situacijama izdvojene celine na smanjenje transakcija na tržištu kapitala,
hrle svojoj matici (Volcker, 2013). Smatra se, poskupeti kapital, povećati ili smanjiti
takođe, da postoji veliki manipulativni prostor finansijsku stabilnost i ekonomski rast - ostaje
koji se bankama ostavlјa u procesu razdvajanja, da se vidi u budućnosti. Potrebno je izvesno
zatim se postavlјa pitanje adekvatnosti i nivoa vreme kako bi se predložene mere i izglasani
kapitala koji se zahteva, i koji bi izdvojeni zakoni implementirali i još više vremena
sektor morao da ostvari. Ne treba zanemariti kako bi se efektuirali i pokazali svoje dobre i
ni velike fiksne troškove potrebne za instalaciju loše strane. Već sada ima oštrih kritičara ove
nove informacione platforme u izdvojenom regulative i smatra se da će ona dovesti samo
delu. Takođe, vrlo je teško ostvariti opisano do oseke kapitala i manje raspoloživog novca za
izdvajanje bankarskih poslova jer postoje investiranje preduzeća (Allen i saradnici, 2013).
zajednički poslovi trgovine derivatima ili Teško je odrediti pravu istinu i jednog
svopovima sa veoma dugim rokom dospeća krivca za poslednju finansijsku krizu i pored
koje nije lako ni jednostrano odvojiti, tako da dramatičnih ekonomskih posledica. Bio je to
će biti potrebno organizovati ekipe stručnjaka splet okolnosti i dešavanja koji su u interakciji
koji mogu takve rizike proceniti ili pomoći oko doveli do razornih događaja. Za početak će
upravlјanja i zaštite od njih. Ne treba zanemariti stradati univerzalne banke, delimično i zbog toga
ni povećane troškove radne snage koji bi se što javnost želi da se nešto radikalno promeni,
pojavili odvajanjem delova banaka. da izgleda kako se problemi rešavaju u korenu.
U EU glavi još jedan regulatorni tok odvija Pri tome, previđa da su u krizi uvek lјudi, a ne
se u skladu sa preporukama formulisanim sistemi, glavni krivci. Budućnost će pokazati da
u tzv. Bazelskim standardama. Bankarskom li će teški okovi u nogama finansijskog sistema
poslovanju se nameću stroži zahtevi za moći da preduprede izbijanje narednih kriza i
kapitalom, likvidnošću i leveridžom putem da li će stati na put sebičnoj i gramzivoj strani
Bazel III standarda čija je implementacija u toku. lјudske prirode ili su zakoni i regulativa i ovom
bankarstvo 5 2013

Povećanje zahteva za kapitalom i regulacija prilikom pokucali na pogrešna vrata.

76
Nevertheless, the latest law in the US has the non-Euro zone EU countries). Thereby is
been met with a lot of criticism. It is generally financial supervision entrusted to the central
believed that the US banks will be inferior to bank, which is a huge change in the concept
their competitive foreign banks, operating under and practice of the EU financial regulation.
no such limitations, which might lead to unfair Systemically important banks (according to the
competition. Neal and White (2012) call for a defined criteria for banks classification) will be
cautious analysis of the current US regulations, directly supervised by the ECB, and the other,
highlighting potential consequences that cannot smaller banks will be supervised by the national
be seen at the moment. According to them, it is central banks. It has been planned to form an
possible for some latest financial innovations to intervention fund for the saving of large and
find a loophole even in this stricter regulatory systemically important banks, if a need arises
framework, initiating some new crisis, whose in the future for this kind of intervention. A
characteristics are beyond our imagination for drawback of this initiative, however, is that
now (Neal and White, 2012). financial institutions other than banks will not
be covered by the new mechanism.
Efforts in the European Union
In the European Union the crisis has brought New regulations in Great Britain
a shift from a more relaxed into a comprehensive, In September 2011 appeared the draft reform
precise and stricter institutional regulation. of the banking sector of Great Britain (the so-
Namely, the regulations used to be under the called Vickers Report). The most substantial
jurisdiction of the Committee of European change was expressed by the term ring-fencing
Banking Supervisors, established in 2004, and (to ring-fence, to separate - not physically - a
were aimed at a more efficient implementation section of assets or operations of a company or
of EU directives in the field of banking. In 2011 bank, into an isolated whole, functioning under
the jurisdictions of the concerned Committee the same roof and under the same name as other
were taken over by the European Banking segments of the parent company), announcing a
Authority (EBA), which, in addition to preparing completely new banking era for the UK banks.
regulatory solutions and promoting the Namely, traditional banking operations with
harmonization of various national legislations retail clients and SMEs were to be completely
in the field of banking, also has the power to separated from the basic banking activities,
ban financial activities threatening to jeopardize regardless of the fact whether it was the case of
financial stability in the EU. In mid-October a commercial or an investment bank. Financial
2013 a decision was passed on the establishment separation implies that the separated sections
of the Single Supervisory Mechanism by the cannot lend funds one to another if they fail to
end of 2014, which has in the official EU circles meet the prescribed capital requirements, but
been interpreted as the first step towards the they can still use the benefit of the economy of
European Banking Union. Under the auspices scale in terms of infrastructure. The intention
of the European Central Bank and the EBA, the was for traditional banking operations in the
Single Supervisory Mechanism should be built retail and SMEs segments to be kept away
as a unified supervisory system for the Euro from “casino” investment operations and
zone banks (membership is not mandatory for the corporate sector. This would mitigate the
overall systemic risk of the financial market
and increase the stability of the entire financial
system. Moreover, thereby would investment
banking become more visible and transparent,
making it easier for regulators and other market
bankarstvo 5 2013

participants to detect and solve this sector’s


problems without usurping the separate
sections. In all likelihood, this reform will be
integrated into the future regulatory by-laws,
given the fact that it enjoys the full support

77
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78
of the UK Government. The effects are to be division of commercial and investment
monitored by the end of 2015, and the full banking, there have been some proposals for the
implementation in banks is expected by the introduction of a strict supervision of investment
end of 2019. banks, because any division could bring more
Just like every other reform, this one, too, damage than benefits to the financial system.
has been met with a series of objections and The Basle standards are actually an alternative
remarks. Particularly interesting is the position to this separation, given that their rigid criteria
of Paul Volcker, who, in his interview for and capital requirements, increasing in line
London’s The Telegraph, expressed his doubts in with the bank’s risk weighted assets, regulate
the functionality of this system. He said that it the investment (critical) banking segments,
would only work in “fair weather” conditions, eliminating the need for formal division.
but not when the weather was foul, adding In comparison with the implementation of
that it would not be able to fully protect the the 1933 Glass-Steagall Act, when the amount of
tax payers. The conditions of ring-fenced UK investment banks’ capital drastically declined,
banks’ functioning are not completely clear and despite the continued economic growth, the
precise, because there is a natural inclination effects of the latest regulatory process will
of isolated units in critical situations to flock only be visible after a certain period of time.
back to their parent (Volcker, 2013). Moreover, Whether it will cause a decline in capital market
it is believed that there is a huge space for transactions, whether capital will become more
manipulation left to banks in the ring-fencing expensive, whether financial stability and
process, which is accompanied by the issue economic growth will go up or down - it remains
of capital adequacy and required level of to be seen in the future. Some time is required
capital that the ring-fenced divisions must for the proposed measures and adopted laws
achieve. What should not be neglected either to be implemented, and even more time for
are the enormous fixed costs of installing new them to become effective and demonstrate
IT platforms in the ring-fenced divisions. their advantages and disadvantages. Even
Furthermore, it would be rather difficult to now, however, there are some harsh critics of
actually achieve the intended separation of these regulations, believing that they would
banking operations, due to some common only cause an outflow of capital, leaving less
operations of trading with extremely long available money for companies’ investment
maturity derivatives or swaps, which would activities (Allen et al., 2013).
hardly be easy to separate just like that. Instead, It is difficult to fathom the true state of
this would require the organization of special affairs, and point a finger at a single culprit
teams of experts, competent for assessing or for the recent financial crisis, even with such
managing these risks, and providing protection dramatic economic consequences. It was an
against them. What also has to be taken into unfortunate turn of events and developments
account are the higher costs of labour force, whose interaction led to some devastating
generated by the ring-fencing of certain banks’ consequences. For a start, universal banks will
divisions. go under, partly because the public wants to see
In the EU another regulatory flow has been some radical changes, making it believe that the
implemented in line with the recommendations problems are being solved by addressing their
formulated by the so-called Basle standards. root causes. All the while, we overlook that in
The Basle III standards, currently being a crisis, people, not systems, are always to be
implemented, have imposed higher capital, blamed. The future will show whether these
liquidity and leverage requirements to banks. heavy chains bounding the financial system
The increased capital requirements and will be able to prevent some other potential
bankarstvo 5 2013

regulation of capital adequacy, along with other crises from happening, and whether they will
restrictions, have been introduced in order to put a stop to the selfish and greedy side of the
curb the moral hazard of large banks’ managers. human nature, or whether laws and regulations
Instead of the proposed, nearly complete are, once again, barking up the wrong tree.

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